Information Density: Wix Studio – Signal Evidence & AI Readability

[H1] Design with impact
Deliver at scale
The website building platform for designers, developers, and marketers.
Start creating
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Site of the week by
[H2] Max Arden
528 Underground is a French indie perfume brand offering natural fragrances. The website takes a clean, editorial approach, combining refined imagery and cursor-led scrollytelling to create an unmistakably high-end experience.Start creating

Get more inspo
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MAMax ArdenAnimations and Effects
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SITE OF THE WEEK

[H2] Focus on design – everything scales automatically
Create freely on canvas, including in pixels, with a responsive editor that optimizes designs for every screen size.Start creating
INTEGRATIONS

[H2] Set your vision in motion with no-code animations
Choose from smart presets and tailor them to your exact specs with options for scroll, loop, click, hover and more.Start creating

[H2] Create signature experiences with custom CSS
Add personalized styles, handle changes at runtime to make components interactive, and streamline edits with global updates.
Advanced design features

[H2] Set your vision in motion with no-code animations
Choose from smart presets and tailor them to your exact specs with options for scroll, loop, click, hover and more.

Start creating
[H2] Create signature experiences with custom CSS
Add unique styles and animations with CSS access. Make components interactive by handling style changes at runtime and streamline your process by applying global changes. Advanced design features

INTEGRATIONS

[H2] Set complex responsive behaviors with AI
Create more intricate relationships between elements to optimize sections, with the click of a button—and tweak as needed.Start creating

Explore all AI tools

[H2] Develop and sell your applications
Use the Blocks workspace to build widgets and interactive components. And monetize them on our app market, with an audience of 245M+ potential customers.Start creating

[H2] Code on your terms, in a robust environment
Create anything from custom components to full-stack solutions. Build on your preferred IDE to empower your process, and ship even faster with our AI code assistant.Explore more dev features
INTEGRATIONS

INTEGRATIONS

INTEGRATIONS

ENTERPRISE SOLUTION
[H2] Advanced multi-site management for enterprises
Wix Studio offers scalable solutions including account-level analytics, SSO, and shared content collections as well as services like custom development and dedicated success managers.Learn more
[IMG: The sites area for Wind.I, a renewable energy company on Wix Studio for enterprise. Its sites are arranged in folders according to the global regions where it operates.]

[IMG: Kroger logo]
[IMG: Fujitsu logo]
[IMG: Glassdoor logo]
[IMG: Hello fresh logo]
[IMG: Clarins logo]
[IMG: NTT town page logo]

[IMG: Kroger logo]
[IMG: Fujitsu logo]
[IMG: Glassdoor logo]
[IMG: Hello fresh logo]
[IMG: Clarins logo]
[IMG: NTT town page logo]
Pause animation
[H2] Native business solutions, fit for every project
Cater to every industry with our advanced solutions—from eComm to events, bookings and more. Need specific logic? Extend the suite with 100s of APIs and integrations.Start creating

See all solutions
[IMG: Example Wix Studio sites using a range of Wix]
[H2] Native business solutions, fit for every project
Cater to every industry with our advanced solutions—from eComm to events, bookings and more. Need specific logic? Extend the suite with 100s of APIs and integrations.Start creating

See all solutions
[IMG: Example Wix Studio sites using a range of Wix]
[H2] Team workflows that just make sense
[H3] Multi-project management
Track every project from one workspace—on desktop, or the Studio mobile app.
[H3] Design libraries
Share reusable assets and templates with teammates and the Studio community.
[H3] Constant collaboration
Work on the same site at the same time, with custom roles and permissions.See all tools
[H2] Client workflows that just make sense
[H3] Customizable handovers
Personalize the process with client-specific resources and custom roles and permissions.
[H3] A code-free CMS
Let clients add data and update content, without touching the design.
[H3] Live comments
Make version history mixups a thing of the past. See and fix feedback directly on the canvas.Start creating
[IMG: The Wix Studio client workspace. There]
[IMG: A CMS collection connected to a section from a Wix Studio site.]
[IMG: The content from the collection, including details about different properties on a real estate site, is reflected in the design.]
[IMG: An online store for a futuristic motorcycle brand in the Wix Studio editor. The live comments panel is open showing a discussion between two web creators about updating one of the images on the site.]
[IMG: Sample website elements from an online store selling synthesizers and accessories. The elements are connected to the site]
[IMG: An online store for an interior design brand shown in the Wix Studio editor.]
[IMG: There are avatars showing 9 collaborators working on the same site at the same time.]
[IMG: The All Sites view in the Wix Studio workspace. There are a selection of sites available including an online clothing store, a site offering online fitness classes and a real estate site. There are 128 sites in the account in total.]
[IMG: The Wix Studio mobile app. Recent sites and quick actions for advanced Partner support and sending invoices are available.]

Find us on the App Store and Google Play.
[H2] Team workflows that just make sense
Multi-project managementTrack every project from one workspace—on desktop, or the Studio mobile app.
[IMG: The Wix Studio mobile app. Recent sites and quick actions for advanced Partner support and sending invoices are available.]

Find us on the App Store and Google Play.Design librariesShare reusable assets and templates with teammates and the Studio community.
[IMG: Sample website elements from an online store selling synthesizers and accessories. The elements are connected to the site]
Constant collaborationWork on the same site at the same time, with custom roles and permissions.
[IMG: An online store for an interior design brand shown in the Wix Studio editor.]
See all tools
[H2] Client workflows that just make sense
Customizable handoversPersonalize the process with client-specific resources and custom roles and permissions.
[IMG: The Wix Studio client workspace. There]
A code-free CMSLet clients add data and update content, without touching the design.
[IMG: A CMS collection connected to a section from a Wix Studio site.]
[IMG: The content from the collection, including details about different properties on a real estate site, is reflected in the design.]
Live commentsMake version history mixups a thing of the past. See and fix feedback directly on the canvas.
[IMG: An online store for a futuristic motorcycle brand in the Wix Studio editor. The live comments panel is open showing a discussion between two web creators about updating one of the images on the site.]
Start creating
[H2] Managed, enterprise-grade infrastructure as standard
Start creating
[H3] Resilience
Offer every client global coverage, reduced latency and a smooth user experience. Sites auto-scale with traffic and transaction spikes. Wix Studio runs on a combo of AWS, GCP and our own data centers—backed by over 200 CDN nodes.
Learn more
[H3] Security
Your clients are protected around the clock—from threat prevention to real-time detection and rapid response. Our security certificates include PCI DSS Level 1, SOC 2 Type 2 and multiple ISOs. Plus, we’re compliant with GDPR, CCPA and LGPD.
Learn more
ResilienceOffer every client global coverage, reduced latency and a smooth user experience. Sites auto-scale with traffic and transaction spikes. Wix Studio runs on a combo of AWS, GCP and our own data centers—backed by over 200 CDN nodes.
Learn more
SecurityYour clients are protected around the clock—from threat prevention to real-time detection and rapid response. Our security certificates include PCI DSS Level 1, SOC 2 Type 2 and multiple ISOs. Plus, we’re compliant with GDPR, CCPA and LGPD.
Learn more

[H2] Cutting-edge SEO tech, to the core
Best-in-class defaults, automations and built-in integrations mean your clients are set up for long-term, sustainable growth. Our ever-evolving SEO capabilities run deep, through every action you take.All SEO capabilities
[H2] Enrich your agency with dedicated spaces
[H3] Join the community

Network, collaborate and learn with fellow professionals to grow alongside them.
[IMG: Three creatives in discussion sitting around a table.]
Join the community
[H3] Hone your skills

Unlock your full creative potential with lessons and tutorials on all aspects of Wix Studio.
[IMG: The female presenter for the Wix Studio Essentials course sitting facing the camera at a desk with a MacBook on it.]
Hone your skills
[H3] Find fresh ideas

Explore tips, news, trends and inspiration from industry and agency experts on our blog, FWD.
[IMG: A sample screenshot of the main page of the Wix Studio blog, FWD.]
Find fresh ideas
[H2] Wix Studio FAQ
[H3] What is Wix Studio?
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Wix Studio is a professional website creation platform built for designers, developers and marketers working with clients. It empowers freelancers and agencies with advanced dev tools and built-in AI, helping web pros build, manage and scale high-performing websites efficiently.

With Wix Studio, you get:
Complete creative freedom for custom website designs and built-in responsive design
Advanced development tools (custom code, API integrations and GitHub integration)
AI-powered features to speed up your workflow, including a Visual Sitemap and Wireframe Generator
Centralized client and website management, including real-time, on-canvas commenting and custom roles and permissions.

Whether you’re building a portfolio, eCommerce store or complex client dashboard, Wix Studio helps you deliver high-performing websites at scale.
[H3] What’s the difference between Wix and Wix Studio?
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Wix Studio is built specifically for professionals and teams, while Wix is ideal for self creators and business owners.

Key differences include:
Greater control over responsive design and custom workflows
Complete design freedom, advanced no-code animations and pixel-perfect control
Advanced dev options (custom React components, API hooks and more)
Project management and team collaboration features
Centralized workspaces for agencies and freelancers to manage client projects in scale

If you’re a designer, developer, or marketer, working as a freelancer or as part of a team Wix Studio is the website builder for you. Read more in our comparison guide.
[H3] Which design tools should agencies look for in a website builder?
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The best website builders support the entire design flow—from layout to launch. You want to make sure you can control grids and layouts, fine-tune fonts and maintain consistent design across breakpoints.

Wix Studio gives designers the professional tools they need to create web design that fits every device perfectly.

Features include:
Section grid and stack
Flexbox controls for precision layouts
No-code animation and affects
Responsive AI and custom breakpoints for mobile, tablet, and desktop
Figma plugin for quick importing of high-fidelity designs
Custom CSS, making it possible to override specific default style settings
[H3] How to add custom code to my client sites?
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With Wix Studio you can use custom code across your website. You can build front-to-back with JavaScript in a zero-setup, cloud-based dev environment that includes a VS Code-based IDE, AI code assistant, and seamless deployment to test and production.

Wix Studio is perfect for professional dev workflows. You can:

Write JavaScript in the browser or locally
Use any npm package
Extend your site with frontend and backend APIs
Add powerful business logic with backend functions and data hooks
Code faster with the AI assistant built into the Wix IDE
Work with Wix Headless APIs on any tech stack and bring eComm, Events, Bookings and the rest of Wix’s industry-leading business solutions to any tech stack

You get all the dev tools you need, plus scalable infrastructure, built-in hosting and security, so you can build without worrying about setup or maintenance.
[H3] Can designers and developers collaborate on website projects in real time?
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When working as a team, you should opt for a platform that enables real-time collaboration. Wix Studio is built to make teamwork seamless for agencies, freelancers and in-house teams. The platform lets designers and developers collaborate in real time on the same website canvas, so changes are visible instantly to everyone involved. This means project handoffs are smoother and there’s less back-and-forth throughout the website building process.

You can assign tasks, track progress and communicate directly within Wix Studio, which eliminates the need for extra project management tools. This integrated workflow helps teams deliver high-quality websites faster and with fewer errors.

In addition, with role-based permissions, you can control who makes changes to your site and dashboard.  Invite people to collaborate on your site, and assign roles and permissions based on their expertise.
[H3] How can I optimize my client websites for SEO?
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Wix Studio comes packed with built-in SEO tools, comprehensive analytics, and robust marketing solutions.

You can easily edit meta tags, create custom URL structures and add schema markup to improve your Google rankings. The platform also lets you automate email and social media marketing campaigns, all from one place, and provides integrated analytics dashboards to monitor your site’s performance and visitor engagement.

Wix Studio also supports seamless integration with leading marketing tools so you can track and optimize every part of your online strat