Fabric Digital
(https://fabricdigital.co.nz) 📸 Data Snapshot: May 19, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
There is a total absence of structured data (schema_json is null), which is a massive red flag for an agency claiming to provide ‘expert web development’ and ‘SEO Audit’ services. No individual experts, founders, or team members are named, leaving the ‘NZ based experts’ as anonymous entities with no digital footprint. The technical implementation is dated, relying on heavy keyword repetition in the body text which contradicts modern ‘Generative Engine Optimisation’ claims.
The site claims to offer ‘the best website design services in Auckland’ and ‘white hat SEO techniques,’ but demonstrates neither through the evidence provided. The performance claim of ‘$10 million in sales’ is presented without a baseline or any specific metrics regarding ROI, ROAS, or conversion lifts for any specific industry. The marketing tone is assertive, but the substance is purely instructional/educational rather than proof-based.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 8 | 1 |
| /contacts/ | 7 | 1 |
| /social-media-marketing-1/ | 7 | 1 |
| /services/ | 9 | 1 |
| /pay-per-click-services/ | 7 | 1 |
| /design-development-index/ | 7 | 1 |
This page presents a snapshot of public data from Fabric Digital, captured on May 19, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Fabric Digital: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://fabricdigital.co.nz to view the most current version of its content and see directly what this company is about and what it offers.