Stencil
(https://getstencil.com) 📸 Data Snapshot: May 26, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
The brand is essentially faceless, lacking Person schema or sameAs links for its founders or leadership team. While the Organization and SoftwareApplication schema are technically sound, the claim of being The Web’s Favorite relies on product statistics rather than recognized human expertise or institutional authority. This creates a minor gap where the user must trust the numbers without knowing the entity behind the tool.
There is no significant disconnect between marketing tone and technical reality. The site makes bold claims regarding speed and ease of use, which it validates through browser extension availability and the inclusion of 1,350+ Amazing Templates. Unlike agency sites that promise revenue growth, Stencil restricts its claims to creative output efficiency, which it demonstrates via the pricing page’s feature list.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@type": "WebSite",
"name": "Stencil",
"url": "https://getstencil.com/",
"image": "https://getstencil.com/app/static/images/icons/favicons/circle.310x310.transparent.png"
},
{
"@context": "https://schema.org",
"@type": "SoftwareApplication",
"name": "Stencil",
"applicationCategory": "https://schema.org/WebApplication",
"aggregateRating": {
"@type": "AggregateRating",
"bestRating": "5.0",
"worstRating": "0.0",
"ratingValue": "4.81",
"ratingCount": "493"
},
"interactionStatistic": 411061,
"isFamilyFriendly": true,
"screenshot": "https://d3b1ak9ylguumf.cloudfront.net/stencil/public/static/images/stencil-screen1-new.jpg?h=37134d49&v=2020-08-19.00",
"isAccessibleForFree": true,
"operatingSystem": "Cloud, SaaS, Web",
"review": {
"@type": "Review",
"datePublished": "2019-04-18",
"reviewBody": "I've rarely had any problems, but on a couple of occasions when I did, I got an immediate response and a prompt fix. Throughout the years, I have wished for various features (for example, the color picker) and perhaps even mentioned my wish in a survey. Later that feature has been added. I'm extremely happy with Stencil.",
"reviewRating": {
"@type": "Rating",
"bestRating": "5.0",
"ratingValue": "5.0",
"worstRating": "0.0"
}
},
"offers": {
"@type": "Offer",
"price": "0",
"priceCurrency": "USD",
"url": "https://getstencil.com/pricing"
}
},
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Stencil",
"url": "https://getstencil.com/",
"description": "Stencil is a fantastically easy-to-use online graphic design tool and image editor built for business owners, social media marketers, and bloggers.",
"sameAs": [
"https://www.facebook.com/GetStencil",
"https://twitter.com/getstencil",
"https://www.pinterest.com/getstencil",
"https://www.linkedin.com/company/getstencil/",
"https://www.youtube.com/channel/UCrL64kPyzcydMinzy_A20Sw",
"https://www.instagram.com/getstencil/"
],
"@id": "https://getstencil.com/"
},
{
"@context": "https://schema.org",
"@type": "Organization",
"url": "https://getstencil.com/",
"logo": "https://getstencil.com/app/static/images/icons/favicons/circle.310x310.transparent.png"
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"name": "Stencil",
"item": "https://getstencil.com/",
"@type": "ListItem",
"position": 1
}
]
}
]
/pricing/
[
{
"@context": "https://schema.org",
"@type": "WebSite",
"name": "Stencil",
"url": "https://getstencil.com/",
"image": "https://getstencil.com/app/static/images/icons/favicons/circle.310x310.transparent.png"
},
{
"@context": "https://schema.org",
"@type": "SoftwareApplication",
"name": "Stencil",
"applicationCategory": "https://schema.org/WebApplication",
"aggregateRating": {
"@type": "AggregateRating",
"bestRating": "5.0",
"worstRating": "0.0",
"ratingValue": "4.81",
"ratingCount": "493"
},
"interactionStatistic": 411061,
"isFamilyFriendly": true,
"screenshot": "https://d3b1ak9ylguumf.cloudfront.net/stencil/public/static/images/stencil-screen1-new.jpg?h=37134d49&v=2020-08-19.00",
"isAccessibleForFree": true,
"operatingSystem": "Cloud, SaaS, Web",
"review": {
"@type": "Review",
"datePublished": "2019-04-18",
"reviewBody": "I've rarely had any problems, but on a couple of occasions when I did, I got an immediate response and a prompt fix. Throughout the years, I have wished for various features (for example, the color picker) and perhaps even mentioned my wish in a survey. Later that feature has been added. I'm extremely happy with Stencil.",
"reviewRating": {
"@type": "Rating",
"bestRating": "5.0",
"ratingValue": "5.0",
"worstRating": "0.0"
}
},
"offers": {
"@type": "Offer",
"price": "0",
"priceCurrency": "USD",
"url": "https://getstencil.com/pricing"
}
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"name": "Stencil",
"item": "https://getstencil.com/",
"@type": "ListItem",
"position": 1
},
{
"name": "Pricing",
"item": "https://getstencil.com/pricing",
"@type": "ListItem",
"position": 2
}
]
}
]
/stencil-for-chrome/
[
{
"@context": "https://schema.org",
"@type": "WebSite",
"name": "Stencil",
"url": "https://getstencil.com/",
"image": "https://getstencil.com/app/static/images/icons/favicons/circle.310x310.transparent.png"
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"name": "Stencil",
"item": "https://getstencil.com/",
"@type": "ListItem",
"position": 1
},
{
"name": "Stencil for Chrome",
"item": "https://getstencil.com/stencil-for-chrome",
"@type": "ListItem",
"position": 2
}
]
}
]
/stencil-for-firefox/
[
{
"@context": "https://schema.org",
"@type": "WebSite",
"name": "Stencil",
"url": "https://getstencil.com/",
"image": "https://getstencil.com/app/static/images/icons/favicons/circle.310x310.transparent.png"
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"name": "Stencil",
"item": "https://getstencil.com/",
"@type": "ListItem",
"position": 1
},
{
"name": "Stencil for Firefox",
"item": "https://getstencil.com/stencil-for-firefox",
"@type": "ListItem",
"position": 2
}
]
}
]
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 24 | 4 |
| /pricing/ | 28 | 3 |
| /stencil-for-chrome/ | 10 | 1 |
| /stencil-for-firefox/ | 8 | 1 |
This page presents a snapshot of public data from Stencil, captured on May 26, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Stencil: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://getstencil.com to view the most current version of its content and see directly what this company is about and what it offers.