Semantic Coherence: Kontra Agency – Signal Evidence & AI Readability

Contact

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[IMG: Xiaomi]

[IMG: Goodyear]

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[IMG: Microsoft]

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[IMG: Tece]

[IMG: ZooCity]

[IMG: Turistička zajednica grada Zagreba]

[IMG: Pernod Ricard]

[IMG: Daikin]

[IMG: Tognana]

[IMG: Bayer]

[IMG: Husqvarna]

[IMG: Plava Laguna]

[H2] Industries

You just need the right partner to help you win on your market.

Through our experience working with various companies from different industries, we’ve learned that each industry, let alone company has its specifics. It is being familiar with these specifics which allows us to deliver great results to our clients.

Contact us

Retail & Consumer Goods

Tourism & Hospitality

Home Appliances & Electronics

Dental, Medical & Pharmaceutical

Other

Auto&Moto

Building, Home Rennovation & Real Estate

Banking, Finance & Insurance

Events

Education&Training

Food & Beverage

IT & Services

Media&Entertainment

Humanitarian & Social

Alpina
Baby Center
Biokozmetika
Cutie Cloud
Facil Blanco
Fibis
Freywille
Higs
Ivančica
KTC
Libar
Limes
Makromikro
Mativa
Offertissima
Pevex
Planet obuća
Relxnow
Shell
Slavuj
Tinktura
Tognana
Unique Travel Set
Westgate
ZigZag
ZOO CITY

2have2hold
Active Tourism
Adriatic Sailing
Always Croatia
Aristos
Artichoke
Balmar
Bi Village
Camping Ugljan
CORE Kornati
Dalmatie Group
Dubrovnik Sea Sun Hotels
Duje Marine Group
Gammo Europe
GoAdventure
Hotel Brattia
Hotel Cornaro
Integral Zagreb
Kaiser putovanja
Kalamota Beach House
Karmen studio
Luštica Bay
Maslinica Hotels & Resort
Njivice
NP Plitvička jezera
Orvas Travel Group
Pinija
Plava laguna
Prime Yachting
Tomflies
TZ Biograd
TZ Dubrovnik
TZ Mađarska
TZ Zagreb
Villa Bilogore
Weddings in Split

Daikin
De’Longhi
eHome
Etherma
Gammo Europe
Husqvarna
Kärcher
Kenwood
Končar
Makromikro Grupa
Raptor
Samsung
Storum
TECE
Tehno-mag
Vacom
Vaillant
Xiaomi

Adena Natura
Adriatic dent
BASF
Bayer
ChronoLab
Complete dental solutions
Dentalni Megastore
Dr. Danny Goljak
Dr. Perković
Epiguard
Fagron
Femur
Ljekarne Joukhadar
Ljekarne Lukačin
Medikadent
Ortolook
Poliklinika Mazalin
Poliklinika Orthos
Sursum Corda
Sv. Katarina
Zdravlje Srca

Airsuspension AS
Auto Žitvaj
Goodyear (Vulco)
Greyp
Mobile4U
Motul
Renault
Suzuki
Tokić

Ardea
Etherma
Franklin
GI
Hrvoje Požar
Mobel Land
MS2 Energo
Natuzzi
Reta
Schneider Electric
Solar Arhitektura
Solar Forte
Spačva
Stars Real Estate
Statera
Studijo Maras
Tamin nekretnine
Terren
Uretek

4Consulting
Aircash
Bond IT
Drawbridge
Empanda
Fintastic
L&Co – Impact cubed
Link Insurance brokers
OTP banka
PBZ Invest
Sava osiguranje
Slatinska banka
UNIQA osiguranje

ATD
Blockchain meetup
Business cafe
Envy Music festival
Marketing Meetup
Megadance Party
WinDays

AZVO
Best Practice
DURA
Mapa Znanja
MindLab
Profokus
SmartBiz
Veleučilište Knin

Absolut
Aperol
Ballantine’s
Jameson
Marjan voće
Meat Revolution
Meat The King
Plantagana
Ricola
Roshen
Solana Pag
Trotta – Ritterman
Varionica
Volim Ljuto

3PRO
Artifact Labs
Bossy (Fitzone)
Comping
Covideo
CZP Osijek
Daenet
Electrocoin
European Lotteries
GLS
Hauska i partneri
HEP
Hosta
Hrvatska pošta
HSM
Infosit
ISC
Lemax
Little Dot
MAI solutions
Market Alpha Advisors
Maven Mule
Microsoft
Mikrotvornica
Mobilnost.hr
Moja trgovina
MSAN
Nephos
Nodefusion
PlayAD
Ponuda dana
PwC
Ramiro
RBK Marketing
Referada
Regxelerator
Robotiq
SAOP
Selectium
Selekcija.hr
SERPrise
Skladišna Logistika
Špica
Sysbee
Talentstripe
Terabajt
TPVision
Upstudio
Venio
Visitteo

HRT
Hrvatska lutrija
Zabranjeno Pušenje
HINA
Muzej Iluzija
Gjurin teorem
VLuvHub
Lider magazin

Prijatelji životinja
UNICEF

[H2] Projects
See more projects

[IMG: drawbridge-case1]

[H3] Drawbridge Web Site
Drawbridge: A Website Built to Match the Reputation Behind It
Web design & Development

[IMG: Roshen products on stand]

[H3] Roshen Adria Social Media Marketing
New Candy Brand on the Block
Communications & Creative

[IMG: A preview image of the Dalmatie group page]

[H3] Dalmatie Group Web Site & Branding Application
How We Built the Brand Identity and Digital Presence for Dalmatie Group
Communications & Creative

[IMG: A cover image for Mobile4U case study showing a Mobile4U website on several different screens]

[H3] Mobile4U Website
Mobile4U Website Redesign Case Study – Fleet Management, Car Rental & Used Cars
Web design & Development

[IMG: Cover image for Skladisna Logistika case study]

[H3] Skladišna logistika Website
Where Innovation Meets Function: Skladišna Logistika Online
Web design & Development

[IMG: Cover image for Brattia website case study showcasing the website on different devices]

[H3] Brattia Website
Hotel Brattia’s Website: Built to Attract, Designed to Convert
Web design & Development

[H2] Driving Growth Across the US, EU, and UK

We bring our full-service digital marketing and technology expertise to businesses across the United States, Europe, and the United Kingdom. Whether you're a rapidly scaling startup or an established enterprise, our experience and approach are finely tuned to the nuances of these dynamic markets.

USA

UK

EU

[H2] Divisions

Different approaches to a common goal – growing your business

Founded in 2011, Kontra is a reliable partner for all your marketing needs. Our agency provides full-service marketing solutions designed to achieve better results for your business.
Having been “in the biz” for 15 years, we are aware that your challenges and needs might be more complex than to select only one division. Don’t worry, feel free to reach out.

Contact us

[H3] Communications & Creative

Kontra was primarily a social media agency. Today, Kontra provides solutions through all available platforms with the common goal of making your brand a top of mind in your industry. Don’t have the time or platform specific knowledge? You’re at the right place.

Content

Creative

Design

Learn more

[H3] Growth & Performance

There’s a reason why our growth & performance division is our fastest growing one. Delivering real business results, always optimizing our approach, not just campaigns. Education is one of our four basic principles, and a must to stay ahead with digital advertising.

Analytics

Performance

SEO (Search Engine Optimization)

Learn more

[H3] Web design & Development

Regardless of if you want to redesign your website or start a completely new business, your website should be modern, user-friendly and simply work well. After all, your website is your digital business card and your sales representative that never sleeps.

Websites

Web Shops

Web Apps

Learn more

[H2] Business models

Different model, different approach

On top of industry specifics, each business model requires a set of different approaches, not only to the project, but to the audience as well. We especially enjoy working on projects ahead of the curve.

Contact us

E-commerce

B2B

B2C

[H2] Get to know us
About us

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Succesful projects

0+
Active clients

0
Years in the game

[IMG: kontra-office-01]

[H2] What's new on our blog?
See full list

Josipa Koroman-Lelas

Business

[H3] What Makes a Great Yacht Charter Website?

Ilija Brajković

Business

[H3] A Word From Kontra CEO: Business Metrics We Follow at Kontra

Pia Humski

Marketing

[H3] Content Pillars for Social Media: The Importance & Logic Behind Content Clustering

Marina Ivanković

Marketing

[H3] Paid App Promotion: Strategies of Advertising & Analytics

Ana Perišić

Marketing

[H3] Advertising Strategies: Understanding Meta Andromeda

Let's talk!

Contact us

Contact

[IMG: drawbridge-case1]

[H3] Drawbridge Web Site
Drawbridge: A Website Built to Match the Reputation Behind It
Web design & Development

[IMG: Roshen products on stand]

[H3] Roshen Adria Social Media Marketing
New Candy Brand on the Block
Communications & Creative

[IMG: A preview image of the Dalmatie group page]

[H3] Dalmatie Group Web Site & Branding Application
How We Built the Brand Identity and Digital Presence for Dalmatie Group
Communications & Creative

[IMG: A cover image for Mobile4U case study showing a Mobile4U website on several different screens]

[H3] Mobile4U Website
Mobile4U Website Redesign Case Study – Fleet Management, Car Rental & Used Cars
Web design & Development

[IMG: Cover image for Skladisna Logistika case study]

[H3] Skladišna logistika Website
Where Innovation Meets Function: Skladišna Logistika Online
Web design & Development

[IMG: Cover image for Brattia website case study showcasing the website on different devices]

[H3] Brattia Website
Hotel Brattia’s Website: Built to Attract, Designed to Convert
Web design & Development

[IMG: A cover image for ms2 energo case study showing a website on several different devices]

[H3] MS2 Energo Website
How a Sustainable Energy Company Transformed Its Website and Improved SEO Performance
Web design & Development

[IMG: A stamp of Brattia logo on a piece of paper]

[H3] Hotel Brattia Branding
A Brand New Branding for an Adults-Only Retreat in Postira - Brač Island
Communications & Creative

[IMG: A cover image for Joukhadar pharmacies case study]

[H3] Joukhadar Pharmacies Perfromance Marketing
Growing Pharmacy Online Sales with Google and Meta Ads
Growth & Performance

[IMG: A cover image for Antikvarijat Libar webshop]

[H3] Antikvarijat Libar Webshop
Leveraging the Power of Digital for Transforming a Traditional Antiquarian Bookstore's Business
Web design & Development

[IMG: offertissima-all-key-visuals]

[H3] Offertissima Creative Campaign
The Creative Journey Behind Offertissima’s Anniversary Campaign
Communications & Creative

[IMG: motor-yachts-croatia]

[H3] Prime Yachting Perfomance Marketing
Increasing Direct Bookings for a Yacht Charter through Google Ads
Growth & Performance

Work with us

Contact

[H1] Contact
info@kontra.agency
Zaharova 9
10000 Zagreb, Croatia
HQ
Kontra digital d.o.o.,
Zaharova 9, 10000 Zagreb
OIB
39292019492
Bank number
HR90 2340009 1110499132
Privredna banka Zagreb
Board members
I. Brajković,
P. Bogdan

Clutch

Kontra digital d.o.o. is registered at the Commercial Court in Zagreb under registration number: 060275532 | OIB: 39292019492 | Bank number: HR902340091110499132 Share capital of the company of 20.000,00 kn has been paid in full. Privredna banka Zagreb d.d., Račkoga 6, Zagreb. Board members: Ilija Brajković, Petar Bogdan | Headquarters: Zaharova 9, 10000 Zagreb

Contact

[IMG: A preview of a fictitious charter website in desktop and laptop versions. - AI generated picture.]

[H2] What Makes a Great Yacht Charter Website?
Ensure your charter website generates more bookings, fewer customer journey interruptions, and greater trust. Find out how in this article.

Today
Josipa Koroman-Lelas

[IMG: business kpi marketing agency]

[H2] A Word From Kontra CEO: Business Metrics We Follow at Kontra
Breakdown of (almost) every business metric and KPI we track, what it means, and why it matters to us.

March 31, 2026
Ilija Brajković

[IMG: content-pillars-typewritingmachine]

[H2] Content Pillars for Social Media: The Importance & Logic Behind Content Clustering
Content pillars are the main categories of your content. Check out this blog post and learn how to improve your brand.

March 24, 2026
Pia Humski

[IMG: A person using a smartphone at a desk, illustrating mobile paid app promotion and app marketing strategy.]

[H2] Paid App Promotion: Strategies of Advertising & Analytics
Paid app promotion: learn how to promote mobile apps using Google Ads and Meta campaigns. Discover tracking setup, creative strategy, targeting...

March 17, 2026
Marina Ivanković

[IMG: meta-andromeda-symbol-robot-hand]

[H2] Advertising Strategies: Understanding Meta Andromeda
Learn how to succeed with Meta Andromeda by optimizing creative strategy, improving signal quality, and leveraging automation for better ad...

March 10, 2026
Ana Perišić

[IMG: A businessman in suit and tie is explaining a topic to the board in the boardroom]

[H2] How to Justify Marketing Investments to Your Board
Justifying marketing investment to your board requires clear, data-driven proposals that align with company goals. Focus on measurable outcomes...

February 17, 2026
Tibor Trupec

[IMG: typography text with the title of top website design trends]

[H2] Top Web Design Trends for 2026
The digital landscape continues to evolve at an incredible pace, and web design in 2026 reflects a clear shift toward

December 16, 2025
Damir Bašić

[IMG: Website Speed Optimization - Enqueue Scripts and Styles]

[H2] Reducing Server Response Time: A Guide for Faster Websites
Learn how to reduce initial server response time (TTFB) with hosting, caching, and code optimizations to speed up your website and boost SEO...

November 25, 2025
Robert Tominac

[IMG: Visual branding ilustrated cartoon human arms holding different items. Kontra logo, coins, phone, card, various gestures and symbols, thumb up, ok finger gesture.]

[H2] Visual Branding: Strategic Importance for Business
Your business brand is not how it looks; it’s how it presents itself, how it behaves, communicates, and connects with its target audience...

November 18, 2025
Linda Dodić

[IMG: Typewriter close-up emphasizing the craft of writing website copy]

[H2] Website Copywriting: How Not To Endanger A Web Project
Every web project starts with great design and UX, but it’s the website copy that determines success. Learn why outsourcing copywriting can...

November 11, 2025
Kontra Agency

[IMG: privacy logo with text]

[H2] V2 Google Consent Mode For Companies – All You Need to Know
Google Consent Mode v2 is mandatory for all EU/EEA-targeting businesses using Google Ads or GA4. This comprehensive guide explains what GCM...

November 4, 2025
Dalibor Orečić

[IMG: cloud-hosting-benefits-for-website-speed]

[H2] The Benefits of Cloud Hosting for Your Website’s Performance and Security
Cloud hosting provides businesses with scalable resources—like RAM, storage, and security—allowing them to adapt quickly to changing demands...

October 21, 2025
Kontra Agency

[IMG: The startup owner looks at the strategy plan on the wall.]

[H2] Website Purposes: The Ideal Solution For Your Business
Website purposes guide tone of voice, UX, SEO & design — helping your brand speak clearly, connect deeply, and convert effectively.

October 14, 2025
Petar Bogdan

[IMG: What’s a Headless WordPress architecture, and when does your website need it, feature image]

[H2] What’s a Headless WordPress Architecture, and When Does Your Website Need It?
A headless WordPress CMS separates content storage from presentation, offering only a backend for creating and managing content.

October 7, 2025
Kontra Agency

[IMG: Gallery of types of website examples]

[H2] 10+ Types of Websites: Which One’s Best for Your Business?
Choosing the right type of website boosts credibility, engagement, and growth. Each serves a unique purpose for your business goals.

September 23, 2025
Josipa Koroman-Lelas

[IMG: tiktok-five-tips-for]

[H2] How to Supercharge Your TikTok Engagement: 5 Essential Tips for a fresher angle
Feeling stuck with your TikTok account? This post will give you insight how to supercharge your TikTok engagement

September 2, 2025
Kontra Agency

[IMG: A man holding a smartphone and using social media for new interactions such as likes, comments, and shares - everything that can improve social media post optimization.]

[H2] Your Guide to Social SEO: Tips for Optimizing Your Social Media Channels
Find out how to optimize your social media profiles and posts for maximum reach and engagement.

August 26, 2025
Valentina Grahovac

[IMG: Digital marketing results]

[H2] The Fine Line Between Performance Marketing and Business Consulting
Where performance marketing ends and consulting starts - and how to survive that thin border without losing money for marketing agency

August 19, 2025
Ilija Brajković

[IMG: laptop-table-marketing-analysis]

[H2] How to Evaluate Results of Your Digital Marketing Campaigns
Learn how to evaluate your digital marketing campaigns using key marketing metrics to optimize performance and boost ROI.

August 12, 2025
Ana Perišić

[IMG: manager show project share result analize for marketing brief]

[H2] Marketing Brief – the Foundation of Great Campaigns
A marketing brief is not just a document - it’s a guide that shapes every step of the campaign. Check out the main content of a marketing...

June 24, 2025
Vedrana Mihalić

[IMG: tips for ecommerce website design]

[H2] Improving Web Shop Today – 27 Tips for e-Commerce Website Design
Discover 27 essential tips for ecommerce website design that go beyond looks—boost usability, improve UX, and drive more sales. From intuitive...

May 6, 2025
Damir Bašić

[IMG: A minimalistic illustration of brand consistency]

[H2] How to Build Brand Consistency Across All Marketing Channels?
Brand consistency is vital for any brand that wants to make it out there. Through this post, you'll learn how to achieve brand consistency with...

April 1, 2025
Tibor Trupec

[IMG: 3d graph showing the results of enlargement after using 10 tips and tricks]

[H2] Discover 10 Small Ecommerce Tips To Improve Your Results
Boost your E-Commerce sales with these 10 essential strategies! From sticky Add to Cart buttons and clear delivery info to guest checkout and...

March 18, 2025
Dalibor Orečić

[IMG: The image shows a laptop on a wooden table, with a colorful illustrated marketing concept displayed on its screen. In the center of the screen, the word]

[H2] The Benefits of Integrated Marketing Campaigns
The benefits of integrated marketing campaigns include increased brand awareness, better customer engagement, and long-term loyalty through...

February 18, 2025
Tanja Rubčić

[IMG: Digital marketing results]

[H2] Digital Marketing Trends: What to Expect in 2025
Adapt to stay connected with your audience by moving away from outdated and generic approaches in digital marketing.

January 28, 2025
Kontra Agency

[IMG: It is a picture of a mobile phone that is positioned on the left side and it shows TikTok logo]

[H2] Benefits of TikTok Ads: 9 Things You Should Know
Learn more about benefits of TikTok Ads. In this article you will learn more about TikTok advertising and how to create new campaign.

January 14, 2025
Mislav Fridelj

[IMG: Marketers with laptop and tablet statistics and analytics. Bright vibrant violet vector isolated illustration]

[H2] Google Ads Lessons: Effective Ad Personalization and Customization
When used effectively and ethically, ad personalisation and customisation can transform marketing by delivering value to both businesses and...

December 10, 2024
Helena Đurđević

[IMG: Hero illustration for - increase organic traffic created by Copilot]

[H2] 7 Proven Tactics to Increase Organic Traffic Without Link Building
Have you ever wondered if it is possible to increase organic traffic without link building? Yes, it is. Here are some proven tactics that get...

December 3, 2024
Josipa Koroman-Lelas

[IMG: A Woman shooting content for her business]

[H2] A Guide for Reels and TikToks Through Industries
Learn how to use the power of vertical videos on TikTok and Instagram Reels to boost engagement, reach new audiences, and grow your brand.

November 12, 2024
Kontra Agency

[IMG: Kontra clients]

[H2] How To Make Marketing More Efficient – Business Results Input For Agency
Cooperation between marketing agency and clients: how business results input makes marketing and advertising more efficient

October 29, 2024
Ilija Brajković

Contact

We are Kontra

[H2] Key People

[H3] Ilija Brajković
CEO

[IMG: ilija-brajkovic]

[H3] Petar Bogdan
Managing Partner

[IMG: petar-bogdan]

[H3] Tibor Trupec
Creative Director

[IMG: tibor-trupec]

[H2] Core values

01
Credibility

02
Results

03
Proactivity

04
Education

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Succesful projects

0+
Active clients

0
Years in the game

[IMG: Kärcher]

[IMG: Xiaomi]

[IMG: Goodyear]

[IMG: Natuzzi]

[IMG: Microsoft]

[IMG: HP]

[IMG: Vaillant]

[IMG: Tece]

[IMG: ZooCity]

[IMG: Turistička zajednica grada Zagreba]

[IMG: Pernod Ricard]

[IMG: Daikin]

[IMG: Tognana]

[IMG: Bayer]

[IMG: Husqvarna]

[IMG: Plava Laguna]

[IMG: kontra_office_03]

Just because everybody does something one way, it doesn’t mean it’s the only way to do it. That’s why Turning things around is our tagline. It’s a driving force behind our successful business story and our strive for providing better results for our clients.

Stop talking about yourself. ?​
Most brands are w
[IMG: Stop talking about yourself. ?​
Most brands are white noise because they focus on their own awards and experience. The truth? Your customer only cares about one thing:]

Remember when Instagram was just photos of your lu
[IMG: Remember when Instagram was just photos of your lunch and your friends?
Meta does. That]

We warned you! ⚠️ But since you’re already here, y
[IMG: We warned you! ⚠️ But since you’re already here, you might as well grab the guide that’s going to transform your design and dev process.​
? Download your free copy from our bio!]

Awards look great, but profitability keeps the lig
[IMG: Awards look great, but profitability keeps the lights on.
Check out the highlights from our]

If you want to understand what’s really happening
[IMG: If you want to understand what’s really happening with digital content today, take a look at the latest issue of komKultura (@lidermedia.hr).​
Our CEO @ilijabrajkovic, answers questions about trends, content inflation, and the growing impact of AI tools.​]

Millennial Marketing team ? Gen Z Marketing Team
[IMG: Millennial Marketing team ? Gen Z Marketing Team
#millenial #genz #trend]

Dear Agencies, We Need to Talk​
We all see the hu
[IMG: Dear Agencies, We Need to Talk​
We all see the hustle. The late nights, the stretched teams, and the shiny awards that look great on LinkedIn. But when the talk shifts to margins, pricing power, and sustainable growth, the room usually goes quiet.​
It’s time to change that. No drama, just a raw look at why working hard doesn’t always mean working profitably. ​
Our CEO @ilijabrajkovic will be guiding the discussion with three industry heavyweights who aren]

"Behind every successful campaign is a team that’s
[IMG: "Behind every successful campaign is a team that’s been]

When it comes to ads and optimization, numbers spe
[IMG: When it comes to ads and optimization, numbers speak louder than words! ​
So find out 3 proven tactics to optimize CPC! ​
Track what matters! Find out more in our blog post - link is in our bio.]

Želiš povećati prodaju svog webshopa, ali te Googl
[IMG: Želiš povećati prodaju svog webshopa, ali te Google i Meta ograničavaju u oglašavanju? ​
Naš klijent @ljekarnejoukhadar dobro poznaje taj problem. Zato smo kao marketinška agencija uskočili u pomoć! ​
Poštivajući specifičnost tržišta i zakonske regulative složili smo plan oglašavanja koji je doprinio povećanju prodaje. ​
Zanima te cijeli proces? Pročitaj sve detalje u case studyju na linku u opisu profila.]

@_mobile4u_ needed a new website, so we delivered.
[IMG: @_mobile4u_ needed a new website, so we delivered. ?​
Interested in process and final look? Read all about it in our case study - find the link in our bio.]

Your site needs ONE goal. Corporate? E-commerce? E
[IMG: Your site needs ONE goal. Corporate? E-commerce? Entertainment platform? Stick to one, and your customers will find you! ​
Discover yours in our blog post - find the link in our bio!]

Meet in person

Contact

[H1] Brattia Website

In the digital age, a high-quality and functional website is a key communication and sales tool in tourism. Part of the Orvas Travel Group, Hotel Brattia, a boutique hotel on the island of Brač, recognized the importance of a strong online presence from the very beginning of its business and decided to invest in creating a modern website aimed at increasing visibility, enhancing user experience, and presenting its new brand.

Web developmentWeb DesignSEO

[IMG: Desktop and mobile side-by-side preview of Brattia website]

[H2] About the Hotel
Hotel Brattia is located in Supetar on the island of Brač, just a few minutes’ walk from the sea. Hotel Brattia is a newly opened luxury boutique hotel that operates under the umbrella of Orvas Travel Group.
Choosing Kontra as a partner reflected their intent to ensure that their online presence would match the expectations shaped by Orvas’ hospitality legacy. The hotel is a contemporary space for guests seeking an exclusive, personalized, and authentic holiday experience in a Mediterranean setting. It offers a blend of modern design, authentic Mediterranean ambiance, and top-quality service. As an adult-only hotel, it caters to guests seeking tranquility, privacy, and a more refined experience. Hotel Brattia is created for guests looking for peace, comfort, and a personalized approach while staying on one of Croatia’s most beautiful islands.
At Hotel Brattia, we offer a selection of 7 luxury suites and 2 duplex deluxe suites, each designed to provide the ultimate in comfort and style.

[IMG: A preview image of the Brattia contact page]

[H2] Challenge
As a completely new luxury boutique hotel, Hotel Brattia aimed to set high standards in online communication from the outset. Through its new website, the goal was to present the newly created brand on the market and reflect the luxury, exclusivity, and Mediterranean charm the hotel offers. It was also important for the site to be search engine optimized (SEO) to attract as many potential guests as possible, while remaining simple to manage and regularly update with new offers. Furthermore, the website needed to provide a superior user experience, giving visitors quick and easy access to information, and enabling fast, seamless online booking of accommodation.

[IMG: A preview of the newsletter subcription invite for Hotel Brattia]

[H2] What did we do?
Before the development of the site, we also underwent the process of branding the hotel to provide it with its own visual identity. We worked towards building a differentiated and luxurious brand that would reflect exclusivity along with originality. It included deciding on the color palette, font, logo, graphic device, and setting the tone of communication to represent quality service. To ensure that the site would perform well on search engines, we conducted thorough keyword research using a mix of general and specific keywords that are relevant to luxury hotels in Croatia, combined with local SEO optimization and content optimization to drive click-through rates. We also studied the top luxury hotel websites to find the optimal structure, visual identity, and usability features.

[IMG: A preview of couple of mobile viev]

Based on these results and customer input, we designed a clean, modern, and easy-to-use design using high-quality visual content and clear room, facility, and service displays. Technical deployment rendered the site responsive, fast, multilingual, and equipped with an integrated online booking system, with easy content editing and regular updates also being achievable from the client.

[IMG: A preview of multiple pages from the Brattia web]

[H2] The Result
After completing the branding process, the visual identity components and communication tone palette were successfully duplicated on the website. By using carefully chosen design, color scheme, photography, and content, the story of the newly opened hotel was communicated effectively, giving visitors an immediate impression of luxury and Mediterranean flair. A full online booking and user-friendly online reservation system were implemented, allowing the guests to easily and rapidly book their accommodation directly on the website. As a result of thorough keyword research and SEO search engine optimization, the site reached top positions for tourism-related searches, leading to increased visibility and significant growth in bookings and enquiries. The clear navigation, clear presentation of rooms and services, and a responsive, modern design improved the user experience even further, enabling visitors to easily book and get information in a short time. Additionally, the system is planned to be long-term operational and easy to use, providing the client with easy management of content and continuous updating of their offers, so it can operate for years to come.

The project of developing the Hotel Brattia website completely met all tasks – updated look, SEO ranking improvement, and increased booking conversions. By implementing a thoughtful strategy for branding, research, design, and technical improvement, an online platform was created that aligns with the quality level of a just-opened premium-class hotel and enables it to be competitive in the tourism market.