OpenMoves
(https://www.openmoves.com) 📸 Data Snapshot: May 19, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
4
Impact Weight: 15 / 100
27% Reputation
Authority is weak as the site references ‘Leadership’ and a ‘team of experts’ without providing a single professional name or verifiable digital footprint in the crawled text or schema. The schema_json is limited to generic WebSite and WebPage types, missing Person schema or Organization-level sameAs links that would connect the brand to real individuals or external authority platforms. The technical implementation further erodes authority, as the broken heading hierarchy features repeated H2s and irrelevant service descriptions on specialized sub-pages.
The site makes aggressive performance claims such as ‘Lead-gen at 10x Efficiency’ and ‘Scaling Media Spend to $1m’ without providing a single named client or a baseline timeframe for these results. The marketing tone suggests high-level execution (‘High-Octane Media Buying’), but the landing pages demonstrate a low-effort technical structure with copied content blocks. This creates a disconnect between the claims of excellence and the reality of a template-driven lead-capture site.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://openmoves.com/#website",
"url": "https://openmoves.com/",
"name": "OpenMoves - Digital Marketing Agency NY",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://openmoves.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"@id": "https://openmoves.com/#primaryimage",
"inLanguage": "en-US",
"url": "https://openmoves.com/wp-content/uploads/2020/02/om3-icon.png",
"contentUrl": "https://openmoves.com/wp-content/uploads/2020/02/om3-icon.png"
},
{
"@type": "WebPage",
"@id": "https://openmoves.com/#webpage",
"url": "https://openmoves.com/",
"name": "OpenMoves: Performance Marketing Agency | Paid Media | SEO | CRO | Email",
"isPartOf": {
"@id": "https://openmoves.com/#website"
},
"primaryImageOfPage": {
"@id": "https://openmoves.com/#primaryimage"
},
"datePublished": "2023-10-04T12:20:48+00:00",
"dateModified": "2025-01-22T21:40:23+00:00",
"description": "Looking for attention? OpenMoves is New York's premier digital performance marketing agency, offering Paid Search, Organic & Local SEO, Social Media & Email Marketing. Get in touch today.",
"breadcrumb": {
"@id": "https://openmoves.com/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://openmoves.com/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://openmoves.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Power Your Growth with New York Digital Performance Marketing"
}
]
}
]
}
/ppc/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://openmoves.com/#website",
"url": "https://openmoves.com/",
"name": "OpenMoves - Digital Marketing Agency NY",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://openmoves.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"@id": "https://openmoves.com/ppc/#primaryimage",
"inLanguage": "en-US",
"url": "https://openmoves.com/wp-content/uploads/2020/05/ppc-uparrow.png",
"contentUrl": "https://openmoves.com/wp-content/uploads/2020/05/ppc-uparrow.png"
},
{
"@type": "WebPage",
"@id": "https://openmoves.com/ppc/#webpage",
"url": "https://openmoves.com/ppc/",
"name": "PPC Services and Management by OpenMoves - Paid Search Agency",
"isPartOf": {
"@id": "https://openmoves.com/#website"
},
"primaryImageOfPage": {
"@id": "https://openmoves.com/ppc/#primaryimage"
},
"datePublished": "2020-03-23T05:59:50+00:00",
"dateModified": "2025-09-22T20:05:14+00:00",
"description": "Grow your sales profitably with our Paid Search and Paid Social experts and our winning PPC management process. Get in touch today to schedule a review.",
"breadcrumb": {
"@id": "https://openmoves.com/ppc/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://openmoves.com/ppc/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://openmoves.com/ppc/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "PPC"
}
]
}
]
}
/seo/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://openmoves.com/#website",
"url": "https://openmoves.com/",
"name": "OpenMoves - Digital Marketing Agency NY",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://openmoves.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"@id": "https://openmoves.com/seo/#primaryimage",
"inLanguage": "en-US",
"url": "https://openmoves.com/wp-content/uploads/2020/05/ppc-uparrow.png",
"contentUrl": "https://openmoves.com/wp-content/uploads/2020/05/ppc-uparrow.png"
},
{
"@type": "WebPage",
"@id": "https://openmoves.com/seo/#webpage",
"url": "https://openmoves.com/seo/",
"name": "Data Driven SEO Services by OpenMoves - SEO Agency NY",
"isPartOf": {
"@id": "https://openmoves.com/#website"
},
"primaryImageOfPage": {
"@id": "https://openmoves.com/seo/#primaryimage"
},
"datePublished": "2020-05-28T04:00:32+00:00",
"dateModified": "2025-04-10T16:36:07+00:00",
"description": "From keyword research to technical optimization, we help you rank higher and attract more traffic. Speak with a specialist today!",
"breadcrumb": {
"@id": "https://openmoves.com/seo/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://openmoves.com/seo/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://openmoves.com/seo/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "SEO Overview"
}
]
}
]
}
/email/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://openmoves.com/#website",
"url": "https://openmoves.com/",
"name": "OpenMoves - Digital Marketing Agency NY",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://openmoves.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"@id": "https://openmoves.com/email/#primaryimage",
"inLanguage": "en-US",
"url": "https://openmoves.com/wp-content/uploads/2017/06/smart-automation-1a.png",
"contentUrl": "https://openmoves.com/wp-content/uploads/2017/06/smart-automation-1a.png"
},
{
"@type": "WebPage",
"@id": "https://openmoves.com/email/#webpage",
"url": "https://openmoves.com/email/",
"name": "Email Marketing Agency and Email Automation by OpenMoves",
"isPartOf": {
"@id": "https://openmoves.com/#website"
},
"primaryImageOfPage": {
"@id": "https://openmoves.com/email/#primaryimage"
},
"datePublished": "2017-06-14T09:13:50+00:00",
"dateModified": "2021-11-25T14:40:50+00:00",
"description": "An email marketing automation agency since 2000. Grow email sales withour I-do™ and We-do™ services. Get in touch with our experts today to learn more.",
"breadcrumb": {
"@id": "https://openmoves.com/email/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://openmoves.com/email/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://openmoves.com/email/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Smart Email Marketing Automation Agency"
}
]
}
]
}
/creative/portfolio-email/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://openmoves.com/#website",
"url": "https://openmoves.com/",
"name": "OpenMoves - Digital Marketing Agency NY",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://openmoves.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "WebPage",
"@id": "https://openmoves.com/creative/portfolio-email/#webpage",
"url": "https://openmoves.com/creative/portfolio-email/",
"name": "Portfolio Email - OpenMoves - Digital Marketing Agency NY",
"isPartOf": {
"@id": "https://openmoves.com/#website"
},
"datePublished": "2023-01-16T04:14:18+00:00",
"dateModified": "2023-01-16T04:35:06+00:00",
"description": "OpenMove’s portfolio of highly optimized and tested landing pages and email designs. See the portfolio.",
"breadcrumb": {
"@id": "https://openmoves.com/creative/portfolio-email/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://openmoves.com/creative/portfolio-email/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://openmoves.com/creative/portfolio-email/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Creative Services by OpenMoves",
"item": "https://openmoves.com/creative/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Portfolio Email"
}
]
}
]
}
/social-media/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://openmoves.com/#website",
"url": "https://openmoves.com/",
"name": "OpenMoves - Digital Marketing Agency NY",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://openmoves.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"@id": "https://openmoves.com/social-media/#primaryimage",
"inLanguage": "en-US",
"url": "https://openmoves.com/wp-content/uploads/2017/07/group.png",
"contentUrl": "https://openmoves.com/wp-content/uploads/2017/07/group.png"
},
{
"@type": "WebPage",
"@id": "https://openmoves.com/social-media/#webpage",
"url": "https://openmoves.com/social-media/",
"name": "Social Media Marketing by OpenMoves - Digital Marketing Agency NY",
"isPartOf": {
"@id": "https://openmoves.com/#website"
},
"primaryImageOfPage": {
"@id": "https://openmoves.com/social-media/#primaryimage"
},
"datePublished": "2017-07-30T08:18:14+00:00",
"dateModified": "2019-01-13T20:11:50+00:00",
"description": "Engage with your customers and expand your audience with strategic and results driven social media campaigns. Get in touch today to learn more.",
"breadcrumb": {
"@id": "https://openmoves.com/social-media/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://openmoves.com/social-media/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://openmoves.com/social-media/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Results Driven Social Media Marketing"
}
]
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
107Review mentions (all pages)
12External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 13 | 2 |
| /ppc/ | 25 | 2 |
| /seo/ | 26 | 2 |
| /email/ | 15 | 2 |
| /creative/portfolio-email/ | 13 | 2 |
| /social-media/ | 15 | 2 |
Explore the other reputation pillars for OpenMoves
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from OpenMoves, captured on May 19, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to OpenMoves: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://www.openmoves.com to view the most current version of its content and see directly what this company is about and what it offers.