Trust & Proof: Prosperity Media – Signal Evidence & AI Readability

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                "@type": "Question",
                "name": "1. What makes you the best Enterprise SEO Agency?",
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                    "text": "<p>Prosperity Media was awarded Best Agency at the SEMrush Search Marketing Awards. The team beat over 60+ other agencies. This shows our capability to work on enterprise level projects at a large scale and beat out other marketing agency’s.</p>\n"
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                    "text": "<p>We start projects with a workshop where we can get the digital marketing team involved and the PPC team. This way we can compare all work completed to date. We can use data from the PPC team to assist the SEO campaign. Once we finish the workshop we start with a Website audit. We also complete in-depth keyword research for the client.</p>\n"
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                    "text": "<p>We offer in-house corporate training for clients, we also have clients working 1 day a week at enterprise SEO projects to assist with scaling the campaign.</p>\n"
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                "name": "5. Do you work on Enterprise eCommerce projects.",
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                    "text": "<p>Yes we specialise in eCommerce Enterprise SEO projects we have worked on some of the largest retailers in the Australian market.</p>\n"
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                "name": "6. Do you offer Content Marketing with projects?",
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                    "text": "<p>No we do not offer social media services, our team specialises in SEO + Content. We work with partners who offer social media services for enterprise companies.</p>\n"
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                    "text": "<p>We have experience with AEM (Adobe Experience Manager), Hubspot CMS, Sitecore, Magento and a range of custom CMS for Enterprise SEO.</p>\n"
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                "name": "10. Do you comply with google search quality guidelines.",
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                    "text": "<p>Yes our team complies with Googles search quality rater guidelines.</p>\n"
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                "name": "11. How do you work with our marketing strategy team?",
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                    "text": "<p>We ensure that we work with your marketing team to align the SEO project with the marketing strategy team. When we see opportunties where we can leverage the marketing team to assist the campaign we do this.</p>\n"
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                "name": "12. How do you increase page speed?",
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                    "@type": "Answer",
                    "text": "<p>We work with in-house developers to ensure the user experience of the enterprise website is good we also ensure that we have removed any non-used scripts and also downsized images on the website at scale. Sometimes development changes can take some time with enterprise level websites.</p>\n"
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                "@type": "Question",
                "name": "13. Is there a specific number of pages you work with?",
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                    "@type": "Answer",
                    "text": "<p>We work with numerous enterprise level websites which have millions of pages, our team has custom software to scrape these large enterprise websites at scale.</p>\n"
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                "@type": "Question",
                "name": "14. How do we improve conversion rates?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "<p>We work with your in-house design and content teams to ensure that you have conversion basics set up on the website. We also have a 50 point conversion checklist we have developed to ensure websites are set up correctly from a conversion point of view.</p>\n"
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                "@type": "Question",
                "name": "15. Do you work with other Marketing Agency's to ensure the project runs smoothly.",
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                    "@type": "Answer",
                    "text": "<p>Yes our team is happy to work with other marketing agencies to ensure the SEO project runs smoothly.</p>\n"
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            {
                "@type": "Question",
                "name": "16. What Enterprise SEO tasks can you automate?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "<p>We have developed ways to automate reporting, keyword research and other tasks. Yet all levels of automate require some human interaction to ensure things run smoothly.</p>\n"
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                "name": "17. Should Digital PR be in my Enterprise SEO plan",
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                    "@type": "Answer",
                    "text": "<p>Digital PR is an important part of any enterprise SEO strategy in 2024/2025. If you do not have a element of DPR you may not be able to compete with competitors who are running similar levels of activity on a on going basis. The Tier 1 links form digital PR are the best you can get from a link building point of view.</p>\n"
                }
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            {
                "@type": "Question",
                "name": "18. What SEO Awards have you won in the past year?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "<p><span style=\"font-weight: 500;\">We won 7 awards so far this year and 3 more last year at the APAC Search Awards including: Best Large SEO Agency, Best SEO Campaign, Best Content Marketing Campaign, & Best Digital PR Campaign.</span></p>\n"
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                "name": "19. How long does it take to see results from enterprise SEO?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "<p>For enterprise sites, meaningful ranking and traffic movement typically starts appearing within 3–6 months, with compounding results building over 6–18 months. The timeline depends on factors including the current technical health of the site, how much link equity the domain carries, the competitiveness of your target keywords, and how quickly your internal team can implement recommendations. Enterprise sites often move slower on implementation due to internal processes — which is why we front-load strategy and prioritise high-impact, lower-effort wins early in the engagement to demonstrate momentum while longer-horizon work builds. We’re transparent about this from day one.</p>\n"
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                "name": "20. Can you work alongside our in-house SEO team?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "<p>Yes — and it’s actually one of our strengths. Many of our enterprise clients have in-house SEO, marketing, or digital teams already. Our role is to plug into that structure, not replace it. We’ve worked embedded alongside internal teams at organisations including Westpac and PepsiCo Australia, coordinating with developers, content teams, legal, and product. We know how enterprise change management works, how to write briefs that get through internal approval, and how to prioritise recommendations in a way that maps to your team’s capacity. Think of us as the specialist layer that extends your internal capability.</p>\n"
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                "name": "21. What enterprise SEO tools do you use?",
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                    "@type": "Answer",
                    "text": "<p>Our core stack includes Ahrefs (backlink analysis, keyword research, competitor gap analysis), Screaming Frog (technical crawls and site audits), Google Search Console (indexation, performance, Core Web Vitals), Looker Studio (custom reporting and dashboards), and SEMrush for additional competitive intelligence. For enterprise-scale content and GEO (Generative Engine Optimisation) work we also use a range of AI-assisted tools. We don’t resell tool access we use these platforms as the backbone of our own analysis and reporting, and we’re trained to work at the depth that enterprise data requires.</p>\n"
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                    "text": "<p>Our enterprise SEO audits cover technical SEO (crawlability, indexation, site speed, Core Web Vitals, schema, redirect chains, hreflang), on-page and content quality, internal linking architecture, backlink profile health, and competitor gap analysis. For enterprise sites, we also assess crawl budget efficiency, JavaScript rendering issues, international SEO configuration, and CMS-level constraints that affect how changes can be implemented. The output is a prioritised initiative list with ICE scores: impact, confidence, ease so your internal team knows exactly what to act on first and why. We use Screaming Frog, Ahrefs, Google Search Console, and custom scripting depending on the site’s size and complexity. We can also monitor AI visibility of sites and AI Blocks due to enterprise grade CDNs.</p>\n"
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                    "@type": "Answer",
                    "text": "<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Prosperity Media is widely regarded as one of Australia’s leading enterprise SEO agencies. We were awarded Best SEO Agency at the SEMrush Search Marketing Awards, beating over 60 other agencies. Our founder James Norquay is one of the most recognised figures in Australian search, and we’ve been referenced by global practitioners including Matthew Barby (formerly VP Marketing at HubSpot) and Glen Allsopp (Detailed.com) as one of the strongest agencies in the country. We have over 10 years of enterprise-specific experience and a team of 34+ specialists ready to work on your campaign.</p>\n"
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                "name": "24. How much does enterprise SEO cost in Australia?",
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                    "@type": "Answer",
                    "text": "<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Enterprise SEO retainers in Australia typically range from $10,000 to $25,000+ per month depending on the size and complexity of the website, the scope of work, and whether the agency is supplementing or leading the SEO function. At Prosperity Media, we work with a limited number of enterprise clients at any one time deliberately, so we can maintain a high level of service across every account. We don’t publish a fixed rate because every enterprise engagement is scoped individually. If you’d like to understand what an investment with us would look like for your business, get in touch and we’ll walk you through it.</p>\n"
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                "name": "25. What's the difference between enterprise SEO and regular SEO?",
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                    "@type": "Answer",
                    "text": "<p>The core difference is scale and organisational complexity. Regular SEO focuses on a relatively small number of pages, keywords, and stakeholders. Enterprise SEO involves managing thousands of URLs, large crawl budgets, multiple internal teams (legal, tech, marketing, product), legacy CMS platforms, and often multi-domain or international presence. The margin for error is also much higher — a misconfigured redirect or a botched site migration on an enterprise site can cost millions in lost traffic. Our team is built to operate in that environment: we know how to work alongside in-house SEO and engineering teams, navigate internal approval processes, and implement changes that stick.</p>\n"
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                "name": "26. What is enterprise SEO?",
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                    "@type": "Answer",
                    "text": "<p>Enterprise SEO is the practice of managing and optimising large-scale websites for search engines — typically sites with hundreds or thousands of pages, complex technical infrastructure, multiple stakeholder teams, and high-stakes organic traffic targets. Unlike standard SEO, where you might focus on a handful of pages and keywords, enterprise SEO requires coordinated strategy across technical, content, and off-page disciplines at scale. At Prosperity Media, we’ve spent over 10 years working with enterprise clients across Australia, APAC, and the US — including Westpac, PepsiCo Australia, and NRMA Insurance — so we understand the unique complexity that comes with operating at this level.</p>\n"
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                    "@type": "Answer",
                    "text": "<p><span style=\"font-weight: 400;\">The key differences between B2B SEO and B2C SEO strategies lie in targeting businesses, keyword research, content strategy, and link building. B2B SEO focuses on a complex sales funnel with technical keywords, while B2C SEO requires a balance between broad and niche keyword</span></p>\n"
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                    "text": "<p><span style=\"font-weight: 400;\">To measure the success of your B2B SEO campaigns, track organic traffic, analyse B2B SEO metrics, and calculate the ROI of your efforts. Use data-driven analysis to evaluate keyword rankings, conversion rates, and lead generation.</span></p>\n"
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                    "@type": "Answer",
                    "text": "<p><span style=\"font-weight: 400;\">Targeting specific, industry-related long-tail keywords in B2B SEO can positively impact lead generation. optimized B2B content improves conversion rates by providing valuable information to potential customers. A strong backlink profile contributes to both lead generation and conversion rates. Technical SEO factors like website speed, mobile-friendliness, and URL canonicals should be optimized for improved search results too. Lastly, a seamless user experience on a B2B website enhances lead generation and conversion rates.</span></p>\n"
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                    "text": "<p><span style=\"font-weight: 400;\">It typically takes several months to see noticeable results from ecommerce SEO efforts. Measuring ROI, understanding long-term benefits, analysing case studies, and monitoring website traffic growth are all essential for tracking the effectiveness of your eCommerce SEO strategy and outranking competitors.</span></p>\n"
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                    "text": "<p><span style=\"font-weight: 400;\">Ecommerce SEO cost will vary on things such as the scope of work, industry competition, and the starting point. A comprehensive budget plan should be made, taking into account potential ROI analysis and ensuring value for money.</span></p>\n"
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                    "@type": "Answer",
                    "text": "<p><span style=\"font-weight: 400;\">Outsourcing ecommerce SEO can provide a fresh perspective and access to specialised knowledge. However, doing SEO in-house can allow more hands-on control. Ecommerce SEO can be complex so almost every eCommerce company can benefit from using the knowledge of an experienced eCommerce SEO agency.</span></p>\n"
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                    "@type": "Answer",
                    "text": "<p><span style=\"font-weight: 400;\">To increase sales and revenue, focus on improving your conversion rate by conducting thorough keyword research, enhancing user experience, implementing effective link-building strategies, and conducting competitive analysis. These steps will optimize your ecommerce site for success.</span></p>\n"
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                "name": "Are there any specific strategies or techniques that eCommerce SEO agencies use to optimize product pages?",
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                    "@type": "Answer",
                    "text": "<p><span style=\"font-weight: 400;\">To optimize product pages, we employ on-page optimization techniques, keyword research strategies, and product page content optimization. We also focus on image and video optimization, as well as implementing conversion rate optimization techniques to boost sales and revenue.</span></p>\n"
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