Information Density: RONIN – Signal Evidence & AI Readability

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RONIN - your gateway to authentic global B2B market research

As the industry leader for B2B and hard-to-reach audiences, we connect you to real professionals, to deliver real data.

[H2] Explore RONIN: what brings you here today?

Explore audiences

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[H3] Learn how RONIN can help your business

RONIN specialises in connecting you with the right B2B and hard-to-reach audiences. Find out more about RONIN's current offerings.

Explore audiences

Visit roninstudies.com

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[H3] Be a participant in RONIN's research

Are you interested in hearing about research opportunities and/or recently taken part in a RONIN study and want to know more?

Visit roninstudies.com

Explore case studies

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[H3] See how we have helped others

Explore our case studies and learn more about how RONIN has helped businesses reach the right audiences for them.

Explore case studies

Explore our careers

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[H3] Explore our careers

Do you want to join our team? Find out more about what it is like working for RONIN and explore our open positions.

Explore our careers

[H2] Global Reach

We recruit participants across

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Audiences
[H2] We can help you find the right audiences for your research

RONIN connects you with hard-to-reach B2B audiences for market research. We deliver qualitative insights through in-depth interviews and focus groups, and quantitative data via surveys. From farmers to policy influencers, we reach the right people for accurate, actionable results. Discover the full range of audiences by clicking the link below.
Learn more

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Methods
[H2] Our bespoke methods get the data that you need for your research

RONIN develops tailored strategies to target your research needs, using executive networks, telephone recruitment, and digital methods for actionable results. We offer global market research, from survey programming to in-language interviews with C-level executives. Discover how RONIN delivers precise insights - click the link to learn more.
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[H2] Our clients

Whether independent or global, we support research projects worldwide.

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[H2] DNA of the CFO

What does it mean to be a CFO? We were commissioned by one of the 'Big Four' corporate auditing firms to find out. This study looked into the evolution of the "Financial Role", and explored the main challenges faced by global financial leaders today.

12 countries

265 interviews

12 languages

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RONIN exceeded our expectations by delivering exceptional online data for our global research initiative. From start to finish, they expertly managed the collection of insights from a very hard-to-reach audience. With numerous quotas across all markets, effective communication with RONIN’s project management team was crucial, and they excelled in this area. Their accurate early-stage timeline estimates, and consistent fielding progress allowed us to manage client expectations and align our internal resources efficiently, ensuring we hit our target completions on schedule.
Client Services Director representing a business intelligence company

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The quality of the data for this research project was essential, and we had concerns about the feasibility of collecting high-quality data from this participant group online. However, RONIN worked with us from project setup to final delivery to ensure outstanding quality. The data held up to our rigorous QA checks and met the client's close analysis of all open-ended responses, which they found extremely valuable. The project ran so well it has led to its recommissioning and transformation into a long-term tracking programme with visibility at the highest levels of our company.
Research Director representing a research and analytics provider

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RONIN’s main strengths lie in their ability to reach hard-to-find respondents and their expertise in accessing high-quality B2B samples.
Analytics Manager representing a Brand valuation consultancy

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I'm really pleased to be working with RONIN. The team who delivered the research were very good on the communication and delivery. Very very happy.
Head of Qualitative representing a Market Research and Data analytics firm

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Great data quality, well-trained interviewers and I never had to send a reminder with regards to the quality reports, as all quality reports were perfectly filled. The best quality among all suppliers that worked on that project. It was a real pleasure to work with your Project Managers.
Project Manager representing a German market research company

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Your expertise and experience means that not only are you great at what you do, you have a strong understanding of what we do, meaning you delivered exactly what we wanted, beyond our expectations. Excellent quality respondents, especially given the seniority required.

Market Research Consultant representing a Market Research and consumer Behaviour company

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RONIN has demonstrated exceptional strengths in communication, project management and local expertise throughout our study. Their clear and timely communication ensured we were well-informed, while their exemplary project management skills effectively coordinated the survey process, meeting deadlines and achieving objectives. Additionally, their deep understanding of the local market significantly enhances the quality and relevance of the survey data.
Senior Project Executive representing a Market Research and Consulting firm

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We were seeing some data that needed further investigation and the RONIN team were a great partner in validating these respondents. They even went so far as to conduct Qual interviews with these respondents to confirm their identities. We really appreciated that RONIN was a true partner in this situation, collaborative and no matter the ask the RONIN team was always willing to help us.
Research Consultant representing a Marketing Data and Analytics company

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RONIN have the ability to deliver very tough B2B audiences, the team think creatively about how to attain difficult targets . They seem to make the impossible possible for our projects!
Research Director representing a Marketing Data and Analytics company

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RONIN from the start showed responsiveness and speed to provide on the proposal. More fundamentally, everyone I’ve met from RONIN is very personable and the project was delivered with little obvious fuss. The data quality was high and we got what we wanted.
Customer Expert representing a Energy Consulting services

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RONIN’s ability to reach the kind of audiences we need is a major strength. Having a consistent and highly experienced moderator is also a major plus for us.
Research Director representing a Market Research Company

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Our tech
[H2] Get instant insight with RONIN Edge

RONIN Edge is a validated B2B expert community, which has been specifically designed to meet the needs of the modern market researcher. It has:
Verified B2B professionals
Over 400,000 participants validated
Quality validation and profile checking
Integrated Incentivisation System

Learn more

[H2] Certificates & Partnerships

[H3] From local legislation to GDPR, we take care of the detail

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Associations
[H2] Quality is of paramount importance to us

We are proud to be Company Partners of the Market Research Society (MRS), Corporate Members of ESOMAR and the BHBIA, as well as active Members of the Insights Association, IQCS, ADM and BVM. These affiliations reflect our dedication to upholding the highest industry standards and delivering market research services you can trust.
Learn more

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Certificates
[H2] Our service standards are always high

We are certified to ISO 20252 and ISO 27001 standards and hold Cyber Essentials Plus certification. We have the experience and expertise to advise clients on local compliance and best practices, such as GDPR and TCPA. Additionally, we are proud signatories of the GDQ Data Quality Excellence pledge, reinforcing our promise to deliver the highest standards of data integrity.
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[H2] Unlock the full potential of your market research projects today

Whether you require B2B, healthcare, IT, or customer experience support for quantitative or qualitative projects (or both!) we find and engage with people from every sector across the globe and can support you with your next research project.

Get in touch today

[H2] News & insights

Explore the latest news, insights and resources from our experts

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Insight
[H3] Global Reach, Local Impact: How RONIN Adapts B2B Research Solutions for Local Markets

Global Reach, Local Impact: How RONIN Adapts B2B Research Solutions for Local Markets

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Resource
[H3] Four Steps to Navigating Global B2B Market Research Compliance

Four Steps to Navigating Global B2B Market Research Compliance

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News
[H3] RONIN joins the GDQ Data Quality Excellence pledge

RONIN joins the GDQ Data Quality Excellence pledge

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Compliance at RONIN

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[H2] Quality and Compliance Assured
RONIN International places quality and compliance at the heart of its market research operations.
You can explore this section to find out more about what this translates into, from ISO Standards through to trade association membership and representation, including a broad programme to achieve privacy by default and by design against the UK and EU GDPR and other requirements arising from local data protection law.

[H2] OUR COMMITMENT TO QUALITY

ISO 20252

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ISO 27001

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[H2] Memberships

ESOMAR 37

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Our memberships

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Ask a RONIN expert

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[H2] Office locations

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[H3] London

Harling House
47-51 Great Suffolk street
London
SE1 0BS

Directions

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[H3] Lancaster

Harpers Mill
White Cross Industrial Estate
Lancaster
Lancashire
LA1 4XF

Directions

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[H3] Hamburg

Burchardstr. 21
20095 Hamburg
Germany

Directions

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[H3] New York

Rochester
New York

Directions

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[H3] Hong Kong

5/F, K11 Atelier, 728 King's Road, Quarry Bay

Directions

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[H3] Porto

Praça de Mouzinho de Albuquerque 113, 4100-359 Porto, Portugal

Directions

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[H3] Manila

PBCom Tower 40th floor
6795 Ayala Avenue, corner V.A. Rufino St,
Makati City, 1209 Metro Manila
Philippines

Directions

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Audiences of real people

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Hard-to-reach B2B audiences

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Unlock insights with RONIN: Your B2B market research partner

RONIN specialises in bridging the gap between your market research projects and the right B2B and hard-to-reach audiences. Our expertise extends across a diverse range, from farmers to media professionals, portfolio managers to policy influencers, and opinion formers. We tailor our approach to your needs, whether you're seeking qualitative insights through in-depth interviews or focus groups, or quantitative data through telephone or online surveys. Explore the extensive audiences we've successfully engaged with, ensuring precise and actionable market research results. RONIN collaborates with you to guarantee the perfect audience match for your research requirements.
Targeted Expertise for Global Impact
RONIN understands that the heart of B2B market research success lies in identifying the right audience. Our comprehensive reach spans sectors that are notoriously difficult to access, encompassing tech developers, portfolio managers, farmers, politicians, and more. We have the resources, know-how, and technological prowess to deliver research solutions on regional, national, and global scales. The individuals who make up your audience are not just statistics, but real people in intricate sectors. This insight lies at the heart of RONIN's success, enabling us to secure access to the audiences that others struggle to reach.
Learn more about our Methods

[H2] Explore our audiences

[H3] Real people means real data

B2B

Our ability to connect you with the right B2B audience is built into everything we do. We understand the complexities and diversity of B2B global market research.
Audiences within B2B include:
Technology, Automotive, Developers, Agriculture, Land & Farming,  SME's, Construction, Industrial, Retail, Trades People & Self Employed,  ESG

Find out more

Investors & Finance

RONIN has decades of experience streamlining your access to the precise Investors and Finance audience needed, you can our trust ability to connect you with these hard-to-reach sectors.
Audiences within Investors & Finance include:
Fund Managers, Portfolio Managers, IFA's, Wealth Managers Business Investors, Institutional Investors, Finance Decision Makers

Find out more

Leaders & Experts

At RONIN, engaging with B2B leaders and experts is a strategic process using the best methodology whether through in-depth interviews, surveys, or focused discussions.
Audiences within Leaders & Experts include:
C-suite & Non-Exec, Opinion Formers, Media Influencers, Academics & Education, Business Leaders

Find out more

Healthcare & Life Sciences

In regulated industries where confidentiality is paramount, engaging with Life Sciences & Healthcare audiences can be a challenge. Our long held experience allows us to connect you with ease.
Audiences within Healthcare & Life Sciences:
Healthcare Professionals, Life Sciences, Pharma & Biotech, Pharmacy Opticians

Find out more

Social & Consumer

From RDD CATI to focused consumer projects, we've successfully undertaken numerous projects within the general public, spanning Europe, North America, and beyond we connect you to real people.
Audiences within Social & Consumer include:
General public, Social research, Hobbyists, Households & Homeowners

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Media & Advertising

Marketing, advertising and brand specialists, offer insights into consumer behaviour and branding strategies. Rely on our established connections and methods, including in-depth interviews and surveys, to capture their perspectives effectively.
Audiences within Media & Advertising include:
Journalists, Marketing, Advertising & Agencies, Brands, Publishing, News agencies, Podcasts & Entertainment, Apps & Gaming

Find out more

[H2] Who is the right audience for your research?

At RONIN, we understand that in B2B market research, success hinges on pinpointing the right audience. The people who make up your audience are real people within sectors that are notoriously challenging to penetrate, and are precisely who we gain access to. Our experience spans Tech developers, Portfolio managers, Farmers, Politicians, and beyond.
Start your project today

[H2] Learn more about our work: USA refugees study

As a requirement of the USA resettlement program for refugees, the study aimed to gain feedback on the lives of the refugees before they entered the USA, the initial experience of the resettlement program and their lives now, in the USA. RONIN’s dedicated recruitment and training team advertised in targeted magazines, websites and university departments, as well as reached out to communities to gain male and female interviewers for each of the 17 languages.

USA resettlement program annual study