Identity & Authority: Searchmind – Signal Evidence & AI Readability

Searchmind

(https://searchmind.dk) πŸ“Έ Data Snapshot: May 19, 2026
Identity & Authority β€” The Lens

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Identity & Authority Expert verifiability & Schema depth.
4 Impact Weight: 15 / 100
27% Reputation

While the site names high-level leadership like Anders Bjerre (CEO) and Christian GrΓΈtner (CTO), there is an authority gap due to the total absence of structured data (schema_json is null) to link these individuals to their professional footprints. The claim of being ‘Top 3% i verden’ as a Confect Certified Partner and a Google Premier Partner lacks direct verification links in the content. This lack of technical schema implementation is inconsistent with an agency claiming expertise in ‘Tracking & analytics’.

There is a massive disconnect between the bold performance marketing tone and the forensic evidence; the site claims to help businesses reach their ‘fulde digitale potentiale’ while simultaneously presenting empty results tables. The Digital Strategy page acts as a catalog of missed opportunities, where prestigious brand names are followed by ‘0% Stigning i klik’ and ‘0% Reducering i CPA’. This suggests the site is a ‘ghost ship’β€”a professional-looking shell where the actual substance has not been updated or verified.

Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.

πŸ”— Identity & Technical Layer β€” schema JSON-LD: identity chains, entity gaps
Homepage β€” no schema detected (entity gap)
/cases/ β€” no schema detected (entity gap)
/om-os/ β€” no schema detected (entity gap)
/on-our-minds/ β€” no schema detected (entity gap)
/services/ β€” no schema detected (entity gap)
/services/digital-strategi/ β€” no schema detected (entity gap)
πŸ›‘οΈ Trust Signals β€” external proof links that back the declared identity
0Review mentions (all pages)
6External proof links (all pages)
PageReviewsProof links
/ (home) 0 1
/cases/ 0 1
/om-os/ 0 1
/on-our-minds/ 0 1
/services/ 0 1
/services/digital-strategi/ 0 1