Semrush
(https://semrush.com) 📸 Data Snapshot: June 19, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority is airtight, supported by detailed Corporation schema and a public ticker symbol (NYSE:SEMR). The site references high-level partnerships and acquisitions (Adobe, Lovable) that are verifiable in the public record as of the June 2026 anchor date. No expert claims are made without a traceable footprint, such as the specific citation of James Roth from ZoomInfo.
The marketing tone is aggressive (‘Dominance’, ‘Win Every Search’) but is consistently anchored to the ‘Stats and Facts’ section. Bold claims about increasing share of voice are substantiated by a +373% metric attributed to a named client. The disconnect between marketing rhetoric and technical reality is minimal because the site provides the raw data (289M+ LLM prompts) behind its AI claims.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "http://schema.org",
"@type": "Corporation",
"name": "Semrush",
"description": "Semrush - online visibility management and content marketing SaaS platform",
"logo": "https://www.semrush.com/__static__/semrush-logo.jpg",
"address": {
"@type": "PostalAddress",
"addressCountry": "USA",
"addressLocality": "Boston",
"addressRegion": "MA",
"postalCode": "02199",
"streetAddress": "800 Boylston Street, Suite 2475"
},
"email": "mailto:mail@semrush.com",
"telephone": "+1-800-815-9959",
"url": "https://www.semrush.com/",
"sameAs": [
"https://x.com/semrush",
"https://www.facebook.com/Semrush",
"https://www.linkedin.com/company/semrush",
"https://instagram.com/semrush/",
"https://www.youtube.com/user/SemrushHQ",
"https://www.pinterest.com/semrush/"
],
"tickerSymbol": "NYSE:SEMR"
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 22 | 2 |
| /signup/ | 2 | 1 |
| /stats/ | 2 | 2 |
| /pricing/ | 25 | 2 |
This page presents a snapshot of public data from Semrush, captured on June 19, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Semrush: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://semrush.com to view the most current version of its content and see directly what this company is about and what it offers.