Digital Advertising Alliance of Canada (DAAC)
(https://youradchoices.ca) 📸 Data Snapshot: May 21, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
The site reports a review_count of 6 to 10 across various pages, yet these reviews lack external verification links to platforms like Google or Trustpilot, which triggers a minor trust theatre flag. However, this is largely mitigated by the presence of proof_links_count = 2 and clear outbound links to the independent enforcement body, Ad Standards. The claims of compliance are backed by a public news archive featuring specific compliance reports from 2023, 2024, and 2025.
Proof density is high, with the site listing exactly six founding member associations (ACA, A2C, CMA, etc.) and providing a clear ‘Participation Comparison Table.’ Every major claim regarding consumer control is paired with a functional tool or a named third-party enforcement partner, representing a 4:1 ratio of evidence-backed claims to general assertions.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 9 | 2 |
| /en/news/ | 6 | 2 |
| /fr/responsabilite/ | 6 | 2 |
| /en/business-registration/ | 10 | 2 |
| /en/about-daac/ | 6 | 2 |
| /fr/actualites/ | 6 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
[
{
"url": "https://youradchoices.ca",
"name": "AdChoices in Canada",
"description": "<p class=\"\" style=\"white-space:pre-wrap;\">AdChoices is the self-regulatory program for online interest-based advertising helping to provide notice, transparency, and accountability from the advertising sector online to consumers. Find us at YourAdChoices.ca.</p>",
"image": "//images.squarespace-cdn.com/content/v1/5c055f98620b858a898bfcae/1573239822493-7FTI37KWNTY349YUBLHV/DAAC-AdChoices-WhiteText-50h.png",
"@context": "http://schema.org",
"@type": "WebSite"
},
{
"legalName": "Digital Advertising Alliance of Canada (DAAC)",
"address": "PO Box 97045\nToronto RPO Roncesvalles, Ontario, M6R 3B3\nCanada",
"email": "info@daac.ca",
"telephone": "",
"sameAs": [
"http://linkedin.com/company/daacanada",
"https://www.facebook.com/daacanada/",
"https://www.instagram.com/youradchoices/",
"https://bsky.app/profile/daacanada.bsky.social"
],
"@context": "http://schema.org",
"@type": "Organization"
},
{
"address": "PO Box 97045\nToronto RPO Roncesvalles, Ontario, M6R 3B3\nCanada",
"image": "https://static1.squarespace.com/static/5c055f98620b858a898bfcae/t/5dc5bc0ef74ef3712cc02c79/1779222726194/",
"name": "Digital Advertising Alliance of Canada (DAAC)",
"openingHours": "Mo 09:00-17:00, Tu 09:00-17:00, We 09:00-17:00, Th 09:00-17:00, Fr 09:00-17:00, , ",
"@context": "http://schema.org",
"@type": "LocalBusiness"
}
]
/en/news/
[
{
"url": "https://youradchoices.ca",
"name": "AdChoices in Canada",
"description": "<p class=\"\" style=\"white-space:pre-wrap;\">AdChoices is the self-regulatory program for online interest-based advertising helping to provide notice, transparency, and accountability from the advertising sector online to consumers. Find us at YourAdChoices.ca.</p>",
"image": "//images.squarespace-cdn.com/content/v1/5c055f98620b858a898bfcae/1573239822493-7FTI37KWNTY349YUBLHV/DAAC-AdChoices-WhiteText-50h.png",
"@context": "http://schema.org",
"@type": "WebSite"
},
{
"legalName": "Digital Advertising Alliance of Canada (DAAC)",
"address": "PO Box 97045\nToronto RPO Roncesvalles, Ontario, M6R 3B3\nCanada",
"email": "info@daac.ca",
"telephone": "",
"sameAs": [
"http://linkedin.com/company/daacanada",
"https://www.facebook.com/daacanada/",
"https://www.instagram.com/youradchoices/",
"https://bsky.app/profile/daacanada.bsky.social"
],
"@context": "http://schema.org",
"@type": "Organization"
},
{
"address": "PO Box 97045\nToronto RPO Roncesvalles, Ontario, M6R 3B3\nCanada",
"image": "https://static1.squarespace.com/static/5c055f98620b858a898bfcae/t/5dc5bc0ef74ef3712cc02c79/1779222726194/",
"name": "Digital Advertising Alliance of Canada (DAAC)",
"openingHours": "Mo 09:00-17:00, Tu 09:00-17:00, We 09:00-17:00, Th 09:00-17:00, Fr 09:00-17:00, , ",
"@context": "http://schema.org",
"@type": "LocalBusiness"
}
]
/fr/responsabilite/
[
{
"url": "https://youradchoices.ca",
"name": "AdChoices in Canada",
"description": "<p class=\"\" style=\"white-space:pre-wrap;\">AdChoices is the self-regulatory program for online interest-based advertising helping to provide notice, transparency, and accountability from the advertising sector online to consumers. Find us at YourAdChoices.ca.</p>",
"image": "//images.squarespace-cdn.com/content/v1/5c055f98620b858a898bfcae/1573239822493-7FTI37KWNTY349YUBLHV/DAAC-AdChoices-WhiteText-50h.png",
"@context": "http://schema.org",
"@type": "WebSite"
},
{
"legalName": "Digital Advertising Alliance of Canada (DAAC)",
"address": "PO Box 97045\nToronto RPO Roncesvalles, Ontario, M6R 3B3\nCanada",
"email": "info@daac.ca",
"telephone": "",
"sameAs": [
"http://linkedin.com/company/daacanada",
"https://www.facebook.com/daacanada/",
"https://www.instagram.com/youradchoices/",
"https://bsky.app/profile/daacanada.bsky.social"
],
"@context": "http://schema.org",
"@type": "Organization"
},
{
"address": "PO Box 97045\nToronto RPO Roncesvalles, Ontario, M6R 3B3\nCanada",
"image": "https://static1.squarespace.com/static/5c055f98620b858a898bfcae/t/5dc5bc0ef74ef3712cc02c79/1779222726194/",
"name": "Digital Advertising Alliance of Canada (DAAC)",
"openingHours": "Mo 09:00-17:00, Tu 09:00-17:00, We 09:00-17:00, Th 09:00-17:00, Fr 09:00-17:00, , ",
"@context": "http://schema.org",
"@type": "LocalBusiness"
}
]
/en/business-registration/
[
{
"url": "https://youradchoices.ca",
"name": "AdChoices in Canada",
"description": "<p class=\"\" style=\"white-space:pre-wrap;\">AdChoices is the self-regulatory program for online interest-based advertising helping to provide notice, transparency, and accountability from the advertising sector online to consumers. Find us at YourAdChoices.ca.</p>",
"image": "//images.squarespace-cdn.com/content/v1/5c055f98620b858a898bfcae/1573239822493-7FTI37KWNTY349YUBLHV/DAAC-AdChoices-WhiteText-50h.png",
"@context": "http://schema.org",
"@type": "WebSite"
},
{
"legalName": "Digital Advertising Alliance of Canada (DAAC)",
"address": "PO Box 97045\nToronto RPO Roncesvalles, Ontario, M6R 3B3\nCanada",
"email": "info@daac.ca",
"telephone": "",
"sameAs": [
"http://linkedin.com/company/daacanada",
"https://www.facebook.com/daacanada/",
"https://www.instagram.com/youradchoices/",
"https://bsky.app/profile/daacanada.bsky.social"
],
"@context": "http://schema.org",
"@type": "Organization"
},
{
"address": "PO Box 97045\nToronto RPO Roncesvalles, Ontario, M6R 3B3\nCanada",
"image": "https://static1.squarespace.com/static/5c055f98620b858a898bfcae/t/5dc5bc0ef74ef3712cc02c79/1779222726194/",
"name": "Digital Advertising Alliance of Canada (DAAC)",
"openingHours": "Mo 09:00-17:00, Tu 09:00-17:00, We 09:00-17:00, Th 09:00-17:00, Fr 09:00-17:00, , ",
"@context": "http://schema.org",
"@type": "LocalBusiness"
}
]
/en/about-daac/
[
{
"url": "https://youradchoices.ca",
"name": "AdChoices in Canada",
"description": "<p class=\"\" style=\"white-space:pre-wrap;\">AdChoices is the self-regulatory program for online interest-based advertising helping to provide notice, transparency, and accountability from the advertising sector online to consumers. Find us at YourAdChoices.ca.</p>",
"image": "//images.squarespace-cdn.com/content/v1/5c055f98620b858a898bfcae/1573239822493-7FTI37KWNTY349YUBLHV/DAAC-AdChoices-WhiteText-50h.png",
"@context": "http://schema.org",
"@type": "WebSite"
},
{
"legalName": "Digital Advertising Alliance of Canada (DAAC)",
"address": "PO Box 97045\nToronto RPO Roncesvalles, Ontario, M6R 3B3\nCanada",
"email": "info@daac.ca",
"telephone": "",
"sameAs": [
"http://linkedin.com/company/daacanada",
"https://www.facebook.com/daacanada/",
"https://www.instagram.com/youradchoices/",
"https://bsky.app/profile/daacanada.bsky.social"
],
"@context": "http://schema.org",
"@type": "Organization"
},
{
"address": "PO Box 97045\nToronto RPO Roncesvalles, Ontario, M6R 3B3\nCanada",
"image": "https://static1.squarespace.com/static/5c055f98620b858a898bfcae/t/5dc5bc0ef74ef3712cc02c79/1779222726194/",
"name": "Digital Advertising Alliance of Canada (DAAC)",
"openingHours": "Mo 09:00-17:00, Tu 09:00-17:00, We 09:00-17:00, Th 09:00-17:00, Fr 09:00-17:00, , ",
"@context": "http://schema.org",
"@type": "LocalBusiness"
}
]
/fr/actualites/
[
{
"url": "https://youradchoices.ca",
"name": "AdChoices in Canada",
"description": "<p class=\"\" style=\"white-space:pre-wrap;\">AdChoices is the self-regulatory program for online interest-based advertising helping to provide notice, transparency, and accountability from the advertising sector online to consumers. Find us at YourAdChoices.ca.</p>",
"image": "//images.squarespace-cdn.com/content/v1/5c055f98620b858a898bfcae/1573239822493-7FTI37KWNTY349YUBLHV/DAAC-AdChoices-WhiteText-50h.png",
"@context": "http://schema.org",
"@type": "WebSite"
},
{
"legalName": "Digital Advertising Alliance of Canada (DAAC)",
"address": "PO Box 97045\nToronto RPO Roncesvalles, Ontario, M6R 3B3\nCanada",
"email": "info@daac.ca",
"telephone": "",
"sameAs": [
"http://linkedin.com/company/daacanada",
"https://www.facebook.com/daacanada/",
"https://www.instagram.com/youradchoices/",
"https://bsky.app/profile/daacanada.bsky.social"
],
"@context": "http://schema.org",
"@type": "Organization"
},
{
"address": "PO Box 97045\nToronto RPO Roncesvalles, Ontario, M6R 3B3\nCanada",
"image": "https://static1.squarespace.com/static/5c055f98620b858a898bfcae/t/5dc5bc0ef74ef3712cc02c79/1779222726194/",
"name": "Digital Advertising Alliance of Canada (DAAC)",
"openingHours": "Mo 09:00-17:00, Tu 09:00-17:00, We 09:00-17:00, Th 09:00-17:00, Fr 09:00-17:00, , ",
"@context": "http://schema.org",
"@type": "LocalBusiness"
}
]
This page presents a snapshot of public data from Digital Advertising Alliance of Canada (DAAC), captured on May 21, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Digital Advertising Alliance of Canada (DAAC): This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://youradchoices.ca to view the most current version of its content and see directly what this company is about and what it offers.