Surrey Live
(https://www.getsurrey.co.uk) 📸 Data Snapshot: May 21, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
The site has a strong authority foundation through its NewsMediaOrganization schema and identified journalists like Laura Nightingale. However, there is a gap in structured data for individual authors, who lack SameAs links to professional footprints or social profiles within the JSON-LD. The technical implementation is clean, but the reliance on template-driven blocks reduces the perceived bespoke authority of the newsroom.
Bold performance claims are primarily found in the ‘Shopping’ and ‘Lifestyle’ segments, where products are described as ‘blissful’ or ‘perfect’ without comparative data or lab testing evidence. Conversely, the local news reporting is well-substantiated with specific police officer names (PC Pat Nix) and council entities. The disconnect lies in the proximity of high-authority crime reporting to low-substance affiliate ‘best of’ lists.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@type": "CollectionPage",
"@id": "https://www.getsurrey.co.uk/#homepage",
"name": "Surrey Live",
"url": "https://www.getsurrey.co.uk",
"isPartOf": {
"@type": "WebSite",
"@id": "https://www.getsurrey.co.uk/#website",
"url": "https://www.getsurrey.co.uk",
"name": "Surrey Live",
"inLanguage": "en-GB",
"publisher": {
"@id": "https://www.getsurrey.co.uk/#newsorganization"
}
},
"mainEntity": {
"@type": "ItemList",
"itemListElement": {
"0": {
"@type": "ListItem",
"position": 1,
"item": {
"@type": "NewsArticle",
"headline": "No McDonald's drive thru near Surrey nature reserve drive as planning appeal refused",
"url": "https://www.getsurrey.co.uk/news/surrey-news/no-mcdonalds-drive-thru-near-33988434"
}
},
"1": {
"@type": "ListItem",
"position": 2,
"item": {
"@type": "NewsArticle",
"headline": "One of Surrey's best restaurants with Michelin star up for sale as investment could 'take it to the next level'",
"url": "https://www.getsurrey.co.uk/whats-on/food-drink-news/one-surreys-best-restaurants-michelin-33986932"
}
},
"2": {
"@type": "ListItem",
"position": 3,
"item": {
"@type": "NewsArticle",
"headline": "Road works 'progressing nicely' ahead of Guildford North Street pedestrianisation",
"url": "https://www.getsurrey.co.uk/news/surrey-news/road-works-progressing-nicely-ahead-33987753"
}
},
"3": {
"@type": "ListItem",
"position": 4,
"item": {
"@type": "NewsArticle",
"headline": "Shocking video shows teen weaving between Surrey A3 traffic at 100mph",
"url": "https://www.getsurrey.co.uk/news/surrey-news/shocking-video-shows-teen-weaving-33985472"
}
},
"4": {
"@type": "ListItem",
"position": 5,
"item": {
"@type": "NewsArticle",
"headline": "'Best' slippers with 'off the chart comfort' are perfect for Father's Day gift",
"url": "https://www.getsurrey.co.uk/whats-on/shopping/simba-slippers-off-the-chart-33981013"
}
},
"_items_truncated": true
}
},
"publisher": {
"@type": "NewsMediaOrganization",
"@id": "https://www.getsurrey.co.uk/#newsorganization",
"name": "Surrey Live",
"url": "https://www.getsurrey.co.uk",
"publishingPrinciples": "https://www.getsurrey.co.uk/about-us/",
"logo": {
"@type": "ImageObject",
"url": "https://www.getsurrey.co.uk/nav-web-static/main-703c5efa6ab4b5ce08606b33ed23ef9d426ec5cb/public/assets/getsurrey/logos/masthead-getsurrey-default.svg",
"width": 600,
"height": 160
},
"sameAs": [
"https://www.facebook.com/surreylivenews",
"https://x.com/SurreyLive",
"https://www.instagram.com/surreylive"
]
},
"_truncated": true,
"_original_size": 15562
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 0 | 2 |
| /news/ | 27 | 2 |
| /whats-on/ | 29 | 2 |
| /news/surrey-news/ | 27 | 2 |
| /all-about/guildford/ | 25 | 3 |
| /newsletter-preference-centre/ | 9 | 2 |
This page presents a snapshot of public data from Surrey Live, captured on May 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Surrey Live: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://www.getsurrey.co.uk to view the most current version of its content and see directly what this company is about and what it offers.