McGovern & Co.
(https://mcgovernandco.co.uk) 📸 Data Snapshot: May 21, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
5
Impact Weight: 15 / 100
33% Reputation
There is a significant technical identity gap: the schema identifies the author as ‘Eleanor Hartley,’ but the clean_text for the psychology article attributes it to ‘Restaurang Mimolett,’ while the URL slug suggests a third author, ‘johan.’ Eleanor Hartley’s Person schema lacks sameAs links to social profiles or external portfolios, making her ‘expertise’ in interior styling and wellness coaching unverifiable. This lack of a digital footprint for named staff, combined with conflicting author metadata, indicates low institutional authority.
The site makes bold claims about improving mental health through ‘simple tricks’ and ‘powerful techniques’ while providing zero case studies or clinical evidence of their efficacy. It positions itself as a ‘media shaped by calm’ yet uses aggressive clickbait titles that prioritize search clicks over the promised ‘clarity and conscious choices.’ This marketing tone disconnect is most apparent in the Garden section, which claims to offer ‘expert articles’ that are actually shallow, 1-2 paragraph snippets of common knowledge.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://mcgovernandco.co.uk/",
"url": "https://mcgovernandco.co.uk/",
"name": "mcgovernandco.co.uk",
"isPartOf": {
"@id": "https://mcgovernandco.co.uk/#website"
},
"datePublished": "2025-05-21T14:17:55+00:00",
"dateModified": "2026-01-24T11:12:33+00:00",
"breadcrumb": {
"@id": "https://mcgovernandco.co.uk/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://mcgovernandco.co.uk/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://mcgovernandco.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Accueil"
}
]
},
{
"@type": "WebSite",
"@id": "https://mcgovernandco.co.uk/#website",
"url": "https://mcgovernandco.co.uk/",
"name": "mcgovernandco.co.uk",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://mcgovernandco.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": [
"Person",
"Organization"
],
"@id": "https://mcgovernandco.co.uk/#person",
"name": "mcgovernandco.co.uk"
},
{
"@type": "WebSite",
"@id": "https://mcgovernandco.co.uk/#website",
"url": "https://mcgovernandco.co.uk",
"name": "mcgovernandco.co.uk",
"publisher": {
"@id": "https://mcgovernandco.co.uk/#person"
},
"inLanguage": "en-US",
"potentialAction": {
"@type": "SearchAction",
"target": "https://mcgovernandco.co.uk/?s={search_term_string}",
"query-input": "required name=search_term_string"
}
},
{
"@type": "WebPage",
"@id": "https://mcgovernandco.co.uk#webpage",
"url": "https://mcgovernandco.co.uk",
"name": "Home mcgovernandco.co.uk",
"datePublished": "2025-05-21T16:17:55+01:00",
"dateModified": "2026-01-24T11:12:33+00:00",
"about": {
"@id": "https://mcgovernandco.co.uk/#person"
},
"isPartOf": {
"@id": "https://mcgovernandco.co.uk/#website"
},
"inLanguage": "en-US"
}
]
}
]
/category/garden/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://mcgovernandco.co.uk/category/garden",
"url": "https://mcgovernandco.co.uk/category/garden",
"name": "Archives des Garden - mcgovernandco.co.uk",
"isPartOf": {
"@id": "https://mcgovernandco.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://mcgovernandco.co.uk/category/garden#primaryimage"
},
"image": {
"@id": "https://mcgovernandco.co.uk/category/garden#primaryimage"
},
"thumbnailUrl": "https://mcgovernandco.co.uk/wp-content/uploads/sites/55/2026/01/do-you-water-your-garden-at-night-this-winter-it-draws-80-of-pests-right-to-your-door-1.jpg",
"breadcrumb": {
"@id": "https://mcgovernandco.co.uk/category/garden#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://mcgovernandco.co.uk/category/garden#primaryimage",
"url": "https://mcgovernandco.co.uk/wp-content/uploads/sites/55/2026/01/do-you-water-your-garden-at-night-this-winter-it-draws-80-of-pests-right-to-your-door-1.jpg",
"contentUrl": "https://mcgovernandco.co.uk/wp-content/uploads/sites/55/2026/01/do-you-water-your-garden-at-night-this-winter-it-draws-80-of-pests-right-to-your-door-1.jpg",
"width": 1280,
"height": 800,
"caption": "Do you water your garden at night this winter? It draws 80% of pests right to your door"
},
{
"@type": "BreadcrumbList",
"@id": "https://mcgovernandco.co.uk/category/garden#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Accueil",
"item": "https://mcgovernandco.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Garden"
}
]
},
{
"@type": "WebSite",
"@id": "https://mcgovernandco.co.uk/#website",
"url": "https://mcgovernandco.co.uk/",
"name": "mcgovernandco.co.uk",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://mcgovernandco.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Person",
"@id": "https://mcgovernandco.co.uk/#person",
"name": "mcgovernandco.co.uk"
},
{
"@type": "WebSite",
"@id": "https://mcgovernandco.co.uk/#website",
"url": "https://mcgovernandco.co.uk",
"name": "mcgovernandco.co.uk",
"publisher": {
"@id": "https://mcgovernandco.co.uk/#person"
},
"inLanguage": "en-US"
},
{
"@type": "CollectionPage",
"@id": "https://mcgovernandco.co.uk/category/garden#webpage",
"url": "https://mcgovernandco.co.uk/category/garden",
"isPartOf": {
"@id": "https://mcgovernandco.co.uk/#website"
},
"inLanguage": "en-US"
}
]
}
]
/category/home/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://mcgovernandco.co.uk/category/home",
"url": "https://mcgovernandco.co.uk/category/home",
"name": "Archives des Home - mcgovernandco.co.uk",
"isPartOf": {
"@id": "https://mcgovernandco.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://mcgovernandco.co.uk/category/home#primaryimage"
},
"image": {
"@id": "https://mcgovernandco.co.uk/category/home#primaryimage"
},
"thumbnailUrl": "https://mcgovernandco.co.uk/wp-content/uploads/sites/55/2026/01/no-more-mess-in-the-kitchen-this-japanese-method-is-revolutionising-the-way-we-organise-our-belongings-1.jpg",
"breadcrumb": {
"@id": "https://mcgovernandco.co.uk/category/home#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://mcgovernandco.co.uk/category/home#primaryimage",
"url": "https://mcgovernandco.co.uk/wp-content/uploads/sites/55/2026/01/no-more-mess-in-the-kitchen-this-japanese-method-is-revolutionising-the-way-we-organise-our-belongings-1.jpg",
"contentUrl": "https://mcgovernandco.co.uk/wp-content/uploads/sites/55/2026/01/no-more-mess-in-the-kitchen-this-japanese-method-is-revolutionising-the-way-we-organise-our-belongings-1.jpg",
"width": 1280,
"height": 800,
"caption": "No more mess in the kitchen: this Japanese method is revolutionising the way we organise our belongings."
},
{
"@type": "BreadcrumbList",
"@id": "https://mcgovernandco.co.uk/category/home#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Accueil",
"item": "https://mcgovernandco.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://mcgovernandco.co.uk/#website",
"url": "https://mcgovernandco.co.uk/",
"name": "mcgovernandco.co.uk",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://mcgovernandco.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Person",
"@id": "https://mcgovernandco.co.uk/#person",
"name": "mcgovernandco.co.uk"
},
{
"@type": "WebSite",
"@id": "https://mcgovernandco.co.uk/#website",
"url": "https://mcgovernandco.co.uk",
"name": "mcgovernandco.co.uk",
"publisher": {
"@id": "https://mcgovernandco.co.uk/#person"
},
"inLanguage": "en-US"
},
{
"@type": "CollectionPage",
"@id": "https://mcgovernandco.co.uk/category/home#webpage",
"url": "https://mcgovernandco.co.uk/category/home",
"isPartOf": {
"@id": "https://mcgovernandco.co.uk/#website"
},
"inLanguage": "en-US"
}
]
}
]
/category/kitchen/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://mcgovernandco.co.uk/category/kitchen",
"url": "https://mcgovernandco.co.uk/category/kitchen",
"name": "Archives des Kitchen - mcgovernandco.co.uk",
"isPartOf": {
"@id": "https://mcgovernandco.co.uk/#website"
},
"breadcrumb": {
"@id": "https://mcgovernandco.co.uk/category/kitchen#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "BreadcrumbList",
"@id": "https://mcgovernandco.co.uk/category/kitchen#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Accueil",
"item": "https://mcgovernandco.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Kitchen"
}
]
},
{
"@type": "WebSite",
"@id": "https://mcgovernandco.co.uk/#website",
"url": "https://mcgovernandco.co.uk/",
"name": "mcgovernandco.co.uk",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://mcgovernandco.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Person",
"@id": "https://mcgovernandco.co.uk/#person",
"name": "mcgovernandco.co.uk"
},
{
"@type": "WebSite",
"@id": "https://mcgovernandco.co.uk/#website",
"url": "https://mcgovernandco.co.uk",
"name": "mcgovernandco.co.uk",
"publisher": {
"@id": "https://mcgovernandco.co.uk/#person"
},
"inLanguage": "en-US"
},
{
"@type": "CollectionPage",
"@id": "https://mcgovernandco.co.uk/category/kitchen#webpage",
"url": "https://mcgovernandco.co.uk/category/kitchen",
"isPartOf": {
"@id": "https://mcgovernandco.co.uk/#website"
},
"inLanguage": "en-US"
}
]
}
]
/category/lifestyle/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://mcgovernandco.co.uk/category/lifestyle",
"url": "https://mcgovernandco.co.uk/category/lifestyle",
"name": "Archives des Lifestyle - mcgovernandco.co.uk",
"isPartOf": {
"@id": "https://mcgovernandco.co.uk/#website"
},
"breadcrumb": {
"@id": "https://mcgovernandco.co.uk/category/lifestyle#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "BreadcrumbList",
"@id": "https://mcgovernandco.co.uk/category/lifestyle#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Accueil",
"item": "https://mcgovernandco.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Lifestyle"
}
]
},
{
"@type": "WebSite",
"@id": "https://mcgovernandco.co.uk/#website",
"url": "https://mcgovernandco.co.uk/",
"name": "mcgovernandco.co.uk",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://mcgovernandco.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Person",
"@id": "https://mcgovernandco.co.uk/#person",
"name": "mcgovernandco.co.uk"
},
{
"@type": "WebSite",
"@id": "https://mcgovernandco.co.uk/#website",
"url": "https://mcgovernandco.co.uk",
"name": "mcgovernandco.co.uk",
"publisher": {
"@id": "https://mcgovernandco.co.uk/#person"
},
"inLanguage": "en-US"
},
{
"@type": "CollectionPage",
"@id": "https://mcgovernandco.co.uk/category/lifestyle#webpage",
"url": "https://mcgovernandco.co.uk/category/lifestyle",
"isPartOf": {
"@id": "https://mcgovernandco.co.uk/#website"
},
"inLanguage": "en-US"
}
]
}
]
/psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Article",
"@id": "https://mcgovernandco.co.uk/psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html#article",
"isPartOf": {
"@id": "https://mcgovernandco.co.uk/psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html"
},
"author": {
"name": "Eleanor Hartley",
"@id": "https://mcgovernandco.co.uk/#/schema/person/8d79795d1894c044c68a7a7c7f06131f"
},
"headline": "80% of Your Thoughts Are Negative: Here’s the Simple Trick That Will Free You from “Mental Fog”",
"datePublished": "2026-01-29T05:30:00+00:00",
"dateModified": "2026-01-30T15:05:21+00:00",
"mainEntityOfPage": {
"@id": "https://mcgovernandco.co.uk/psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html"
},
"wordCount": 762,
"commentCount": 10,
"image": {
"@id": "https://mcgovernandco.co.uk/psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html#primaryimage"
},
"thumbnailUrl": "https://mcgovernandco.co.uk/wp-content/uploads/sites/55/2026/01/80-of-your-thoughts-are-negative-here-s-the-simple-trick-that-will-free-you-from-mental-fog.jpg",
"articleSection": [
"Psycho"
],
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "CommentAction",
"name": "Comment",
"target": [
"https://mcgovernandco.co.uk/psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html#respond"
]
}
]
},
{
"@type": "WebPage",
"@id": "https://mcgovernandco.co.uk/psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html",
"url": "https://mcgovernandco.co.uk/psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html",
"name": "80% of Your Thoughts Are Negative: Here’s the Simple Trick That Will Free You from \"Mental Fog\" - mcgovernandco.co.uk",
"isPartOf": {
"@id": "https://mcgovernandco.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://mcgovernandco.co.uk/psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html#primaryimage"
},
"image": {
"@id": "https://mcgovernandco.co.uk/psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html#primaryimage"
},
"thumbnailUrl": "https://mcgovernandco.co.uk/wp-content/uploads/sites/55/2026/01/80-of-your-thoughts-are-negative-here-s-the-simple-trick-that-will-free-you-from-mental-fog.jpg",
"datePublished": "2026-01-29T05:30:00+00:00",
"dateModified": "2026-01-30T15:05:21+00:00",
"author": {
"@id": "https://mcgovernandco.co.uk/#/schema/person/8d79795d1894c044c68a7a7c7f06131f"
},
"breadcrumb": {
"@id": "https://mcgovernandco.co.uk/psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://mcgovernandco.co.uk/psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://mcgovernandco.co.uk/psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html#primaryimage",
"url": "https://mcgovernandco.co.uk/wp-content/uploads/sites/55/2026/01/80-of-your-thoughts-are-negative-here-s-the-simple-trick-that-will-free-you-from-mental-fog.jpg",
"contentUrl": "https://mcgovernandco.co.uk/wp-content/uploads/sites/55/2026/01/80-of-your-thoughts-are-negative-here-s-the-simple-trick-that-will-free-you-from-mental-fog.jpg",
"width": 1280,
"height": 800,
"caption": "80% of Your Thoughts Are Negative: Here’s the Simple Trick That Will Free You from \"Mental Fog\""
},
{
"@type": "BreadcrumbList",
"@id": "https://mcgovernandco.co.uk/psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Accueil",
"item": "https://mcgovernandco.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "80% of Your Thoughts Are Negative: Here’s the Simple Trick That Will Free You from “Mental Fog”"
}
]
},
{
"@type": "WebSite",
"@id": "https://mcgovernandco.co.uk/#website",
"url": "https://mcgovernandco.co.uk/",
"name": "mcgovernandco.co.uk",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://mcgovernandco.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Person",
"@id": "https://mcgovernandco.co.uk/#/schema/person/8d79795d1894c044c68a7a7c7f06131f",
"name": "Eleanor Hartley",
"image": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://mcgovernandco.co.uk/#/schema/person/image/",
"url": "https://secure.gravatar.com/avatar/844dda35cfa55bb61ea5982f7ba184bb73104f2e8a024deccb7d748959419c13?s=96&d=mm&r=g",
"contentUrl": "https://secure.gravatar.com/avatar/844dda35cfa55bb61ea5982f7ba184bb73104f2e8a024deccb7d748959419c13?s=96&d=mm&r=g",
"caption": "Eleanor Hartley"
},
"honorificPrefix": "Ms.",
"birthDate": "2024-11-28",
"gender": "woman",
"url": "https://mcgovernandco.co.uk/author/johan"
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
24Review mentions (all pages)
0External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 2 | 0 |
| /category/garden/ | 2 | 0 |
| /category/home/ | 12 | 0 |
| /category/kitchen/ | 2 | 0 |
| /category/lifestyle/ | 2 | 0 |
| /psycho-3447-80-of-your-thoughts-are-negative-heres-the-simple-trick-that-will-free-you-from-mental-fog.html | 4 | 0 |
Explore the other reputation pillars for McGovern & Co.
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from McGovern & Co., captured on May 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to McGovern & Co.: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://mcgovernandco.co.uk to view the most current version of its content and see directly what this company is about and what it offers.