News UK
(https://news.co.uk) 📸 Data Snapshot: May 29, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
The site displays a trust_theatre_flag due to having a review_count of 2 but a proof_links_count of 0 across all pages, meaning testimonials or ratings are presented without verifiable third-party evidence. Bold performance claims such as reaching millions of engaged consumers and providing market-leading services lack outbound links to audited circulation figures or independent impact reports. While the brands themselves are famous, the specific B2B claims lack the forensic proof expected for a world-class entity.
The proof density is salvaged by the Latest News section, which offers 12 specific instances of dated, named, and verified activities. Outside of this news feed, the ratio drops significantly; for every 10 sentences of generic marketing fluff regarding audience reach, there is zero verifiable evidence or link to an audit. The presence of named journalists and recent awards (Scottish titles celebrate success at 47th Press Awards) serves as the primary factual anchor.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 2 | 0 |
| /our-other-services/ | 2 | 0 |
| /about-news-uk/ | 2 | 0 |
| /reach-our-audiences/ | 2 | 0 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.news.co.uk/",
"url": "https://www.news.co.uk/",
"name": "Home - News UK",
"isPartOf": {
"@id": "https://www.news.co.uk/#website"
},
"about": {
"@id": "https://www.news.co.uk/#organization"
},
"primaryImageOfPage": {
"@id": "https://www.news.co.uk/#primaryimage"
},
"image": {
"@id": "https://www.news.co.uk/#primaryimage"
},
"thumbnailUrl": "https://www.news.co.uk/app/uploads/2021/11/hero-eye.jpg",
"datePublished": "2021-08-25T11:24:28+00:00",
"dateModified": "2026-04-10T08:52:45+00:00",
"breadcrumb": {
"@id": "https://www.news.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.news.co.uk/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.news.co.uk/#primaryimage",
"url": "https://www.news.co.uk/app/uploads/2021/11/hero-eye.jpg",
"contentUrl": "https://www.news.co.uk/app/uploads/2021/11/hero-eye.jpg",
"width": 1693,
"height": 950
},
{
"@type": "BreadcrumbList",
"@id": "https://www.news.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.news.co.uk/#website",
"url": "https://www.news.co.uk/",
"name": "News UK",
"description": "Telling stories that matter",
"publisher": {
"@id": "https://www.news.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.news.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.news.co.uk/#organization",
"name": "News UK",
"url": "https://www.news.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.news.co.uk/#/schema/logo/image/",
"url": "https://www.news.co.uk/app/uploads/2016/11/NewsUK-logo.jpg",
"contentUrl": "https://www.news.co.uk/app/uploads/2016/11/NewsUK-logo.jpg",
"width": 420,
"height": 280,
"caption": "News UK"
},
"image": {
"@id": "https://www.news.co.uk/#/schema/logo/image/"
},
"sameAs": [
"https://x.com/newsuk",
"https://www.linkedin.com/company/news-uk/"
]
}
]
}
/our-other-services/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.news.co.uk/",
"url": "https://www.news.co.uk/",
"name": "Home - News UK",
"isPartOf": {
"@id": "https://www.news.co.uk/#website"
},
"about": {
"@id": "https://www.news.co.uk/#organization"
},
"primaryImageOfPage": {
"@id": "https://www.news.co.uk/#primaryimage"
},
"image": {
"@id": "https://www.news.co.uk/#primaryimage"
},
"thumbnailUrl": "https://www.news.co.uk/app/uploads/2021/11/hero-eye.jpg",
"datePublished": "2021-08-25T11:24:28+00:00",
"dateModified": "2026-04-10T08:52:45+00:00",
"breadcrumb": {
"@id": "https://www.news.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.news.co.uk/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.news.co.uk/#primaryimage",
"url": "https://www.news.co.uk/app/uploads/2021/11/hero-eye.jpg",
"contentUrl": "https://www.news.co.uk/app/uploads/2021/11/hero-eye.jpg",
"width": 1693,
"height": 950
},
{
"@type": "BreadcrumbList",
"@id": "https://www.news.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.news.co.uk/#website",
"url": "https://www.news.co.uk/",
"name": "News UK",
"description": "Telling stories that matter",
"publisher": {
"@id": "https://www.news.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.news.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.news.co.uk/#organization",
"name": "News UK",
"url": "https://www.news.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.news.co.uk/#/schema/logo/image/",
"url": "https://www.news.co.uk/app/uploads/2016/11/NewsUK-logo.jpg",
"contentUrl": "https://www.news.co.uk/app/uploads/2016/11/NewsUK-logo.jpg",
"width": 420,
"height": 280,
"caption": "News UK"
},
"image": {
"@id": "https://www.news.co.uk/#/schema/logo/image/"
},
"sameAs": [
"https://x.com/newsuk",
"https://www.linkedin.com/company/news-uk/"
]
}
]
}
/about-news-uk/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.news.co.uk/",
"url": "https://www.news.co.uk/",
"name": "Home - News UK",
"isPartOf": {
"@id": "https://www.news.co.uk/#website"
},
"about": {
"@id": "https://www.news.co.uk/#organization"
},
"primaryImageOfPage": {
"@id": "https://www.news.co.uk/#primaryimage"
},
"image": {
"@id": "https://www.news.co.uk/#primaryimage"
},
"thumbnailUrl": "https://www.news.co.uk/app/uploads/2021/11/hero-eye.jpg",
"datePublished": "2021-08-25T11:24:28+00:00",
"dateModified": "2026-04-10T08:52:45+00:00",
"breadcrumb": {
"@id": "https://www.news.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.news.co.uk/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.news.co.uk/#primaryimage",
"url": "https://www.news.co.uk/app/uploads/2021/11/hero-eye.jpg",
"contentUrl": "https://www.news.co.uk/app/uploads/2021/11/hero-eye.jpg",
"width": 1693,
"height": 950
},
{
"@type": "BreadcrumbList",
"@id": "https://www.news.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.news.co.uk/#website",
"url": "https://www.news.co.uk/",
"name": "News UK",
"description": "Telling stories that matter",
"publisher": {
"@id": "https://www.news.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.news.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.news.co.uk/#organization",
"name": "News UK",
"url": "https://www.news.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.news.co.uk/#/schema/logo/image/",
"url": "https://www.news.co.uk/app/uploads/2016/11/NewsUK-logo.jpg",
"contentUrl": "https://www.news.co.uk/app/uploads/2016/11/NewsUK-logo.jpg",
"width": 420,
"height": 280,
"caption": "News UK"
},
"image": {
"@id": "https://www.news.co.uk/#/schema/logo/image/"
},
"sameAs": [
"https://x.com/newsuk",
"https://www.linkedin.com/company/news-uk/"
]
}
]
}
/reach-our-audiences/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.news.co.uk/",
"url": "https://www.news.co.uk/",
"name": "Home - News UK",
"isPartOf": {
"@id": "https://www.news.co.uk/#website"
},
"about": {
"@id": "https://www.news.co.uk/#organization"
},
"primaryImageOfPage": {
"@id": "https://www.news.co.uk/#primaryimage"
},
"image": {
"@id": "https://www.news.co.uk/#primaryimage"
},
"thumbnailUrl": "https://www.news.co.uk/app/uploads/2021/11/hero-eye.jpg",
"datePublished": "2021-08-25T11:24:28+00:00",
"dateModified": "2026-04-10T08:52:45+00:00",
"breadcrumb": {
"@id": "https://www.news.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.news.co.uk/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.news.co.uk/#primaryimage",
"url": "https://www.news.co.uk/app/uploads/2021/11/hero-eye.jpg",
"contentUrl": "https://www.news.co.uk/app/uploads/2021/11/hero-eye.jpg",
"width": 1693,
"height": 950
},
{
"@type": "BreadcrumbList",
"@id": "https://www.news.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.news.co.uk/#website",
"url": "https://www.news.co.uk/",
"name": "News UK",
"description": "Telling stories that matter",
"publisher": {
"@id": "https://www.news.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.news.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.news.co.uk/#organization",
"name": "News UK",
"url": "https://www.news.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.news.co.uk/#/schema/logo/image/",
"url": "https://www.news.co.uk/app/uploads/2016/11/NewsUK-logo.jpg",
"contentUrl": "https://www.news.co.uk/app/uploads/2016/11/NewsUK-logo.jpg",
"width": 420,
"height": 280,
"caption": "News UK"
},
"image": {
"@id": "https://www.news.co.uk/#/schema/logo/image/"
},
"sameAs": [
"https://x.com/newsuk",
"https://www.linkedin.com/company/news-uk/"
]
}
]
}
This page presents a snapshot of public data from News UK, captured on May 29, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to News UK: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://news.co.uk to view the most current version of its content and see directly what this company is about and what it offers.