Based on 829 businesses audited.
Schamper has 17.7 points more reputation than the average for Media, News & Publishing.
Media, News & Publishing Reputation: Schamper (schamper.be)
Schamper is an outlier in the BS audit: it is a high-substance, low-polish organization that prioritizes reporting over marketing. Its low score reflects an authentic editorial operation that suffers only from technical neglect and a lack of structured metadata.
Media, News & Publishing Reputation: Schamper (schamper.be)
The site perfectly aligns with the Media, News & Publishing category, specifically as a student-run investigative and editorial outlet for Ghent University (UGent). The content is dominated by localized news, investigative reports (e.g., Pureto reportage), and university-specific updates.
“The score of 83 is exceptionally low, indicating minimal bullshit. The score was primarily driven by the 'Identity and Authority' pillar due to the complete lack of JSON-LD schema and an H1 tag on the homepage. Information density and semantic coherence are nearly perfect, as the site functions as a legitimate news organization rather than a marketing entity.”