Based on 832 businesses audited.
Variety has 24.7 points more reputation than the average for Media, News & Publishing.
Media, News & Publishing Reputation: Variety (variety.com)
This is a benchmark for low-BS publishing. It delivers high-density trade intelligence with total alignment between its brand promise and its content output.
Media, News & Publishing Reputation: Variety (variety.com)
The site is a perfect match for the Media, News & Publishing category. The content is exclusively focused on entertainment industry news, box office data, film reviews, and festival coverage.
“The score of 90 is exceptionally low, driven only by minor points for industry-standard template language (Pillar 4) and the lack of external validation links in the footer (Pillar 3). All core editorial content scored 0 for bullshit.”