VICE
(https://vice.com) 📸 Data Snapshot: May 26, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
The site avoids standard marketing trust theatre, but there is a minor gap in verification. The homepage claims 16 reviews for its subscription service without providing a link to a third-party platform (e.g., Trustpilot). However, the inclusion of 16 specific proof points via byline attributions (e.g., ‘By Yuho’, ‘By Amber Rawlings’) serves as high-value forensic substance that offsets the lack of traditional customer testimonials.
The proof density is robust. Every article identifies a specific author, photographer, or illustrator (e.g., ‘Photography by Sasha Chaika’). Specific data journalism is evident in titles like ‘The AI Boom Is Taking Over the U.S. Power Grid, and This Map Shows Where It’s Happening,’ which points to technical deliverables rather than vague summaries.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 3 | 1 |
| /en/ | 16 | 1 |
| /id/ | 3 | 1 |
| /cs/ | 3 | 1 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://www.vice.com/",
"url": "https://www.vice.com/",
"name": "VICE - VICE is the definitive guide to enlightening information.",
"isPartOf": {
"@id": "https://www.vice.com/#website"
},
"about": {
"@id": "https://www.vice.com/#organization"
},
"description": "VICE is a global media channel focusing on investigative journalism and enlightening videos about everything from world news, travel, art, drugs, politics, sports, fashion, sex, and super cute animals.",
"breadcrumb": {
"@id": "https://www.vice.com/#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.vice.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.vice.com/#website",
"url": "https://www.vice.com/",
"name": "VICE",
"description": "",
"publisher": {
"@id": "https://www.vice.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.vice.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.vice.com/#organization",
"name": "VICE",
"url": "https://www.vice.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.vice.com/#/schema/logo/image/",
"url": "https://www.vice.com/wp-content/uploads/sites/2/2024/08/VICE-logo.jpeg",
"contentUrl": "https://www.vice.com/wp-content/uploads/sites/2/2024/08/VICE-logo.jpeg",
"width": 1400,
"height": 788,
"caption": "VICE"
},
"image": {
"@id": "https://www.vice.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/VICE",
"https://x.com/vice",
"https://www.instagram.com/vice/",
"https://www.tiktok.com/@vice"
],
"description": "Coming to you from around the world, VICE Digital’s team strives to capture the people at the heart of stories, and focus on the ideas, issues, and context that other outlets miss.",
"legalName": "Vice Digital Publishing"
}
]
},
{
"@context": "https://schema.org",
"@type": "WebPage",
"headline": "VICE",
"url": "https://www.vice.com",
"metadata": {
"ideator": [],
"editor": [],
"senior_editor": [],
"photographer": [],
"illustrator": [],
"translator": [],
"as-told-to": [],
"reviewed-by": []
},
"articleSection": "VICE Magazine"
}
]
/en/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.vice.com/en/",
"url": "https://www.vice.com/en/",
"name": "VICE is the definitive guide to enlightening information",
"isPartOf": {
"@id": "https://www.vice.com/#website"
},
"datePublished": "2024-08-05T20:17:36+00:00",
"dateModified": "2026-05-26T09:59:10+00:00",
"description": "Coming to you from around the world, VICE captures the people at the heart of stories, and focuses on the ideas, issues, and context that others miss.",
"breadcrumb": {
"@id": "https://www.vice.com/en/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.vice.com/en/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.vice.com/en/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.vice.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Homepage"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.vice.com/#website",
"url": "https://www.vice.com/",
"name": "VICE",
"description": "",
"publisher": {
"@id": "https://www.vice.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.vice.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.vice.com/#organization",
"name": "VICE",
"url": "https://www.vice.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.vice.com/#/schema/logo/image/",
"url": "https://www.vice.com/wp-content/uploads/sites/2/2024/08/VICE-logo.jpeg",
"contentUrl": "https://www.vice.com/wp-content/uploads/sites/2/2024/08/VICE-logo.jpeg",
"width": 1400,
"height": 788,
"caption": "VICE"
},
"image": {
"@id": "https://www.vice.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/VICE",
"https://x.com/vice",
"https://www.instagram.com/vice/",
"https://www.tiktok.com/@vice"
],
"description": "Coming to you from around the world, VICE Digital’s team strives to capture the people at the heart of stories, and focus on the ideas, issues, and context that other outlets miss.",
"legalName": "Vice Digital Publishing"
}
]
},
{
"@context": "https://schema.org",
"@type": "WebPage",
"headline": "Homepage",
"url": "http://www.vice.com/en",
"mainEntityOfPage": {
"@type": "WebPage",
"@id": "http://www.vice.com/en"
},
"thumbnailUrl": "",
"image": {
"@type": "ImageObject",
"url": ""
},
"articleSection": "",
"author": [],
"creator": [],
"publisher": {
"@type": "Organization",
"name": "VICE",
"logo": ""
},
"keywords": [],
"dateCreated": "2024-08-05T20:17:36Z",
"datePublished": "2024-08-05T20:17:36Z",
"dateModified": "2026-05-26T09:59:10Z",
"metadata": {
"ideator": [],
"editor": [],
"senior_editor": [],
"photographer": [],
"illustrator": [],
"translator": [],
"as-told-to": [],
"reviewed-by": []
}
}
]
/id/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://www.vice.com/id/",
"url": "https://www.vice.com/id/",
"name": "Bahasa Indonesia - VICE",
"isPartOf": {
"@id": "https://www.vice.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.vice.com/id/#primaryimage"
},
"image": {
"@id": "https://www.vice.com/id/#primaryimage"
},
"thumbnailUrl": "https://www.vice.com/wp-content/uploads/sites/2/2024/02/1707896389360-desain-tanpa-judul-2.jpeg",
"breadcrumb": {
"@id": "https://www.vice.com/id/#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.vice.com/id/#primaryimage",
"url": "https://www.vice.com/wp-content/uploads/sites/2/2024/02/1707896389360-desain-tanpa-judul-2.jpeg",
"contentUrl": "https://www.vice.com/wp-content/uploads/sites/2/2024/02/1707896389360-desain-tanpa-judul-2.jpeg",
"width": 1440,
"height": 810,
"caption": "Beneran Ada WNI Pindah Kewarganegaraan Akibat Maraknya Polarisasi Politik"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.vice.com/id/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.vice.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Bahasa Indonesia"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.vice.com/#website",
"url": "https://www.vice.com/",
"name": "VICE",
"description": "",
"publisher": {
"@id": "https://www.vice.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.vice.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.vice.com/#organization",
"name": "VICE",
"url": "https://www.vice.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.vice.com/#/schema/logo/image/",
"url": "https://www.vice.com/wp-content/uploads/sites/2/2024/08/VICE-logo.jpeg",
"contentUrl": "https://www.vice.com/wp-content/uploads/sites/2/2024/08/VICE-logo.jpeg",
"width": 1400,
"height": 788,
"caption": "VICE"
},
"image": {
"@id": "https://www.vice.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/VICE",
"https://x.com/vice",
"https://www.instagram.com/vice/",
"https://www.tiktok.com/@vice"
],
"description": "Coming to you from around the world, VICE Digital’s team strives to capture the people at the heart of stories, and focus on the ideas, issues, and context that other outlets miss.",
"legalName": "Vice Digital Publishing"
}
]
},
{
"@context": "https://schema.org",
"@type": "WebPage",
"headline": "Bahasa Indonesia",
"url": "http://www.vice.com/id/",
"metadata": {
"ideator": [],
"editor": [
"Prima Sulistya"
],
"senior_editor": [],
"photographer": [],
"illustrator": [],
"translator": [],
"as-told-to": [],
"reviewed-by": []
}
}
]
/cs/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://www.vice.com/cs/",
"url": "https://www.vice.com/cs/",
"name": "Czech - VICE",
"isPartOf": {
"@id": "https://www.vice.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.vice.com/cs/#primaryimage"
},
"image": {
"@id": "https://www.vice.com/cs/#primaryimage"
},
"thumbnailUrl": "https://www.vice.com/wp-content/uploads/sites/2/2018/07/1531227946838-lamar-c-taylor-the-weeknd-creative-director.jpeg",
"breadcrumb": {
"@id": "https://www.vice.com/cs/#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.vice.com/cs/#primaryimage",
"url": "https://www.vice.com/wp-content/uploads/sites/2/2018/07/1531227946838-lamar-c-taylor-the-weeknd-creative-director.jpeg",
"contentUrl": "https://www.vice.com/wp-content/uploads/sites/2/2018/07/1531227946838-lamar-c-taylor-the-weeknd-creative-director.jpeg",
"width": 1600,
"height": 1074
},
{
"@type": "BreadcrumbList",
"@id": "https://www.vice.com/cs/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.vice.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Czech"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.vice.com/#website",
"url": "https://www.vice.com/",
"name": "VICE",
"description": "",
"publisher": {
"@id": "https://www.vice.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.vice.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.vice.com/#organization",
"name": "VICE",
"url": "https://www.vice.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.vice.com/#/schema/logo/image/",
"url": "https://www.vice.com/wp-content/uploads/sites/2/2024/08/VICE-logo.jpeg",
"contentUrl": "https://www.vice.com/wp-content/uploads/sites/2/2024/08/VICE-logo.jpeg",
"width": 1400,
"height": 788,
"caption": "VICE"
},
"image": {
"@id": "https://www.vice.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/VICE",
"https://x.com/vice",
"https://www.instagram.com/vice/",
"https://www.tiktok.com/@vice"
],
"description": "Coming to you from around the world, VICE Digital’s team strives to capture the people at the heart of stories, and focus on the ideas, issues, and context that other outlets miss.",
"legalName": "Vice Digital Publishing"
}
]
},
{
"@context": "https://schema.org",
"@type": "WebPage",
"headline": "Czech",
"url": "http://www.vice.com/cs/",
"metadata": {
"ideator": [],
"editor": [
"Adam Pešek"
],
"senior_editor": [],
"photographer": [],
"illustrator": [],
"translator": [],
"as-told-to": [],
"reviewed-by": []
}
}
]
This page presents a snapshot of public data from VICE, captured on May 26, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to VICE: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://vice.com to view the most current version of its content and see directly what this company is about and what it offers.