YourStory
(https://www.yourstory.com) πΈ Data Snapshot: May 16, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority is well-established through named journalists like Aasma Khan and Gayatri Guha, who have dedicated ProfilePage schema and linked social identities. However, the homepage itself lacks a comprehensive Organization schema in the crawl, and some authors like Webmaster suggest a legacy technical footprint rather than editorial authority. The technical implementation is clean with a clear heading hierarchy, supporting the site’s positioning as a digital-first news authority.
The disconnect is minimal because the performance claims (e.g., records 16 exits) are the news themselves rather than marketing promises about the platform’s service. The site demonstrates its value through the volume and specificity of its reporting rather than through self-promotional case studies. The only disconnect lies in the lack of specific evidence to support the meta claim of being India’s biggest platform beyond internal metrics.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
π Identity & Technical Layer β schema JSON-LD: identity chains, entity gaps
/author/webmaster/
{
"@context": "https://schema.org",
"@type": "ProfilePage",
"mainEntity": {
"@type": "Person",
"name": "Team YS",
"url": "https://yourstory.com/author/webmaster",
"image": "https://images.yourstory.com/cs/static/default-ys-image.jpg",
"worksFor": [
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Yourstory",
"description": "YourStory.com is India's biggest platform dedicated to foster the startup ecosystem via entrepreneurship related stories, resources, products, research reports and more.",
"sameAs": [
"https://www.facebook.com/yourstorycom/",
"https://twitter.com/YourStoryCo",
"https://www.instagram.com/yourstory_com/"
],
"url": "https://yourstory.com/",
"logo": "https://images.yourstory.com/cs/images/homepage/headerV3_YS.svg?format=auto&w=1920&q=75"
}
]
}
}
/author/aasma-1683542979/
{
"@context": "https://schema.org",
"@type": "ProfilePage",
"mainEntity": {
"@type": "Person",
"name": "Aasma Khan",
"url": "https://yourstory.com/author/aasma-1683542979",
"description": "Hi, Iβm Aasma! I am currently on a mission to explore cutting-edge tech tools and love uncovering inspiring startup stories. Letβs dive into the world of technology and entrepreneurship together!",
"image": "https://images.yourstory.com/cs/users/07f6d7f0-ed8e-11ed-8199-79969b4b51e2/google/profile_image_1774525130419.jpg",
"sameAs": [
"https://www.linkedin.com/in/aasma-k-b48242365/"
],
"worksFor": [
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Yourstory",
"description": "YourStory.com is India's biggest platform dedicated to foster the startup ecosystem via entrepreneurship related stories, resources, products, research reports and more.",
"sameAs": [
"https://www.facebook.com/yourstorycom/",
"https://twitter.com/YourStoryCo",
"https://www.instagram.com/yourstory_com/"
],
"url": "https://yourstory.com/",
"logo": "https://images.yourstory.com/cs/images/homepage/headerV3_YS.svg?format=auto&w=1920&q=75"
}
]
}
}
/author/gayatriguha/
{
"@context": "https://schema.org",
"@type": "ProfilePage",
"mainEntity": {
"@type": "Person",
"name": "Gayatri Guha",
"url": "https://yourstory.com/author/gayatriguha",
"jobTitle": "Content Strategist",
"worksFor": [
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Yourstory",
"description": "YourStory.com is India's biggest platform dedicated to foster the startup ecosystem via entrepreneurship related stories, resources, products, research reports and more.",
"sameAs": [
"https://www.facebook.com/yourstorycom/",
"https://twitter.com/YourStoryCo",
"https://www.instagram.com/yourstory_com/"
],
"url": "https://yourstory.com/",
"logo": "https://images.yourstory.com/cs/images/homepage/headerV3_YS.svg?format=auto&w=1920&q=75"
}
]
}
}
π‘οΈ Trust Signals β external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 79 | 2 |
| /search/ | 2 | 2 |
| /author/webmaster/ | 6 | 2 |
| /category/ys-in-depth/ | 25 | 2 |
| /author/aasma-1683542979/ | 8 | 2 |
| /author/gayatriguha/ | 7 | 2 |
This page presents a snapshot of public data from YourStory, captured on May 16, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to YourStory: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://www.yourstory.com to view the most current version of its content and see directly what this company is about and what it offers.