Boudreaux's Butt Paste
(https://buttpaste.com) 📸 Data Snapshot: May 29, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
A significant authority gap exists due to the ‘stale content’ delta; the primary blog research cited is ‘The Scoop on Parenting in 2020,’ which is 72 months old as of the analysis date. While the brand claims a ‘pharmacist-formulated’ origin, there is no contemporary expert named or linked via Person schema to provide current medical authority. This lack of updated research and expert footprint undermines the ‘Medical/Pharma’ positioning.
The site makes bold medical performance claims, such as ‘Relieves diaper rash discomfort in 1 use,’ without linking to the underlying clinical data or trials. In a pharmaceutical context, this marketing-forward tone without visible evidence creates a disconnect for professional or high-scrutiny users. The disconnect is furthered by ‘fast relief’ claims that lack a defined time-to-efficacy metric.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://www.prestigebrands.com/",
"name": "Prestige Consumer Healthcare Inc.",
"url": "https://www.prestigebrands.com/",
"brand": {
"@type": "Brand",
"@id": "https://www.buttpaste.com/",
"name": "Boudreaux's Butt Paste",
"url": "https://www.buttpaste.com/"
}
}
]
},
{
"@context": "https://schema.org",
"@type": "WebPage",
"@id": "https://www.buttpaste.com/homepage#webpage",
"url": "https://www.buttpaste.com/homepage",
"name": "Homepage",
"publisher": {
"@type": "Organization",
"name": "Boudreaux's Butt Paste"
}
},
{
"@context": "https://schema.org",
"@type": "ItemList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"url": "https://www.buttpaste.com/diaper-rash-remedies/original-butt-paste",
"name": "Original"
},
{
"@type": "ListItem",
"position": 2,
"url": "https://www.buttpaste.com/diaper-rash-remedies/maximum-strength-butt-paste",
"name": "Maximum Strength"
},
{
"@type": "ListItem",
"position": 3,
"url": "https://www.buttpaste.com/diaper-rash-remedies/butt-barrier-ointment",
"name": "Butt Barrier Ointment"
}
]
}
]
/blog/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://www.prestigebrands.com/",
"name": "Prestige Consumer Healthcare Inc.",
"url": "https://www.prestigebrands.com/",
"brand": {
"@type": "Brand",
"@id": "https://www.buttpaste.com/",
"name": "Boudreaux's Butt Paste",
"url": "https://www.buttpaste.com/"
}
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.buttpaste.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Butt Blog"
}
]
}
]
/diaper-rash-remedies/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://www.prestigebrands.com/",
"name": "Prestige Consumer Healthcare Inc.",
"url": "https://www.prestigebrands.com/",
"brand": {
"@type": "Brand",
"@id": "https://www.buttpaste.com/",
"name": "Boudreaux's Butt Paste",
"url": "https://www.buttpaste.com/"
}
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.buttpaste.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Our Products"
}
]
},
{
"@context": "https://schema.org",
"@type": "WebPage",
"@id": "https://www.buttpaste.com/diaper-rash-remedies#webpage",
"url": "https://www.buttpaste.com/diaper-rash-remedies",
"name": "Our Products",
"publisher": {
"@type": "Organization",
"name": "Boudreaux's Butt Paste"
}
},
{
"@context": "https://schema.org",
"@type": "ItemList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"url": "https://www.buttpaste.com/diaper-rash-remedies/maximum-strength-butt-paste",
"name": "Maximum Strength"
},
{
"@type": "ListItem",
"position": 2,
"url": "https://www.buttpaste.com/diaper-rash-remedies/butt-barrier-ointment",
"name": "Butt Barrier Ointment"
},
{
"@type": "ListItem",
"position": 3,
"url": "https://www.buttpaste.com/diaper-rash-remedies/original-butt-paste",
"name": "Original"
},
{
"@type": "ListItem",
"position": 4,
"url": "https://www.buttpaste.com/diaper-rash-remedies/natural-butt-paste",
"name": "With Natural* Aloe"
},
{
"@type": "ListItem",
"position": 5,
"url": "https://www.buttpaste.com/diaper-rash-remedies/sensitive-skin",
"name": "Sensitive Skin"
},
{
"@type": "ListItem",
"position": 6,
"url": "https://www.buttpaste.com/diaper-rash-remedies/baby-shower-bundle",
"name": "Baby Shower Bundle"
}
]
}
]
/myregistry/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://www.prestigebrands.com/",
"name": "Prestige Consumer Healthcare Inc.",
"url": "https://www.prestigebrands.com/",
"brand": {
"@type": "Brand",
"@id": "https://www.buttpaste.com/",
"name": "Boudreaux's Butt Paste",
"url": "https://www.buttpaste.com/"
}
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.buttpaste.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "My Registry"
}
]
},
{
"@context": "https://schema.org",
"@type": "WebPage",
"@id": "https://www.buttpaste.com/myregistry#webpage",
"url": "https://www.buttpaste.com/myregistry",
"name": "My Registry",
"publisher": {
"@type": "Organization",
"name": "Boudreaux's Butt Paste"
}
}
]
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 0 | 1 |
| /blog/ | 0 | 1 |
| /diaper-rash-remedies/ | 0 | 1 |
| /myregistry/ | 2 | 1 |
This page presents a snapshot of public data from Boudreaux's Butt Paste, captured on May 29, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Boudreaux's Butt Paste: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://buttpaste.com to view the most current version of its content and see directly what this company is about and what it offers.