Neocate
(https://neocate.com) 📸 Data Snapshot: May 29, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority is established through clinical longevity (30 years) and the volume of research cited. While Person schema for individual medical directors is missing from the provided data, the presence of Organization schema and specific technical implementation of the Nutricia Navigator service provides sufficient professional authority. The technical implementation of heading hierarchy is clean and logical.
Performance claims are grounded in clinical reality rather than marketing hyperbole. Claims regarding symptom relief (e.g., reduces colic in infants) are accompanied by specific age ranges and medical supervision warnings. The world’s #1 brand claim is substantiated by a specific citation of scientific evidence (210 publications).
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.neocate.com/",
"url": "https://www.neocate.com/",
"name": "Neocate | Pepticate | Hypoallergenic Formulas and Products",
"isPartOf": {
"@id": "https://www.neocate.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.neocate.com/#primaryimage"
},
"image": {
"@id": "https://www.neocate.com/#primaryimage"
},
"thumbnailUrl": "https://www.neocate.com/wp-content/uploads/2017/06/number-one-slider.jpg",
"datePublished": "2017-06-21T17:04:15+00:00",
"dateModified": "2024-03-21T10:56:48+00:00",
"description": "Neocate and Pepticate are the #1 worldwide family of hypoallergenic formulas, specifically designed for kids with food allergies.",
"breadcrumb": {
"@id": "https://www.neocate.com/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.neocate.com/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.neocate.com/#primaryimage",
"url": "https://www.neocate.com/wp-content/uploads/2017/06/number-one-slider.jpg",
"contentUrl": "https://www.neocate.com/wp-content/uploads/2017/06/number-one-slider.jpg",
"width": 2200,
"height": 600,
"caption": "Neocate Family"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.neocate.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.neocate.com/#website",
"url": "https://www.neocate.com/",
"name": "Neocate",
"description": "Helping Your Child Live Their Best Life",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.neocate.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
/reimbursement/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.neocate.com/reimbursement/",
"url": "https://www.neocate.com/reimbursement/",
"name": "Neocate Product Access | Insurance Coverage & Reimbursement",
"isPartOf": {
"@id": "https://www.neocate.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.neocate.com/reimbursement/#primaryimage"
},
"image": {
"@id": "https://www.neocate.com/reimbursement/#primaryimage"
},
"thumbnailUrl": "https://www.neocate.com/wp-content/uploads/2022/03/reimbursement-resources.jpg",
"datePublished": "2017-08-08T18:11:46+00:00",
"dateModified": "2023-01-09T16:16:56+00:00",
"description": "The health insurance landscape is confusing. Learn about available reimbursement services that can help you find Neocate product access and coverage.",
"breadcrumb": {
"@id": "https://www.neocate.com/reimbursement/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.neocate.com/reimbursement/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.neocate.com/reimbursement/#primaryimage",
"url": "https://www.neocate.com/wp-content/uploads/2022/03/reimbursement-resources.jpg",
"contentUrl": "https://www.neocate.com/wp-content/uploads/2022/03/reimbursement-resources.jpg",
"width": 2200,
"height": 600,
"caption": "nutricia navigator"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.neocate.com/reimbursement/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.neocate.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Reimbursement"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.neocate.com/#website",
"url": "https://www.neocate.com/",
"name": "Neocate",
"description": "Helping Your Child Live Their Best Life",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.neocate.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
/hypoallergenic-formula-and-products/where-to-buy/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.neocate.com/hypoallergenic-formula-and-products/where-to-buy/",
"url": "https://www.neocate.com/hypoallergenic-formula-and-products/where-to-buy/",
"name": "Where to Buy Neocate Products",
"isPartOf": {
"@id": "https://www.neocate.com/#website"
},
"datePublished": "2017-08-23T16:44:54+00:00",
"dateModified": "2026-04-30T06:33:31+00:00",
"description": "Find where to buy Neocate products. If you decide to shop online with Neocate, we'll ship your products directly to your doorstep.",
"breadcrumb": {
"@id": "https://www.neocate.com/hypoallergenic-formula-and-products/where-to-buy/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.neocate.com/hypoallergenic-formula-and-products/where-to-buy/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.neocate.com/hypoallergenic-formula-and-products/where-to-buy/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.neocate.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Where to Buy"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.neocate.com/#website",
"url": "https://www.neocate.com/",
"name": "Neocate",
"description": "Helping Your Child Live Their Best Life",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.neocate.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 3 | 2 |
| /shop/hypoallergenic-formula-and-products/ | 1 | 2 |
| /reimbursement/ | 3 | 2 |
| /hypoallergenic-formula-and-products/where-to-buy/ | 3 | 2 |
This page presents a snapshot of public data from Neocate, captured on May 29, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Neocate: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://neocate.com to view the most current version of its content and see directly what this company is about and what it offers.