Farnham Veterinary Group
(https://farnhamvetgroup.co.uk) 📸 Data Snapshot: May 21, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
11
Impact Weight: 20 / 100
55% Reputation
The site displays a consistent review count (7 to 12) across all pages, yet the proof_links_count remains low at 2. While not a ‘Trust Theatre’ failure, the presence of reviews without direct verification links to third-party platforms creates a minor substance gap. The ‘VetPartners family’ membership is used as a primary trust signal but lacks a direct link to the parent organization’s clinical standards or audits.
The ratio of proof to assertion is lopsided toward functional proof (listing services and locations) rather than qualitative proof. The site lists 16 distinct service categories with technical detail, which provides high functional density, but lacks specific evidence of quality such as RCVS accreditation levels or named specialist qualifications.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
49Review mentions (all pages)
12External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 9 | 2 |
| /contact-us/register/ | 7 | 2 |
| /contact-us/book-appointment/ | 7 | 2 |
| /contact-us/ | 7 | 2 |
| /what-we-offer/ | 7 | 2 |
| /pet-health-plan/ | 12 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://farnhamvetgroup.co.uk/",
"url": "https://farnhamvetgroup.co.uk/",
"name": "Farnham Vet Group | High-level Pet Care in Farnham & Surrey",
"isPartOf": {
"@id": "https://farnhamvetgroup.co.uk/#website"
},
"datePublished": "2024-06-05T14:34:01+00:00",
"dateModified": "2026-01-05T09:13:10+00:00",
"description": "We combine the best aspects of high-level and local veterinary care across our Farncombe and Ash Vale branches in Surrey. Contact us to find out more. ",
"breadcrumb": {
"@id": "https://farnhamvetgroup.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://farnhamvetgroup.co.uk/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://farnhamvetgroup.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://farnhamvetgroup.co.uk/#website",
"url": "https://farnhamvetgroup.co.uk/",
"name": "Farnham Vet Group",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://farnhamvetgroup.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/contact-us/register/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://farnhamvetgroup.co.uk/contact-us/register",
"url": "https://farnhamvetgroup.co.uk/contact-us/register",
"name": "Register Your Pet | Farnham Veterinary Group",
"isPartOf": {
"@id": "https://farnhamvetgroup.co.uk/#website"
},
"datePublished": "2024-06-05T14:34:01+00:00",
"dateModified": "2024-10-22T09:05:25+00:00",
"description": "You and your pet can join the Farnham Vet Group family online today, by filling out our simple registration form.",
"breadcrumb": {
"@id": "https://farnhamvetgroup.co.uk/contact-us/register#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://farnhamvetgroup.co.uk/contact-us/register"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://farnhamvetgroup.co.uk/contact-us/register#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://farnhamvetgroup.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Contact Us",
"item": "https://farnhamvetgroup.co.uk/contact-us"
},
{
"@type": "ListItem",
"position": 3,
"name": "Register"
}
]
},
{
"@type": "WebSite",
"@id": "https://farnhamvetgroup.co.uk/#website",
"url": "https://farnhamvetgroup.co.uk/",
"name": "Farnham Vet Group",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://farnhamvetgroup.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/contact-us/book-appointment/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://farnhamvetgroup.co.uk/contact-us/book-appointment",
"url": "https://farnhamvetgroup.co.uk/contact-us/book-appointment",
"name": "Request a Veterinary Appointment | Farnham Veterinary Group",
"isPartOf": {
"@id": "https://farnhamvetgroup.co.uk/#website"
},
"datePublished": "2024-06-05T14:34:01+00:00",
"dateModified": "2024-11-25T15:44:57+00:00",
"description": "You can request an appointment with the Farnham team by completing our simple online form.",
"breadcrumb": {
"@id": "https://farnhamvetgroup.co.uk/contact-us/book-appointment#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://farnhamvetgroup.co.uk/contact-us/book-appointment"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://farnhamvetgroup.co.uk/contact-us/book-appointment#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://farnhamvetgroup.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Contact Us",
"item": "https://farnhamvetgroup.co.uk/contact-us"
},
{
"@type": "ListItem",
"position": 3,
"name": "Book an Appointment"
}
]
},
{
"@type": "WebSite",
"@id": "https://farnhamvetgroup.co.uk/#website",
"url": "https://farnhamvetgroup.co.uk/",
"name": "Farnham Vet Group",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://farnhamvetgroup.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/contact-us/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://farnhamvetgroup.co.uk/contact-us",
"url": "https://farnhamvetgroup.co.uk/contact-us",
"name": "Contact us | Farnham Veterinary Group",
"isPartOf": {
"@id": "https://farnhamvetgroup.co.uk/#website"
},
"datePublished": "2024-06-05T14:34:01+00:00",
"dateModified": "2026-05-15T14:17:50+00:00",
"description": "Get in touch with the Farnham Veterinary team, caring for the pets of Farnham, Farncombe & Ash Vale in Surrey.",
"breadcrumb": {
"@id": "https://farnhamvetgroup.co.uk/contact-us#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://farnhamvetgroup.co.uk/contact-us"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://farnhamvetgroup.co.uk/contact-us#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://farnhamvetgroup.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Contact Us"
}
]
},
{
"@type": "WebSite",
"@id": "https://farnhamvetgroup.co.uk/#website",
"url": "https://farnhamvetgroup.co.uk/",
"name": "Farnham Vet Group",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://farnhamvetgroup.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/what-we-offer/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://farnhamvetgroup.co.uk/what-we-offer",
"url": "https://farnhamvetgroup.co.uk/what-we-offer",
"name": "Our Pet Services | Farnham Veterinary Group",
"isPartOf": {
"@id": "https://farnhamvetgroup.co.uk/#website"
},
"datePublished": "2024-06-05T14:34:01+00:00",
"dateModified": "2026-02-20T09:50:36+00:00",
"description": "Farnham Veterinary Group offer a wide range of vet services, from vaccinations to in-house diagnostics. We even do home visits around Surrey.",
"breadcrumb": {
"@id": "https://farnhamvetgroup.co.uk/what-we-offer#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://farnhamvetgroup.co.uk/what-we-offer"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://farnhamvetgroup.co.uk/what-we-offer#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://farnhamvetgroup.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "What We Offer"
}
]
},
{
"@type": "WebSite",
"@id": "https://farnhamvetgroup.co.uk/#website",
"url": "https://farnhamvetgroup.co.uk/",
"name": "Farnham Vet Group",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://farnhamvetgroup.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/pet-health-plan/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://farnhamvetgroup.co.uk/pet-health-plan",
"url": "https://farnhamvetgroup.co.uk/pet-health-plan",
"name": "Pet Health Plan | Farnham Veterinary Group",
"isPartOf": {
"@id": "https://farnhamvetgroup.co.uk/#website"
},
"datePublished": "2024-06-05T14:34:01+00:00",
"dateModified": "2025-05-12T08:25:04+00:00",
"description": "The Farnham Pet Health Plan is designed to give the pets of Surrey the best preventative health care possible.",
"breadcrumb": {
"@id": "https://farnhamvetgroup.co.uk/pet-health-plan#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://farnhamvetgroup.co.uk/pet-health-plan"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://farnhamvetgroup.co.uk/pet-health-plan#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://farnhamvetgroup.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Pet Health Plan"
}
]
},
{
"@type": "WebSite",
"@id": "https://farnhamvetgroup.co.uk/#website",
"url": "https://farnhamvetgroup.co.uk/",
"name": "Farnham Vet Group",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://farnhamvetgroup.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
Explore the other reputation pillars for Farnham Veterinary Group
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Farnham Veterinary Group, captured on May 21, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Farnham Veterinary Group: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://farnhamvetgroup.co.uk to view the most current version of its content and see directly what this company is about and what it offers.