Information Density: Pet Practice Vets – Signal Evidence & AI Readability

[H1] Fully independent+ family owned
Pet practice was founded in 2009 by vet Ben Johnson (he’s on the right!) and we’ve been helping pets get better ever since. As a family of pet owners ourselves, we know how important quality treatment and compassionate care is for our pets.
About Us

[H3] Amersham
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[H3] Ascot
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[H3] Basingstoke
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[H3] Billingshurst
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[H3] Bournemouth
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[H3] Christchurch
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[H3] Crowborough
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[H3] Marlborough
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[H3] Milton Keynes
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[H3] Newbury
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[H3] Poole
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[H3] Romsey
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[H3] Rustington
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[H3] Salisbury
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[H1] Offers & Plans
Our heath care plan covers the essential treatments your pet needs throughout its life such as vaccinations, flea & worm treatments and regular health checks, making caring for your pet easy and convenient.
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We have been going to the Pet Practice in Wallisdown ever since it opened, they are amazing and so helpful!
Ben takes the time to explain everything about Lottie and Pipa in detail and makes sure we understand what’s happening at all times. He is also always willing to listen to how we feel.
Thank you, Ben, for looking after us for so many years now, we all really appreciate it!”
Beverley Dilworth, Facebook

[IMG: Cute floofy dog]

A really friendly and personal service. Had a phone call to check up how the pupper was after having her teeth done, and after a little accident in the car park helped clean it up. Lovely, helpful staff.
Nikki Aubin, Facebook

[IMG: Cute floofy dog]

Highly recommended Pets practice in Romsey. My dog is 12 weeks post op (cruciate ligament) and the team and surgeon, Andy, were fantastic. They were all so supportive and caring. Bear has recovered well and still bounds in ready for belly rubs which they all are happy to spend the time to do. I can't thank you all enough.
Vicky Sobkowiak, Facebook

[IMG: Cute floofy dog]

I can’t recommend the team here enough. My cat needed surgery but the quote I had from my previous vet was more than I could afford which nearly resulted in me having to hand him over to Cat’s Protection.
Luckily, I found Pet Practice just in time, and they were able to carry out his treatment for almost half the cost!
From start to finish, the team were amazing and provided the best care. If it wasn't for Ben and his team, I wouldn’t have my boy with me now, I can't thank them enough.
Laura Potter

[IMG: Cute floofy dog]

My cat (Mushky) and I have received first class, professional, empathetic and kind support from everyone who has assisted us through some tough times. Thank you to Ben, Holly and Roy, as well as ALL the staff who work in the premises; you have been incredibly welcoming and I appreciate all the information you provide to an anxious owner.
Linda

[IMG: Cute floofy dog]

In all my years as a dog owner, no vets have made me feel as welcome as Pet Practice. My dog gets the VIP treatment, and nothing ever seems too much for the team.
The professionalism and quality of care is first-rate. When my 20mth Springer Spaniel was badly stung by a swarm of bees, their prompt action and follow-up support meant that the resulting trauma was minimalised, and he has made a full recovery.
I am so grateful for the Pet Practice team.
John Bradley

[IMG: Cute floofy dog]

I have always had positive experiences with Pet Practice in Romsey and would highly recommend them to anyone looking for a new vet.
Rachel has treated my dog Willow since she was a very poorly puppy, as well as my previous dogs and even chickens in the past!
They are very accommodating in an emergency and their knowledge is second to none. They really are the best vets in the area!
Anna Mieszkian

[IMG: Cute floofy dog]

[H2] Shop while you wait at

[IMG: Pets Corner]
The home of natural pet food with classroom trained staff and unique better-performing products. Try the Pets Corner Difference during your next visit to us.

[H1] Find your nearest family run practice

[H3] Amersham
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[H3] Ascot
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[H3] Basingstoke
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[H3] Billingshurst
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[H3] Bournemouth
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[H3] Christchurch
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[H3] Crowborough
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[H3] Marlborough
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[H3] Milton Keynes
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[H3] Newbury
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[H3] Poole
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[H3] Romsey
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[H3] Rustington
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[H3] Salisbury
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[H2] Shop while you wait at

[IMG: Pets Corner]
The home of natural pet food with classroom trained staff and unique better-performing products. Try the Pets Corner Difference during your next visit to us.

[H1] Privacy Policy

[H3] Background

The Pet Practice Ltd
understands that your privacy is important to you and that you care about how your personal data is used and shared online.
We respect and value the privacy of everyone who visits this website,
petpractice.co.uk ("Our Site") and will only collect and use personal data in ways that are described here, and in
a manner that is consistent with Our obligations and your rights under the law.
Please read this Privacy Policy carefully and ensure that you understand it. Your acceptance of Our Privacy Policy is deemed
to occur upon your first use of Our Site. If you do not accept and agree with this Privacy Policy, you must stop using
Our Site immediately.

[H2] 1. Definitions and Interpretation
In this Policy, the following terms shall have the following meanings:

"Account"
means an account required to access and/or use certain areas and features of Our Site;

"Cookie"
means a small text file placed on your computer or device by Our Site when you visit certain parts of Our Site
and/or when you use certain features of Our Site. Details of the Cookies used by Our Site are set out in
section 13, below;

"Cookie Law"
means the relevant parts of the Privacy and Electronic Communications (EC Directive) Regulations 2003;

"Personal data"
means any and all data that relates to an identifiable person who can be directly or indirectly identified from
that data. In this case, it means personal data that you give to Us via Our Site. This definition shall,
where applicable, incorporate the definitions provided in the EU Regulation 2016/679 – the General Data Protection
Regulation ("GDPR"); and

"We/Us/Our"
means
The Pet Practice Ltd
, a limited company registered in England under company number
06769280
, whose registered address is
Spindle Way, Crawley, West Sussex, RH10 1TG
, and whose main trading address is
Spindle Way, Crawley, West Sussex, RH10 1TG
.

[H2] 2. Information About Us

Our Site is owned and operated by
The Pet Practice Ltd
, a limited company registered in England under company number
06769280
, whose registered address is
Spindle Way, Crawley, West Sussex, RH10 1TG
and whose main trading address is
Spindle Way, Crawley, West Sussex, RH10 1TG
.
Our VAT number is
942940609
.
We are regulated by
Royal College of Veterinary Surgeons (RCVS)
.
We are a member of
Royal College of Veterinary Surgeons (RCVS)
.
[H2] 3. What Does This Policy Cover?
This Privacy Policy applies only to your use of Our Site. Our Site may contain links to other websites. Please note that
We have no control over how your data is collected, stored, or used by other websites and We advise you to check the
privacy policies of any such websites before providing any data to them.

[H2] 4. Your Rights

As a data subject, you have the following rights under the GDPR, which this Policy and Our use of personal data have
been designed to uphold:
The right to be informed about Our collection and use of personal data;
The right of access to the personal data We hold about you (see section 12);
The right to rectification if any personal data We hold about you is inaccurate or incomplete (please contact
Us using the details in section 14);
The right to be forgotten – i.e. the right to ask Us to delete any personal data We hold about you (We only hold
your personal data for a limited time, as explained in section 6 but if you would like Us to delete it sooner,
please contact Us using the details in section 14);
The right to restrict (i.e. prevent) the processing of your personal data;
The right to data portability (obtaining a copy of your personal data to re-use with another service or organisation);
The right to object to Us using your personal data for particular purposes; and
Rights with respect to automated decision making and profiling.

If you have any cause for complaint about Our use of your personal data, please contact Us using the details provided
in section 14 and We will do Our best to solve the problem for you. If We are unable to help, you also have the right
to lodge a complaint with the UK's supervisory authority, the Information Commissioner's Office.
For further information about your rights, please contact the Information Commissioner's Office or your local Citizens
Advice Bureau.
[H2] 5. What Data Do We Collect?
Depending upon your use of Our Site, We may collect some or all of the following personal and non-personal data (please also
see section 13 on Our use of Cookies and similar technologies):
First name;
Last name;
Pet name;
Contact number;
Email address;
The Practice location you're interesed in;
The type of enquiry your making;
The information you provide relating to your enquiry;
IP address;
Web browser type and version;
Operating system;
A list of URLs starting with a referring site, your activity on Our Site, and the site you exit to;
[H2] 6. How Do We Use Your Data?

All personal data is processed and stored securely, for no longer than is necessary in light of the reason(s) for which
it was first collected. We will comply with Our obligations and safeguard your rights under the GDPR at all times.
For more details on security see section 7, below.
Our use of your personal data will always have a lawful basis, either because it is necessary for Our performance
of a contract with you, because you have consented to Our use of your personal data (e.g. by subscribing to emails),
or because it is in Our legitimate interests. Specifically, We may use your data for the following purposes:
Providing and managing your Account;
Providing and managing your access to Our Site;
Personalising and tailoring your experience on Our Site;
Supplying Our products and services to you (please note that We require your personal data in order to enter
into a contract with you);
Personalising and tailoring Our products and services for you;
Replying to emails from you;
Supplying you with emails that you have opted into (you may unsubscribe or opt-out at any time by clicking the
unsubscribe link in the email footer);
Market research;
Analysing your use of Our Site and gathering feedback to enable Us to continually improve Our Site and your user
experience;

With your permission and/or where permitted by law, We may also use your data for marketing purposes which may include
contacting you by email, telephone, text message and post with information, news and offers on Our products and services.
We will not, however, send you any unsolicited marketing or spam and will take all reasonable steps to ensure that
We fully protect your rights and comply with Our obligations under the GDPR and the Privacy and Electronic Communications
(EC Directive) Regulations 2003.
Third parties (including Google and Facebook) whose content appears on Our Site may use third party Cookies, as detailed
below in section 13. Please refer to section 13 for more information on controlling Cookies. Please note that We
do not control the activities of such third parties, nor the data they collect and use and advise you to check the
privacy policies of any such third parties.
You have the right to withdraw your consent to Us using your personal data at any time, and to request that We delete
it.
We do not keep your personal data for any longer than is necessary in light of the reason(s) for which it was first
collected. Data will therefore be retained for the following periods (or its retention will be determined on
the following bases):
The choice cookie will be stored for 5 days, so that if the user returns within that period, they need not be
inconvenienced by having to make a repeated choice

[H2] 7. How and Where Do We Store Your Data?

We only keep your personal data for as long as We need to in order to use it as described above in section 6, and/or
for as long as We have your permission to keep it.
Your data will only be stored in the UK.
Data security is very important to Us, and to protect your data We have taken suitable measures to safeguard and secure
data collected through Our Site.
Steps We take to secure and protect your data include:
Serve our site securely
Post form data over SSL

[H2] 8. Do We Share Your Data?

We may share your data with other companies in Our group for security and advertising purposes. This includes Our subsidiaries.
We may sometimes contract with third parties to supply products and services to you on Our behalf. These may include
payment processing, delivery of goods, search engine facilities, advertising, and marketing. In some cases, the third
parties may require access to some or all of your data. Where any of your data is required for such a purpose, We
will take all reasonable steps to ensure that your data will be handled safely, securely, and in accordance with
your rights, Our obligations, and the obligations of the third party under the law.
We may compile statistics about the use of Our Site including data on traffic, usage patterns, user numbers, sales, and
other information. All such data will be anonymised and will not include any personally identifying data, or any
anonymised data that can be combined with other data and used to identify you. We may from time to time share such
data with third parties such as prospective investors, affiliates, partners, and advertisers. Data will only be shared
and used within the bounds of the law.
The third party data processors used by Us and listed below are sometimes located outside of the European Economic Area ("the
EEA") (The EEA consists of all EU member states, plus Norway, Iceland, and Liechtenstein). Where We transfer
any personal data outside the EEA, We will take all reasonable steps to ensure that your data is treated as safely
and securely as it would be within the UK and under the GDPR. Our third party processors include:
SendGrid - SSAE-16 SOC2 Type II report and Privacy Shield
Vektor UK Ltd

In certain circumstances, We may be legally required to share certain data held by Us, which may include your personal
data, for example, where We are involved in legal proceedings, where We are complying with legal requirements, a
court order, or a governmental authority.
[H2] 9. What Happens If Our Business Changes Hands?

We may, from time to time, expand or reduce Our business and this may involve the sale and/or the transfer of control
of all or part of Our business. Any personal data that you have provided will, where it is relevant to any part of
Our business that is being transferred, be transferred along with that part and the new owner or newly controlling
party will, under the terms of this Privacy Policy, be permitted to use that data only for the same purposes for
which it was originally collected by Us.
In the event that any of your data is to be transferred in such a manner, you will be contacted in advance and informed
of the changes. When contacted you will be given the choice to have your data deleted or withheld from the new owner
or controller.
[H2] 10. How Can You Control Your Data?

In addition to your rights under the GDPR, set out in section 4, when you submit personal data via Our Site, you may
be given options to restrict Our use of your data. In particular, We aim to give you strong controls on Our use of
your data for direct marketing purposes (including the ability to opt-out of receiving emails from Us which you may
do by unsubscribing using the links provided in Our emails and at the point of providing your details).
You may also wish to sign up to one or more of the preference services operating in the UK: The Telephone Preference
Service ("the TPS"), the Corporate Telephone Preference Service ("the CTPS"), and the Mailing Preference Service
("the MPS"). These may help to prevent you receiving unsolicited marketing. Please note, however, that these services
will not prevent you from receiving marketing communications that you have consented to receiving.
[H2] 11. Your Right to Withhold Information

You may access certain areas of Our Site without providing any data at all. However, to use all features and functions
available on Our Site you may be required to submit or allow for the collection of certain data.
You may restrict Our use of Cookies. For more information, see section 13.
[H2] 12. How Can You Access Your Data?
You have the right to ask for a copy of any of your personal data held by Us (where such data is held). Under the GDPR, no
fee is payable and We will provide any and all information in response to your request free of charge. Please contact
Us for more details at
bournemouth@petpractice.co.uk, or Telepone 01202 530444

[H2] 13. Our Use of Cookies

Our Site may place and access certain first party Cookies on your computer or device. First party Cookies are those placed
directly by Us and are used only by Us. We use Cookies to facilitate and improve your experience of Our Site and
to provide and improve Our products and services. We have carefully chosen these Cookies and have taken steps to
ensure that your privacy and personal data is protected and respected at all times.
By using Our Site you may also receive certain third party Cookies on your computer or device. Third party Cookies are
those placed by websites, services, and/or parties other than Us. Third party Cookies are used on Our Site for to
better provide a targeted experience for the user. For more details, please refer to section 6, above, and to section
13.6 below. These Cookies are not integral to the functioning of Our Site and your use and experience of Our Site
will not be impaired by refusing consent to them.
All Cookies used by and on Our Site are used in accordance with current Cookie Law.
Before Cookies are placed on your computer or device, you will be shown a modal requesting your consent to set those
Cookies. By giving your consent to the placing of Cookies you are enabling Us to provide the best possible experience
and service to you. You may, if you wish, deny consent to the placing of Cookies; however certain features of Our
Site may not function fully or as intended.
Certain features of Our Site depend on Cookies to function. Cookie Law deems these Cookies to be "strictly necessary".
These Cookies are shown below in section 13.6. Your consent will not be sought to place these Cookies, but it is
still important that you are aware of them. You may still block these Cookies by changing your internet browser's
settings as detailed below in section 13.10, but please be aware that Our Site may not work properly if you do so.
We have taken great care to ensure that your privacy is not at risk by allowing them.
The following first party Cookies may be placed on your computer or device:

Name of Cookie
Purpose
Strictly Necessary

cookie_consent
Stores the user's response to the cookie acceptanc