Rutland House Vets
(http://www.rutland-vets.com) 📸 Data Snapshot: May 22, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
3
Impact Weight: 15 / 100
20% Reputation
There is a total absence of named clinical authority. No veterinary surgeons, nurses, or specialists are listed by name or qualification (e.g., MRCVS, BVSc), which is a critical missing element for medical credibility. Furthermore, the schema_json is limited to generic WebPage and WebSite types, failing to implement LocalBusiness or VeterinaryCare structured data that would connect the practice to its professional registry.
The practice claims to offer ‘advanced diagnostics’ and ‘referral level care,’ but the site fails to demonstrate this with any clinical evidence, case studies, or images of the ‘modern veterinary hospital’ facilities. There is a disconnect between the ’24-hour’ promise and the lack of specific emergency protocols or onsite team credentials listed in the text.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://rutlandhousevets.co.uk/",
"url": "https://rutlandhousevets.co.uk/",
"name": "Rutland House Vets | Trusted 24-Hour Vets in North West England",
"isPartOf": {
"@id": "https://rutlandhousevets.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://rutlandhousevets.co.uk/#primaryimage"
},
"image": {
"@id": "https://rutlandhousevets.co.uk/#primaryimage"
},
"thumbnailUrl": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg",
"datePublished": "2025-09-25T11:16:27+00:00",
"dateModified": "2026-05-14T13:17:17+00:00",
"description": "From routine care to our 24/7 emergency service, we have been delivering high-quality veterinary care to pets in our community in North West England for over 50 years.",
"breadcrumb": {
"@id": "https://rutlandhousevets.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://rutlandhousevets.co.uk/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://rutlandhousevets.co.uk/#primaryimage",
"url": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg",
"contentUrl": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg"
},
{
"@type": "BreadcrumbList",
"@id": "https://rutlandhousevets.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://rutlandhousevets.co.uk/#website",
"url": "https://rutlandhousevets.co.uk/",
"name": "Rutland House Vets",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://rutlandhousevets.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/rabbits/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://rutlandhousevets.co.uk/",
"url": "https://rutlandhousevets.co.uk/",
"name": "Rutland House Vets | Trusted 24-Hour Vets in North West England",
"isPartOf": {
"@id": "https://rutlandhousevets.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://rutlandhousevets.co.uk/#primaryimage"
},
"image": {
"@id": "https://rutlandhousevets.co.uk/#primaryimage"
},
"thumbnailUrl": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg",
"datePublished": "2025-09-25T11:16:27+00:00",
"dateModified": "2026-05-14T13:17:17+00:00",
"description": "From routine care to our 24/7 emergency service, we have been delivering high-quality veterinary care to pets in our community in North West England for over 50 years.",
"breadcrumb": {
"@id": "https://rutlandhousevets.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://rutlandhousevets.co.uk/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://rutlandhousevets.co.uk/#primaryimage",
"url": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg",
"contentUrl": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg"
},
{
"@type": "BreadcrumbList",
"@id": "https://rutlandhousevets.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://rutlandhousevets.co.uk/#website",
"url": "https://rutlandhousevets.co.uk/",
"name": "Rutland House Vets",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://rutlandhousevets.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/emergency/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://rutlandhousevets.co.uk/",
"url": "https://rutlandhousevets.co.uk/",
"name": "Rutland House Vets | Trusted 24-Hour Vets in North West England",
"isPartOf": {
"@id": "https://rutlandhousevets.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://rutlandhousevets.co.uk/#primaryimage"
},
"image": {
"@id": "https://rutlandhousevets.co.uk/#primaryimage"
},
"thumbnailUrl": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg",
"datePublished": "2025-09-25T11:16:27+00:00",
"dateModified": "2026-05-14T13:17:17+00:00",
"description": "From routine care to our 24/7 emergency service, we have been delivering high-quality veterinary care to pets in our community in North West England for over 50 years.",
"breadcrumb": {
"@id": "https://rutlandhousevets.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://rutlandhousevets.co.uk/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://rutlandhousevets.co.uk/#primaryimage",
"url": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg",
"contentUrl": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg"
},
{
"@type": "BreadcrumbList",
"@id": "https://rutlandhousevets.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://rutlandhousevets.co.uk/#website",
"url": "https://rutlandhousevets.co.uk/",
"name": "Rutland House Vets",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://rutlandhousevets.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/dogs-puppies/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://rutlandhousevets.co.uk/",
"url": "https://rutlandhousevets.co.uk/",
"name": "Rutland House Vets | Trusted 24-Hour Vets in North West England",
"isPartOf": {
"@id": "https://rutlandhousevets.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://rutlandhousevets.co.uk/#primaryimage"
},
"image": {
"@id": "https://rutlandhousevets.co.uk/#primaryimage"
},
"thumbnailUrl": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg",
"datePublished": "2025-09-25T11:16:27+00:00",
"dateModified": "2026-05-14T13:17:17+00:00",
"description": "From routine care to our 24/7 emergency service, we have been delivering high-quality veterinary care to pets in our community in North West England for over 50 years.",
"breadcrumb": {
"@id": "https://rutlandhousevets.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://rutlandhousevets.co.uk/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://rutlandhousevets.co.uk/#primaryimage",
"url": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg",
"contentUrl": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg"
},
{
"@type": "BreadcrumbList",
"@id": "https://rutlandhousevets.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://rutlandhousevets.co.uk/#website",
"url": "https://rutlandhousevets.co.uk/",
"name": "Rutland House Vets",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://rutlandhousevets.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/cats-kittens/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://rutlandhousevets.co.uk/",
"url": "https://rutlandhousevets.co.uk/",
"name": "Rutland House Vets | Trusted 24-Hour Vets in North West England",
"isPartOf": {
"@id": "https://rutlandhousevets.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://rutlandhousevets.co.uk/#primaryimage"
},
"image": {
"@id": "https://rutlandhousevets.co.uk/#primaryimage"
},
"thumbnailUrl": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg",
"datePublished": "2025-09-25T11:16:27+00:00",
"dateModified": "2026-05-14T13:17:17+00:00",
"description": "From routine care to our 24/7 emergency service, we have been delivering high-quality veterinary care to pets in our community in North West England for over 50 years.",
"breadcrumb": {
"@id": "https://rutlandhousevets.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://rutlandhousevets.co.uk/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://rutlandhousevets.co.uk/#primaryimage",
"url": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg",
"contentUrl": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg"
},
{
"@type": "BreadcrumbList",
"@id": "https://rutlandhousevets.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://rutlandhousevets.co.uk/#website",
"url": "https://rutlandhousevets.co.uk/",
"name": "Rutland House Vets",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://rutlandhousevets.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/contact-us/register/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://rutlandhousevets.co.uk/",
"url": "https://rutlandhousevets.co.uk/",
"name": "Rutland House Vets | Trusted 24-Hour Vets in North West England",
"isPartOf": {
"@id": "https://rutlandhousevets.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://rutlandhousevets.co.uk/#primaryimage"
},
"image": {
"@id": "https://rutlandhousevets.co.uk/#primaryimage"
},
"thumbnailUrl": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg",
"datePublished": "2025-09-25T11:16:27+00:00",
"dateModified": "2026-05-14T13:17:17+00:00",
"description": "From routine care to our 24/7 emergency service, we have been delivering high-quality veterinary care to pets in our community in North West England for over 50 years.",
"breadcrumb": {
"@id": "https://rutlandhousevets.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://rutlandhousevets.co.uk/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://rutlandhousevets.co.uk/#primaryimage",
"url": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg",
"contentUrl": "https://rutlandhousevets.co.uk/wp-content/uploads/sites/196/2025/10/TCEH-Web-282-1024x683.jpg"
},
{
"@type": "BreadcrumbList",
"@id": "https://rutlandhousevets.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://rutlandhousevets.co.uk/#website",
"url": "https://rutlandhousevets.co.uk/",
"name": "Rutland House Vets",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://rutlandhousevets.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
12Review mentions (all pages)
6External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 2 | 1 |
| /rabbits/ | 2 | 1 |
| /emergency/ | 2 | 1 |
| /dogs-puppies/ | 2 | 1 |
| /cats-kittens/ | 2 | 1 |
| /contact-us/register/ | 2 | 1 |
Explore the other reputation pillars for Rutland House Vets
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Rutland House Vets, captured on May 22, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Rutland House Vets: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at http://www.rutland-vets.com to view the most current version of its content and see directly what this company is about and what it offers.