Sojos
(https://sojos.com) 📸 Data Snapshot: June 19, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
There is a significant authority gap due to the total absence of structured data (schema_json is null) and missing technical SEO elements like an H1 on the homepage and meta descriptions. Content is attributed to ‘Kira Garrett,’ but no credentials or Person schema link her to veterinary expertise. The mention of ‘Dr. Boone’ lacks a digital footprint or sameAs links, making the medical endorsement unverifiable.
The brand claims to offer ‘unsurpassed nutrition’ and a ‘proprietary freeze-drying process’ that makes raw meat safe without chemicals. However, there are no links to safety certifications, lab results, or comparative nutritional studies. The disconnect between the bold safety claims and the lack of accessible evidence creates a moderate BS signal.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 0 | 1 |
| /raw-blog/camping-your-dog-answer-call-wild-safely/ | 2 | 2 |
| /raw-blog/earth-day-dog-waste/ | 2 | 2 |
| /raw-blog/helping-your-dog-deal-dropping-temperatures/ | 2 | 2 |
This page presents a snapshot of public data from Sojos, captured on June 19, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Sojos: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://sojos.com to view the most current version of its content and see directly what this company is about and what it offers.