Fiona Madden Photography
(https://fionamaddenphotography.com) 📸 Data Snapshot: May 19, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
8
Impact Weight: 15 / 100
53% Reputation
There is a technical authority gap evidenced by the 2026/01 date markers in image paths and blog dates (April 12, 2026), which align perfectly with the current system date but suggest a highly curated or automated content schedule. Schema identity is sufficient (Organization), but lacks Person schema for Fiona Madden to link her expertise to external social or professional digital footprints. The technical implementation is marred by empty heading tags and a broken heading hierarchy on the Commercial page.
The site avoids bold, unsubstantiated performance claims like ‘increased sales by X%’ often found in commercial photography. Instead, it relies on the visual demonstration of work (Automotive and Property photography) and specific service mentions (TOV Scheme). The disconnect is minimal, as the site promises ‘images that stand out’ and provides a large portfolio that attempts to prove that specific claim visually.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://fionamaddenphotography.com/",
"url": "https://fionamaddenphotography.com/",
"name": "Home - Fiona Madden Photography",
"isPartOf": {
"@id": "https://fionamaddenphotography.com/#website"
},
"about": {
"@id": "https://fionamaddenphotography.com/#organization"
},
"primaryImageOfPage": {
"@id": "https://fionamaddenphotography.com/#primaryimage"
},
"image": {
"@id": "https://fionamaddenphotography.com/#primaryimage"
},
"thumbnailUrl": "http://fionamaddenphotography.com/wp-content/uploads/2024/03/fiona-madden-square-photography-2024-copy-994x1024.jpg",
"datePublished": "2021-02-11T19:23:51+00:00",
"dateModified": "2024-03-22T11:04:50+00:00",
"description": "Fiona Madden is a professional photographer and videographer based in Dublin. \"I am passionate about recording life in pictures and video.\"",
"breadcrumb": {
"@id": "https://fionamaddenphotography.com/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://fionamaddenphotography.com/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://fionamaddenphotography.com/#primaryimage",
"url": "http://fionamaddenphotography.com/wp-content/uploads/2024/03/fiona-madden-square-photography-2024-copy-994x1024.jpg",
"contentUrl": "http://fionamaddenphotography.com/wp-content/uploads/2024/03/fiona-madden-square-photography-2024-copy-994x1024.jpg"
},
{
"@type": "BreadcrumbList",
"@id": "https://fionamaddenphotography.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://fionamaddenphotography.com/#website",
"url": "https://fionamaddenphotography.com/",
"name": "Fiona Madden Photography",
"description": "A Different Perspective",
"publisher": {
"@id": "https://fionamaddenphotography.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://fionamaddenphotography.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://fionamaddenphotography.com/#organization",
"name": "Fiona Madden Photography",
"url": "https://fionamaddenphotography.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://fionamaddenphotography.com/#/schema/logo/image/",
"url": "https://fionamaddenphotography.com/wp-content/uploads/2026/01/cropped-cropped-FMP-FINAL-V1.png",
"contentUrl": "https://fionamaddenphotography.com/wp-content/uploads/2026/01/cropped-cropped-FMP-FINAL-V1.png",
"width": 1224,
"height": 494,
"caption": "Fiona Madden Photography"
},
"image": {
"@id": "https://fionamaddenphotography.com/#/schema/logo/image/"
}
}
]
}
/commercial/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://fionamaddenphotography.com/commercial/",
"url": "https://fionamaddenphotography.com/commercial/",
"name": "Commercial - Fiona Madden Photography",
"isPartOf": {
"@id": "https://fionamaddenphotography.com/#website"
},
"datePublished": "2021-02-11T19:35:43+00:00",
"dateModified": "2022-02-22T13:33:55+00:00",
"description": "I do Automotive photography, Property photography and Trading Online Voucher photography (TOV Scheme) as well as product photography and lifestyle photography for social media.",
"breadcrumb": {
"@id": "https://fionamaddenphotography.com/commercial/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://fionamaddenphotography.com/commercial/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://fionamaddenphotography.com/commercial/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://fionamaddenphotography.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Commercial"
}
]
},
{
"@type": "WebSite",
"@id": "https://fionamaddenphotography.com/#website",
"url": "https://fionamaddenphotography.com/",
"name": "Fiona Madden Photography",
"description": "A Different Perspective",
"publisher": {
"@id": "https://fionamaddenphotography.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://fionamaddenphotography.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://fionamaddenphotography.com/#organization",
"name": "Fiona Madden Photography",
"url": "https://fionamaddenphotography.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://fionamaddenphotography.com/#/schema/logo/image/",
"url": "https://fionamaddenphotography.com/wp-content/uploads/2026/01/cropped-cropped-FMP-FINAL-V1.png",
"contentUrl": "https://fionamaddenphotography.com/wp-content/uploads/2026/01/cropped-cropped-FMP-FINAL-V1.png",
"width": 1224,
"height": 494,
"caption": "Fiona Madden Photography"
},
"image": {
"@id": "https://fionamaddenphotography.com/#/schema/logo/image/"
}
}
]
},
{
"@context": "http://schema.org",
"@type": "ImageGallery",
"id": "https://fionamaddenphotography.com/commercial/",
"url": "https://fionamaddenphotography.com/commercial/"
},
{
"@context": "http://schema.org",
"@type": "ImageGallery",
"id": "https://fionamaddenphotography.com/commercial/",
"url": "https://fionamaddenphotography.com/commercial/"
}
]
/portrait-photography/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://fionamaddenphotography.com/portrait-photography/",
"url": "https://fionamaddenphotography.com/portrait-photography/",
"name": "People - Fiona Madden Photography",
"isPartOf": {
"@id": "https://fionamaddenphotography.com/#website"
},
"datePublished": "2021-02-11T19:34:57+00:00",
"dateModified": "2022-05-10T16:14:48+00:00",
"description": "Photography is the best way to capture people. Their individuality and personalities. Photography is a means to show people at their best.",
"breadcrumb": {
"@id": "https://fionamaddenphotography.com/portrait-photography/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://fionamaddenphotography.com/portrait-photography/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://fionamaddenphotography.com/portrait-photography/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://fionamaddenphotography.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "People"
}
]
},
{
"@type": "WebSite",
"@id": "https://fionamaddenphotography.com/#website",
"url": "https://fionamaddenphotography.com/",
"name": "Fiona Madden Photography",
"description": "A Different Perspective",
"publisher": {
"@id": "https://fionamaddenphotography.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://fionamaddenphotography.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://fionamaddenphotography.com/#organization",
"name": "Fiona Madden Photography",
"url": "https://fionamaddenphotography.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://fionamaddenphotography.com/#/schema/logo/image/",
"url": "https://fionamaddenphotography.com/wp-content/uploads/2026/01/cropped-cropped-FMP-FINAL-V1.png",
"contentUrl": "https://fionamaddenphotography.com/wp-content/uploads/2026/01/cropped-cropped-FMP-FINAL-V1.png",
"width": 1224,
"height": 494,
"caption": "Fiona Madden Photography"
},
"image": {
"@id": "https://fionamaddenphotography.com/#/schema/logo/image/"
}
}
]
},
{
"@context": "http://schema.org",
"@type": "ImageGallery",
"id": "https://fionamaddenphotography.com/portrait-photography/",
"url": "https://fionamaddenphotography.com/portrait-photography/"
},
{
"@context": "http://schema.org",
"@type": "ImageGallery",
"id": "https://fionamaddenphotography.com/portrait-photography/",
"url": "https://fionamaddenphotography.com/portrait-photography/"
}
]
/shop/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://fionamaddenphotography.com/shop/",
"url": "https://fionamaddenphotography.com/shop/",
"name": "Shop - Fiona Madden Photography",
"isPartOf": {
"@id": "https://fionamaddenphotography.com/#website"
},
"primaryImageOfPage": {
"@id": "https://fionamaddenphotography.com/shop/#primaryimage"
},
"image": {
"@id": "https://fionamaddenphotography.com/shop/#primaryimage"
},
"thumbnailUrl": "https://fionamaddenphotography.com/wp-content/uploads/2023/11/49b68a0b-4e83-41db-8856-d1e6d2dc3bf5.jpg",
"datePublished": "2022-10-19T15:44:55+00:00",
"breadcrumb": {
"@id": "https://fionamaddenphotography.com/shop/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://fionamaddenphotography.com/shop/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://fionamaddenphotography.com/shop/#primaryimage",
"url": "https://fionamaddenphotography.com/wp-content/uploads/2023/11/49b68a0b-4e83-41db-8856-d1e6d2dc3bf5.jpg",
"contentUrl": "https://fionamaddenphotography.com/wp-content/uploads/2023/11/49b68a0b-4e83-41db-8856-d1e6d2dc3bf5.jpg",
"width": 2048,
"height": 2048,
"caption": "49b68a0b-4e83-41db-8856-d1e6d2dc3bf5"
},
{
"@type": "BreadcrumbList",
"@id": "https://fionamaddenphotography.com/shop/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://fionamaddenphotography.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Shop"
}
]
},
{
"@type": "WebSite",
"@id": "https://fionamaddenphotography.com/#website",
"url": "https://fionamaddenphotography.com/",
"name": "Fiona Madden Photography",
"description": "A Different Perspective",
"publisher": {
"@id": "https://fionamaddenphotography.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://fionamaddenphotography.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://fionamaddenphotography.com/#organization",
"name": "Fiona Madden Photography",
"url": "https://fionamaddenphotography.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://fionamaddenphotography.com/#/schema/logo/image/",
"url": "https://fionamaddenphotography.com/wp-content/uploads/2026/01/cropped-cropped-FMP-FINAL-V1.png",
"contentUrl": "https://fionamaddenphotography.com/wp-content/uploads/2026/01/cropped-cropped-FMP-FINAL-V1.png",
"width": 1224,
"height": 494,
"caption": "Fiona Madden Photography"
},
"image": {
"@id": "https://fionamaddenphotography.com/#/schema/logo/image/"
}
}
]
},
{
"@context": "https://schema.org/",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"name": "Home",
"@id": "https://fionamaddenphotography.com"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"name": "Shop",
"@id": "https://fionamaddenphotography.com/shop/"
}
}
]
}
]
/automotive-photography/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://fionamaddenphotography.com/automotive-photography/",
"url": "https://fionamaddenphotography.com/automotive-photography/",
"name": "Automotive Photography - Fiona Madden Photography",
"isPartOf": {
"@id": "https://fionamaddenphotography.com/#website"
},
"primaryImageOfPage": {
"@id": "https://fionamaddenphotography.com/automotive-photography/#primaryimage"
},
"image": {
"@id": "https://fionamaddenphotography.com/automotive-photography/#primaryimage"
},
"thumbnailUrl": "http://fionamaddenphotography.com/wp-content/uploads/2021/11/m4-bmw-yellow-ireland-dublin-fiona-madden-1024x683.jpg",
"datePublished": "2021-02-11T19:34:25+00:00",
"dateModified": "2023-06-13T10:43:55+00:00",
"description": "Automotive is any mechanically propelled vehicle. Automotive photography is the art of making it look good! Contact now for a free quote.",
"breadcrumb": {
"@id": "https://fionamaddenphotography.com/automotive-photography/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://fionamaddenphotography.com/automotive-photography/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://fionamaddenphotography.com/automotive-photography/#primaryimage",
"url": "http://fionamaddenphotography.com/wp-content/uploads/2021/11/m4-bmw-yellow-ireland-dublin-fiona-madden-1024x683.jpg",
"contentUrl": "http://fionamaddenphotography.com/wp-content/uploads/2021/11/m4-bmw-yellow-ireland-dublin-fiona-madden-1024x683.jpg"
},
{
"@type": "BreadcrumbList",
"@id": "https://fionamaddenphotography.com/automotive-photography/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://fionamaddenphotography.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Automotive Photography"
}
]
},
{
"@type": "WebSite",
"@id": "https://fionamaddenphotography.com/#website",
"url": "https://fionamaddenphotography.com/",
"name": "Fiona Madden Photography",
"description": "A Different Perspective",
"publisher": {
"@id": "https://fionamaddenphotography.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://fionamaddenphotography.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://fionamaddenphotography.com/#organization",
"name": "Fiona Madden Photography",
"url": "https://fionamaddenphotography.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://fionamaddenphotography.com/#/schema/logo/image/",
"url": "https://fionamaddenphotography.com/wp-content/uploads/2026/01/cropped-cropped-FMP-FINAL-V1.png",
"contentUrl": "https://fionamaddenphotography.com/wp-content/uploads/2026/01/cropped-cropped-FMP-FINAL-V1.png",
"width": 1224,
"height": 494,
"caption": "Fiona Madden Photography"
},
"image": {
"@id": "https://fionamaddenphotography.com/#/schema/logo/image/"
}
}
]
},
{
"@context": "http://schema.org",
"@type": "ImageGallery",
"id": "https://fionamaddenphotography.com/automotive-photography/",
"url": "https://fionamaddenphotography.com/automotive-photography/"
}
]
/contact-fiona-madden/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://fionamaddenphotography.com/contact-fiona-madden/",
"url": "https://fionamaddenphotography.com/contact-fiona-madden/",
"name": "Contact Fiona Madden - Fiona Madden Photography",
"isPartOf": {
"@id": "https://fionamaddenphotography.com/#website"
},
"primaryImageOfPage": {
"@id": "https://fionamaddenphotography.com/contact-fiona-madden/#primaryimage"
},
"image": {
"@id": "https://fionamaddenphotography.com/contact-fiona-madden/#primaryimage"
},
"thumbnailUrl": "http://fionamaddenphotography.com/wp-content/uploads/2021/04/Fiona-Madden-Photographer-scaled.jpg",
"datePublished": "2018-09-12T06:15:32+00:00",
"dateModified": "2026-01-22T15:16:34+00:00",
"description": "Fiona Madden is a professional photographer and videographer based in Dublin, Ireland. Contact Fiona Madden to get a quote.",
"breadcrumb": {
"@id": "https://fionamaddenphotography.com/contact-fiona-madden/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://fionamaddenphotography.com/contact-fiona-madden/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://fionamaddenphotography.com/contact-fiona-madden/#primaryimage",
"url": "http://fionamaddenphotography.com/wp-content/uploads/2021/04/Fiona-Madden-Photographer-scaled.jpg",
"contentUrl": "http://fionamaddenphotography.com/wp-content/uploads/2021/04/Fiona-Madden-Photographer-scaled.jpg"
},
{
"@type": "BreadcrumbList",
"@id": "https://fionamaddenphotography.com/contact-fiona-madden/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://fionamaddenphotography.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Contact Fiona Madden"
}
]
},
{
"@type": "WebSite",
"@id": "https://fionamaddenphotography.com/#website",
"url": "https://fionamaddenphotography.com/",
"name": "Fiona Madden Photography",
"description": "A Different Perspective",
"publisher": {
"@id": "https://fionamaddenphotography.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://fionamaddenphotography.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://fionamaddenphotography.com/#organization",
"name": "Fiona Madden Photography",
"url": "https://fionamaddenphotography.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://fionamaddenphotography.com/#/schema/logo/image/",
"url": "https://fionamaddenphotography.com/wp-content/uploads/2026/01/cropped-cropped-FMP-FINAL-V1.png",
"contentUrl": "https://fionamaddenphotography.com/wp-content/uploads/2026/01/cropped-cropped-FMP-FINAL-V1.png",
"width": 1224,
"height": 494,
"caption": "Fiona Madden Photography"
},
"image": {
"@id": "https://fionamaddenphotography.com/#/schema/logo/image/"
}
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
160Review mentions (all pages)
6External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 27 | 1 |
| /commercial/ | 27 | 1 |
| /portrait-photography/ | 27 | 1 |
| /shop/ | 26 | 1 |
| /automotive-photography/ | 27 | 1 |
| /contact-fiona-madden/ | 26 | 1 |
Explore the other reputation pillars for Fiona Madden Photography
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Fiona Madden Photography, captured on May 19, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Fiona Madden Photography: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://fionamaddenphotography.com to view the most current version of its content and see directly what this company is about and what it offers.