The Sussex Sign Company Ltd
(http://www.sussexsigns.com) 📸 Data Snapshot: May 21, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
14
Impact Weight: 15 / 100
93% Reputation
Authority gaps are minimal; the brand identifies a clear physical address in Portslade and specific leadership through the author profile of ‘Oliver Sutton.’ The schema structured data is robust, utilizing ProfessionalService and Organization types with precise GeoCoordinates. The naming of specific award wins, including the ‘UK Graphic Awards 2024’ and ‘Seahaven Business Awards 2026,’ provides temporal authority that is both current and verifiable. The only missing element is a more detailed ‘About Us’ section linking team members to their specific technical certifications.
The disconnect between marketing tone and demonstrated evidence is low. Bold claims of being ‘Best sign services in the southeast’ are supported by specific project citations like the ‘1066 signage’ in East Sussex and the ‘Brighton i360.’ Performance is not just claimed; it is demonstrated through tiered service levels for vehicle graphics and a clear distinction between temporary and permanent materials. The 1-year workmanship guarantee provides a tangible commitment that substantiates ‘quality’ claims.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Place",
"@id": "https://sussexsigns.com/#place",
"geo": {
"@type": "GeoCoordinates",
"latitude": "50.83901536430424",
"longitude": " -0.21195413220639106"
},
"hasMap": "https://www.google.com/maps/search/?api=1&query=50.83901536430424, -0.21195413220639106",
"address": {
"@type": "PostalAddress",
"streetAddress": "2-4 Foredown Drive",
"addressLocality": "Portslade",
"addressRegion": "East Sussex",
"postalCode": "BN41 2BB",
"addressCountry": "United Kingdom"
}
},
{
"@type": [
"ProfessionalService",
"Organization"
],
"@id": "https://sussexsigns.com/#organization",
"name": "The Sussex Sign Company Ltd",
"url": "https://sussexsigns.com",
"sameAs": [
"https://www.facebook.com/TheSussexSignCompany/",
"https://twitter.com/@sussexsignco"
],
"email": "sales@sussexsigns.com",
"address": {
"@type": "PostalAddress",
"streetAddress": "2-4 Foredown Drive",
"addressLocality": "Portslade",
"addressRegion": "East Sussex",
"postalCode": "BN41 2BB",
"addressCountry": "United Kingdom"
},
"logo": {
"@type": "ImageObject",
"@id": "https://sussexsigns.com/#logo",
"url": "https://sussexsigns.com/wp-content/uploads/2022/10/sussex_sign_logo.jpg",
"contentUrl": "https://sussexsigns.com/wp-content/uploads/2022/10/sussex_sign_logo.jpg",
"caption": "The Sussex Sign Company",
"inLanguage": "en-US",
"width": "489",
"height": "193"
},
"priceRange": "££",
"openingHours": [
"Monday,Tuesday,Wednesday,Thursday,Friday 08:30-17:30",
"Saturday,Sunday Closed"
],
"description": "The Sussex Sign Company are experts in building and vehicle signage. We cater for the signage needs for businesses across all sectors including commercial, retail, hospitality & education througout East & West Sussex. Always investing in training and the latest industry technologies, we design, make and install signs for your business whether interior or exterior, and then all vehicle types from company cars to delivery vans and lorries. Celebrating over 30 years of knowledge and experience we welcome your enquiry & look forward to speakingb with you soon.",
"location": {
"@id": "https://sussexsigns.com/#place"
},
"image": {
"@id": "https://sussexsigns.com/#logo"
},
"telephone": "+44 1273 424900"
},
{
"@type": "WebSite",
"@id": "https://sussexsigns.com/#website",
"url": "https://sussexsigns.com",
"name": "The Sussex Sign Company",
"alternateName": "Sussex Signs",
"publisher": {
"@id": "https://sussexsigns.com/#organization"
},
"inLanguage": "en-US",
"potentialAction": {
"@type": "SearchAction",
"target": "https://sussexsigns.com/?s={search_term_string}",
"query-input": "required name=search_term_string"
}
},
{
"@type": "ImageObject",
"@id": "https://sussexsigns.com/wp-content/uploads/2021/08/TSSC-LOGO-1200-x-630-PIXELS.jpg",
"url": "https://sussexsigns.com/wp-content/uploads/2021/08/TSSC-LOGO-1200-x-630-PIXELS.jpg",
"width": "1200",
"height": "630",
"caption": "The Sussex Sign Company logo 1200x630",
"inLanguage": "en-US"
},
{
"@type": "WebPage",
"@id": "https://sussexsigns.com/#webpage",
"url": "https://sussexsigns.com/",
"name": "We Design, Make & Install Signs | The Sussex Sign Company",
"datePublished": "2017-09-05T19:45:10+00:00",
"dateModified": "2024-08-26T21:26:27+00:00",
"about": {
"@id": "https://sussexsigns.com/#organization"
},
"isPartOf": {
"@id": "https://sussexsigns.com/#website"
},
"primaryImageOfPage": {
"@id": "https://sussexsigns.com/wp-content/uploads/2021/08/TSSC-LOGO-1200-x-630-PIXELS.jpg"
},
"inLanguage": "en-US"
},
{
"@type": "Person",
"@id": "https://sussexsigns.com/author/admin-2/",
"name": "Oliver Sutton",
"url": "https://sussexsigns.com/author/admin-2/",
"image": {
"@type": "ImageObject",
"@id": "https://secure.gravatar.com/avatar/17a20d804d3c5685cda5997f9f1d19dffdcf6dc8e475cc365223792c317b7c7c?s=96&d=mm&r=g",
"url": "https://secure.gravatar.com/avatar/17a20d804d3c5685cda5997f9f1d19dffdcf6dc8e475cc365223792c317b7c7c?s=96&d=mm&r=g",
"caption": "Oliver Sutton",
"inLanguage": "en-US"
},
"worksFor": {
"@id": "https://sussexsigns.com/#organization"
}
},
{
"@type": "Article",
"headline": "We Design, Make & Install Signs | The Sussex Sign Company",
"keywords": "Signs,The Sussex Sign Company,Sussex Signs",
"datePublished": "2017-09-05T19:45:10+00:00",
"dateModified": "2024-08-26T21:26:27+00:00",
"author": {
"@id": "https://sussexsigns.com/author/admin-2/",
"name": "Oliver Sutton"
},
"publisher": {
"@id": "https://sussexsigns.com/#organization"
},
"description": "The Sussex Sign Company design, make and install commercial signs for your business, shop, office, vehicle, college, restaurant or event.",
"name": "We Design, Make & Install Signs | The Sussex Sign Company",
"@id": "https://sussexsigns.com/#richSnippet",
"isPartOf": {
"@id": "https://sussexsigns.com/#webpage"
},
"image": {
"@id": "https://sussexsigns.com/wp-content/uploads/2021/08/TSSC-LOGO-1200-x-630-PIXELS.jpg"
},
"inLanguage": "en-US",
"mainEntityOfPage": {
"@id": "https://sussexsigns.com/#webpage"
}
}
]
}
/our-product/business-signs/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Place",
"@id": "https://sussexsigns.com/#place",
"geo": {
"@type": "GeoCoordinates",
"latitude": "50.83901536430424",
"longitude": " -0.21195413220639106"
},
"hasMap": "https://www.google.com/maps/search/?api=1&query=50.83901536430424, -0.21195413220639106",
"address": {
"@type": "PostalAddress",
"streetAddress": "2-4 Foredown Drive",
"addressLocality": "Portslade",
"addressRegion": "East Sussex",
"postalCode": "BN41 2BB",
"addressCountry": "United Kingdom"
}
},
{
"@type": [
"ProfessionalService",
"Organization"
],
"@id": "https://sussexsigns.com/#organization",
"name": "The Sussex Sign Company Ltd",
"url": "https://sussexsigns.com",
"sameAs": [
"https://www.facebook.com/TheSussexSignCompany/",
"https://twitter.com/@sussexsignco"
],
"email": "sales@sussexsigns.com",
"address": {
"@type": "PostalAddress",
"streetAddress": "2-4 Foredown Drive",
"addressLocality": "Portslade",
"addressRegion": "East Sussex",
"postalCode": "BN41 2BB",
"addressCountry": "United Kingdom"
},
"logo": {
"@type": "ImageObject",
"@id": "https://sussexsigns.com/#logo",
"url": "https://sussexsigns.com/wp-content/uploads/2022/10/sussex_sign_logo.jpg",
"contentUrl": "https://sussexsigns.com/wp-content/uploads/2022/10/sussex_sign_logo.jpg",
"caption": "The Sussex Sign Company",
"inLanguage": "en-US",
"width": "489",
"height": "193"
},
"priceRange": "££",
"openingHours": [
"Monday,Tuesday,Wednesday,Thursday,Friday 08:30-17:30",
"Saturday,Sunday Closed"
],
"description": "The Sussex Sign Company are experts in building and vehicle signage. We cater for the signage needs for businesses across all sectors including commercial, retail, hospitality & education througout East & West Sussex. Always investing in training and the latest industry technologies, we design, make and install signs for your business whether interior or exterior, and then all vehicle types from company cars to delivery vans and lorries. Celebrating over 30 years of knowledge and experience we welcome your enquiry & look forward to speakingb with you soon.",
"location": {
"@id": "https://sussexsigns.com/#place"
},
"image": {
"@id": "https://sussexsigns.com/#logo"
},
"telephone": "+44 1273 424900"
},
{
"@type": "WebSite",
"@id": "https://sussexsigns.com/#website",
"url": "https://sussexsigns.com",
"name": "The Sussex Sign Company",
"alternateName": "Sussex Signs",
"publisher": {
"@id": "https://sussexsigns.com/#organization"
},
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"@id": "https://sussexsigns.com/wp-content/uploads/2023/01/Eschman-front-sign.jpg",
"url": "https://sussexsigns.com/wp-content/uploads/2023/01/Eschman-front-sign.jpg",
"width": "1000",
"height": "409",
"caption": "Manufacturing sign for Eschmann",
"inLanguage": "en-US"
},
{
"@type": "WebPage",
"@id": "https://sussexsigns.com/our-product/business-signs/#webpage",
"url": "https://sussexsigns.com/our-product/business-signs/",
"name": "Business Signs | 25 Yrs Trading | The Sussex Sign Company",
"datePublished": "2021-07-27T12:11:33+00:00",
"dateModified": "2024-08-26T21:21:47+00:00",
"isPartOf": {
"@id": "https://sussexsigns.com/#website"
},
"primaryImageOfPage": {
"@id": "https://sussexsigns.com/wp-content/uploads/2023/01/Eschman-front-sign.jpg"
},
"inLanguage": "en-US"
},
{
"@type": "Person",
"@id": "https://sussexsigns.com/author/admin-2/",
"name": "Oliver Sutton",
"url": "https://sussexsigns.com/author/admin-2/",
"image": {
"@type": "ImageObject",
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"caption": "Oliver Sutton",
"inLanguage": "en-US"
},
"worksFor": {
"@id": "https://sussexsigns.com/#organization"
}
},
{
"@type": "Article",
"headline": "Business Signs | 25 Yrs Trading | The Sussex Sign Company",
"keywords": "business signs,architectural signage,building signs",
"datePublished": "2021-07-27T12:11:33+00:00",
"dateModified": "2024-08-26T21:21:47+00:00",
"author": {
"@id": "https://sussexsigns.com/author/admin-2/",
"name": "Oliver Sutton"
},
"publisher": {
"@id": "https://sussexsigns.com/#organization"
},
"description": "Not every company can produce the right kind of business signs. Architectural signage is a way of ensuring your signs are unique and tranformative.",
"name": "Business Signs | 25 Yrs Trading | The Sussex Sign Company",
"@id": "https://sussexsigns.com/our-product/business-signs/#richSnippet",
"isPartOf": {
"@id": "https://sussexsigns.com/our-product/business-signs/#webpage"
},
"image": {
"@id": "https://sussexsigns.com/wp-content/uploads/2023/01/Eschman-front-sign.jpg"
},
"inLanguage": "en-US",
"mainEntityOfPage": {
"@id": "https://sussexsigns.com/our-product/business-signs/#webpage"
}
}
]
}
/our-product/shop-signs/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Place",
"@id": "https://sussexsigns.com/#place",
"geo": {
"@type": "GeoCoordinates",
"latitude": "50.83901536430424",
"longitude": " -0.21195413220639106"
},
"hasMap": "https://www.google.com/maps/search/?api=1&query=50.83901536430424, -0.21195413220639106",
"address": {
"@type": "PostalAddress",
"streetAddress": "2-4 Foredown Drive",
"addressLocality": "Portslade",
"addressRegion": "East Sussex",
"postalCode": "BN41 2BB",
"addressCountry": "United Kingdom"
}
},
{
"@type": [
"ProfessionalService",
"Organization"
],
"@id": "https://sussexsigns.com/#organization",
"name": "The Sussex Sign Company Ltd",
"url": "https://sussexsigns.com",
"sameAs": [
"https://www.facebook.com/TheSussexSignCompany/",
"https://twitter.com/@sussexsignco"
],
"email": "sales@sussexsigns.com",
"address": {
"@type": "PostalAddress",
"streetAddress": "2-4 Foredown Drive",
"addressLocality": "Portslade",
"addressRegion": "East Sussex",
"postalCode": "BN41 2BB",
"addressCountry": "United Kingdom"
},
"logo": {
"@type": "ImageObject",
"@id": "https://sussexsigns.com/#logo",
"url": "https://sussexsigns.com/wp-content/uploads/2022/10/sussex_sign_logo.jpg",
"contentUrl": "https://sussexsigns.com/wp-content/uploads/2022/10/sussex_sign_logo.jpg",
"caption": "The Sussex Sign Company",
"inLanguage": "en-US",
"width": "489",
"height": "193"
},
"priceRange": "££",
"openingHours": [
"Monday,Tuesday,Wednesday,Thursday,Friday 08:30-17:30",
"Saturday,Sunday Closed"
],
"description": "The Sussex Sign Company are experts in building and vehicle signage. We cater for the signage needs for businesses across all sectors including commercial, retail, hospitality & education througout East & West Sussex. Always investing in training and the latest industry technologies, we design, make and install signs for your business whether interior or exterior, and then all vehicle types from company cars to delivery vans and lorries. Celebrating over 30 years of knowledge and experience we welcome your enquiry & look forward to speakingb with you soon.",
"location": {
"@id": "https://sussexsigns.com/#place"
},
"image": {
"@id": "https://sussexsigns.com/#logo"
},
"telephone": "+44 1273 424900"
},
{
"@type": "WebSite",
"@id": "https://sussexsigns.com/#website",
"url": "https://sussexsigns.com",
"name": "The Sussex Sign Company",
"alternateName": "Sussex Signs",
"publisher": {
"@id": "https://sussexsigns.com/#organization"
},
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"@id": "https://sussexsigns.com/wp-content/uploads/2023/02/Shop-sign-Brighton-360.jpg",
"url": "https://sussexsigns.com/wp-content/uploads/2023/02/Shop-sign-Brighton-360.jpg",
"width": "999",
"height": "409",
"caption": "Shop signs",
"inLanguage": "en-US"
},
{
"@type": "WebPage",
"@id": "https://sussexsigns.com/our-product/shop-signs/#webpage",
"url": "https://sussexsigns.com/our-product/shop-signs/",
"name": "Stunning Shop Signs | Retail Signage | Sussex Sign Company",
"datePublished": "2021-07-27T11:52:31+00:00",
"dateModified": "2024-01-04T14:50:40+00:00",
"isPartOf": {
"@id": "https://sussexsigns.com/#website"
},
"primaryImageOfPage": {
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},
"inLanguage": "en-US"
},
{
"@type": "Person",
"@id": "https://sussexsigns.com/author/admin-2/",
"name": "Oliver Sutton",
"url": "https://sussexsigns.com/author/admin-2/",
"image": {
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"caption": "Oliver Sutton",
"inLanguage": "en-US"
},
"worksFor": {
"@id": "https://sussexsigns.com/#organization"
}
},
{
"@type": "Article",
"headline": "Stunning Shop Signs | Retail Signage | Sussex Sign Company",
"keywords": "shop signs,fascias,shop fascias,retail signs,retail signage",
"datePublished": "2021-07-27T11:52:31+00:00",
"dateModified": "2024-01-04T14:50:40+00:00",
"author": {
"@id": "https://sussexsigns.com/author/admin-2/",
"name": "Oliver Sutton"
},
"publisher": {
"@id": "https://sussexsigns.com/#organization"
},
"description": "Shop signs and retail signage invite customers in, while interior shop signage will influence their buying decisions. We offer a full sign service.",
"name": "Stunning Shop Signs | Retail Signage | Sussex Sign Company",
"@id": "https://sussexsigns.com/our-product/shop-signs/#richSnippet",
"isPartOf": {
"@id": "https://sussexsigns.com/our-product/shop-signs/#webpage"
},
"image": {
"@id": "https://sussexsigns.com/wp-content/uploads/2023/02/Shop-sign-Brighton-360.jpg"
},
"inLanguage": "en-US",
"mainEntityOfPage": {
"@id": "https://sussexsigns.com/our-product/shop-signs/#webpage"
}
}
]
}
/our-product/office-signs/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Place",
"@id": "https://sussexsigns.com/#place",
"geo": {
"@type": "GeoCoordinates",
"latitude": "50.83901536430424",
"longitude": " -0.21195413220639106"
},
"hasMap": "https://www.google.com/maps/search/?api=1&query=50.83901536430424, -0.21195413220639106",
"address": {
"@type": "PostalAddress",
"streetAddress": "2-4 Foredown Drive",
"addressLocality": "Portslade",
"addressRegion": "East Sussex",
"postalCode": "BN41 2BB",
"addressCountry": "United Kingdom"
}
},
{
"@type": [
"ProfessionalService",
"Organization"
],
"@id": "https://sussexsigns.com/#organization",
"name": "The Sussex Sign Company Ltd",
"url": "https://sussexsigns.com",
"sameAs": [
"https://www.facebook.com/TheSussexSignCompany/",
"https://twitter.com/@sussexsignco"
],
"email": "sales@sussexsigns.com",
"address": {
"@type": "PostalAddress",
"streetAddress": "2-4 Foredown Drive",
"addressLocality": "Portslade",
"addressRegion": "East Sussex",
"postalCode": "BN41 2BB",
"addressCountry": "United Kingdom"
},
"logo": {
"@type": "ImageObject",
"@id": "https://sussexsigns.com/#logo",
"url": "https://sussexsigns.com/wp-content/uploads/2022/10/sussex_sign_logo.jpg",
"contentUrl": "https://sussexsigns.com/wp-content/uploads/2022/10/sussex_sign_logo.jpg",
"caption": "The Sussex Sign Company",
"inLanguage": "en-US",
"width": "489",
"height": "193"
},
"priceRange": "££",
"openingHours": [
"Monday,Tuesday,Wednesday,Thursday,Friday 08:30-17:30",
"Saturday,Sunday Closed"
],
"description": "The Sussex Sign Company are experts in building and vehicle signage. We cater for the signage needs for businesses across all sectors including commercial, retail, hospitality & education througout East & West Sussex. Always investing in training and the latest industry technologies, we design, make and install signs for your business whether interior or exterior, and then all vehicle types from company cars to delivery vans and lorries. Celebrating over 30 years of knowledge and experience we welcome your enquiry & look forward to speakingb with you soon.",
"location": {
"@id": "https://sussexsigns.com/#place"
},
"image": {
"@id": "https://sussexsigns.com/#logo"
},
"telephone": "+44 1273 424900"
},
{
"@type": "WebSite",
"@id": "https://sussexsigns.com/#website",
"url": "https://sussexsigns.com",
"name": "The Sussex Sign Company",
"alternateName": "Sussex Signs",
"publisher": {
"@id": "https://sussexsigns.com/#organization"
},
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"@id": "https://sussexsigns.com/wp-content/uploads/2023/02/Office-Sign-Austin-Rees.jpg",
"url": "https://sussexsigns.com/wp-content/uploads/2023/02/Office-Sign-Austin-Rees.jpg",
"width": "1000",
"height": "409",
"caption": "office signs",
"inLanguage": "en-US"
},
{
"@type": "WebPage",
"@id": "https://sussexsigns.com/our-product/office-signs/#webpage",
"url": "https://sussexsigns.com/our-product/office-signs/",
"name": "Dynamic Office Signs | The Sussex Sign Company, Brighton",
"datePublished": "2023-01-13T14:31:34+00:00",
"dateModified": "2023-03-19T17:19:19+00:00",
"isPartOf": {
"@id": "https://sussexsigns.com/#website"
},
"primaryImageOfPage": {
"@id": "https://sussexsigns.com/wp-content/uploads/2023/02/Office-Sign-Austin-Rees.jpg"
},
"inLanguage": "en-US"
},
{
"@type": "Person",
"@id": "https://sussexsigns.com/author/admin-2/",
"name": "Oliver Sutton",
"url": "https://sussexsigns.com/author/admin-2/",
"image": {
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"caption": "Oliver Sutton",
"inLanguage": "en-US"
},
"worksFor": {
"@id": "https://sussexsigns.com/#organization"
}
},
{
"@type": "Article",
"headline": "Dynamic Office Signs | The Sussex Sign Company, Brighton",
"keywords": "office signs,monument signs,post signs,channel letters,reception signs,dimensional letters near me,dimensional letters,blade signs",
"datePublished": "2023-01-13T14:31:34+00:00",
"dateModified": "2023-03-19T17:19:19+00:00",
"author": {
"@id": "https://sussexsigns.com/author/admin-2/",
"name": "Oliver Sutton"
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🛡️ Trust Signals — external proof links that back the declared identity
462Review mentions (all pages)
12External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 77 | 2 |
| /our-product/business-signs/ | 77 | 2 |
| /our-product/shop-signs/ | 77 | 2 |
| /our-product/office-signs/ | 77 | 2 |
| /our-product/van-signwriting-and-wraps/ | 77 | 2 |
| /our-product/wayfinding-signs/ | 77 | 2 |
Explore the other reputation pillars for The Sussex Sign Company Ltd
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from The Sussex Sign Company Ltd, captured on May 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to The Sussex Sign Company Ltd: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at http://www.sussexsigns.com to view the most current version of its content and see directly what this company is about and what it offers.