Baker Pearson
(https://bakerpearson.com) 📸 Data Snapshot: June 21, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Although Mark Baker and Chris Pearson are featured prominently as H2 headings on the homepage, there is no Person schema or sameAs links connecting them to professional bodies or LinkedIn profiles. The mention of ‘RICS qualified’ is a significant authority signal, but the lack of a registration number or a direct link to the RICS directory creates a verification gap. The schema data is basic LocalBusiness type, failing to leverage Organization-level authority signals.
The site’s marketing tone claims ‘expert local knowledge’ and ‘professional advertising including drone photos,’ which is partially demonstrated by the property descriptions. However, the claim of being ‘digital advertising experts’ is not supported by any specific evidence of campaign reach, lead generation stats, or platform specializations. The disconnect lies between the bold claim of being the ‘very best’ and a standard property listing layout.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@type": "RealEstateAgent",
"@id": "https://bakerpearson.com/#realestateagent",
"name": "Baker Pearson",
"url": "https://bakerpearson.com/",
"image": {
"@type": "ImageObject",
"url": "https://bakerpearson.com/wp-content/uploads/Baker-Pearson-Estate-Agents.jpg",
"width": 1600,
"height": 900
},
"logo": {
"@type": "ImageObject",
"url": "https://bakerpearson.com/wp-content/uploads/baker-pearson.png",
"width": 696,
"height": 696
},
"telephone": "+44 1305 234200",
"email": "portland@bakerpearson.com",
"priceRange": "££",
"description": "Estate Agents in Weymouth and Portland. Baker Pearson offers property sales and lettings with expert local knowledge.",
"address": {
"@type": "PostalAddress",
"@id": "https://bakerpearson.com/#mainAddress",
"streetAddress": "14b Hamm Beach Road",
"addressLocality": "Portland",
"addressRegion": "Dorset",
"postalCode": "DT5 1DX",
"addressCountry": "GB"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": 50.57032,
"longitude": -2.456262
},
"hasMap": "https://www.google.com/maps/place/?q=place_id:ChIJpRX9XJzxckgRCqQsUc191g0",
"areaServed": {
"@type": "Place",
"name": "Weymouth, Dorset"
},
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Monday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Tuesday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Wednesday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Thursday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Friday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Saturday",
"opens": "10:00",
"closes": "16:00"
}
],
"sameAs": [
"https://www.facebook.com/people/Baker-Pearson/61560369702337/",
"https://www.instagram.com/bakerpearsonea/"
]
}
/property-valuation/
{
"@context": "https://schema.org",
"@type": "RealEstateAgent",
"@id": "https://bakerpearson.com/#realestateagent",
"name": "Baker Pearson",
"url": "https://bakerpearson.com/",
"image": {
"@type": "ImageObject",
"url": "https://bakerpearson.com/wp-content/uploads/Baker-Pearson-Estate-Agents.jpg",
"width": 1600,
"height": 900
},
"logo": {
"@type": "ImageObject",
"url": "https://bakerpearson.com/wp-content/uploads/baker-pearson.png",
"width": 696,
"height": 696
},
"telephone": "+44 1305 234200",
"email": "portland@bakerpearson.com",
"priceRange": "££",
"description": "Estate Agents in Weymouth and Portland. Baker Pearson offers property sales and lettings with expert local knowledge.",
"address": {
"@type": "PostalAddress",
"@id": "https://bakerpearson.com/#mainAddress",
"streetAddress": "14b Hamm Beach Road",
"addressLocality": "Portland",
"addressRegion": "Dorset",
"postalCode": "DT5 1DX",
"addressCountry": "GB"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": 50.57032,
"longitude": -2.456262
},
"hasMap": "https://www.google.com/maps/place/?q=place_id:ChIJpRX9XJzxckgRCqQsUc191g0",
"areaServed": {
"@type": "Place",
"name": "Weymouth, Dorset"
},
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Monday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Tuesday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Wednesday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Thursday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Friday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Saturday",
"opens": "10:00",
"closes": "16:00"
}
],
"sameAs": [
"https://www.facebook.com/people/Baker-Pearson/61560369702337/",
"https://www.instagram.com/bakerpearsonea/"
]
}
/search/
{
"@context": "https://schema.org",
"@type": "RealEstateAgent",
"@id": "https://bakerpearson.com/#realestateagent",
"name": "Baker Pearson",
"url": "https://bakerpearson.com/",
"image": {
"@type": "ImageObject",
"url": "https://bakerpearson.com/wp-content/uploads/Baker-Pearson-Estate-Agents.jpg",
"width": 1600,
"height": 900
},
"logo": {
"@type": "ImageObject",
"url": "https://bakerpearson.com/wp-content/uploads/baker-pearson.png",
"width": 696,
"height": 696
},
"telephone": "+44 1305 234200",
"email": "portland@bakerpearson.com",
"priceRange": "££",
"description": "Estate Agents in Weymouth and Portland. Baker Pearson offers property sales and lettings with expert local knowledge.",
"address": {
"@type": "PostalAddress",
"@id": "https://bakerpearson.com/#mainAddress",
"streetAddress": "14b Hamm Beach Road",
"addressLocality": "Portland",
"addressRegion": "Dorset",
"postalCode": "DT5 1DX",
"addressCountry": "GB"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": 50.57032,
"longitude": -2.456262
},
"hasMap": "https://www.google.com/maps/place/?q=place_id:ChIJpRX9XJzxckgRCqQsUc191g0",
"areaServed": {
"@type": "Place",
"name": "Weymouth, Dorset"
},
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Monday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Tuesday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Wednesday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Thursday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Friday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Saturday",
"opens": "10:00",
"closes": "16:00"
}
],
"sameAs": [
"https://www.facebook.com/people/Baker-Pearson/61560369702337/",
"https://www.instagram.com/bakerpearsonea/"
]
}
/buying/
{
"@context": "https://schema.org",
"@type": "RealEstateAgent",
"@id": "https://bakerpearson.com/#realestateagent",
"name": "Baker Pearson",
"url": "https://bakerpearson.com/",
"image": {
"@type": "ImageObject",
"url": "https://bakerpearson.com/wp-content/uploads/Baker-Pearson-Estate-Agents.jpg",
"width": 1600,
"height": 900
},
"logo": {
"@type": "ImageObject",
"url": "https://bakerpearson.com/wp-content/uploads/baker-pearson.png",
"width": 696,
"height": 696
},
"telephone": "+44 1305 234200",
"email": "portland@bakerpearson.com",
"priceRange": "££",
"description": "Estate Agents in Weymouth and Portland. Baker Pearson offers property sales and lettings with expert local knowledge.",
"address": {
"@type": "PostalAddress",
"@id": "https://bakerpearson.com/#mainAddress",
"streetAddress": "14b Hamm Beach Road",
"addressLocality": "Portland",
"addressRegion": "Dorset",
"postalCode": "DT5 1DX",
"addressCountry": "GB"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": 50.57032,
"longitude": -2.456262
},
"hasMap": "https://www.google.com/maps/place/?q=place_id:ChIJpRX9XJzxckgRCqQsUc191g0",
"areaServed": {
"@type": "Place",
"name": "Weymouth, Dorset"
},
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Monday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Tuesday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Wednesday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Thursday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Friday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "Saturday",
"opens": "10:00",
"closes": "16:00"
}
],
"sameAs": [
"https://www.facebook.com/people/Baker-Pearson/61560369702337/",
"https://www.instagram.com/bakerpearsonea/"
]
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 70 | 1 |
| /property-valuation/ | 70 | 1 |
| /search/ | 5 | 1 |
| /buying/ | 71 | 1 |
This page presents a snapshot of public data from Baker Pearson, captured on June 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Baker Pearson: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://bakerpearson.com to view the most current version of its content and see directly what this company is about and what it offers.