Hunters
(https://www.hunters.com) 📸 Data Snapshot: May 22, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
11
Impact Weight: 15 / 100
73% Reputation
Authority is partially established by naming the founders and providing a clear timeline since 1992, yet the Schema JSON lacks Person properties for these individuals or sameAs links to their professional profiles. The technical implementation of the schema is clean but basic, failing to use structured data to verify professional body memberships or specific industry certifications mentioned in the text. There is a digital footprint for the physical branches, but the ‘experts’ mentioned on pages like Buying and Selling remain anonymous figures without individual profiles or credentials. The technical credibility is high due to clean heading structures and current temporal markers on blog content.
The marketing tone frequently promises a ‘seamless’ and ‘hassle-free’ experience, which is a subjective performance claim that is not backed by specific case studies or customer success metrics. While the site provides current guides dated May 21, 2026, these are informational rather than evidence-based, focusing on yield tips rather than Hunters’ own track record of achieving specific results. The disconnect is most visible on the Selling page, which claims to offer ‘bespoke marketing’ but describes only the standard listing and valuation processes common to all agents.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.hunters.com/",
"url": "https://www.hunters.com/",
"name": "Home - Hunters Estate Agents & Letting Agents",
"isPartOf": {
"@id": "https://www.hunters.com/#website"
},
"about": {
"@id": "https://www.hunters.com/#organization"
},
"primaryImageOfPage": {
"@id": "https://www.hunters.com/#primaryimage"
},
"image": {
"@id": "https://www.hunters.com/#primaryimage"
},
"thumbnailUrl": "https://www.hunters.com/wp-content/uploads/2024/04/AdobeStock_484687953-1-min.jpeg",
"datePublished": "2023-12-19T14:37:31+00:00",
"dateModified": "2026-01-15T15:59:28+00:00",
"description": "Hunters Estate Agents is one of the largest independent networks of sales & lettings agents in the UK. Get in touch and discover the Hunters difference!",
"breadcrumb": {
"@id": "https://www.hunters.com/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.hunters.com/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hunters.com/#primaryimage",
"url": "https://www.hunters.com/wp-content/uploads/2024/04/AdobeStock_484687953-1-min.jpeg",
"contentUrl": "https://www.hunters.com/wp-content/uploads/2024/04/AdobeStock_484687953-1-min.jpeg",
"width": 1920,
"height": 1205
},
{
"@type": "BreadcrumbList",
"@id": "https://www.hunters.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.hunters.com/#website",
"url": "https://www.hunters.com/",
"name": "Hunters Estate Agents & Letting Agents",
"description": "",
"publisher": {
"@id": "https://www.hunters.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.hunters.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.hunters.com/#organization",
"name": "Hunters Estate Agents & Letting Agents",
"url": "https://www.hunters.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hunters.com/#/schema/logo/image/",
"url": "https://www.hunters.com/wp-content/uploads/2024/09/Hunters-512x512pix.png",
"contentUrl": "https://www.hunters.com/wp-content/uploads/2024/09/Hunters-512x512pix.png",
"width": 1920,
"height": 1920,
"caption": "Hunters Estate Agents & Letting Agents"
},
"image": {
"@id": "https://www.hunters.com/#/schema/logo/image/"
}
}
]
}
/value-my-property/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.hunters.com/value-my-property/",
"url": "https://www.hunters.com/value-my-property/",
"name": "Value my property - Hunters Estate Agents & Letting Agents",
"isPartOf": {
"@id": "https://www.hunters.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.hunters.com/value-my-property/#primaryimage"
},
"image": {
"@id": "https://www.hunters.com/value-my-property/#primaryimage"
},
"thumbnailUrl": "https://www.hunters.com/wp-content/uploads/2024/01/AdobeStock_635818693-768x512.jpeg",
"datePublished": "2023-12-19T14:37:15+00:00",
"dateModified": "2024-02-26T17:20:44+00:00",
"description": "Free Property Valuation. Looking to sell or let your home? Speak to Hunters Estate Agents for guidance and begin your next move on the property ladder.",
"breadcrumb": {
"@id": "https://www.hunters.com/value-my-property/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.hunters.com/value-my-property/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hunters.com/value-my-property/#primaryimage",
"url": "https://www.hunters.com/wp-content/uploads/2024/01/AdobeStock_635818693-scaled.jpeg",
"contentUrl": "https://www.hunters.com/wp-content/uploads/2024/01/AdobeStock_635818693-scaled.jpeg",
"width": 1920,
"height": 1280,
"caption": "Domestic and cozy interior of living room with mock up poster frame, modern beige sofa, oval wooden coffee table, round pillows, braided plaid, vintage rug, wooden floor, lamp and personal accessories. Home decor. Template."
},
{
"@type": "BreadcrumbList",
"@id": "https://www.hunters.com/value-my-property/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.hunters.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Value my property"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.hunters.com/#website",
"url": "https://www.hunters.com/",
"name": "Hunters Estate Agents & Letting Agents",
"description": "",
"publisher": {
"@id": "https://www.hunters.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.hunters.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.hunters.com/#organization",
"name": "Hunters Estate Agents & Letting Agents",
"url": "https://www.hunters.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hunters.com/#/schema/logo/image/",
"url": "https://www.hunters.com/wp-content/uploads/2024/09/Hunters-512x512pix.png",
"contentUrl": "https://www.hunters.com/wp-content/uploads/2024/09/Hunters-512x512pix.png",
"width": 1920,
"height": 1920,
"caption": "Hunters Estate Agents & Letting Agents"
},
"image": {
"@id": "https://www.hunters.com/#/schema/logo/image/"
}
}
]
}
/our-branches/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://www.hunters.com/our-branches/",
"url": "https://www.hunters.com/our-branches/",
"name": "Offices - Hunters Estate Agents & Letting Agents",
"isPartOf": {
"@id": "https://www.hunters.com/#website"
},
"description": "Hunters Estate Agents UK offices. From Abbey Wood to York, our experts help people find their ideal place to live in the UK.",
"breadcrumb": {
"@id": "https://www.hunters.com/our-branches/#breadcrumb"
},
"inLanguage": "en-GB"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.hunters.com/our-branches/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.hunters.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Offices"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.hunters.com/#website",
"url": "https://www.hunters.com/",
"name": "Hunters Estate Agents & Letting Agents",
"description": "",
"publisher": {
"@id": "https://www.hunters.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.hunters.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.hunters.com/#organization",
"name": "Hunters Estate Agents & Letting Agents",
"url": "https://www.hunters.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hunters.com/#/schema/logo/image/",
"url": "https://www.hunters.com/wp-content/uploads/2024/09/Hunters-512x512pix.png",
"contentUrl": "https://www.hunters.com/wp-content/uploads/2024/09/Hunters-512x512pix.png",
"width": 1920,
"height": 1920,
"caption": "Hunters Estate Agents & Letting Agents"
},
"image": {
"@id": "https://www.hunters.com/#/schema/logo/image/"
}
}
]
}
/about-hunters/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.hunters.com/about-hunters/",
"url": "https://www.hunters.com/about-hunters/",
"name": "About Hunters - Hunters Estate Agents & Letting Agents",
"isPartOf": {
"@id": "https://www.hunters.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.hunters.com/about-hunters/#primaryimage"
},
"image": {
"@id": "https://www.hunters.com/about-hunters/#primaryimage"
},
"thumbnailUrl": "https://www.hunters.com/wp-content/uploads/2024/02/Hunters-Conference-2023-124-scaled.jpg",
"datePublished": "2023-12-19T14:37:16+00:00",
"dateModified": "2024-03-04T11:45:46+00:00",
"description": "We've seen our business grow rapidly since 1992. Hunters is now one of the UK's largest independent estate agency chains.",
"breadcrumb": {
"@id": "https://www.hunters.com/about-hunters/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.hunters.com/about-hunters/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hunters.com/about-hunters/#primaryimage",
"url": "https://www.hunters.com/wp-content/uploads/2024/02/Hunters-Conference-2023-124-scaled.jpg",
"contentUrl": "https://www.hunters.com/wp-content/uploads/2024/02/Hunters-Conference-2023-124-scaled.jpg",
"width": 1920,
"height": 1280,
"caption": "Hunters’ National Conference 2023 at the East Midlands Conference Centre in Nottingham. © Jordan Pettitt 2023"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.hunters.com/about-hunters/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.hunters.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "About Hunters"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.hunters.com/#website",
"url": "https://www.hunters.com/",
"name": "Hunters Estate Agents & Letting Agents",
"description": "",
"publisher": {
"@id": "https://www.hunters.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.hunters.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.hunters.com/#organization",
"name": "Hunters Estate Agents & Letting Agents",
"url": "https://www.hunters.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hunters.com/#/schema/logo/image/",
"url": "https://www.hunters.com/wp-content/uploads/2024/09/Hunters-512x512pix.png",
"contentUrl": "https://www.hunters.com/wp-content/uploads/2024/09/Hunters-512x512pix.png",
"width": 1920,
"height": 1920,
"caption": "Hunters Estate Agents & Letting Agents"
},
"image": {
"@id": "https://www.hunters.com/#/schema/logo/image/"
}
}
]
}
/selling/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.hunters.com/selling/",
"url": "https://www.hunters.com/selling/",
"name": "Selling - Hunters Estate Agents & Letting Agents",
"isPartOf": {
"@id": "https://www.hunters.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.hunters.com/selling/#primaryimage"
},
"image": {
"@id": "https://www.hunters.com/selling/#primaryimage"
},
"thumbnailUrl": "https://www.hunters.com/wp-content/uploads/2024/01/AdobeStock_344994331-1.jpeg",
"datePublished": "2023-12-19T14:37:15+00:00",
"dateModified": "2026-01-08T14:54:32+00:00",
"description": "Hunters Estate Agents offers free property valuations. We'll help you to understand the value of your property and navigate your local property market.",
"breadcrumb": {
"@id": "https://www.hunters.com/selling/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.hunters.com/selling/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hunters.com/selling/#primaryimage",
"url": "https://www.hunters.com/wp-content/uploads/2024/01/AdobeStock_344994331-1.jpeg",
"contentUrl": "https://www.hunters.com/wp-content/uploads/2024/01/AdobeStock_344994331-1.jpeg",
"width": 1920,
"height": 626,
"caption": "Aerial view of London suburb in the morning, UK"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.hunters.com/selling/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.hunters.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Selling"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.hunters.com/#website",
"url": "https://www.hunters.com/",
"name": "Hunters Estate Agents & Letting Agents",
"description": "",
"publisher": {
"@id": "https://www.hunters.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.hunters.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.hunters.com/#organization",
"name": "Hunters Estate Agents & Letting Agents",
"url": "https://www.hunters.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hunters.com/#/schema/logo/image/",
"url": "https://www.hunters.com/wp-content/uploads/2024/09/Hunters-512x512pix.png",
"contentUrl": "https://www.hunters.com/wp-content/uploads/2024/09/Hunters-512x512pix.png",
"width": 1920,
"height": 1920,
"caption": "Hunters Estate Agents & Letting Agents"
},
"image": {
"@id": "https://www.hunters.com/#/schema/logo/image/"
}
}
]
}
/buying/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.hunters.com/buying/",
"url": "https://www.hunters.com/buying/",
"name": "Buying - Hunters Estate Agents & Letting Agents",
"isPartOf": {
"@id": "https://www.hunters.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.hunters.com/buying/#primaryimage"
},
"image": {
"@id": "https://www.hunters.com/buying/#primaryimage"
},
"thumbnailUrl": "https://www.hunters.com/wp-content/uploads/2024/01/buying-banner-hunters.jpg",
"datePublished": "2023-12-19T14:37:15+00:00",
"dateModified": "2025-08-18T07:34:20+00:00",
"description": "Looking to buy a house? Keep yourself up-to-date and register with Hunters. With our local knowledge and nationwide reach, we can find the perfect property.",
"breadcrumb": {
"@id": "https://www.hunters.com/buying/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.hunters.com/buying/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hunters.com/buying/#primaryimage",
"url": "https://www.hunters.com/wp-content/uploads/2024/01/buying-banner-hunters.jpg",
"contentUrl": "https://www.hunters.com/wp-content/uploads/2024/01/buying-banner-hunters.jpg",
"width": 1920,
"height": 1280
},
{
"@type": "BreadcrumbList",
"@id": "https://www.hunters.com/buying/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.hunters.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Buying"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.hunters.com/#website",
"url": "https://www.hunters.com/",
"name": "Hunters Estate Agents & Letting Agents",
"description": "",
"publisher": {
"@id": "https://www.hunters.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.hunters.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.hunters.com/#organization",
"name": "Hunters Estate Agents & Letting Agents",
"url": "https://www.hunters.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hunters.com/#/schema/logo/image/",
"url": "https://www.hunters.com/wp-content/uploads/2024/09/Hunters-512x512pix.png",
"contentUrl": "https://www.hunters.com/wp-content/uploads/2024/09/Hunters-512x512pix.png",
"width": 1920,
"height": 1920,
"caption": "Hunters Estate Agents & Letting Agents"
},
"image": {
"@id": "https://www.hunters.com/#/schema/logo/image/"
}
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
21Review mentions (all pages)
6External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 3 | 1 |
| /value-my-property/ | 3 | 1 |
| /our-branches/ | 3 | 1 |
| /about-hunters/ | 4 | 1 |
| /selling/ | 4 | 1 |
| /buying/ | 4 | 1 |
Explore the other reputation pillars for Hunters
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Hunters, captured on May 22, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Hunters: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://www.hunters.com to view the most current version of its content and see directly what this company is about and what it offers.