Identity & Authority: Radar – Signal Evidence & AI Readability

Radar

(https://radar.com) 📸 Data Snapshot: May 24, 2026
Identity & Authority — The Lens

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Identity & Authority Expert verifiability & Schema depth.
15 Impact Weight: 15 / 100
100% Reputation

Authority is exceptionally high due to the comprehensive JSON-LD schema which identifies founders Nick Patrick and Coby Berman. The inclusion of sameAs links to GitHub and LinkedIn, along with a founding date of 2016 and a Manhattan physical address, eliminates identity gaps. The technical implementation, featuring a clean heading hierarchy and structured data, reinforces their claim of technical excellence.

The disconnect between marketing claims and proof is low. Bold assertions such as ‘Processes billions of API calls’ and ‘300M+ devices’ are presented alongside specific enterprise client success metrics, such as the ‘2.5x higher conversion rate’ for users engaging with Store Mode. These are not vague performance promises but documented outcomes.

Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.

🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
    {
        "@context": "https://schema.org",
        "@type": "Organization",
        "name": "Radar",
        "url": "/",
        "description": "Radar helps teams fight fraud, optimize operations, and engage customers, powered by the most accurate, real-time location and device signals.",
        "logo": {
            "@type": "ImageObject",
            "url": "https://cdn.prod.website-files.com/6750910fb09989bf4799d719/678fd15ea9602bbb73d63c25_Radar.svg"
        },
        "sameAs": [
            "https://www.linkedin.com/company/radarlabs/",
            "https://twitter.com/radarlabs",
            "https://www.facebook.com/radarlabs",
            "https://github.com/radarlabs"
        ],
        "contactPoint": {
            "@type": "ContactPoint",
            "contactType": "Sales",
            "url": "/contact"
        }
    },
    [
        {
            "@context": "http://schema.org",
            "@type": "Organization",
            "name": "Radar",
            "legalName": "Radar Labs, Inc.",
            "url": "https://radar.com",
            "logo": "https://static.radar.com/images/logo.png",
            "foundingDate": "2016",
            "founders": [
                {
                    "@type": "Person",
                    "name": "Nick Patrick"
                },
                {
                    "@type": "Person",
                    "name": "Coby Berman"
                }
            ],
            "address": {
                "@type": "PostalAddress",
                "addressLocality": "Manhattan",
                "addressRegion": "NY",
                "postalCode": "10003",
                "addressCountry": "USA"
            },
            "contactPoint": {
                "@type": "ContactPoint",
                "contactType": "sales",
                "url": "https://radar.com/contact"
            },
            "sameAs": [
                "https://twitter.com/radarlabs",
                "https://www.facebook.com/radarlabs",
                "https://www.linkedin.com/company/radar-labs/",
                "https://github.com/radarlabs"
            ]
        },
        {
            "@context": "http://schema.org",
            "@type": "WebSite",
            "url": "https://radar.com",
            "name": "Radar"
        }
    ]
]
/product/geofencing-platform/
[
    {
        "@context": "https://schema.org",
        "@type": "WebPage",
        "@id": "https://radar.com/product/geofencing-platform#webpage",
        "name": "Geofencing Platform | Radar",
        "description": "Radar's geofencing is up to 10x more accurate, detecting visits, tracking trips, and blocking spoofing with full global coverage and real-time ETAs.",
        "url": "https://radar.com/product/geofencing-platform",
        "inLanguage": "en",
        "isPartOf": {
            "@id": "https://radar.com/#website"
        },
        "mainEntity": {
            "@type": "SoftwareApplication",
            "@id": "https://radar.com/product/geofencing-platform#software",
            "name": "Radar Geofencing Platform",
            "description": "The industry-leading Geofencing Platform. Thousands of companies trust Radar for geolocation. Unparalleled accuracy, flexibility, and ease of integration.",
            "applicationCategory": "BusinessApplication",
            "operatingSystem": "iOS, Android",
            "featureList": [
                "Hyper-accurate geofencing with accuracy down to 5 meters",
                "Unlimited geofences and polygon geofences",
                "Fraud detection and geo-compliance",
                "Trip tracking with live ETAs",
                "Place visit detection covering millions of POIs worldwide"
            ],
            "review": [
                {
                    "@type": "Review",
                    "author": {
                        "@type": "Person",
                        "name": "Matt Walker",
                        "jobTitle": "Director of Product and Design, Mobile Apps",
                        "worksFor": {
                            "@type": "Organization",
                            "name": "DICK'S Sporting Goods"
                        }
                    },
                    "reviewBody": "Choosing Radar was easy. When you look at the geofencing industry, they are the clear leader in the space, and they continue to keep their foot on the gas when it comes to innovation."
                },
                {
                    "@type": "Review",
                    "author": {
                        "@type": "Person",
                        "name": "Chris O'Malley",
                        "jobTitle": "Chief Technology Officer",
                        "worksFor": {
                            "@type": "Organization",
                            "name": "Milk Moovement"
                        }
                    },
                    "reviewBody": "Radar is the most accurate solution we've ever had... we've avoided the need to build and maintain a geolocation platform in-house, saving us significant time and money."
                },
                {
                    "@type": "Review",
                    "author": {
                        "@type": "Person",
                        "name": "Ken Wang",
                        "jobTitle": "Co-Founder",
                        "worksFor": {
                            "@type": "Organization",
                            "name": "Sleeper"
                        }
                    },
                    "reviewBody": "We're really happy we chose Radar as our geofencing provider at Sleeper. The integration with the rest of our tech stack was a breeze, well-documented and easy to follow."
                },
                {
                    "@type": "Review",
                    "author": {
                        "@type": "Person",
                        "name": "Kristen Addington",
                        "jobTitle": "Senior Digital Solutions Manager",
                        "worksFor": {
                            "@type": "Organization",
                            "name": "Whataburger"
                        }
                    },
                    "reviewBody": "Radar's Trips feature allows us to provide our back-of-house staff with insights into customer arrival times to increase kitchen efficiency, reduce food waste, and give our customers the highest quality food with minimal wait times."
                },
                {
                    "@type": "Review",
                    "author": {
                        "@type": "Person",
                        "name": "Phil Crawford",
                        "jobTitle": "Chief Technology Officer",
                        "worksFor": {
                            "@type": "Organization",
                            "name": "CKE Restaurants"
                        }
                    },
                    "reviewBody": "We elected to partner with both Olo and Radar, to double down on the customer experience pillar by leveraging their integrated, best-in-class technology."
                }
            ]
        },
        "publisher": {
            "@id": "https://radar.com/#organization"
        }
    },
    [
        {
            "@context": "http://schema.org",
            "@type": "Organization",
            "name": "Radar",
            "legalName": "Radar Labs, Inc.",
            "url": "https://radar.com",
            "logo": "https://static.radar.com/images/logo.png",
            "foundingDate": "2016",
            "founders": [
                {
                    "@type": "Person",
                    "name": "Nick Patrick"
                },
                {
                    "@type": "Person",
                    "name": "Coby Berman"
                }
            ],
            "address": {
                "@type": "PostalAddress",
                "addressLocality": "Manhattan",
                "addressRegion": "NY",
                "postalCode": "10003",
                "addressCountry": "USA"
            },
            "contactPoint": {
                "@type": "ContactPoint",
                "contactType": "sales",
                "url": "https://radar.com/contact"
            },
            "sameAs": [
                "https://twitter.com/radarlabs",
                "https://www.facebook.com/radarlabs",
                "https://www.linkedin.com/company/radar-labs/",
                "https://github.com/radarlabs"
            ]
        },
        {
            "@context": "http://schema.org",
            "@type": "WebSite",
            "url": "https://radar.com",
            "name": "Radar"
        }
    ]
]
/industries/retail/
[
    {
        "@context": "https://schema.org",
        "@type": "WebPage",
        "name": "The world's best retail experiences run on location",
        "description": "Learn how Radar powers in-store app experiences, location-based marketing, store locators, curbside and in-store pickup, and fraud detection.",
        "url": "/retail",
        "about": {
            "@type": "SoftwareApplication",
            "name": "Radar",
            "applicationCategory": "BusinessApplication",
            "description": "Location platform that powers retail customer journey experiences from store discovery to in-store engagement to pickup",
            "offers": [
                {
                    "@type": "Offer",
                    "name": "In-Store App Experiences",
                    "description": "Turn your app into a smarter in-store companion by unlocking offers, loyalty features, or payment features the moment a customer enters a store"
                },
                {
                    "@type": "Offer",
                    "name": "Location-Based Marketing",
                    "description": "Drive foot traffic and increase conversion with more timely, relevant, and personalized messaging based on where your customers are in the real world"
                },
                {
                    "@type": "Offer",
                    "name": "Store Locator & Address Autocomplete",
                    "description": "Power your store locator and checkout flow with customizable maps, geocoding, and real-time address autocomplete and validation"
                },
                {
                    "@type": "Offer",
                    "name": "Curbside & In-Store Pickup",
                    "description": "Automatically notify staff the moment a customer arrives, reducing wait times and improving the pickup experience"
                },
                {
                    "@type": "Offer",
                    "name": "Fraud Detection",
                    "description": "Use location signals to verify that promotional offers and high-demand product releases aren't being abused by users masking or manipulating their real location"
                }
            ],
            "featureList": [
                "Hyper-accurate location tracking and geofencing",
                "Base maps, geocoding, autocomplete, and routing",
                "Arrival detection, live tracking, and job management",
                "Fraud detection and geo-compliance",
                "Location-based marketing and engagement"
            ]
        }
    },
    [
        {
            "@context": "http://schema.org",
            "@type": "Organization",
            "name": "Radar",
            "legalName": "Radar Labs, Inc.",
            "url": "https://radar.com",
            "logo": "https://static.radar.com/images/logo.png",
            "foundingDate": "2016",
            "founders": [
                {
                    "@type": "Person",
                    "name": "Nick Patrick"
                },
                {
                    "@type": "Person",
                    "name": "Coby Berman"
                }
            ],
            "address": {
                "@type": "PostalAddress",
                "addressLocality": "Manhattan",
                "addressRegion": "NY",
                "postalCode": "10003",
                "addressCountry": "USA"
            },
            "contactPoint": {
                "@type": "ContactPoint",
                "contactType": "sales",
                "url": "https://radar.com/contact"
            },
            "sameAs": [
                "https://twitter.com/radarlabs",
                "https://www.facebook.com/radarlabs",
                "https://www.linkedin.com/company/radar-labs/",
                "https://github.com/radarlabs"
            ]
        },
        {
            "@context": "http://schema.org",
            "@type": "WebSite",
            "url": "https://radar.com",
            "name": "Radar"
        }
    ]
]
/solutions/engage/
[
    {
        "@context": "https://schema.org",
        "@type": "WebPage",
        "name": "Engage customers with location-based tools | Radar Engage",
        "url": "/engage",
        "description": "Use Radar to power location-based messaging and personalized in-app experiences. Drive revenue and engagement with geolocation.",
        "about": {
            "@type": "SoftwareApplication",
            "name": "Radar Engage",
            "applicationCategory": "BusinessApplication",
            "description": "Radar Engage is a next-gen location-based marketing solution that enables businesses to send accurate, real-time location-based messages, segment users based on location history, and integrate with marketing automation platforms.",
            "offers": {
                "@type": "Offer",
                "availability": "https://schema.org/InStock",
                "url": "/engage"
            },
            "featureList": [
                "Send accurate, real-time location-based messages",
                "Create campaigns to send push notifications or show in-app messages when users enter geofences or visit places",
                "Segment users based on geolocation history, including past geofence entries and visits to competitors",
                "Integrate with Braze, Salesforce Marketing Cloud, and other marketing automation, CDP, and behavioral analytics platforms"
            ],
            "provider": {
                "@type": "Organization",
                "name": "Radar Labs, Inc.",
                "url": "/",
                "sameAs": [
                    "https://www.linkedin.com/company/radarlabs/",
                    "https://twitter.com/radarlabs",
                    "https://www.facebook.com/radarlabs",
                    "https://github.com/radarlabs"
                ]
            }
        }
    },
    [
        {
            "@context": "http://schema.org",
            "@type": "Organization",
            "name": "Radar",
            "legalName": "Radar Labs, Inc.",
            "url": "https://radar.com",
            "logo": "https://static.radar.com/images/logo.png",
            "foundingDate": "2016",
            "founders": [
                {
                    "@type": "Person",
                    "name": "Nick Patrick"
                },
                {
                    "@type": "Person",
                    "name": "Coby Berman"
                }
            ],
            "address": {
                "@type": "PostalAddress",
                "addressLocality": "Manhattan",
                "addressRegion": "NY",
                "postalCode": "10003",
                "addressCountry": "USA"
            },
            "contactPoint": {
                "@type": "ContactPoint",
                "contactType": "sales",
                "url": "https://radar.com/contact"
            },
            "sameAs": [
                "https://twitter.com/radarlabs",
                "https://www.facebook.com/radarlabs",
                "https://www.linkedin.com/company/radar-labs/",
                "https://github.com/radarlabs"
            ]
        },
        {
            "@context": "http://schema.org",
            "@type": "WebSite",
            "url": "https://radar.com",
            "name": "Radar"
        }
    ]
]
🛡️ Trust Signals — external proof links that back the declared identity
29Review mentions (all pages)
9External proof links (all pages)
PageReviewsProof links
/ (home) 1 3
/product/geofencing-platform/ 27 3
/industries/retail/ 0 0
/solutions/engage/ 1 3