Sinch

(https://sinch.com) 📸 Data Snapshot: May 24, 2026

Identity & Authority — The Lens

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Pillar: Identity & Authority Analysis Diagnosis: Expert Verifiability & Schema Depth

Identity & Authority Expert verifiability & Schema depth.

14 Impact Weight: 15 / 100

93% Reputation

Diagnosis: Authority Gaps

The authority footprint is exceptionally strong for a tech platform, supported by detailed Organization schema and multiple SameAs links to verified social profiles. While it references external experts like Alex Keynes (EasyPark) and Jennifer McLean (Ivrnet) in its proof content, it lacks Person schema for its own internal leadership team within the provided data. Technical credibility is high, evidenced by a perfect heading hierarchy and the deployment of complex VideoObject schema.

Evidence: Performance vs. Claims

There is virtually no disconnect between marketing tone and demonstrated performance; the site avoids the ‘all-in-one’ trap by specifying exactly what its products do (Messaging, Voice, Email). Bold claims like the 20x ROI for Yandy are explicitly linked to named customer stories, preventing them from feeling like unsubstantiated marketing air. The technical implementation of STIR/SHAKEN and SIP Trunking protocols validates the ‘enterprise-grade’ claims.

Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.

🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps

Homepage schema

[
    {
        "@context": "https://schema.org",
        "@graph": [
            {
                "@type": "WebPage",
                "@id": "https://sinch.com/",
                "url": "https://sinch.com/",
                "name": "SMS Messaging, Voice, Email, Video & Verification APIs | Sinch",
                "isPartOf": {
                    "@id": "https://sinch.com/#website"
                },
                "about": {
                    "@id": "https://sinch.com/#organization"
                },
                "datePublished": "2024-04-23T14:05:02+00:00",
                "dateModified": "2024-09-27T11:51:22+00:00",
                "description": "Unlock meaningful conversations across the customer journey with programmable SMS, voice, email, video, & verification APIs!",
                "breadcrumb": {
                    "@id": "https://sinch.com/#breadcrumb"
                },
                "inLanguage": "en-US",
                "potentialAction": [
                    {
                        "@type": "ReadAction",
                        "target": [
                            "https://sinch.com/"
                        ]
                    }
                ]
            },
            {
                "@type": "BreadcrumbList",
                "@id": "https://sinch.com/#breadcrumb",
                "itemListElement": [
                    {
                        "@type": "ListItem",
                        "position": 1,
                        "name": "Home"
                    }
                ]
            },
            {
                "@type": "WebSite",
                "@id": "https://sinch.com/#website",
                "url": "https://sinch.com/",
                "name": "Sinch",
                "description": "SMS Messaging, Voice, Email, Video & Verification APIs | Sinch",
                "publisher": {
                    "@id": "https://sinch.com/#organization"
                },
                "potentialAction": [
                    {
                        "@type": "SearchAction",
                        "target": {
                            "@type": "EntryPoint",
                            "urlTemplate": "https://sinch.com/?s={search_term_string}"
                        },
                        "query-input": {
                            "@type": "PropertyValueSpecification",
                            "valueRequired": true,
                            "valueName": "search_term_string"
                        }
                    }
                ],
                "inLanguage": "en-US"
            },
            {
                "@type": "Organization",
                "@id": "https://sinch.com/#organization",
                "name": "Sinch",
                "url": "https://sinch.com/",
                "logo": {
                    "@type": "ImageObject",
                    "inLanguage": "en-US",
                    "@id": "https://sinch.com/#/schema/logo/image/",
                    "url": "https://sinch.com/wp-content/uploads/2024/09/Thumbnail-Logo-Honey.png",
                    "contentUrl": "https://sinch.com/wp-content/uploads/2024/09/Thumbnail-Logo-Honey.png",
                    "width": 800,
                    "height": 496,
                    "caption": "Sinch"
                },
                "image": {
                    "@id": "https://sinch.com/#/schema/logo/image/"
                },
                "sameAs": [
                    "https://www.facebook.com/wearesinch/",
                    "https://x.com/WeAreSinch",
                    "https://www.linkedin.com/company/sinch",
                    "https://www.youtube.com/channel/UCZZ2u_B2afTxA0v-xcgfsaw",
                    "https://www.instagram.com/wearesinch/"
                ]
            }
        ]
    },
    {
        "@context": "http://schema.org",
        "@type": "VideoObject",
        "@id": "https://www.youtube.com/watch?v=ZrU7ellEqdY#VideoObject",
        "thumbnailUrl": "https://img.youtube.com/vi/ZrU7ellEqdY/maxresdefault.jpg",
        "embedUrl": "https://www.youtube.com/embed/ZrU7ellEqdY",
        "contentUrl": "https://www.youtube.com/watch?v=ZrU7ellEqdY",
        "name": "The Secret Behind Clarins' 2.5x Engagement Boost",
        "description": "Discover how Clarins, Europe’s leading skincare brand, used RCS messaging to create more personalized, interactive customer experiences — and boosted engagement by 2.5x.\n\nIn this behind-the-scenes look from Clarins' headquarters in Paris, see how the brand teamed up with Sinch to test Rich Communication Services (RCS) during their biggest campaigns — and why it paid off. With a 79% read rate and a 22% click-through rate, RCS helped Clarins stand out in a competitive beauty market and connect with customers in a whole new way.\n\nRead the full story here: https://sinch.com/customer-stories/how-clarins-increased-engagement-with-rcs/\n\nLearn more about RCS here: https://sinch.com/rcs",
        "uploadDate": "2025-05-12T14:39:16+00:00",
        "duration": "PT2M59S"
    },
    {
        "@context": "http://schema.org",
        "@type": "VideoObject",
        "@id": "https://www.youtube.com/watch?v=cOjto-4SHe4#VideoObject",
        "thumbnailUrl": "https://img.youtube.com/vi/cOjto-4SHe4/maxresdefault.jpg",
        "embedUrl": "https://www.youtube.com/embed/cOjto-4SHe4",
        "contentUrl": "https://www.youtube.com/watch?v=cOjto-4SHe4",
        "name": "How Your Voice powers custom contact center experiences",
        "description": "Find out how Your Voice, a boutique Canadian tech company, delivers highly customized voice and messaging solutions with Sinch's SMS API, Elastic SIP Trunking, and IVR technology.",
        "uploadDate": "2025-08-14T17:10:14+00:00",
        "duration": "PT3M7S"
    },
    {
        "@context": "http://schema.org",
        "@type": "VideoObject",
        "@id": "https://www.youtube.com/watch?v=GH5JJQJcShI#VideoObject",
        "thumbnailUrl": "https://img.youtube.com/vi/GH5JJQJcShI/maxresdefault.jpg",
        "embedUrl": "https://www.youtube.com/embed/GH5JJQJcShI",
        "contentUrl": "https://www.youtube.com/watch?v=GH5JJQJcShI",
        "name": "How EasyPark Group keeps users informed with RCS",
        "description": "Discover how EasyPark Group, a leader in digital parking solutions, leverages Sinch's SMS and RCS (Rich Communication Services) technologies to improve customer experience for millions of monthly users across 20+ countries. \n\nIn this video, Alex Keynes, Head of Product for the driver's experience at EasyPark, shares the impact of switching to a single communications partner.\n\nBy switching to Sinch for all markets, EasyPark Group simplified their messaging infrastructure without sacrificing a high-quality driver experience.  \n\n“Sinch is reliable, their delivery rates are high, and they’re not taking any shortcuts,” Alex explained. “For us, this is something that we can rely on and that we don't need to spend a lot of time on.” \n\nRead the full case study here: https://www.sinch.com/insights/customer-stories/how-easypark-group-keeps-20m-monthly-users-informed-sms-and-rcs/\n\n\n\n#rcs #customerexperience #verifiedsender",
        "uploadDate": "2024-06-13T14:42:30+00:00",
        "duration": "PT3M53S"
    },
    {
        "@context": "http://schema.org",
        "@type": "VideoObject",
        "@id": "https://www.youtube.com/watch?v=BCzhDI-8MCM#VideoObject",
        "thumbnailUrl": "https://img.youtube.com/vi/BCzhDI-8MCM/maxresdefault.jpg",
        "embedUrl": "https://www.youtube.com/embed/BCzhDI-8MCM",
        "contentUrl": "https://www.youtube.com/watch?v=BCzhDI-8MCM",
        "name": "How this lingerie brand earns 20x ROI from SMS",
        "description": "Aras Koktas, CEO at Yandy, walks us through how his team built a high-performing SMS program from the ground up and what kinds of campaigns they send to keep 100K+ subscribers engaged.",
        "uploadDate": "2025-07-30T13:34:14+00:00",
        "duration": "PT3M54S"
    },
    {
        "@context": "http://schema.org",
        "@type": "VideoObject",
        "@id": "https://www.youtube.com/watch?v=kiUr0j2rQqA#VideoObject",
        "thumbnailUrl": "https://img.youtube.com/vi/kiUr0j2rQqA/maxresdefault.jpg",
        "embedUrl": "https://www.youtube.com/embed/kiUr0j2rQqA",
        "contentUrl": "https://www.youtube.com/watch?v=kiUr0j2rQqA",
        "name": "How Ivrnet powers 20M+ critical updates a month with Sinch",
        "description": "Ivrnet helps municipalities, schools, and HOAs send millions of important alerts every month. To make sure those messages get through fast and reliably, they teamed up with Sinch.\n\nIn this video, Jennifer McLean, VP of Operations at Ivrnet, shares how Sinch makes it easy to deliver real-time alerts, manage everything in one place, and get the support they need.",
        "uploadDate": "2025-09-15T13:43:49+00:00",
        "duration": "PT3M51S"
    }
]

/sinch-ai/

[
    {
        "@context": "https://schema.org",
        "@graph": [
            {
                "@type": "WebPage",
                "@id": "https://sinch.com/sinch-ai/",
                "url": "https://sinch.com/sinch-ai/",
                "name": "Sinch - AI: Advanced AI-Powered Communication Solutions",
                "isPartOf": {
                    "@id": "https://sinch.com/#website"
                },
                "datePublished": "2024-09-28T00:42:28+00:00",
                "dateModified": "2026-02-10T10:57:58+00:00",
                "description": "Stand out with AI tools to help you build smarter, safer conversational experiences. Faster. Discover Sinch AI!",
                "breadcrumb": {
                    "@id": "https://sinch.com/sinch-ai/#breadcrumb"
                },
                "inLanguage": "en-US",
                "potentialAction": [
                    {
                        "@type": "ReadAction",
                        "target": [
                            "https://sinch.com/sinch-ai/"
                        ]
                    }
                ]
            },
            {
                "@type": "BreadcrumbList",
                "@id": "https://sinch.com/sinch-ai/#breadcrumb",
                "itemListElement": [
                    {
                        "@type": "ListItem",
                        "position": 1,
                        "name": "Home",
                        "item": "https://sinch.com/"
                    },
                    {
                        "@type": "ListItem",
                        "position": 2,
                        "name": "Sinch AI"
                    }
                ]
            },
            {
                "@type": "WebSite",
                "@id": "https://sinch.com/#website",
                "url": "https://sinch.com/",
                "name": "Sinch",
                "description": "SMS Messaging, Voice, Email, Video & Verification APIs | Sinch",
                "publisher": {
                    "@id": "https://sinch.com/#organization"
                },
                "potentialAction": [
                    {
                        "@type": "SearchAction",
                        "target": {
                            "@type": "EntryPoint",
                            "urlTemplate": "https://sinch.com/?s={search_term_string}"
                        },
                        "query-input": {
                            "@type": "PropertyValueSpecification",
                            "valueRequired": true,
                            "valueName": "search_term_string"
                        }
                    }
                ],
                "inLanguage": "en-US"
            },
            {
                "@type": "Organization",
                "@id": "https://sinch.com/#organization",
                "name": "Sinch",
                "url": "https://sinch.com/",
                "logo": {
                    "@type": "ImageObject",
                    "inLanguage": "en-US",
                    "@id": "https://sinch.com/#/schema/logo/image/",
                    "url": "https://sinch.com/wp-content/uploads/2024/09/Thumbnail-Logo-Honey.png",
                    "contentUrl": "https://sinch.com/wp-content/uploads/2024/09/Thumbnail-Logo-Honey.png",
                    "width": 800,
                    "height": 496,
                    "caption": "Sinch"
                },
                "image": {
                    "@id": "https://sinch.com/#/schema/logo/image/"
                },
                "sameAs": [
                    "https://www.facebook.com/wearesinch/",
                    "https://x.com/WeAreSinch",
                    "https://www.linkedin.com/company/sinch",
                    "https://www.youtube.com/channel/UCZZ2u_B2afTxA0v-xcgfsaw",
                    "https://www.instagram.com/wearesinch/"
                ]
            }
        ]
    },
    {
        "@context": "http://schema.org",
        "@type": "VideoObject",
        "@id": "https://vimeo.com/957114304/6068a15235#VideoObject",
        "thumbnailUrl": "https://i.vimeocdn.com/video/1868974718-7b7c38ee27038d33997a5629ffd277cdd4737b153bf04f450282f3dbc6dc4751-d_1280?region=us",
        "embedUrl": "https://player.vimeo.com/video/957114304?h=6068a15235",
        "contentUrl": "https://vimeo.com/957114304/6068a15235",
        "name": "Moet Ik Naar De Dokter (MINDD) Customer Story",
        "description": "Discover how Moet Ik Naar De Dokter (MINDD), a Dutch medical technology company, is improving patient experiences with conversational AI. Together with Sinch, they developed an advanced voice chatbot that effectively triages patient calls, ensuring urgent cases receive immediate attention. Read the full story at Sinch.com",
        "uploadDate": "2024-06-12T09:54:08+00:00",
        "duration": "P0DT0H3M37S"
    }
]

/voice/

{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "CollectionPage",
            "@id": "https://sinch.com/voice/",
            "url": "https://sinch.com/voice/",
            "name": "Cloud Voice Services for Business | Sinch Voice",
            "isPartOf": {
                "@id": "https://sinch.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://sinch.com/voice/#primaryimage"
            },
            "image": {
                "@id": "https://sinch.com/voice/#primaryimage"
            },
            "thumbnailUrl": "https://sinch.com/wp-content/uploads/2025/10/SI-Voice-Features-Link-Preview.png",
            "description": "Explore cloud voice solutions with Sinch Voice: programmable APIs, Elastic SIP Trunking, WebRTC, global voice services, and more.",
            "breadcrumb": {
                "@id": "https://sinch.com/voice/#breadcrumb"
            },
            "inLanguage": "en-US"
        },
        {
            "@type": "ImageObject",
            "inLanguage": "en-US",
            "@id": "https://sinch.com/voice/#primaryimage",
            "url": "https://sinch.com/wp-content/uploads/2025/10/SI-Voice-Features-Link-Preview.png",
            "contentUrl": "https://sinch.com/wp-content/uploads/2025/10/SI-Voice-Features-Link-Preview.png",
            "width": 1296,
            "height": 721
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://sinch.com/voice/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://sinch.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Voice"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://sinch.com/#website",
            "url": "https://sinch.com/",
            "name": "Sinch",
            "description": "SMS Messaging, Voice, Email, Video & Verification APIs | Sinch",
            "publisher": {
                "@id": "https://sinch.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://sinch.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        },
        {
            "@type": "Organization",
            "@id": "https://sinch.com/#organization",
            "name": "Sinch",
            "url": "https://sinch.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-US",
                "@id": "https://sinch.com/#/schema/logo/image/",
                "url": "https://sinch.com/wp-content/uploads/2024/09/Thumbnail-Logo-Honey.png",
                "contentUrl": "https://sinch.com/wp-content/uploads/2024/09/Thumbnail-Logo-Honey.png",
                "width": 800,
                "height": 496,
                "caption": "Sinch"
            },
            "image": {
                "@id": "https://sinch.com/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/wearesinch/",
                "https://x.com/WeAreSinch",
                "https://www.linkedin.com/company/sinch",
                "https://www.youtube.com/channel/UCZZ2u_B2afTxA0v-xcgfsaw",
                "https://www.instagram.com/wearesinch/"
            ]
        }
    ]
}

/contact-us/

{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://sinch.com/contact-us/",
            "url": "https://sinch.com/contact-us/",
            "name": "Sinch - Contact Us: Get in Touch with Us",
            "isPartOf": {
                "@id": "https://sinch.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://sinch.com/contact-us/#primaryimage"
            },
            "image": {
                "@id": "https://sinch.com/contact-us/#primaryimage"
            },
            "thumbnailUrl": "https://sinch.com/wp-content/uploads/2024/09/SI-Customer-Communications-Cloud-1.png",
            "datePublished": "2024-07-09T04:33:02+00:00",
            "dateModified": "2025-10-16T09:45:04+00:00",
            "description": "Contact Sinch to explore communication solutions that fit your business. We're here to help you scale your messaging and voice services globally.",
            "breadcrumb": {
                "@id": "https://sinch.com/contact-us/#breadcrumb"
            },
            "inLanguage": "en-US",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://sinch.com/contact-us/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "en-US",
            "@id": "https://sinch.com/contact-us/#primaryimage",
            "url": "https://sinch.com/wp-content/uploads/2024/09/SI-Customer-Communications-Cloud-1.png",
            "contentUrl": "https://sinch.com/wp-content/uploads/2024/09/SI-Customer-Communications-Cloud-1.png",
            "width": 1200,
            "height": 668,
            "caption": "Customer Communications Cloud social preview"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://sinch.com/contact-us/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://sinch.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Contact Us"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://sinch.com/#website",
            "url": "https://sinch.com/",
            "name": "Sinch",
            "description": "SMS Messaging, Voice, Email, Video & Verification APIs | Sinch",
            "publisher": {
                "@id": "https://sinch.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://sinch.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        },
        {
            "@type": "Organization",
            "@id": "https://sinch.com/#organization",
            "name": "Sinch",
            "url": "https://sinch.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-US",
                "@id": "https://sinch.com/#/schema/logo/image/",
                "url": "https://sinch.com/wp-content/uploads/2024/09/Thumbnail-Logo-Honey.png",
                "contentUrl": "https://sinch.com/wp-content/uploads/2024/09/Thumbnail-Logo-Honey.png",
                "width": 800,
                "height": 496,
                "caption": "Sinch"
            },
            "image": {
                "@id": "https://sinch.com/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/wearesinch/",
                "https://x.com/WeAreSinch",
                "https://www.linkedin.com/company/sinch",
                "https://www.youtube.com/channel/UCZZ2u_B2afTxA0v-xcgfsaw",
                "https://www.instagram.com/wearesinch/"
            ]
        }
    ]
}

🛡️ Trust Signals — external proof links that back the declared identity

42Review mentions (all pages)

8External proof links (all pages)

Page	Reviews	Proof links
/ (home)	25	2
/sinch-ai/	4	2
/voice/	8	2
/contact-us/	5	2

Explore the other reputation pillars for Sinch

Information Density → Semantic Coherence → Trust & Proof → Commodity Fingerprint →

Analysis Disclosure & Source Attribution

This page presents a snapshot of public data from Sinch, captured on May 24, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.

Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.

Notice to Sinch: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.

Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.

To all users: You are encouraged to visit the live site at https://sinch.com to view the most current version of its content and see directly what this company is about and what it offers.

Identity & Authority: Sinch – Signal Evidence & AI Readability

Sinch