Information Density: Oak & Oscar – Signal Evidence & AI Readability

[H2] IN STOCK: THE ATWOOD

[H3] A manually wound, flyback chronograph!

SHOP THE ATWOOD

[H2] BUILT TO DISCOVER

[H3] Your new adventure watch with anti-shock, anti-mag and a GMT complication.

SHOP THE HUMBOLDT GMT

[H2] The Collection

[IMG: THE ATWOOD]

[H2]
THE ATWOOD

A 39mm, manually wound, flyback chronograph with a blued column wheel, 58-hour power reserve and a classic tri-compax design. At only 12.9mm tall, the Atwood is our thinnest chronograph to date!

SHOP THE ATWOOD

[IMG: THE OLMSTED]

[H2]
THE OLMSTED

A classic, automatic winding, 38mm field watch with a two-layer sandwich dial, screw down crown, and inner minute track with orange cardinal numeral accents. Now available with date or no date options!

SHOP THE OLMSTED

[IMG: The Humboldt GMT]

[H2]
The Humboldt GMT

A rugged adventure watch ready to go anywhere! Swiss-powered, anti-shock, anti-magnetic, GMT function all in a 40mm case with a bi-directional bezel and 20ATM water resistance.

SHOP THE HUMBOLDT GMT

[IMG: grey block]

[H2] “OAK & OSCAR HAS MADE A NAME FOR THEMSELVES BY PRODUCING CASUAL, WELL-BUILT WATCHES THAT GET THE DETAILS RIGHT.”

Stephen Pulvirent, Managing Editor, HODINKEE

[IMG: grey block]

[H2] "I think you'd agree that when looking at the Humboldt, details are a real strong suit."

— A Blog to Watch

[IMG: Gear Patrol]

[IMG: Hodinkee]

[IMG: WhatchTime]

[IMG: A Blog To Watch]

[IMG: RUBBER STRAPS]

[H2]
RUBBER STRAPS

Our adventure ready, super comfortable rubber straps with underside ventilation. The anti-sticky strap.

Shop Rubber Straps

[IMG: Rubber Strap - Olive Green]

[IMG: Rubber Strap - Olive Green]

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[H2]

Rubber Strap - Olive Green

Rated 5.0 out of 5
6 Reviews
Based on 6 reviews

85.00

[IMG: Rubber Strap - Orange]

[IMG: Rubber Strap - Orange]

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Unavailable

[H2]

Rubber Strap - Orange

Rated 4.9 out of 5
8 Reviews
Based on 8 reviews

85.00

[IMG: Rubber Strap - Black]

[IMG: Rubber Strap - Black]

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Unavailable

[H2]

Rubber Strap - Black

Rated 4.8 out of 5
6 Reviews
Based on 6 reviews

85.00

[IMG: Rubber Strap - Grey]

[IMG: Rubber Strap - Grey]

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Unavailable

[H2]

Rubber Strap - Grey

Rated 5.0 out of 5
8 Reviews
Based on 8 reviews

85.00

[IMG: Decorative image of a drawing of clockworks]

[H2] Independent Watchmaking

[H3] Founded in 2015, Oak & Oscar is a Chicago-based independent watchmaker. Three guiding principles drive everything we do: to make no little plans, the belief that good people make great products, and that the details always make the design.

Meet The Team

OUR PROMISE

Trust, transparency and a commitment to you are the core values that drive us everyday. We're here to make well thought-out, high-quality watches with exceptional service you can count on. We love knowing that our timepieces are worn with pride and are part of a bigger story to your life.

[IMG: Owner Stories]

[H2]
Owner Stories

The community that we've created together is one full of folks curious about the world, people who are experts in their fields and always in the pursuit of knowledge. These are their stories.

Read Stories

[H2] Latest on the Dial

[IMG: IN THE NEWS: Time & Tide Takes a Closer Look at the Atwood]

IN THE NEWS: Time & Tide Takes a Closer Look at the Atwood
May 05, 2026

[IMG: HSNY Classes Return to the HQ April 11th & 12th]

HSNY Classes Return to the HQ April 11th & 12th
March 26, 2026

[IMG: IN THE NEWS: Crown & Caliber Spotlights Oak & Oscar and the U.S. Men]

IN THE NEWS: Crown & Caliber Spotlights Oak & Oscar and the U.S. Men's Curling Team
March 02, 2026

[IMG: IN THE NEWS: Fox 32 Chicago Swings by the HQ to Talk Curling and Watches]

IN THE NEWS: Fox 32 Chicago Swings by the HQ to Talk Curling and Watches
February 18, 2026

READ MORE ON THE DIAL

[H1]

[H1] The Atwood

[H3] Panda perfection

The Atwood is a 39mm, manually wound, flyback chronograph with a blued column wheel, 58-hour power reserve and a classic tri-compax design. Coming in at only 12.9mm to the top of the double domed crystal, the Atwood is also our slimmest chronograph to date. The newest addition to Oak & Oscar’s Signature Collection features our quintessential sandwich dial and a wrapped tachymeter scale along the rehaut that goes to 54 units. “THE ATWOOD IS AN ILLUSTRATION OF EVERYTHING OAK & OSCAR DOES WELL.” Tony Traina, HODINKEE

[IMG: The Atwood Chronograph - white dial]

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[H2]

The Atwood
White Panda / Stainless Steel Bracelet

Rated 5.0 out of 5
33 Reviews
Based on 33 reviews

2,650.00

[IMG: The Atwood Chronograph - white dial]

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Unavailable

[H2]

The Atwood
White Panda / Horween Leather Strap

Rated 5.0 out of 5
33 Reviews
Based on 33 reviews

2,450.00

[IMG: The Atwood Chronograph - navy dial]

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Unavailable

[H2]

The Atwood
Navy Reverse Panda / Stainless Steel Bracelet

Rated 5.0 out of 5
33 Reviews
Based on 33 reviews

2,650.00

[IMG: The Atwood Chronograph - navy dial]

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Unavailable

[H2]

The Atwood
Navy Reverse Panda / Horween Leather Strap

Rated 5.0 out of 5
33 Reviews
Based on 33 reviews

2,450.00

[IMG: The Atwood Chronograph - grey dial]

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Unavailable

[H2]

The Atwood
Charcoal Reverse Panda / Stainless Steel Bracelet

Rated 5.0 out of 5
33 Reviews
Based on 33 reviews

2,650.00

[IMG: The Atwood Chronograph - grey dial]

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Unavailable

[H2]

The Atwood
Charcoal Reverse Panda / Horween Leather Strap

Rated 5.0 out of 5
33 Reviews
Based on 33 reviews

2,450.00

[H1] CLICK HERE TO ORDER

The Atwood is back in stock and ready to ship!

[H1] Make No Little Plans

Chicago is well known as a gem of architecture both modern and historical. The Atwood chronograph is inspired by the ingenuity and vision of Charles Atwood, a 19th century architect brought in to help Daniel Burnham complete designs for the structures that would host the famed 1893 Columbian Exposition. Among other Chicago-area buildings, Atwood is responsible for the design of the Fine Arts Building, now known as the Museum of Science and Industry. Atwood’s inspiration influences our new chronograph’s distinctive design but situates it in a lineage that connects it with our very first watch, the Burnham.

[H1] Details Make the Design

The Atwood is Oak & Oscar’s first tri-compax dial design. The three register layout allows you to time anything up to 12 hours long. Whether you opt for the traditional panda dial or the navy or grey reverse panda colorways, our signature use of high contrast, bold colors ensures your watch will stand out from the crowd. Each variant of the Atwood features our signature orange chronograph second hand with barrel-shaped counterbalance as well as subtle hints of orange on the subdials to maximize legibility. The Atwood also includes a charming wrapped tachymeter scale along the rehaut that goes to 54 units. “...the finishing and quality control can compete with anything double the price…” Michael Stockton, FRATELLO

[H3]
Flyback Action

The Atwood’s classic pump pushers provide sharp flyback functionality. This means you can start the chronograph and reset it at any time. The flyback function allows you to time events more precisely which, after all, is what a chronograph is all about.

[H3]
Blued Column Wheel

The Atwood features a handsome blued column wheel. The column wheel not only affords you crisp pusher action but it’s also a beautiful piece of horological machinery that you’ll never get tired of looking at through the display caseback.

[H3]
The perfect fit

The Atwood is the first Oak & Oscar chronograph to be offered on our precision-designed steel bracelet. The bracelet features fully articulated links and tapers from the 20mm solid end links to the 16mm, on-the-fly, quick-adjust clasp.

[H3]
A perfect complement to any watch

Our nylon straps are made of a tightly-woven, rugged yet soft nylon material that is purpose made for adventure through the roughest of conditions. With custom orange stitching, the nylon strap is perfectly suited for life’s adventures and is included with every Atwood.

[H3]
Form and function

The Atwood features a capable 5ATM of water resistance, scratch-resistant sapphire crystals front and back, and, like all Oak & Oscar timepieces, drilled lugs for easy strap changes.

[H3]
Sandwich dial goodness

A quintessential feature of Oak & Oscar’s design language, the Atwood features all the sandwich dial goodness you can handle. This watch is especially unique in that the subdials themselves are sunk into the lower layer of the “sandwich.” This design gives the watch an added bit of dimension and is just one of the ways the watch reflects the architectural designs of Charles Atwood himself.

[H3]
Packaging with Purpose

The Atwood is presented in a carefully designed canvas watch wallet with leather accents, two gusseted suede watch pockets, and a zippered closure. Ideal for storing watches and accessories at home or while on the go. And of course, it’s designed right here in Chicago.

[H1] The Movement

The Atwood is powered by the innovative AMT5100M caliber, a product of Sellita’s bespoke AMT Manufacture division—a high-end experimental group like Mercedes’ AMG or BMW’s M program. The AMT5100M is a manually-wound column wheel, flyback chronograph caliber with a robust 58-hour power reserve and 23 jewels. “The Atwood manages to combine established company design language with just the right amount of vintage inspiration.” Oren Hartov, InsideHook

[H3]
Owner Stories

The community that we've created together is one full of folks curious about the world, people who are experts in their fields and always in the pursuit of knowledge. These are their stories.

Read stories

[H1]

[H1] the humboldt gmt

[H3] Built to Discover

Your new travel companion—a rugged adventure watch ready to go anywhere! Swiss-powered, anti-shock, anti-magnetic, GMT function all in a brushed stainless steel 40mm case with a bi-directional bezel and 20ATM water resistance. Built to Discover.

[IMG: The Humboldt GMT]

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[H2]

The Humboldt GMT
White / Stainless Steel Bracelet

Rated 5.0 out of 5
117 Reviews
Based on 117 reviews

2,175.00

[IMG: The Humboldt GMT]

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Unavailable

[H2]

The Humboldt GMT
White / Horween Leather Strap

Rated 5.0 out of 5
117 Reviews
Based on 117 reviews

1,975.00

[IMG: The Humboldt GMT]

Add to cart

Unavailable

[H2]

The Humboldt GMT
Navy / Stainless Steel Bracelet

Rated 5.0 out of 5
117 Reviews
Based on 117 reviews

2,175.00

[IMG: The Humboldt GMT]

Add to cart

Unavailable

[H2]

The Humboldt GMT
Navy / Horween Leather Strap

Rated 5.0 out of 5
117 Reviews
Based on 117 reviews

1,975.00

[IMG: The Humboldt GMT]

Add to cart

Unavailable

[H2]

The Humboldt GMT
Black / Stainless Steel Bracelet

Rated 5.0 out of 5
117 Reviews
Based on 117 reviews

2,175.00

[IMG: The Humboldt GMT]

Add to cart

Unavailable

[H2]

The Humboldt GMT
Black / Horween Leather Strap

Rated 5.0 out of 5
117 Reviews
Based on 117 reviews

1,975.00

[H1] A LIFE OF DISCOVERY

The Humboldt GMT takes the classic design of our Humboldt 12-hr and elevates it with a GMT complication and a 24-hour bezel, allowing you to keep track of up to three time zones at once. Add in the anti-shock and anti-magnetic technology and you’ve got a watch that’s ready for adventure. The Humboldt line is inspired by Alexander von Humboldt, an 18th century explorer who spent his life traveling the world in the pursuit of knowledge. He influenced generations of discoveries throughout the world and was credited by Charles Darwin as the “greatest scientific traveler who ever lived.”

[H1] DETAILS MAKE THE DESIGN

The anti-fragile, pack your bags and go anywhere watch.

[H3]
The world is yours.

Our precision-machined, 120-click bi-directional bezel with ceramic click balls was engineered to exacting tolerances.
A quick-set adjustment allows you to independently set the 24-hour hand to easily track a second time zone. Use the external bezel and the fixed interior bezel together to keep track of three zones at once!

[H3]
The anti-fragile, anti-worry watch

Harmful electromagnetic fields are everywhere and bumps are inevitable. Our new anti-shock and anti-magnetic enclosure protect the movement from everyday life.
Using a clever system incorporating both an internal Faraday cage and an internal rubber stabilizer, electromagnetic fields are neutralized and the rate of impact and rebound is reduced. You’re good to go.

[H3]
It’s the little things

Building on the design of the Sandford, the Humboldt GMT hand and lumed bezel pip are inspired by Chase's childhood love of arrowheads and stone tools. The lollipop counter balance of the GMT hand fits inside the counter balance of the orange seconds hand perfectly as they sweep by one another. The shape is both unique and distinctive and has become an identifying design detail of Oak & Oscar.

[H3]
Sandwich dial goodness

The design of our two-layer sandwich dial creates an iconic architecture that is built for legibility. With high contrast features and the bright Super-LumiNova applied in strategic places, you’ll be sure to know the time wherever you go.

[H3]
Form meets function

With drilled lugs for easy strap changes, 20 ATM of water resistance (200 meters, 656 feet) so you can go get wet, and high contrast between the stainless steel bezel and two-layer sandwich dial, the Humboldt’s functional versatility means you can go anywhere and do everything.

[H3]
The Perfect Fit

We spent nearly two years researching bracelets and are pretty confident ours is one of the best out there. Our stainless steel bracelet sits comfortably on the wrist with a fully articulated link design that gradually tapers from the 20mm solid end links to the newly designed 16mm quick-adjust clasp. Yup, that means no tools required to adjust the fit on the fly. Ready to tackle the elements, the Oak & Oscar bracelet is built for comfort and durability.

[H3]
A Perfect Complement to any watch

Our nylon straps are made of a tightly-woven, rugged yet soft nylon material that is purpose made for adventure through the roughest of conditions. With custom orange stitching, the nylon strap is perfectly suited for life’s adventures and is included with every Humboldt GMT.

[H3]
Packaging with purpose

The Humboldt GMT is presented in a carefully designed, canvas watch wallet with leather accents, two gusseted suede watch pockets, and a zippered closure. Ideal for when saving space and weight are essential. And of course, it’s designed right here in Chicago.

[H1] RUGGED. RELIABLE. TESTED.

Powering the Humboldt GMT is the Swiss-made Sellita SW330, a rugged and reliable movement that combines time-tested dependability and remarkable accuracy. A quick-set adjustment allows you to independently set the 24-hour hand to simultaneously track multiple time zones. With a power reserve of 56 hours, quick-set date, 25 jewels and our iconic 4-star rotor all tucked in securely behind a protective solid caseback, we’re confident this movement will live up to the demands of the Humboldt GMT Owner.

[H3]
OWNER STORIES

The community that we've created together is one full of folks curious about the world, people who are experts in their fields and always in the pursuit of knowledge. These are their stories.

Read Stories

[H1] Our Team

I’m proud of Oak & Oscar. I’m proud of the amazing community we’ve created, that folks purchase our watches to celebrate milestones and that we work with some really amazing people. Everyone’s watch tells a story and it’s an honor to be part of that story.

[H3]
Chase Fancher

Founder

Founder, capital put-er-upper, risk taker and the guy who makes the coffee and pours the bourbon in the shop. Chase left an unfulfilling corporate job to start Oak & Oscar and find a better work life balance.
He spends his time designing, managing the team, making big plans and keeping Oscar, his mischievous dog, entertained at the Chicago-based shop.

[H3]
Nathan Bobinchak

Director of Watchmaking

A classically-trained watchmaker who gave up a life of screens for a life of screws. With official certification from the Swiss American Watchmakers Training Alliance at the Lititz Watch Technicum in Pennsylvania, Nathan has put his skills to work as a bench watchmaker and as a watchmaking instructor for the Horological Society of New York. As a native Detroiter, he’s excited to bring the art of watchmaking back home to the Midwest.

[H3]
Thomas Quinn

Creative Director

A typography nerd and Chicago native who has been working in a variety of creative/design roles for the last 2 decades. Thomas received his first automatic watch as a college graduation gift and has been collecting them ever since.
A fast food enthusiast and a Chicago sports fanatic, he'd happily talk your ear off about the Cubs or which establishment has the best fountain Coke.

[IMG: Oscar]

[H3]
Oscar

Chief Mascot

Oscar was the most lovable, welcoming shop dog in the world and we're all forever grateful for him.
When Oscar was in the shop, he was either sleeping on the couch, playing with his toy or barking at anyone who even gets near the door.
He would greet you with jumps and kisses and then settle down on the couch with you demanding pets or treats. Either way, he was king around here and knew it!

GOOD PEOPLE BUILD GREAT PRODUCTS

We believe design can and should inspire.Since 2015, we’ve partnered with good people to build high-quality watches, watch wallets, and other accessories that are beautiful, superbly crafted, and uniquely Oak & Oscar.Meet the partners we collaborate with to make your Oak & Oscar timepiece.

DISCOVER OUR PARTNERS

WE LOVE DOGS

That’s why a portion of every Oak & Oscar purchase goes toward helping One Tail at a Time, a local dog rescue committed to providing rescue and adoption services for dogs in need.