Starfish Project
(https://starfishproject.com) 📸 Data Snapshot: June 19, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
The authority is grounded in social impact rather than technical expertise. The site mentions a nomination for Social Enterprise UK’s National Social Enterprise Award, which is a verifiable third-party authority signal. A minor gap exists in the structured data, as the schema_json is a generic CollectionPage rather than a robust Organization or NGO schema with sameAs links to official registration or award bodies.
The site’s primary performance claim is social impact rather than product performance. The disconnect is low because the site provides ‘Stories of Hope’ as qualitative evidence for its quantitative claim of restoring hope. The blog entries are frequently updated, with the most recent post dated April 16, 2026, providing a current proof-trail for the claimed mission.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
/collections/gift-sets-1/
{
"@context": "http://schema.org",
"@type": "CollectionPage",
"description": " \nGift Sets\nEach beautifully gift-wrapped set features 2 - 4 curated styles at an exclusive price, each with a Story of Hope inside. Every set includes the option for a handwritten gift note to be included with your order. ",
"image": {
"@type": "ImageObject",
"height": 628,
"url": "https://www.starfishproject.com/cdn/shop/files/Website_Logo_1200x.png?v=1638022633",
"width": 1200
},
"name": "Gift Sets"
}
/collections/true-north-1/
{
"@context": "http://schema.org",
"@type": "CollectionPage",
"description": "True North Men's Collection",
"image": {
"@type": "ImageObject",
"height": 628,
"url": "https://www.starfishproject.com/cdn/shop/files/Website_Logo_1200x.png?v=1638022633",
"width": 1200
},
"name": "True North"
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 628 | 1 |
| /collections/gift-sets-1/ | 738 | 1 |
| /collections/true-north-1/ | 798 | 1 |
| /blogs/thestarfishblog/ | 445 | 1 |
This page presents a snapshot of public data from Starfish Project, captured on June 19, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Starfish Project: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://starfishproject.com to view the most current version of its content and see directly what this company is about and what it offers.