brandaireputation.com

Identity & Authority: Wallace Stuart – Signal Evidence & AI Readability

Wallace Stuart

(http://www.wallacestuart.co.uk) 📸 Data Snapshot: May 22, 2026
Identity & Authority — The Lens

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Identity & Authority Expert verifiability & Schema depth.
14 Impact Weight: 15 / 100
93% Reputation

Authority gaps are minimal. The business provides a physical address (73 Fore Street) and a verifiable telephone number. The structured data (JSON-LD) correctly identifies the LocalBusiness as an Organization with a physical Place, though the Person schema uses the initials ‘SWS’ instead of the full names of the owners mentioned in the text, representing a minor technical footprint gap.

The site demonstrates a rare alignment between marketing tone and practical demonstration. Instead of making bold, vague performance claims, it demonstrates competence by providing a ‘Guide to Making Funeral Arrangements’ that explains Coroner’s procedures and GP verification. The claim of being ‘affordable’ is supported by a dedicated page categorizing low-cost options like ‘Dawn Cremation’ and ‘Direct Cremation.’

Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.

🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema 
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Place",
            "@id": "https://wallacestuart.co.uk/#place",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "73 Fore Street",
                "addressLocality": "North Petherton, Bridgwater",
                "addressRegion": "Somerset",
                "postalCode": "TA6 6PZ",
                "addressCountry": "GB"
            }
        },
        {
            "@type": [
                "LocalBusiness",
                "Organization"
            ],
            "@id": "https://wallacestuart.co.uk/#organization",
            "name": "Wallace Stuart",
            "url": "https://wallacestuart.co.uk",
            "email": "hello@wallacestuart.co.uk",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "73 Fore Street",
                "addressLocality": "North Petherton, Bridgwater",
                "addressRegion": "Somerset",
                "postalCode": "TA6 6PZ",
                "addressCountry": "GB"
            },
            "logo": {
                "@type": "ImageObject",
                "@id": "https://wallacestuart.co.uk/#logo",
                "url": "https://wallacestuart.co.uk/wp-content/uploads/2020/10/logo.png",
                "contentUrl": "https://wallacestuart.co.uk/wp-content/uploads/2020/10/logo.png",
                "caption": "Wallace Stuart",
                "inLanguage": "en-GB",
                "width": "303",
                "height": "151"
            },
            "openingHours": [
                "Monday,Tuesday,Wednesday,Thursday,Friday,Saturday,Sunday 09:00-17:00"
            ],
            "legalName": "Wallace Stuart Limited",
            "location": {
                "@id": "https://wallacestuart.co.uk/#place"
            },
            "image": {
                "@id": "https://wallacestuart.co.uk/#logo"
            },
            "telephone": "+44-1278-664400"
        },
        {
            "@type": "WebSite",
            "@id": "https://wallacestuart.co.uk/#website",
            "url": "https://wallacestuart.co.uk",
            "name": "Wallace Stuart",
            "publisher": {
                "@id": "https://wallacestuart.co.uk/#organization"
            },
            "inLanguage": "en-GB",
            "potentialAction": {
                "@type": "SearchAction",
                "target": "https://wallacestuart.co.uk/?s={search_term_string}",
                "query-input": "required name=search_term_string"
            }
        },
        {
            "@type": "ImageObject",
            "@id": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png",
            "url": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png",
            "width": "1240",
            "height": "600",
            "caption": "Wallace Stuart, Lady Somerset Funeral Directors",
            "inLanguage": "en-GB"
        },
        {
            "@type": "WebPage",
            "@id": "https://wallacestuart.co.uk/#webpage",
            "url": "https://wallacestuart.co.uk/",
            "name": "Lady Funeral Directors in Bridgwater | Personal and Caring",
            "datePublished": "2020-10-13T09:43:48+01:00",
            "dateModified": "2026-03-06T12:08:22+00:00",
            "about": {
                "@id": "https://wallacestuart.co.uk/#organization"
            },
            "isPartOf": {
                "@id": "https://wallacestuart.co.uk/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png"
            },
            "inLanguage": "en-GB"
        },
        {
            "@type": "Person",
            "@id": "https://wallacestuart.co.uk/#author",
            "name": "SWS",
            "image": {
                "@type": "ImageObject",
                "@id": "https://secure.gravatar.com/avatar/b8188dad2f7514a7594669eeaf6617147bc2a595e861771e8686879d0d51854d?s=96&d=mm&r=g",
                "url": "https://secure.gravatar.com/avatar/b8188dad2f7514a7594669eeaf6617147bc2a595e861771e8686879d0d51854d?s=96&d=mm&r=g",
                "caption": "SWS",
                "inLanguage": "en-GB"
            },
            "worksFor": {
                "@id": "https://wallacestuart.co.uk/#organization"
            }
        },
        {
            "@type": "Article",
            "headline": "Lady Funeral Directors in Bridgwater | Personal and Caring",
            "keywords": "Lady funeral directors",
            "datePublished": "2020-10-13T09:43:48+01:00",
            "dateModified": "2026-03-06T12:08:22+00:00",
            "author": {
                "@id": "https://wallacestuart.co.uk/#author",
                "name": "SWS"
            },
            "publisher": {
                "@id": "https://wallacestuart.co.uk/#organization"
            },
            "description": "Compassionate lady funeral directors in Bridgwater, offering thoughtful guidance, gentle support & beautifully tailored funerals for families we serve.",
            "name": "Lady Funeral Directors in Bridgwater | Personal and Caring",
            "@id": "https://wallacestuart.co.uk/#richSnippet",
            "isPartOf": {
                "@id": "https://wallacestuart.co.uk/#webpage"
            },
            "image": {
                "@id": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png"
            },
            "inLanguage": "en-GB",
            "mainEntityOfPage": {
                "@id": "https://wallacestuart.co.uk/#webpage"
            }
        }
    ]
}
/lets-talk/ 
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Place",
            "@id": "https://wallacestuart.co.uk/#place",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "73 Fore Street",
                "addressLocality": "North Petherton, Bridgwater",
                "addressRegion": "Somerset",
                "postalCode": "TA6 6PZ",
                "addressCountry": "GB"
            }
        },
        {
            "@type": [
                "LocalBusiness",
                "Organization"
            ],
            "@id": "https://wallacestuart.co.uk/#organization",
            "name": "Wallace Stuart",
            "url": "https://wallacestuart.co.uk",
            "email": "hello@wallacestuart.co.uk",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "73 Fore Street",
                "addressLocality": "North Petherton, Bridgwater",
                "addressRegion": "Somerset",
                "postalCode": "TA6 6PZ",
                "addressCountry": "GB"
            },
            "logo": {
                "@type": "ImageObject",
                "@id": "https://wallacestuart.co.uk/#logo",
                "url": "https://wallacestuart.co.uk/wp-content/uploads/2020/10/logo.png",
                "contentUrl": "https://wallacestuart.co.uk/wp-content/uploads/2020/10/logo.png",
                "caption": "Wallace Stuart",
                "inLanguage": "en-GB",
                "width": "303",
                "height": "151"
            },
            "openingHours": [
                "Monday,Tuesday,Wednesday,Thursday,Friday,Saturday,Sunday 09:00-17:00"
            ],
            "legalName": "Wallace Stuart Limited",
            "location": {
                "@id": "https://wallacestuart.co.uk/#place"
            },
            "image": {
                "@id": "https://wallacestuart.co.uk/#logo"
            },
            "telephone": "+44-1278-664400"
        },
        {
            "@type": "WebSite",
            "@id": "https://wallacestuart.co.uk/#website",
            "url": "https://wallacestuart.co.uk",
            "name": "Wallace Stuart",
            "publisher": {
                "@id": "https://wallacestuart.co.uk/#organization"
            },
            "inLanguage": "en-GB"
        },
        {
            "@type": "ImageObject",
            "@id": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png",
            "url": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png",
            "width": "1240",
            "height": "600",
            "caption": "Wallace Stuart, Lady Somerset Funeral Directors",
            "inLanguage": "en-GB"
        },
        {
            "@type": "ContactPage",
            "@id": "https://wallacestuart.co.uk/lets-talk/#webpage",
            "url": "https://wallacestuart.co.uk/lets-talk/",
            "name": "Contact Wallace Stuart | Speak to Our Lady Funeral Directors",
            "datePublished": "2020-10-20T10:44:45+01:00",
            "dateModified": "2025-11-26T14:14:28+00:00",
            "isPartOf": {
                "@id": "https://wallacestuart.co.uk/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png"
            },
            "inLanguage": "en-GB"
        }
    ]
}
/news/ 
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Place",
            "@id": "https://wallacestuart.co.uk/#place",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "73 Fore Street",
                "addressLocality": "North Petherton, Bridgwater",
                "addressRegion": "Somerset",
                "postalCode": "TA6 6PZ",
                "addressCountry": "GB"
            }
        },
        {
            "@type": "LocalBusiness",
            "@id": "https://wallacestuart.co.uk/#organization",
            "name": "Wallace Stuart",
            "url": "https://wallacestuart.co.uk",
            "email": "hello@wallacestuart.co.uk",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "73 Fore Street",
                "addressLocality": "North Petherton, Bridgwater",
                "addressRegion": "Somerset",
                "postalCode": "TA6 6PZ",
                "addressCountry": "GB"
            },
            "logo": {
                "@type": "ImageObject",
                "@id": "https://wallacestuart.co.uk/#logo",
                "url": "https://wallacestuart.co.uk/wp-content/uploads/2020/10/logo.png",
                "contentUrl": "https://wallacestuart.co.uk/wp-content/uploads/2020/10/logo.png",
                "caption": "Wallace Stuart",
                "inLanguage": "en-GB",
                "width": "303",
                "height": "151"
            },
            "openingHours": [
                "Monday,Tuesday,Wednesday,Thursday,Friday,Saturday,Sunday 09:00-17:00"
            ],
            "legalName": "Wallace Stuart Limited",
            "location": {
                "@id": "https://wallacestuart.co.uk/#place"
            },
            "image": {
                "@id": "https://wallacestuart.co.uk/#logo"
            },
            "telephone": "+44-1278-664400"
        },
        {
            "@type": "WebSite",
            "@id": "https://wallacestuart.co.uk/#website",
            "url": "https://wallacestuart.co.uk",
            "name": "Wallace Stuart",
            "publisher": {
                "@id": "https://wallacestuart.co.uk/#organization"
            },
            "inLanguage": "en-GB"
        },
        {
            "@type": "CollectionPage",
            "@id": "https://wallacestuart.co.uk/news/#webpage",
            "url": "https://wallacestuart.co.uk/news/",
            "name": "News & Updates | Wallace Stuart Funeral Directors",
            "isPartOf": {
                "@id": "https://wallacestuart.co.uk/#website"
            },
            "inLanguage": "en-GB"
        }
    ]
}
/making-funeral-arrangements-guide/ 
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Place",
            "@id": "https://wallacestuart.co.uk/#place",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "73 Fore Street",
                "addressLocality": "North Petherton, Bridgwater",
                "addressRegion": "Somerset",
                "postalCode": "TA6 6PZ",
                "addressCountry": "GB"
            }
        },
        {
            "@type": [
                "LocalBusiness",
                "Organization"
            ],
            "@id": "https://wallacestuart.co.uk/#organization",
            "name": "Wallace Stuart",
            "url": "https://wallacestuart.co.uk",
            "email": "hello@wallacestuart.co.uk",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "73 Fore Street",
                "addressLocality": "North Petherton, Bridgwater",
                "addressRegion": "Somerset",
                "postalCode": "TA6 6PZ",
                "addressCountry": "GB"
            },
            "logo": {
                "@type": "ImageObject",
                "@id": "https://wallacestuart.co.uk/#logo",
                "url": "https://wallacestuart.co.uk/wp-content/uploads/2020/10/logo.png",
                "contentUrl": "https://wallacestuart.co.uk/wp-content/uploads/2020/10/logo.png",
                "caption": "Wallace Stuart",
                "inLanguage": "en-GB",
                "width": "303",
                "height": "151"
            },
            "openingHours": [
                "Monday,Tuesday,Wednesday,Thursday,Friday,Saturday,Sunday 09:00-17:00"
            ],
            "legalName": "Wallace Stuart Limited",
            "location": {
                "@id": "https://wallacestuart.co.uk/#place"
            },
            "image": {
                "@id": "https://wallacestuart.co.uk/#logo"
            },
            "telephone": "+44-1278-664400"
        },
        {
            "@type": "WebSite",
            "@id": "https://wallacestuart.co.uk/#website",
            "url": "https://wallacestuart.co.uk",
            "name": "Wallace Stuart",
            "publisher": {
                "@id": "https://wallacestuart.co.uk/#organization"
            },
            "inLanguage": "en-GB"
        },
        {
            "@type": "ImageObject",
            "@id": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png",
            "url": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png",
            "width": "1240",
            "height": "600",
            "caption": "Wallace Stuart, Lady Somerset Funeral Directors",
            "inLanguage": "en-GB"
        },
        {
            "@type": "WebPage",
            "@id": "https://wallacestuart.co.uk/making-funeral-arrangements-guide/#webpage",
            "url": "https://wallacestuart.co.uk/making-funeral-arrangements-guide/",
            "name": "Your Guide to Making Funeral Arrangements - What's next?",
            "datePublished": "2020-10-20T10:44:26+01:00",
            "dateModified": "2024-05-31T10:24:29+01:00",
            "isPartOf": {
                "@id": "https://wallacestuart.co.uk/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png"
            },
            "inLanguage": "en-GB"
        },
        {
            "@type": "Person",
            "@id": "https://wallacestuart.co.uk/making-funeral-arrangements-guide/#author",
            "name": "SWS",
            "image": {
                "@type": "ImageObject",
                "@id": "https://secure.gravatar.com/avatar/b8188dad2f7514a7594669eeaf6617147bc2a595e861771e8686879d0d51854d?s=96&d=mm&r=g",
                "url": "https://secure.gravatar.com/avatar/b8188dad2f7514a7594669eeaf6617147bc2a595e861771e8686879d0d51854d?s=96&d=mm&r=g",
                "caption": "SWS",
                "inLanguage": "en-GB"
            },
            "worksFor": {
                "@id": "https://wallacestuart.co.uk/#organization"
            }
        },
        {
            "@type": "Article",
            "headline": "Your Guide to Making Funeral Arrangements - What's next?",
            "keywords": "making funeral arrangements",
            "datePublished": "2020-10-20T10:44:26+01:00",
            "dateModified": "2024-05-31T10:24:29+01:00",
            "author": {
                "@id": "https://wallacestuart.co.uk/making-funeral-arrangements-guide/#author",
                "name": "SWS"
            },
            "publisher": {
                "@id": "https://wallacestuart.co.uk/#organization"
            },
            "description": "Your guide to making funeral arrangements - the processes explained and the options explored. And, if you need help, we are on hand.",
            "name": "Your Guide to Making Funeral Arrangements - What's next?",
            "@id": "https://wallacestuart.co.uk/making-funeral-arrangements-guide/#richSnippet",
            "isPartOf": {
                "@id": "https://wallacestuart.co.uk/making-funeral-arrangements-guide/#webpage"
            },
            "image": {
                "@id": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png"
            },
            "inLanguage": "en-GB",
            "mainEntityOfPage": {
                "@id": "https://wallacestuart.co.uk/making-funeral-arrangements-guide/#webpage"
            }
        }
    ]
}
/code-of-practice/ 
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Place",
            "@id": "https://wallacestuart.co.uk/#place",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "73 Fore Street",
                "addressLocality": "North Petherton, Bridgwater",
                "addressRegion": "Somerset",
                "postalCode": "TA6 6PZ",
                "addressCountry": "GB"
            }
        },
        {
            "@type": [
                "LocalBusiness",
                "Organization"
            ],
            "@id": "https://wallacestuart.co.uk/#organization",
            "name": "Wallace Stuart",
            "url": "https://wallacestuart.co.uk",
            "email": "hello@wallacestuart.co.uk",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "73 Fore Street",
                "addressLocality": "North Petherton, Bridgwater",
                "addressRegion": "Somerset",
                "postalCode": "TA6 6PZ",
                "addressCountry": "GB"
            },
            "logo": {
                "@type": "ImageObject",
                "@id": "https://wallacestuart.co.uk/#logo",
                "url": "https://wallacestuart.co.uk/wp-content/uploads/2020/10/logo.png",
                "contentUrl": "https://wallacestuart.co.uk/wp-content/uploads/2020/10/logo.png",
                "caption": "Wallace Stuart",
                "inLanguage": "en-GB",
                "width": "303",
                "height": "151"
            },
            "openingHours": [
                "Monday,Tuesday,Wednesday,Thursday,Friday,Saturday,Sunday 09:00-17:00"
            ],
            "legalName": "Wallace Stuart Limited",
            "location": {
                "@id": "https://wallacestuart.co.uk/#place"
            },
            "image": {
                "@id": "https://wallacestuart.co.uk/#logo"
            },
            "telephone": "+44-1278-664400"
        },
        {
            "@type": "WebSite",
            "@id": "https://wallacestuart.co.uk/#website",
            "url": "https://wallacestuart.co.uk",
            "name": "Wallace Stuart",
            "publisher": {
                "@id": "https://wallacestuart.co.uk/#organization"
            },
            "inLanguage": "en-GB"
        },
        {
            "@type": "ImageObject",
            "@id": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png",
            "url": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png",
            "width": "1240",
            "height": "600",
            "caption": "Wallace Stuart, Lady Somerset Funeral Directors",
            "inLanguage": "en-GB"
        },
        {
            "@type": "WebPage",
            "@id": "https://wallacestuart.co.uk/code-of-practice/#webpage",
            "url": "https://wallacestuart.co.uk/code-of-practice/",
            "name": "Funeral Services Code of Practice | Wallace Stuart",
            "datePublished": "2024-08-08T15:28:30+01:00",
            "dateModified": "2024-08-09T11:31:46+01:00",
            "isPartOf": {
                "@id": "https://wallacestuart.co.uk/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png"
            },
            "inLanguage": "en-GB"
        },
        {
            "@type": "Person",
            "@id": "https://wallacestuart.co.uk/code-of-practice/#author",
            "name": "SWS",
            "image": {
                "@type": "ImageObject",
                "@id": "https://secure.gravatar.com/avatar/b8188dad2f7514a7594669eeaf6617147bc2a595e861771e8686879d0d51854d?s=96&d=mm&r=g",
                "url": "https://secure.gravatar.com/avatar/b8188dad2f7514a7594669eeaf6617147bc2a595e861771e8686879d0d51854d?s=96&d=mm&r=g",
                "caption": "SWS",
                "inLanguage": "en-GB"
            },
            "worksFor": {
                "@id": "https://wallacestuart.co.uk/#organization"
            }
        },
        {
            "@type": "Article",
            "headline": "Funeral Services Code of Practice | Wallace Stuart",
            "keywords": "Code of Practice",
            "datePublished": "2024-08-08T15:28:30+01:00",
            "dateModified": "2024-08-09T11:31:46+01:00",
            "author": {
                "@id": "https://wallacestuart.co.uk/code-of-practice/#author",
                "name": "SWS"
            },
            "publisher": {
                "@id": "https://wallacestuart.co.uk/#organization"
            },
            "description": "We are proud to be members of  SAIF and as such are governed by their strict code of practice which helps ensure that we deliver a great service with care.",
            "name": "Funeral Services Code of Practice | Wallace Stuart",
            "@id": "https://wallacestuart.co.uk/code-of-practice/#richSnippet",
            "isPartOf": {
                "@id": "https://wallacestuart.co.uk/code-of-practice/#webpage"
            },
            "image": {
                "@id": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png"
            },
            "inLanguage": "en-GB",
            "mainEntityOfPage": {
                "@id": "https://wallacestuart.co.uk/code-of-practice/#webpage"
            }
        }
    ]
}
/funeral-prices/ 
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Place",
            "@id": "https://wallacestuart.co.uk/#place",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "73 Fore Street",
                "addressLocality": "North Petherton, Bridgwater",
                "addressRegion": "Somerset",
                "postalCode": "TA6 6PZ",
                "addressCountry": "GB"
            }
        },
        {
            "@type": [
                "LocalBusiness",
                "Organization"
            ],
            "@id": "https://wallacestuart.co.uk/#organization",
            "name": "Wallace Stuart",
            "url": "https://wallacestuart.co.uk",
            "email": "hello@wallacestuart.co.uk",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "73 Fore Street",
                "addressLocality": "North Petherton, Bridgwater",
                "addressRegion": "Somerset",
                "postalCode": "TA6 6PZ",
                "addressCountry": "GB"
            },
            "logo": {
                "@type": "ImageObject",
                "@id": "https://wallacestuart.co.uk/#logo",
                "url": "https://wallacestuart.co.uk/wp-content/uploads/2020/10/logo.png",
                "contentUrl": "https://wallacestuart.co.uk/wp-content/uploads/2020/10/logo.png",
                "caption": "Wallace Stuart",
                "inLanguage": "en-GB",
                "width": "303",
                "height": "151"
            },
            "openingHours": [
                "Monday,Tuesday,Wednesday,Thursday,Friday,Saturday,Sunday 09:00-17:00"
            ],
            "legalName": "Wallace Stuart Limited",
            "location": {
                "@id": "https://wallacestuart.co.uk/#place"
            },
            "image": {
                "@id": "https://wallacestuart.co.uk/#logo"
            },
            "telephone": "+44-1278-664400"
        },
        {
            "@type": "WebSite",
            "@id": "https://wallacestuart.co.uk/#website",
            "url": "https://wallacestuart.co.uk",
            "name": "Wallace Stuart",
            "publisher": {
                "@id": "https://wallacestuart.co.uk/#organization"
            },
            "inLanguage": "en-GB"
        },
        {
            "@type": "ImageObject",
            "@id": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png",
            "url": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png",
            "width": "1240",
            "height": "600",
            "caption": "Wallace Stuart, Lady Somerset Funeral Directors",
            "inLanguage": "en-GB"
        },
        {
            "@type": "WebPage",
            "@id": "https://wallacestuart.co.uk/funeral-prices/#webpage",
            "url": "https://wallacestuart.co.uk/funeral-prices/",
            "name": "Funeral Prices | Somerset Lady Funeral Directors",
            "datePublished": "2020-10-20T10:44:22+01:00",
            "dateModified": "2026-01-06T21:00:36+00:00",
            "isPartOf": {
                "@id": "https://wallacestuart.co.uk/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png"
            },
            "inLanguage": "en-GB"
        },
        {
            "@type": "Person",
            "@id": "https://wallacestuart.co.uk/funeral-prices/#author",
            "name": "SWS",
            "image": {
                "@type": "ImageObject",
                "@id": "https://secure.gravatar.com/avatar/b8188dad2f7514a7594669eeaf6617147bc2a595e861771e8686879d0d51854d?s=96&d=mm&r=g",
                "url": "https://secure.gravatar.com/avatar/b8188dad2f7514a7594669eeaf6617147bc2a595e861771e8686879d0d51854d?s=96&d=mm&r=g",
                "caption": "SWS",
                "inLanguage": "en-GB"
            },
            "worksFor": {
                "@id": "https://wallacestuart.co.uk/#organization"
            }
        },
        {
            "@type": "Article",
            "headline": "Funeral Prices | Somerset Lady Funeral Directors",
            "keywords": "funeral prices",
            "datePublished": "2020-10-20T10:44:22+01:00",
            "dateModified": "2026-01-06T21:00:36+00:00",
            "author": {
                "@id": "https://wallacestuart.co.uk/funeral-prices/#author",
                "name": "SWS"
            },
            "publisher": {
                "@id": "https://wallacestuart.co.uk/#organization"
            },
            "description": "We are always transparent about funeral prices and options so you can be comfortable in making the right choice for you.",
            "name": "Funeral Prices | Somerset Lady Funeral Directors",
            "@id": "https://wallacestuart.co.uk/funeral-prices/#richSnippet",
            "isPartOf": {
                "@id": "https://wallacestuart.co.uk/funeral-prices/#webpage"
            },
            "image": {
                "@id": "https://wallacestuart.co.uk/wp-content/uploads/2020/11/wallace-logo.png"
            },
            "inLanguage": "en-GB",
            "mainEntityOfPage": {
                "@id": "https://wallacestuart.co.uk/funeral-prices/#webpage"
            }
        }
    ]
}
🛡️ Trust Signals — external proof links that back the declared identity
59Review mentions (all pages)
6External proof links (all pages)
PageReviewsProof links
/ (home) 11 1
/lets-talk/ 9 1
/news/ 10 1
/making-funeral-arrangements-guide/ 10 1
/code-of-practice/ 9 1
/funeral-prices/ 10 1
Explore the other reputation pillars for Wallace Stuart
Information Density → Semantic Coherence → Trust & Proof → Commodity Fingerprint →
Analysis Disclosure & Source Attribution

This page presents a snapshot of public data from Wallace Stuart, captured on May 22, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.

Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.

Notice to Wallace Stuart: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.

Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.

To all users: You are encouraged to visit the live site at http://www.wallacestuart.co.uk to view the most current version of its content and see directly what this company is about and what it offers.