Semantic Coherence: Wesfarmers โ€“ Signal Evidence & AI Readability

Wesfarmers

(https://wesfarmers.com.au) ๐Ÿ“ธ Data Snapshot: June 20, 2026
Semantic Coherence โ€” The Lens

Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.

Semantic Coherence Homepage promise vs. Sub-page reality.
19 Impact Weight: 20 / 100
95% Reputation

There is virtually zero semantic drift between the homepage signal and sub-page substance. The homepage positions Wesfarmers as a ‘leading Australian listed company’ focused on shareholder returns, and the Investor Centre and Sustainability pages provide the exhaustive data, annual reports, and ASX announcements necessary to support that claim. The transition from high-level objective to granular divisional outcomes (Bunnings, Kmart, WesCEF) is structurally sound.

Semantic Coherence is read from the heading hierarchy first: what each page announces in its H1 and headings, then whether the body actually delivers on it. Below is the structure the engine mapped, followed by the clean text to check for drift between promise and reality.

๐Ÿ—๏ธ Semantic Structure โ€” heading hierarchy & page identity (the promise the page makes)
HOMEPAGE Home – Wesfarmers (https://wesfarmers.com.au)
Title

Home – Wesfarmers

Meta

Our diverse businesses cover: home improvement, outdoor living and building materials; general merchandise and apparel; office and technology products; health, beauty and wellbeing products; wholesale pharmacy distribution; manufacturing and distribution of chemicals and fertilisers; mine development and construction; industrial and safety product distribution; retail and commercial energy supply; and a data a digital ecosystem.

H1 Delivering value today & tomorrow
H2 Share Price
H2 Latest News
H2 2026 Half-year results
H2 2026 Half-year results with Rob Scott
H2 Wesfarmers Chairman succession
H2 2025 Annual Report
H2 2025 Wesfarmers Modern Slavery Statement
H2 Our reconciliation journey
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER Investors (https://wesfarmers.com.au/investor-centre/)
Title

Investors

H1 INVESTOR CENTRE
H2 Share Price
H2 Your Shareholding
H2 Company News & Performance
H2 Debt Investors
H2 Latest News
H2 Featured
H2 2026 Half-year Results
H2 Annual Report 2025
H2 Results and presentations
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER Share price (https://wesfarmers.com.au/investor-centre/your-shareholding/share-price/)
Title

Share price

H1 Share Price
H2 Related
NAV_HEADER_REPEATED_FOOTER FY2024 (https://wesfarmers.com.au/sustainability/fy2024/)
Title

FY2024

H1 Our Priorities
H3 People development, diversity and inclusion
H3 Advancing reconciliation
H3 Health, safety and wellbeing
H3 Ethical sourcing and human rights
H3 Economic and community contributions
H3 Product quality, safety and standards
H3 Data and cyber security
H3 Circular economy
H3 Climate resilience
H3 Governance, compliance, conduct and ethics
H3 Wesfarmers and the United Nations Sustainable Development Goals
H4 Material Issues
H4 Approach
H4 Selected FY2022 outcomes
H4 Material Issues
H4 Approach
H4 Selected FY2022 outcomes
H4 Material Issues
H4 Approach
H4 Selected FY2022 outcomes
H4 Material Issues
H4 Approach
H4 Selected FY2022 outcomes
H4 Material Issues
H4 Approach
H4 Selected FY2022 outcomes
H4 Material Issues
H4 Approach
H4 Selected FY2022 outcomes
๐Ÿ“ The Narrative โ€” clean text per page (homepage promise vs. sub-page reality)
HOMEPAGE (https://wesfarmers.com.au) Home – Wesfarmers
[H1] Delivering value today & tomorrow

Wesfarmers is a leading Australian listed company. The focus of our diverse operations is to provide a satisfactory return to our shareholders.

Visit Investor Centre

[H2] Share Price

$85.76

๎ ฑ
-0.02-0.02%

UPDATED: 19 Jun 2026 16:10:05 AEST

[H2] Latest News

2026 Strategy Briefing Day presentation
Initial Director's Interest Notice - K MacKenzie

[H2] 2026 Half-year results

Click here for more information

[IMG: 2024 Half-year results with Rob Scott]

[H2] 2026 Half-year results with Rob Scott

Click here to watch more

[IMG: Wesfarmers Chairman succession - Ken MacKenzie]

[H2] Wesfarmers Chairman succession

Click here for more information

[H2] 2025 Annual Report

Click here to read more

[IMG: 2025 Modern Slavery Statement]

[H2] 2025 Wesfarmers Modern Slavery Statement

Click here for more information

[IMG: Reconciliation banner image]

[H2] Our reconciliation journey

Click here for more information

[H2]
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SUB-PAGE (https://wesfarmers.com.au/investor-centre/) Investors
[H1] INVESTOR CENTRE

[H2] Share Price

$85.76

๎ ฑ
-0.02-0.02%

ExchangeASX
CurrencyAUD
Updated19 Jun 2026 16:10:05 AEST

[H2] Your Shareholding
Dividend informationKey datesShare price Share registryAnnual general meetingsShareholder communications Capital ManagementFrequently asked questions

[H2] Company News & Performance
Results & presentationsReportsOur approach to SustainabilityASX announcementsDelivering our objectiveFive-year financial historyCorporate Transactions

[H2] Debt Investors

[H2] Latest News

09.06.26
2026 Strategy Briefing Day presentation

05.06.26
Initial Director's Interest Notice - K MacKenzie

[H2] Featured

[H2] 2026 Half-year Results

Click here for details

[H2] Annual Report 2025

Read our most recent annual report.

[H2] Results and presentations

View the latest information.
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SUB-PAGE ยท THIN (https://wesfarmers.com.au/investor-centre/your-shareholding/share-price/) Share price
[H1] Share Price

[H2] Related
2026 Half-year results2025 Annual Report2025 Sustainability websiteSubscribe to Newsfeed
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SUB-PAGE (https://wesfarmers.com.au/sustainability/fy2024/) FY2024
FY2024 REPORTING

[IMG: Sustainability at Wesfarmers]

Sustainability is core to the Wesfarmers Way. Our primary objective, value-creating strategies,
and values embed care for people and planet, across the Group.

Read More

[H1] Our Priorities

[H3] People development, diversity and inclusion

Read More

[H3] Advancing reconciliation

Read More

[H3] Health, safety and wellbeing

Read More

[H3] Ethical sourcing and human rights

Read More

[H3] Economic and community contributions

Read More

[H3] Product quality, safety and standards

Read More

[H3] Data and cyber security

Read More

[H3] Circular economy

Read More

[H3] Climate resilience

Read More

[H3] Governance, compliance, conduct and ethics

Read More

[H1] Our Businesses

View the material sustainability priorities our businesses managed in the 2024 financial year

[IMG: Bunnings]

[IMG: Kmart]

[IMG: Chemical, Energy and Fertilisers]

[IMG: Officeworks]

[IMG: Industrial and Safety]

[IMG: OneDigital]

[IMG: Health]

[H1] FY2024 Stories

Waste audits

Read More

Enhancing Ethical Sourcing - Wesfarmers Health Implements New Procedures for Supply Chain Visibility and Risk Management

Read More

Focus on everyday lowest prices

Read More

Kmart Wishing Tree supporting communities in need

Read More

Move to a new clean, green, zero-carbon office

Read More

Restoring Aus planting milestone, habitat restored

Read More

Officeworks improves factory audit program

Read More

Strengthening Workwear Group governance framework

Read More

Ammonia plant emission reductions

Read More

Officeworks Circularity

Read More

Aboriginal Procurement Working Group

Read More

Officeworks Indigenous Affairs

Read More

iScience

Read More

Supporting sustainable agriculture

Read More

WesCEF partnerships

Read More

Ernst and Young (EY) has provided limited assurance over the content of these financial year 2022 sustainability disclosures, including the data provided.
The EY assurance statement can be found here.

[H1] Sustainability at Wesfarmers

Sustainability is core to the Wesfarmers Way. Our primary objective, value-creating strategies, and values embed care
for people and planet, across the Group.

We understand that long-term success requires us to look after our team members, anticipate the needs of our customers,
treat our suppliers ethically and fairly, invest in our local communities, take care of the environment, and behave with
honesty and integrity. These well-established pillars underscore all of our work, from business management and strategy
through to capital allocation, knowing that actions aligned with these pillars create long-term sustainable value for all stakeholders.

This website includes information about those sustainability issues that we and our stakeholders have identified most material.
Most importantly, our approach to the management of these issues is focused on driving positive, sustainable long-term outcomes.

Wesfarmers sustainability disclosures are prepared in accordance with the Global Reporting Initiative (GRI) and linked
to the United Nations Sustainable Development Goals.

ร—

[H1] Team members

[H4] Material Issues

People development, diversity and inclusion

Advancing reconciliation

Safety, health and wellbeing

[H4] Approach

Looking after our team members and providing a safe and fulfilling work environment
We support gender balance, and employment parity for Indigenous team members because diverse teams
perform better. Safe and fulfilling workplaces strengthen business productivity and performance and
team member retention and engagement.

[H4] Selected FY2022 outcomes

9.2
Total Recordable Injury Frequency Rate representing a 4.2% improvement on FY2021

3,601
or 3.3% of Australian team members identify as Indigenous Australians, with employment
parity regained in late 2021

[H1] Suppliers

[H4] Material Issues

Ethical sourcing and human rights

[H4] Approach

Engaging fairly with our suppliers and sourcing ethically and sustainably
By sourcing products and services in a responsible,
sustainable way, we strengthen critical supplier
relationships and support workers in our supply chain.
Customers value our ethical approach.

[H4] Selected FY2022 outcomes

4,355
supplier sites in the
ethical sourcing
program with 2,651 or
61% monitored during
the year

98%
of reportable breaches
were or are being
remediated, improving
conditions for workers
in our supply chain

[H1] Communities

[H4] Material Issues

Economic and community contribution

[H4] Approach

Supporting the communities in which we operate
By being connected to and invested in our local
communities, we help them to succeed. Connected
and creative communities are more agile, inclusive and
innovative.

[H4] Selected FY2022 outcomes

$53.7m
in direct and indirect
contributions
to community
organisations,
principally in Australia
and New Zealand

45,000
visitors to
Ever
Present: First Peoples
Art of Australia
during
its presentation at the
Art Gallery of Western
Australia

[H1] Customers

[H4] Material Issues

Product quality, safety and standards

Data and cyber security

[H4] Approach

Anticipating the needs of our customers and delivering competitive goods and services
Our businesses perform better when providing
customers with affordable, safe and reliable products
and services. By investing to ensure products and
services are safe, Wesfarmers builds confidence
among customers which strengthens its businesses.

[H4] Selected FY2022 outcomes

100m+
digital interactions
with customers
each month with
operations maintained
during COVID-related
lockdown

OnePass
established to provide
members with
additional benefits and
convenience when
shopping with our
retail businesses

[H1] Environment

[H4] Material Issues

Circular economy

Climate resilience

[H4] Approach

Taking care of the environment
Being nature and climate-aware builds resilience
and creates opportunities for our businesses.
Managing resources responsibly resonates with
our team members and customers, reduces our
environmental impact and enhances our reputation.

[H4] Selected FY2022 outcomes

7.4%
reduction in Scope 1
and 2 market-based emissions relative to FY2021, excluding the Health division

69.6%
of operational waste
recovered and diverted from landfill

[H1] Integrity and honesty

[H4] Material Issues

Governance, corporate conduct and ethics

[H4] Approach

Acting with integrity and honesty in all our dealings
Board oversight of sustainability risks and opportunities
and robust governance promote accountability,
transparency and achievement of sustainable
outcomes across the Group.

[H4] Selected FY2022 outcomes

Renumeration
for senior executives
included consideration
of financial performance
and other matters
including safety and
other sustainability issues

ESG data
with new, additional
metrics monitored to
support governance
and reported to increase transparency

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