Identity & Authority: Neogrid – Signal Evidence & AI Readability

Neogrid

(https://neogrid.com) 📸 Data Snapshot: May 24, 2026
Identity & Authority — The Lens

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Identity & Authority Expert verifiability & Schema depth.
13 Impact Weight: 15 / 100
87% Reputation

There are minor authority gaps regarding the human element of the business. While the Organization schema is technical and includes sameAs links to all major social profiles, the site lacks Person schema or named experts despite frequently prompting users to ‘Talk to a Specialist.’ As of the May 2026 audit, the reliance on 2023 market data for supermarket ticket averages suggests slightly aging authority on current trends.

The performance claims are bold but consistently tied to named entities (Solar Coca-Cola, Panvel, Ypê), which mitigates the BS factor. The claim of reducing processing time from 4 hours to 10 minutes is a specific technical deliverable that is more likely to be a measurable KPI than a marketing exaggeration. The disconnect is purely technical (lack of linked proof) rather than conceptual.

Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.

🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "CollectionPage",
            "@id": "https://neogrid.com/",
            "url": "https://neogrid.com/",
            "name": "Neogrid",
            "isPartOf": {
                "@id": "https://neogrid.com/#website"
            },
            "about": {
                "@id": "https://neogrid.com/#organization"
            },
            "description": "Soluções de ponta a ponta para a gestão da sua empresa",
            "breadcrumb": {
                "@id": "https://neogrid.com/#breadcrumb"
            },
            "inLanguage": "pt-BR"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://neogrid.com/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Início"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://neogrid.com/#website",
            "url": "https://neogrid.com/",
            "name": "Neogrid",
            "description": "Soluções de ponta a ponta para a gestão da sua empresa",
            "publisher": {
                "@id": "https://neogrid.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://neogrid.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "pt-BR"
        },
        {
            "@type": "Organization",
            "@id": "https://neogrid.com/#organization",
            "name": "Neogrid",
            "url": "https://neogrid.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "pt-BR",
                "@id": "https://neogrid.com/#/schema/logo/image/",
                "url": "https://neogrid.com/wp-content/uploads/2024/04/logo__azul.png",
                "contentUrl": "https://neogrid.com/wp-content/uploads/2024/04/logo__azul.png",
                "width": 5334,
                "height": 1705,
                "caption": "Neogrid"
            },
            "image": {
                "@id": "https://neogrid.com/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/Neogrid",
                "https://x.com/neogrid",
                "https://www.linkedin.com/company/neogrid",
                "https://www.instagram.com/neogrid",
                "https://www.youtube.com/user/neogridscm"
            ]
        }
    ]
}
/fale-com-um-especialista/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://neogrid.com/fale-com-um-especialista/",
            "url": "https://neogrid.com/fale-com-um-especialista/",
            "name": "Fale com um especialista | Neogrid",
            "isPartOf": {
                "@id": "https://neogrid.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://neogrid.com/fale-com-um-especialista/#primaryimage"
            },
            "image": {
                "@id": "https://neogrid.com/fale-com-um-especialista/#primaryimage"
            },
            "thumbnailUrl": "https://neogrid.com/wp-content/uploads/2024/03/ff3730c4-f395-da26-8669-d0f655eb82a6.png",
            "datePublished": "2024-03-20T14:31:52+00:00",
            "dateModified": "2025-10-08T19:42:50+00:00",
            "description": "Fale com um especialista da Neogrid e entenda na prática como ajudamos o varejo e a indústria a vender mais.",
            "breadcrumb": {
                "@id": "https://neogrid.com/fale-com-um-especialista/#breadcrumb"
            },
            "inLanguage": "pt-BR",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://neogrid.com/fale-com-um-especialista/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "pt-BR",
            "@id": "https://neogrid.com/fale-com-um-especialista/#primaryimage",
            "url": "https://neogrid.com/wp-content/uploads/2024/03/ff3730c4-f395-da26-8669-d0f655eb82a6.png",
            "contentUrl": "https://neogrid.com/wp-content/uploads/2024/03/ff3730c4-f395-da26-8669-d0f655eb82a6.png",
            "width": 1200,
            "height": 628,
            "caption": "Canais de contato com a ouvidoria da Neogrid"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://neogrid.com/fale-com-um-especialista/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Início",
                    "item": "https://neogrid.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Fale com um especialista"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://neogrid.com/#website",
            "url": "https://neogrid.com/",
            "name": "Neogrid",
            "description": "Soluções de ponta a ponta para a gestão da sua empresa",
            "publisher": {
                "@id": "https://neogrid.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://neogrid.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "pt-BR"
        },
        {
            "@type": "Organization",
            "@id": "https://neogrid.com/#organization",
            "name": "Neogrid",
            "url": "https://neogrid.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "pt-BR",
                "@id": "https://neogrid.com/#/schema/logo/image/",
                "url": "https://neogrid.com/wp-content/uploads/2024/04/logo__azul.png",
                "contentUrl": "https://neogrid.com/wp-content/uploads/2024/04/logo__azul.png",
                "width": 5334,
                "height": 1705,
                "caption": "Neogrid"
            },
            "image": {
                "@id": "https://neogrid.com/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/Neogrid",
                "https://x.com/neogrid",
                "https://www.linkedin.com/company/neogrid",
                "https://www.instagram.com/neogrid",
                "https://www.youtube.com/user/neogridscm"
            ]
        }
    ]
}
/arker/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://neogrid.com/arker/",
            "url": "https://neogrid.com/arker/",
            "name": "Arker - Gestão de verbas comerciais | Neogrid",
            "isPartOf": {
                "@id": "https://neogrid.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://neogrid.com/arker/#primaryimage"
            },
            "image": {
                "@id": "https://neogrid.com/arker/#primaryimage"
            },
            "thumbnailUrl": "https://neogrid.com/wp-content/uploads/2024/03/arker-e1710946561254.jpg",
            "datePublished": "2024-03-20T01:29:22+00:00",
            "dateModified": "2026-03-06T18:51:46+00:00",
            "description": "Conheça a Arker, solução de gestão de verbas comerciais que controle, visibilidade e assertividade na gestão de contratos.",
            "breadcrumb": {
                "@id": "https://neogrid.com/arker/#breadcrumb"
            },
            "inLanguage": "pt-BR",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://neogrid.com/arker/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "pt-BR",
            "@id": "https://neogrid.com/arker/#primaryimage",
            "url": "https://neogrid.com/wp-content/uploads/2024/03/arker-e1710946561254.jpg",
            "contentUrl": "https://neogrid.com/wp-content/uploads/2024/03/arker-e1710946561254.jpg",
            "width": 1333,
            "height": 1333,
            "caption": "Arker | Gestão de Verbas Comerciais"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://neogrid.com/arker/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Início",
                    "item": "https://neogrid.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Gestão de verba e contratos comerciais"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://neogrid.com/#website",
            "url": "https://neogrid.com/",
            "name": "Neogrid",
            "description": "Soluções de ponta a ponta para a gestão da sua empresa",
            "publisher": {
                "@id": "https://neogrid.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://neogrid.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "pt-BR"
        },
        {
            "@type": "Organization",
            "@id": "https://neogrid.com/#organization",
            "name": "Neogrid",
            "url": "https://neogrid.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "pt-BR",
                "@id": "https://neogrid.com/#/schema/logo/image/",
                "url": "https://neogrid.com/wp-content/uploads/2024/04/logo__azul.png",
                "contentUrl": "https://neogrid.com/wp-content/uploads/2024/04/logo__azul.png",
                "width": 5334,
                "height": 1705,
                "caption": "Neogrid"
            },
            "image": {
                "@id": "https://neogrid.com/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/Neogrid",
                "https://x.com/neogrid",
                "https://www.linkedin.com/company/neogrid",
                "https://www.instagram.com/neogrid",
                "https://www.youtube.com/user/neogridscm"
            ]
        }
    ]
}
/neolog/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://neogrid.com/neolog/",
            "url": "https://neogrid.com/neolog/",
            "name": "Neolog | Neogrid",
            "isPartOf": {
                "@id": "https://neogrid.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://neogrid.com/neolog/#primaryimage"
            },
            "image": {
                "@id": "https://neogrid.com/neolog/#primaryimage"
            },
            "thumbnailUrl": "https://neogrid.com/wp-content/uploads/2024/03/winn-e1710969904569.jpg",
            "datePublished": "2024-03-20T15:41:07+00:00",
            "dateModified": "2025-10-23T19:17:05+00:00",
            "description": "Conheça a solução Neolog, portal colaborativo onde varejos e fornecedores operaram em sinergia para melhorar a qualidade do nível de serviço.",
            "breadcrumb": {
                "@id": "https://neogrid.com/neolog/#breadcrumb"
            },
            "inLanguage": "pt-BR",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://neogrid.com/neolog/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "pt-BR",
            "@id": "https://neogrid.com/neolog/#primaryimage",
            "url": "https://neogrid.com/wp-content/uploads/2024/03/winn-e1710969904569.jpg",
            "contentUrl": "https://neogrid.com/wp-content/uploads/2024/03/winn-e1710969904569.jpg",
            "width": 1333,
            "height": 1333,
            "caption": "Solução Neolog da Neogrid"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://neogrid.com/neolog/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Início",
                    "item": "https://neogrid.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Neolog"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://neogrid.com/#website",
            "url": "https://neogrid.com/",
            "name": "Neogrid",
            "description": "Soluções de ponta a ponta para a gestão da sua empresa",
            "publisher": {
                "@id": "https://neogrid.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://neogrid.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "pt-BR"
        },
        {
            "@type": "Organization",
            "@id": "https://neogrid.com/#organization",
            "name": "Neogrid",
            "url": "https://neogrid.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "pt-BR",
                "@id": "https://neogrid.com/#/schema/logo/image/",
                "url": "https://neogrid.com/wp-content/uploads/2024/04/logo__azul.png",
                "contentUrl": "https://neogrid.com/wp-content/uploads/2024/04/logo__azul.png",
                "width": 5334,
                "height": 1705,
                "caption": "Neogrid"
            },
            "image": {
                "@id": "https://neogrid.com/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/Neogrid",
                "https://x.com/neogrid",
                "https://www.linkedin.com/company/neogrid",
                "https://www.instagram.com/neogrid",
                "https://www.youtube.com/user/neogridscm"
            ]
        }
    ]
}
🛡️ Trust Signals — external proof links that back the declared identity
15Review mentions (all pages)
0External proof links (all pages)
PageReviewsProof links
/ (home) 9 0
/fale-com-um-especialista/ 2 0
/arker/ 2 0
/neolog/ 2 0