Information Density: NutraSweet – Signal Evidence & AI Readability

[H2] Say hello to the NEW NutraSweet
[H4] Same name, new mission. We replace sugar NATURALLY while delivering better quality sweet taste leading to better health for consumers in a sustainable manner that benefits the planet. Made in the U.S.A. on a revolutionary new technology platform built to deliver a 100% natural, plant-based, zero-calorie sweetener that doesn’t compromise taste for health – NutraSweetM.™

Welcome to the
new science
of sweet
NutraSweetM™ is a natural, zero-calorie sweetener with a superior taste profile when compared to other stevia-based sweeteners on the market. Our clean sweet sugar-like taste makes NutraSweetM™ the perfect sweetener for use in beverage, bakery, and confectionery products.
The secret behind our sugar-matching sweetness is Rebaudioside M or Reb M, a sweet compound found in the leaf of a stevia plant. Reb M sets NutraSweetM™ apart from other forms of stevia which are less soluble and carry a bitter aftertaste.
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Applications
Meet NutraSweetM™
The Future of Sweeteners

One Sweetener, Multiple...
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Your ingredient for success
Tastes better - Our clean sweet sugar-like taste makes NutraSweetM™ the perfect sweetener for use in beverage, bakery, and confectionery products.
Easy to work with - NutraSweetM™ tastes more like sugar, making it easier to use in formulations without expensive flavor maskers, enhancers and other modulators.
Supports your sustainability goals - Our products are not only better for consumers, they are better for the planet. Due to our process, we are able to reduce water usage, fertilizer usage, and botanical waste while preserving acres of land that would otherwise be used for traditional plant cultivation methods.
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Product
Product
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The Perfect Addition To All Your Favorite Foods & Beverages

[H2] Sugar Replacement Made Easy

NutraSweetM™ is a plant-based all-natural ingredient. The base ingredient behind our sugar-matching sweetness is Rebaudioside M, or Reb M, which is a sweet compound found in the leaf of a stevia plant. Rebaudioside M sets NutraSweetM™ apart from our competitors as many of them use other forms of stevia from the plant which are less soluble and result in a bitter taste.

History of Stevia

[H3] Stevia 1.0 – Whole Stevia Leaves

1970
Whole stevia leaves are used directly in dried or powdered form and are steeped in water or cooked in food to improve taste.

1970

[H2]

Stevia 1.0 – Whole Stevia Leaves

Commercial use of stevia as a food and beverage sweetener first started in the 1970s in whole leaf form. Whole stevia leaves are used directly in dried or powdered form and are steeped in water or cooked in food to improve the taste. Click to read more about Stevia 1.0.

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[H3] Stevia 2.0 – Rebaudioside A

2008
In 2008, the FDA approved Rebaudioside A purified from the stevia plant as a sweetener. Rebaudioside A is the primary sweet molecule found in the stevia leaf. Although it improves taste somewhat, Rebaudioside A is well known to still be mildly bitter, astringent, and have other undesirable taste attributes.

2008

[H2]

Stevia 2.0 – Rebaudioside A

In 2008, the FDA approved Rebaudioside A purified from the stevia plant as a sweetener. Rebaudioside A is the primary sweet molecule found in the stevia leaf. Although it improves taste somewhat, Rebaudioside A is well known to still be mildly bitter, astringent, and have other undesirable taste attributes.Click to read more about Stevia 2.0.

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[H3] Stevia 2.5 – Bitter Blockers

2009
Includes the use of bitter blockers and masking agents which make a better-tasting system, but are complicated and expensive.

2009

[H2]

Stevia 2.5 – Bitter Blockers

Includes the use of bitter blockers and masking agents which make a better-tasting system, but are complicated and expensive.Click to read more about Stevia 2.5.

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[H3] Stevia 3.0 – Rebaudioside M

2019
Simplifying Stevia. Rebaudioside M has taste attributes that are the most sugar-like of the highly sweet compounds found in the stevia plant.

2019

[H2]

Stevia 3.0 – Rebaudioside M

Simplifying Stevia. Rebaudioside M has taste attributes that are the most sugar-like of the highly sweet compounds found in the stevia plant.Click to read more about Stevia 3.0.

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[H2] Why Stevia 3.0 Is Better

[H3] Stevia 2.0 – Rebaudioside A
Reb A 60 – Very low cost, bitter taste.
Reb A 80/90 – Low cost, poor taste.
Reb A 95/97 – 97% Reb A delivers a taste that is acceptable at low levels, yet still bitter and astringent at high levels.
Reb A/Reb B blends – Slightly improved taste at a slightly higher cost.

[H3] Stevia 3.0 – Rebaudioside M
Reb M – The key ingredient in NutraSweetM™. Delivers the best taste with exceptional solubility at an acceptable cost.

[H2] Not All Stevia Is Created Equal
NutraSweetM™ is Reb M, the best-tasting stevia ingredient with exceptional solubility. See how Reb M leads the industry when compared to others for uses of stevia:
NutraSweetM™ tastes more like sugar, therefore it is easier to use in formulations without expensive flavor maskers, enhancers, and other modulators.
NutraSweetM™ is the best-tasting stevia ingredient, expressing less bitterness, and other off-tastes than Reb A.
NutraSweetM™ is sweeter than Reb A, less NutrasweetM™ is needed in your formulations than you would need to use when sweetening with Reb A. This makes NutrasweetM™ a more cost-effective solution for your business.
Using NutraSweetM™ vs Reb A results in less foaming and faster bottling speeds.

[H3] Potency
NutraSweetM™ can achieve very high levels of sweetness without the aftertastes normally associated with stevia ingredients. Depending on the desired sweetness in the end product, the potency curve shown here for NutraSweetM™ as compared to sugar in water can be used to pick the ppm concentration you need to match your targeted sugar brix level. This should serve as a starting point for most formulation efforts. The acidity, temperature, and matrix type will slightly affect sweetness intensity, so sweetness should be adjusted as desired. Use the adjacent graph to find the appropriate ppm of Reb M for the corresponding sucrose equivalent.

[H3] NutraSweetM™ Stability
The stability of NutraSweaetM™ is very similar to Reb A. NutraSweetM™ shows good stability under heat processing conditions including UHT (ultra-high temperature) and HTST (High-temperature short time) typical for tea, sports drinks, dairy, and juice. NutraSweetM™ stability makes it suitable for dry and liquid applications such as bakery, yogurt, dairy drinks, flavored waters, sports drinks, confections, pudding, desserts, and snack bars. NutraSweetM™ is a powder and is stable for up to 2 years when stored properly at room or lower temperatures under low humidity conditions, In solution, it is most stable in pH 4–8 and less stable below pH 2. As expected with any sweetener, the stability decreases with increasing temperature and low pH levels.

[H3] Solubility
NutraSweetM™ is soluble in room temperature water up to about 0.15%. Solubility is enhanced by increasing the temperature of the water as needed. NutraSweetM™ solubility at high levels can be achieved in food-grade solvents such as propylene glycol (PG), Glycerol, or 1,3-propanediol. When using NutraSweetM™, high shear mixing and agitation, as well as elevated temperature, will increase the rate of dissolution.

Meet NutraSweetM™
The Future of Sweeteners

[H2] One Sweetener, Multiple Applications Areas

NutraSweetM™ is a natural, zero-calorie sweetener with a superior taste profile when compared to other stevia-based sweeteners on the market. Our clean sweet sugar-like taste makes NutraSweetM™ the perfect sweetener for use in beverage, bakery, and confectionery products.
With a taste profile that is as close to sugar as possible, NutraSweetM™ is a premium sweetener that will deliver a cleaner, sweet taste in your products compared to other stevia-based sweeteners. Our innovative and sustainable production process guarantees a 95% NutraSweetM™ product purity level, optimizing the use of the entire plant.

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Perfect For Drinks
Beverages

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Dairy Flavored Naturally
Dairy

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Delicious, Healthy Sweets
Confectionery

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Natural-Baked Goodness
Bakery

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For Peak Performance
Nutrition

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Optimal Taste and Texture
Syrups, Sauces & Spreads

[H2] NutraSweetM™ Is The Perfect Sweetener To Formulate Any Refreshing Beverage.
NutraSweetM™ will sweeten any beverage in a natural, healthy way. Its high solubility in liquid leaves no bitter aftertaste or linger, allowing your consumers to enjoy every last drop of their favorite beverage.
[H3] Applications:
Carbonated Soft Drinks, Juice Drinks WaterSparkling Water, Flavored Waters, Functional DrinksEnergy Drinks, Health Drinks, Sports DrinkPowdered BeverageMixers
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