KPMG International
(https://www.kpmg.com) 📸 Data Snapshot: May 16, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
14
Impact Weight: 20 / 100
70% Reputation
KPMG avoids traditional trust theatre like star ratings or fake testimonial banners. The review_count is 0 across all pages, and the site relies on original research reports as proof rather than social proof widgets. However, the claim ‘Scale AI with confidence’ lacks an immediate linked case study or technical protocol in the provided snippet, representing a minor proof path gap.
The proof density is high due to the presence of multiple dated 2026 research reports. The temporal anchor (May 2026) confirms the evidence (‘Q1 2026’) is current and relevant. There are 8+ instances of specific evidence (named reports, country lists, specific technical domains like agentic AI), which significantly lowers the specificity absence score.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
0Review mentions (all pages)
5External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 0 | 1 |
| /content/experience-fragments/kpmgpublic/xx/en/site/rfp-form-location-selector-overlay/master.html | 0 | 0 |
| /xx/en/careers.html | 0 | 1 |
| /xx/en/account/login.html | 0 | 1 |
| /xx/en/account/preference-management.html | 0 | 1 |
| /xx/en/account/profile.html | 0 | 1 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
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]
/content/experience-fragments/kpmgpublic/xx/en/site/rfp-form-location-selector-overlay/master.html — no schema detected (entity gap)
/xx/en/careers.html
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/xx/en/account/login.html
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{
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},
{
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{
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},
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{
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},
{
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"url": "https://kpmg.com/xx/en.html"
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]
/xx/en/account/preference-management.html
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]
Explore the other reputation pillars for KPMG International
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from KPMG International, captured on May 16, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to KPMG International: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://www.kpmg.com to view the most current version of its content and see directly what this company is about and what it offers.