Pohlmans Nursery
(https://pohlmans.com.au) 📸 Data Snapshot: May 30, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
14
Impact Weight: 15 / 100
93% Reputation
Authority is well-established through named human entities and specific heritage. The About page names founders John and Val Pohlman and current Director Rob Pohlman, moving beyond the anonymous team blocks seen on high-BS sites. Schema identity is strong, though it could be improved by linking Rob Pohlman to a Person schema profile. The technical implementation is clean with a consistent heading hierarchy that accurately reflects the business structure.
There is no significant disconnect between marketing claims and demonstrated capability. The claim of world-class technology is backed by specific mentions of imported transplanting machinery and state-of-the-art facilities in Gatton. The scale claims (1000 nurseries supplied) are consistent with the reported 150-acre land footprint. Marketing tone remains grounded in operational reality rather than aspirational hyperbole.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.pohlmans.com.au/",
"url": "https://www.pohlmans.com.au/",
"name": "Pohlmans Nursery - Colour your World with Pohlmans range of plants",
"isPartOf": {
"@id": "https://www.pohlmans.com.au/#website"
},
"about": {
"@id": "https://www.pohlmans.com.au/#organization"
},
"datePublished": "2013-08-13T01:30:14+00:00",
"dateModified": "2026-04-10T00:24:32+00:00",
"description": "Pohlmans - The Plant People. An innovative range of quality plants including indoor foliage, vegetables, herbs, potted colour, trees and shrubs.",
"breadcrumb": {
"@id": "https://www.pohlmans.com.au/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.pohlmans.com.au/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.pohlmans.com.au/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.pohlmans.com.au/#website",
"url": "https://www.pohlmans.com.au/",
"name": "Pohlmans The Plant People",
"description": "Pohlmans Fresh Flower Seedlings, Vegetables, Herbs and Retail Nursery in Queensland",
"publisher": {
"@id": "https://www.pohlmans.com.au/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.pohlmans.com.au/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.pohlmans.com.au/#organization",
"name": "Pohlmans Nursery",
"url": "https://www.pohlmans.com.au/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.pohlmans.com.au/#/schema/logo/image/",
"url": "https://www.pohlmans.com.au/wp-content/uploads/2015/04/pohlmans-avatar.jpg",
"contentUrl": "https://www.pohlmans.com.au/wp-content/uploads/2015/04/pohlmans-avatar.jpg",
"width": 500,
"height": 500,
"caption": "Pohlmans Nursery"
},
"image": {
"@id": "https://www.pohlmans.com.au/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/PohlmansThePlantPeople",
"https://www.instagram.com/pohlmansnursery/",
"https://www.pinterest.com.au/pohlmansnursery/"
]
}
]
}
/about-pohlmans-the-plant-people/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.pohlmans.com.au/about-pohlmans-the-plant-people/",
"url": "https://www.pohlmans.com.au/about-pohlmans-the-plant-people/",
"name": "About Pohlmans - Pohlmans",
"isPartOf": {
"@id": "https://www.pohlmans.com.au/#website"
},
"primaryImageOfPage": {
"@id": "https://www.pohlmans.com.au/about-pohlmans-the-plant-people/#primaryimage"
},
"image": {
"@id": "https://www.pohlmans.com.au/about-pohlmans-the-plant-people/#primaryimage"
},
"thumbnailUrl": "https://www.pohlmans.com.au/wp-content/uploads/2013/09/Screenshot-2015-02-09-16.45.40.png",
"datePublished": "2013-09-24T03:14:36+00:00",
"dateModified": "2022-02-07T05:25:59+00:00",
"description": "With over 30 years nursery experience Pohlmans only grow the finest quality plants to make your gardening as simple as possible.",
"breadcrumb": {
"@id": "https://www.pohlmans.com.au/about-pohlmans-the-plant-people/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.pohlmans.com.au/about-pohlmans-the-plant-people/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.pohlmans.com.au/about-pohlmans-the-plant-people/#primaryimage",
"url": "https://www.pohlmans.com.au/wp-content/uploads/2013/09/Screenshot-2015-02-09-16.45.40.png",
"contentUrl": "https://www.pohlmans.com.au/wp-content/uploads/2013/09/Screenshot-2015-02-09-16.45.40.png",
"width": 600,
"height": 273
},
{
"@type": "BreadcrumbList",
"@id": "https://www.pohlmans.com.au/about-pohlmans-the-plant-people/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.pohlmans.com.au/"
},
{
"@type": "ListItem",
"position": 2,
"name": "About Pohlmans – The Plant People"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.pohlmans.com.au/#website",
"url": "https://www.pohlmans.com.au/",
"name": "Pohlmans The Plant People",
"description": "Pohlmans Fresh Flower Seedlings, Vegetables, Herbs and Retail Nursery in Queensland",
"publisher": {
"@id": "https://www.pohlmans.com.au/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.pohlmans.com.au/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.pohlmans.com.au/#organization",
"name": "Pohlmans Nursery",
"url": "https://www.pohlmans.com.au/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.pohlmans.com.au/#/schema/logo/image/",
"url": "https://www.pohlmans.com.au/wp-content/uploads/2015/04/pohlmans-avatar.jpg",
"contentUrl": "https://www.pohlmans.com.au/wp-content/uploads/2015/04/pohlmans-avatar.jpg",
"width": 500,
"height": 500,
"caption": "Pohlmans Nursery"
},
"image": {
"@id": "https://www.pohlmans.com.au/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/PohlmansThePlantPeople",
"https://www.instagram.com/pohlmansnursery/",
"https://www.pinterest.com.au/pohlmansnursery/"
]
}
]
}
/retail-nursery/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.pohlmans.com.au/retail-nursery/",
"url": "https://www.pohlmans.com.au/retail-nursery/",
"name": "Retail Nursery - Pohlmans The Plant People",
"isPartOf": {
"@id": "https://www.pohlmans.com.au/#website"
},
"primaryImageOfPage": {
"@id": "https://www.pohlmans.com.au/retail-nursery/#primaryimage"
},
"image": {
"@id": "https://www.pohlmans.com.au/retail-nursery/#primaryimage"
},
"thumbnailUrl": "https://www.pohlmans.com.au/wp-content/uploads/2013/08/Untitled-design-4.png",
"datePublished": "2013-08-19T03:07:33+00:00",
"dateModified": "2023-08-28T01:31:21+00:00",
"breadcrumb": {
"@id": "https://www.pohlmans.com.au/retail-nursery/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.pohlmans.com.au/retail-nursery/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.pohlmans.com.au/retail-nursery/#primaryimage",
"url": "https://www.pohlmans.com.au/wp-content/uploads/2013/08/Untitled-design-4.png",
"contentUrl": "https://www.pohlmans.com.au/wp-content/uploads/2013/08/Untitled-design-4.png",
"width": 784,
"height": 295
},
{
"@type": "BreadcrumbList",
"@id": "https://www.pohlmans.com.au/retail-nursery/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.pohlmans.com.au/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Retail Nursery"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.pohlmans.com.au/#website",
"url": "https://www.pohlmans.com.au/",
"name": "Pohlmans The Plant People",
"description": "Pohlmans Fresh Flower Seedlings, Vegetables, Herbs and Retail Nursery in Queensland",
"publisher": {
"@id": "https://www.pohlmans.com.au/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.pohlmans.com.au/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.pohlmans.com.au/#organization",
"name": "Pohlmans Nursery",
"url": "https://www.pohlmans.com.au/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.pohlmans.com.au/#/schema/logo/image/",
"url": "https://www.pohlmans.com.au/wp-content/uploads/2015/04/pohlmans-avatar.jpg",
"contentUrl": "https://www.pohlmans.com.au/wp-content/uploads/2015/04/pohlmans-avatar.jpg",
"width": 500,
"height": 500,
"caption": "Pohlmans Nursery"
},
"image": {
"@id": "https://www.pohlmans.com.au/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/PohlmansThePlantPeople",
"https://www.instagram.com/pohlmansnursery/",
"https://www.pinterest.com.au/pohlmansnursery/"
]
}
]
}
/category/news/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://www.pohlmans.com.au/category/news/",
"url": "https://www.pohlmans.com.au/category/news/",
"name": "News Archives - Pohlmans The Plant People",
"isPartOf": {
"@id": "https://www.pohlmans.com.au/#website"
},
"breadcrumb": {
"@id": "https://www.pohlmans.com.au/category/news/#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.pohlmans.com.au/category/news/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.pohlmans.com.au/"
},
{
"@type": "ListItem",
"position": 2,
"name": "News"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.pohlmans.com.au/#website",
"url": "https://www.pohlmans.com.au/",
"name": "Pohlmans The Plant People",
"description": "Pohlmans Fresh Flower Seedlings, Vegetables, Herbs and Retail Nursery in Queensland",
"publisher": {
"@id": "https://www.pohlmans.com.au/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.pohlmans.com.au/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.pohlmans.com.au/#organization",
"name": "Pohlmans Nursery",
"url": "https://www.pohlmans.com.au/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.pohlmans.com.au/#/schema/logo/image/",
"url": "https://www.pohlmans.com.au/wp-content/uploads/2015/04/pohlmans-avatar.jpg",
"contentUrl": "https://www.pohlmans.com.au/wp-content/uploads/2015/04/pohlmans-avatar.jpg",
"width": 500,
"height": 500,
"caption": "Pohlmans Nursery"
},
"image": {
"@id": "https://www.pohlmans.com.au/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/PohlmansThePlantPeople",
"https://www.instagram.com/pohlmansnursery/",
"https://www.pinterest.com.au/pohlmansnursery/"
]
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
8Review mentions (all pages)
8External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 2 | 2 |
| /about-pohlmans-the-plant-people/ | 2 | 2 |
| /retail-nursery/ | 2 | 2 |
| /category/news/ | 2 | 2 |
Explore the other reputation pillars for Pohlmans Nursery
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Pohlmans Nursery, captured on May 30, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Pohlmans Nursery: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://pohlmans.com.au to view the most current version of its content and see directly what this company is about and what it offers.