Muurame
(https://muurame.com) 📸 Data Snapshot: May 24, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
14
Impact Weight: 20 / 100
70% Reputation
Trust theatre is notably absent, which actually lowers the BS score by avoiding ‘awards’ or ‘as seen on’ logos without links. While the review_count is low (2) and the proof_links_count is 1, the site does not attempt to fabricate social proof or use ‘hundreds of projects’ clichés. It relies on its legacy and the professional title of ‘Professor Pirkko Stenros’ as its primary trust anchor, which is a verifiable distinction in Finnish design history.
The proof density is high due to the abundance of technical specifications and pricing. Of the 22 products listed in the Klassikot category, every single one includes a price and a name, and many include specific dimensions. This ratio of hard data to vague assertion is superior to most competitors in the home improvement sector, where pricing is often hidden behind a ‘quote’ button.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
8Review mentions (all pages)
5External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 2 | 1 |
| /tarinamme/ | 2 | 1 |
| /kategoria/kalusteet/muurame-klassikot/ | 2 | 1 |
| /muurame-yhteystiedot/ | 2 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://muurame.com/",
"url": "https://muurame.com/",
"name": "Etusivu - Muurame.com",
"isPartOf": {
"@id": "https://muurame.com/#website"
},
"about": {
"@id": "https://muurame.com/#organization"
},
"primaryImageOfPage": {
"@id": "https://muurame.com/#primaryimage"
},
"image": {
"@id": "https://muurame.com/#primaryimage"
},
"thumbnailUrl": "https://muurame.com/wp-content/uploads/i-hero-muurame-0404-1024x768.jpg",
"datePublished": "2021-06-18T16:43:15+00:00",
"dateModified": "2026-05-08T15:24:24+00:00",
"description": "Muurame-maailma elää arjen mukana. Muurame kalusteet ja sisustusratkaisut ovat ajattomia ja niitä voi helposti yhdistellä ja täydentää",
"breadcrumb": {
"@id": "https://muurame.com/#breadcrumb"
},
"inLanguage": "fi",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://muurame.com/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "fi",
"@id": "https://muurame.com/#primaryimage",
"url": "https://muurame.com/wp-content/uploads/i-hero-muurame-0404.jpg",
"contentUrl": "https://muurame.com/wp-content/uploads/i-hero-muurame-0404.jpg",
"width": 1600,
"height": 1200,
"caption": "Muurame laatikostoja."
},
{
"@type": "BreadcrumbList",
"@id": "https://muurame.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://muurame.com/#website",
"url": "https://muurame.com/",
"name": "Muurame.com",
"description": "Muurame",
"publisher": {
"@id": "https://muurame.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://muurame.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "fi"
},
{
"@type": "Organization",
"@id": "https://muurame.com/#organization",
"name": "Muurame",
"url": "https://muurame.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "fi",
"@id": "https://muurame.com/#/schema/logo/image/",
"url": "https://muurame.com/wp-content/uploads/cropped-logo.png",
"contentUrl": "https://muurame.com/wp-content/uploads/cropped-logo.png",
"width": 512,
"height": 512,
"caption": "Muurame"
},
"image": {
"@id": "https://muurame.com/#/schema/logo/image/"
}
}
]
}
/tarinamme/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://muurame.com/tarinamme/",
"url": "https://muurame.com/tarinamme/",
"name": "Tarinamme - Muurame.com",
"isPartOf": {
"@id": "https://muurame.com/#website"
},
"primaryImageOfPage": {
"@id": "https://muurame.com/tarinamme/#primaryimage"
},
"image": {
"@id": "https://muurame.com/tarinamme/#primaryimage"
},
"thumbnailUrl": "https://muurame.com/wp-content/uploads/muurame-historiikkia.jpeg",
"datePublished": "2021-06-24T06:27:43+00:00",
"dateModified": "2022-08-22T18:53:58+00:00",
"description": "Muuramen Huonekalutehdas oli kokenut monia vaiheita, kunnes vuonna 1951 alkoi oman, täysin uuden, modernin Muurame-malliston suunnittelu.",
"breadcrumb": {
"@id": "https://muurame.com/tarinamme/#breadcrumb"
},
"inLanguage": "fi",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://muurame.com/tarinamme/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "fi",
"@id": "https://muurame.com/tarinamme/#primaryimage",
"url": "https://muurame.com/wp-content/uploads/muurame-historiikkia.jpeg",
"contentUrl": "https://muurame.com/wp-content/uploads/muurame-historiikkia.jpeg",
"width": 261,
"height": 193
},
{
"@type": "BreadcrumbList",
"@id": "https://muurame.com/tarinamme/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://muurame.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Tarinamme"
}
]
},
{
"@type": "WebSite",
"@id": "https://muurame.com/#website",
"url": "https://muurame.com/",
"name": "Muurame.com",
"description": "Muurame",
"publisher": {
"@id": "https://muurame.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://muurame.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "fi"
},
{
"@type": "Organization",
"@id": "https://muurame.com/#organization",
"name": "Muurame",
"url": "https://muurame.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "fi",
"@id": "https://muurame.com/#/schema/logo/image/",
"url": "https://muurame.com/wp-content/uploads/cropped-logo.png",
"contentUrl": "https://muurame.com/wp-content/uploads/cropped-logo.png",
"width": 512,
"height": 512,
"caption": "Muurame"
},
"image": {
"@id": "https://muurame.com/#/schema/logo/image/"
}
}
]
}
/kategoria/kalusteet/muurame-klassikot/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://muurame.com/kategoria/kalusteet/muurame-klassikot/",
"url": "https://muurame.com/kategoria/kalusteet/muurame-klassikot/",
"name": "Muurame Klassikot - Muurame.com",
"isPartOf": {
"@id": "https://muurame.com/#website"
},
"primaryImageOfPage": {
"@id": "https://muurame.com/kategoria/kalusteet/muurame-klassikot/#primaryimage"
},
"image": {
"@id": "https://muurame.com/kategoria/kalusteet/muurame-klassikot/#primaryimage"
},
"thumbnailUrl": "https://muurame.com/wp-content/uploads/430ww-punainen-pdf.jpg",
"description": "Muurame klassikot vuodesta 1946",
"breadcrumb": {
"@id": "https://muurame.com/kategoria/kalusteet/muurame-klassikot/#breadcrumb"
},
"inLanguage": "fi"
},
{
"@type": "ImageObject",
"inLanguage": "fi",
"@id": "https://muurame.com/kategoria/kalusteet/muurame-klassikot/#primaryimage",
"url": "https://muurame.com/wp-content/uploads/430ww-punainen-pdf.jpg",
"contentUrl": "https://muurame.com/wp-content/uploads/430ww-punainen-pdf.jpg"
},
{
"@type": "BreadcrumbList",
"@id": "https://muurame.com/kategoria/kalusteet/muurame-klassikot/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://muurame.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Kalusteet",
"item": "https://muurame.com/kategoria/kalusteet/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Muurame Klassikot"
}
]
},
{
"@type": "WebSite",
"@id": "https://muurame.com/#website",
"url": "https://muurame.com/",
"name": "Muurame.com",
"description": "Muurame",
"publisher": {
"@id": "https://muurame.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://muurame.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "fi"
},
{
"@type": "Organization",
"@id": "https://muurame.com/#organization",
"name": "Muurame",
"url": "https://muurame.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "fi",
"@id": "https://muurame.com/#/schema/logo/image/",
"url": "https://muurame.com/wp-content/uploads/cropped-logo.png",
"contentUrl": "https://muurame.com/wp-content/uploads/cropped-logo.png",
"width": 512,
"height": 512,
"caption": "Muurame"
},
"image": {
"@id": "https://muurame.com/#/schema/logo/image/"
}
}
]
},
{
"@context": "https://schema.org/",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"name": "Etusivu",
"@id": "https://muurame.com"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"name": "Kalusteet",
"@id": "https://muurame.com/kategoria/kalusteet/"
}
},
{
"@type": "ListItem",
"position": 3,
"item": {
"name": "Muurame Klassikot",
"@id": "https://muurame.com/kategoria/kalusteet/muurame-klassikot/"
}
}
]
}
]
/muurame-yhteystiedot/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://muurame.com/muurame-yhteystiedot/",
"url": "https://muurame.com/muurame-yhteystiedot/",
"name": "Ota yhteyttä - Muurame.com",
"isPartOf": {
"@id": "https://muurame.com/#website"
},
"primaryImageOfPage": {
"@id": "https://muurame.com/muurame-yhteystiedot/#primaryimage"
},
"image": {
"@id": "https://muurame.com/muurame-yhteystiedot/#primaryimage"
},
"thumbnailUrl": "https://muurame.com/wp-content/uploads/i-pysty-hero-muurame-0185.jpg",
"datePublished": "2021-06-24T06:28:30+00:00",
"dateModified": "2026-04-10T06:47:23+00:00",
"description": "Muurame Oy yhteystiedot: Pikitie 2 15560 Nastola. Puh. 03-5522 500, fax 03-5522510, muurame@muurame.com",
"breadcrumb": {
"@id": "https://muurame.com/muurame-yhteystiedot/#breadcrumb"
},
"inLanguage": "fi",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://muurame.com/muurame-yhteystiedot/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "fi",
"@id": "https://muurame.com/muurame-yhteystiedot/#primaryimage",
"url": "https://muurame.com/wp-content/uploads/i-pysty-hero-muurame-0185.jpg",
"contentUrl": "https://muurame.com/wp-content/uploads/i-pysty-hero-muurame-0185.jpg",
"width": 1200,
"height": 1600
},
{
"@type": "BreadcrumbList",
"@id": "https://muurame.com/muurame-yhteystiedot/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://muurame.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Ota yhteyttä"
}
]
},
{
"@type": "WebSite",
"@id": "https://muurame.com/#website",
"url": "https://muurame.com/",
"name": "Muurame.com",
"description": "Muurame",
"publisher": {
"@id": "https://muurame.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://muurame.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "fi"
},
{
"@type": "Organization",
"@id": "https://muurame.com/#organization",
"name": "Muurame",
"url": "https://muurame.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "fi",
"@id": "https://muurame.com/#/schema/logo/image/",
"url": "https://muurame.com/wp-content/uploads/cropped-logo.png",
"contentUrl": "https://muurame.com/wp-content/uploads/cropped-logo.png",
"width": 512,
"height": 512,
"caption": "Muurame"
},
"image": {
"@id": "https://muurame.com/#/schema/logo/image/"
}
}
]
}
Explore the other reputation pillars for Muurame
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Muurame, captured on May 24, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Muurame: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://muurame.com to view the most current version of its content and see directly what this company is about and what it offers.