English Heritage
(https://english-heritage.org.uk) 📸 Data Snapshot: May 30, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Organizational schema is robust and includes sameAs links to verified social profiles. A minor authority gap exists because the site references top historians and site experts without naming them or providing Person schema, which would further solidify its expertise claims. Technical implementation is clean with a logical heading hierarchy.
Claims of being uniquely placed to explain English history are substantiated by the vast inventory of 500,000 artefacts and 400 properties. Marketing tone remains functional; for instance, the will-writing service is described as checked by a solicitor, a specific technical safeguard. No bold performance claims were found that lacked a corresponding service or asset description.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "English Heritage",
"url": "https://www.english-heritage.org.uk",
"logo": "https://www.english-heritage.org.uk/siteassets/home/00-shared-blocks-and-media/07-assets-for-customer-emails/eh-logo-email-120x42.png",
"sameAs": [
"https://www.facebook.com/EnglishHeritage",
"https://www.twitter.com/EnglishHeritage",
"https://www.youtube.com/user/EnglishHeritageFilm"
]
}
/visit/
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "English Heritage",
"url": "https://www.english-heritage.org.uk",
"logo": "https://www.english-heritage.org.uk/siteassets/home/00-shared-blocks-and-media/07-assets-for-customer-emails/eh-logo-email-120x42.png",
"sameAs": [
"https://www.facebook.com/EnglishHeritage",
"https://www.twitter.com/EnglishHeritage",
"https://www.youtube.com/user/EnglishHeritageFilm"
]
}
/learn/
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "English Heritage",
"url": "https://www.english-heritage.org.uk",
"logo": "https://www.english-heritage.org.uk/siteassets/home/00-shared-blocks-and-media/07-assets-for-customer-emails/eh-logo-email-120x42.png",
"sameAs": [
"https://www.facebook.com/EnglishHeritage",
"https://www.twitter.com/EnglishHeritage",
"https://www.youtube.com/user/EnglishHeritageFilm"
]
}
/visit/group-visits/
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "English Heritage",
"url": "https://www.english-heritage.org.uk",
"logo": "https://www.english-heritage.org.uk/siteassets/home/00-shared-blocks-and-media/07-assets-for-customer-emails/eh-logo-email-120x42.png",
"sameAs": [
"https://www.facebook.com/EnglishHeritage",
"https://www.twitter.com/EnglishHeritage",
"https://www.youtube.com/user/EnglishHeritageFilm"
]
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 0 | 4 |
| /visit/ | 0 | 4 |
| /learn/ | 0 | 4 |
| /visit/group-visits/ | 0 | 4 |
This page presents a snapshot of public data from English Heritage, captured on May 30, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to English Heritage: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://english-heritage.org.uk to view the most current version of its content and see directly what this company is about and what it offers.