Trust & Proof: Paulo Faustino – Signal Evidence & AI Readability

Paulo Faustino

(https://www.paulofaustino.com) 📸 Data Snapshot: May 19, 2026
Trust & Proof — The Lens

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Trust & Proof Verifiable evidence vs. Trust Theatre.
13 Impact Weight: 20 / 100
65% Reputation

The site avoids standard trust theatre by backing its authority claims with verifiable milestones, such as being an author of ‘Marketing Digital na Prática’ and a professor at the University of Coimbra. While it displays a review_count of 12 on some pages with a proof_links_count of 4, the presence of specific revenue numbers (17 million euros) and student counts (20,000) provides a higher level of substance than typical anonymous testimonials.

Proof density is high, with a strong ratio of verifiable entities (Shopify, ClickFunnels, Harvard) to vague assertions. Across the 6 pages, the analyst found 8+ instances of specific technical frameworks and market percentages (e.g., 91.4% of Brazilians research online). This level of granular data effectively neutralizes the fluff found in the hero sections.

Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.

🛡️ Trust Signals — reviews, proof links, trust-theatre check
32Review mentions (all pages)
16External proof links (all pages)
PageReviewsProof links
/ (home) 2 2
/blog/ 2 1
/estrategia-marketing-digital-e-commerce/ 12 4
/marketing-multinivel/ 12 4
/como-criar-conteudo/ 2 4
/palestras/ 2 1
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://www.paulofaustino.com/",
            "url": "https://www.paulofaustino.com/",
            "name": "Paulo Faustino - Mentor de Empresários e Empresas",
            "isPartOf": {
                "@id": "https://www.paulofaustino.com/#website"
            },
            "datePublished": "2021-01-21T16:10:06+00:00",
            "dateModified": "2026-01-27T17:05:20+00:00",
            "description": "Paulo Faustino é considerado um dos maiores especialistas em Gestão, Marketing e Vendas de língua portuguesa. Mentor de Empresários e Empresas.",
            "breadcrumb": {
                "@id": "https://www.paulofaustino.com/#breadcrumb"
            },
            "inLanguage": "pt-BR",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://www.paulofaustino.com/"
                    ]
                }
            ]
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.paulofaustino.com/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://www.paulofaustino.com/#website",
            "url": "https://www.paulofaustino.com/",
            "name": "Paulo Faustino",
            "description": "Mentor de Empresários e Empresas",
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://www.paulofaustino.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "pt-BR"
        }
    ]
}
/blog/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://www.paulofaustino.com/blog/",
            "url": "https://www.paulofaustino.com/blog/",
            "name": "Blog de Marketing Digital",
            "isPartOf": {
                "@id": "https://www.paulofaustino.com/#website"
            },
            "datePublished": "2015-06-26T11:42:43+00:00",
            "dateModified": "2017-08-04T17:00:25+00:00",
            "description": "Blog de marketing digital com conteúdos sobre marketing, empreendedorismo e negócios na internet. Dicas e estratégias para criar negócios online.",
            "breadcrumb": {
                "@id": "https://www.paulofaustino.com/blog/#breadcrumb"
            },
            "inLanguage": "pt-BR",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://www.paulofaustino.com/blog/"
                    ]
                }
            ]
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.paulofaustino.com/blog/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.paulofaustino.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Blog"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://www.paulofaustino.com/#website",
            "url": "https://www.paulofaustino.com/",
            "name": "Paulo Faustino",
            "description": "Mentor de Empresários e Empresas",
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://www.paulofaustino.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "pt-BR"
        }
    ]
}
/estrategia-marketing-digital-e-commerce/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Article",
            "@id": "https://www.paulofaustino.com/estrategia-marketing-digital-e-commerce/#article",
            "isPartOf": {
                "@id": "https://www.paulofaustino.com/estrategia-marketing-digital-e-commerce/"
            },
            "author": {
                "name": "Paulo Faustino",
                "@id": "https://www.paulofaustino.com/#/schema/person/4eae37d76ed8a0cdf181d1427876465c"
            },
            "headline": "Estratégia de Marketing Digital para E-Commerce: O guia completo",
            "datePublished": "2021-03-18T13:55:31+00:00",
            "dateModified": "2022-08-31T18:41:02+00:00",
            "mainEntityOfPage": {
                "@id": "https://www.paulofaustino.com/estrategia-marketing-digital-e-commerce/"
            },
            "wordCount": 8084,
            "commentCount": 0,
            "image": {
                "@id": "https://www.paulofaustino.com/estrategia-marketing-digital-e-commerce/#primaryimage"
            },
            "thumbnailUrl": "https://www.paulofaustino.com/wp-content/uploads/2021/03/marketing-digital-e-commerce.jpg",
            "keywords": [
                "dicas para e-commerce",
                "e-commerce",
                "e-commerce marketing",
                "ecommerce",
                "estratégia de marketing digital para e-commerce",
                "estratégia de marketing para e-commerce",
                "loja online",
                "lojas online",
                "marketing digital",
                "marketing para e-commerce"
            ],
            "articleSection": [
                "Marketing Digital"
            ],
            "inLanguage": "pt-BR",
            "potentialAction": [
                {
                    "@type": "CommentAction",
                    "name": "Comment",
                    "target": [
                        "https://www.paulofaustino.com/estrategia-marketing-digital-e-commerce/#respond"
                    ]
                }
            ]
        },
        {
            "@type": "WebPage",
            "@id": "https://www.paulofaustino.com/estrategia-marketing-digital-e-commerce/",
            "url": "https://www.paulofaustino.com/estrategia-marketing-digital-e-commerce/",
            "name": "Estratégia de Marketing Digital para E-Commerce: O guia completo",
            "isPartOf": {
                "@id": "https://www.paulofaustino.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://www.paulofaustino.com/estrategia-marketing-digital-e-commerce/#primaryimage"
            },
            "image": {
                "@id": "https://www.paulofaustino.com/estrategia-marketing-digital-e-commerce/#primaryimage"
            },
            "thumbnailUrl": "https://www.paulofaustino.com/wp-content/uploads/2021/03/marketing-digital-e-commerce.jpg",
            "datePublished": "2021-03-18T13:55:31+00:00",
            "dateModified": "2022-08-31T18:41:02+00:00",
            "author": {
                "@id": "https://www.paulofaustino.com/#/schema/person/4eae37d76ed8a0cdf181d1427876465c"
            },
            "description": "O guia completo de estratégia de marketing digital para E-Commerce. Descubra como tornar a sua loja online num verdadeiro sucesso de vendas.",
            "breadcrumb": {
                "@id": "https://www.paulofaustino.com/estrategia-marketing-digital-e-commerce/#breadcrumb"
            },
            "inLanguage": "pt-BR",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://www.paulofaustino.com/estrategia-marketing-digital-e-commerce/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "pt-BR",
            "@id": "https://www.paulofaustino.com/estrategia-marketing-digital-e-commerce/#primaryimage",
            "url": "https://www.paulofaustino.com/wp-content/uploads/2021/03/marketing-digital-e-commerce.jpg",
            "contentUrl": "https://www.paulofaustino.com/wp-content/uploads/2021/03/marketing-digital-e-commerce.jpg",
            "width": 1200,
            "height": 628,
            "caption": "Estratégia de marketing digital para E-Commerce"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.paulofaustino.com/estrategia-marketing-digital-e-commerce/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.paulofaustino.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Estratégia de Marketing Digital para E-Commerce: O guia completo"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://www.paulofaustino.com/#website",
            "url": "https://www.paulofaustino.com/",
            "name": "Paulo Faustino",
            "description": "Mentor de Empresários e Empresas",
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://www.paulofaustino.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "pt-BR"
        },
        {
            "@type": "Person",
            "@id": "https://www.paulofaustino.com/#/schema/person/4eae37d76ed8a0cdf181d1427876465c",
            "name": "Paulo Faustino",
            "image": {
                "@type": "ImageObject",
                "inLanguage": "pt-BR",
                "@id": "https://secure.gravatar.com/avatar/2d254334bc647e6a7af9182ca746235a4ff5cdc5939409fca86bac93b17d1bdf?s=96&d=mm&r=g",
                "url": "https://secure.gravatar.com/avatar/2d254334bc647e6a7af9182ca746235a4ff5cdc5939409fca86bac93b17d1bdf?s=96&d=mm&r=g",
                "contentUrl": "https://secure.gravatar.com/avatar/2d254334bc647e6a7af9182ca746235a4ff5cdc5939409fca86bac93b17d1bdf?s=96&d=mm&r=g",
                "caption": "Paulo Faustino"
            }
        }
    ]
}
/marketing-multinivel/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Article",
            "@id": "https://www.paulofaustino.com/marketing-multinivel/#article",
            "isPartOf": {
                "@id": "https://www.paulofaustino.com/marketing-multinivel/"
            },
            "author": {
                "name": "Paulo Faustino",
                "@id": "https://www.paulofaustino.com/#/schema/person/4eae37d76ed8a0cdf181d1427876465c"
            },
            "headline": "Marketing Multinível: Como usar o Marketing Digital no Network Marketing",
            "datePublished": "2021-03-08T14:09:23+00:00",
            "dateModified": "2021-03-08T14:12:37+00:00",
            "mainEntityOfPage": {
                "@id": "https://www.paulofaustino.com/marketing-multinivel/"
            },
            "wordCount": 4946,
            "commentCount": 0,
            "image": {
                "@id": "https://www.paulofaustino.com/marketing-multinivel/#primaryimage"
            },
            "thumbnailUrl": "https://www.paulofaustino.com/wp-content/uploads/2021/03/network-marketing.png",
            "keywords": [
                "como usar o digital no marketing multinível",
                "como usar o marketing digital no network marketing",
                "dicas de marketing digital para MLM",
                "marketing de rede",
                "marketing digital para multinível",
                "marketing digital para network marketing",
                "marketing multinível",
                "marketing multinível é pirâmide",
                "mlm",
                "mmn",
                "multinível é pirâmide",
                "network marketing",
                "network marketing digital"
            ],
            "articleSection": [
                "Marketing Digital"
            ],
            "inLanguage": "pt-BR",
            "potentialAction": [
                {
                    "@type": "CommentAction",
                    "name": "Comment",
                    "target": [
                        "https://www.paulofaustino.com/marketing-multinivel/#respond"
                    ]
                }
            ]
        },
        {
            "@type": "WebPage",
            "@id": "https://www.paulofaustino.com/marketing-multinivel/",
            "url": "https://www.paulofaustino.com/marketing-multinivel/",
            "name": "Marketing Multinível: Como usar o Marketing Digital no Network Marketing",
            "isPartOf": {
                "@id": "https://www.paulofaustino.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://www.paulofaustino.com/marketing-multinivel/#primaryimage"
            },
            "image": {
                "@id": "https://www.paulofaustino.com/marketing-multinivel/#primaryimage"
            },
            "thumbnailUrl": "https://www.paulofaustino.com/wp-content/uploads/2021/03/network-marketing.png",
            "datePublished": "2021-03-08T14:09:23+00:00",
            "dateModified": "2021-03-08T14:12:37+00:00",
            "author": {
                "@id": "https://www.paulofaustino.com/#/schema/person/4eae37d76ed8a0cdf181d1427876465c"
            },
            "description": "Descubra como usar o marketing digital para fazer crescer o seu negócio de marketing multinível através de estratégias de atração e conversão de clientes.",
            "breadcrumb": {
                "@id": "https://www.paulofaustino.com/marketing-multinivel/#breadcrumb"
            },
            "inLanguage": "pt-BR",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://www.paulofaustino.com/marketing-multinivel/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "pt-BR",
            "@id": "https://www.paulofaustino.com/marketing-multinivel/#primaryimage",
            "url": "https://www.paulofaustino.com/wp-content/uploads/2021/03/network-marketing.png",
            "contentUrl": "https://www.paulofaustino.com/wp-content/uploads/2021/03/network-marketing.png",
            "width": 1200,
            "height": 628,
            "caption": "Network Marketing"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.paulofaustino.com/marketing-multinivel/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.paulofaustino.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Marketing Multinível: Como usar o Marketing Digital no Network Marketing"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://www.paulofaustino.com/#website",
            "url": "https://www.paulofaustino.com/",
            "name": "Paulo Faustino",
            "description": "Mentor de Empresários e Empresas",
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://www.paulofaustino.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "pt-BR"
        },
        {
            "@type": "Person",
            "@id": "https://www.paulofaustino.com/#/schema/person/4eae37d76ed8a0cdf181d1427876465c",
            "name": "Paulo Faustino",
            "image": {
                "@type": "ImageObject",
                "inLanguage": "pt-BR",
                "@id": "https://secure.gravatar.com/avatar/2d254334bc647e6a7af9182ca746235a4ff5cdc5939409fca86bac93b17d1bdf?s=96&d=mm&r=g",
                "url": "https://secure.gravatar.com/avatar/2d254334bc647e6a7af9182ca746235a4ff5cdc5939409fca86bac93b17d1bdf?s=96&d=mm&r=g",
                "contentUrl": "https://secure.gravatar.com/avatar/2d254334bc647e6a7af9182ca746235a4ff5cdc5939409fca86bac93b17d1bdf?s=96&d=mm&r=g",
                "caption": "Paulo Faustino"
            }
        }
    ]
}
/como-criar-conteudo/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Article",
            "@id": "https://www.paulofaustino.com/como-criar-conteudo/#article",
            "isPartOf": {
                "@id": "https://www.paulofaustino.com/como-criar-conteudo/"
            },
            "author": {
                "name": "Paulo Faustino",
                "@id": "https://www.paulofaustino.com/#/schema/person/4eae37d76ed8a0cdf181d1427876465c"
            },
            "headline": "Como criar conteúdo para a internet – O guia completo",
            "datePublished": "2021-03-01T13:59:06+00:00",
            "dateModified": "2021-06-21T15:24:20+00:00",
            "mainEntityOfPage": {
                "@id": "https://www.paulofaustino.com/como-criar-conteudo/"
            },
            "wordCount": 5850,
            "commentCount": 0,
            "image": {
                "@id": "https://www.paulofaustino.com/como-criar-conteudo/#primaryimage"
            },
            "thumbnailUrl": "https://www.paulofaustino.com/wp-content/uploads/2021/03/como-criar-conteudo-internet.png",
            "keywords": [
                "como criar conteúdo",
                "como criar conteúdo para a internet",
                "como escrever conteúdo",
                "como pesquisar conteúdo",
                "conteúdo",
                "criação de conteúdo",
                "dicas de conteúdo",
                "estratégias de criação de conteúdo",
                "marketing",
                "marketing digital",
                "produção de conteúdo",
                "produção de conteúdo na internet"
            ],
            "articleSection": [
                "Marketing Digital"
            ],
            "inLanguage": "pt-BR",
            "potentialAction": [
                {
                    "@type": "CommentAction",
                    "name": "Comment",
                    "target": [
                        "https://www.paulofaustino.com/como-criar-conteudo/#respond"
                    ]
                }
            ]
        },
        {
            "@type": "WebPage",
            "@id": "https://www.paulofaustino.com/como-criar-conteudo/",
            "url": "https://www.paulofaustino.com/como-criar-conteudo/",
            "name": "Como criar conteúdo para a internet - O guia completo",
            "isPartOf": {
                "@id": "https://www.paulofaustino.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://www.paulofaustino.com/como-criar-conteudo/#primaryimage"
            },
            "image": {
                "@id": "https://www.paulofaustino.com/como-criar-conteudo/#primaryimage"
            },
            "thumbnailUrl": "https://www.paulofaustino.com/wp-content/uploads/2021/03/como-criar-conteudo-internet.png",
            "datePublished": "2021-03-01T13:59:06+00:00",
            "dateModified": "2021-06-21T15:24:20+00:00",
            "author": {
                "@id": "https://www.paulofaustino.com/#/schema/person/4eae37d76ed8a0cdf181d1427876465c"
            },
            "description": "Descubra como criar conteúdo para a internet do jeito certo, recorrendo a estratégias de produção de conteúdo altamente eficazes e que geram resultados.",
            "breadcrumb": {
                "@id": "https://www.paulofaustino.com/como-criar-conteudo/#breadcrumb"
            },
            "inLanguage": "pt-BR",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://www.paulofaustino.com/como-criar-conteudo/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "pt-BR",
            "@id": "https://www.paulofaustino.com/como-criar-conteudo/#primaryimage",
            "url": "https://www.paulofaustino.com/wp-content/uploads/2021/03/como-criar-conteudo-internet.png",
            "contentUrl": "https://www.paulofaustino.com/wp-content/uploads/2021/03/como-criar-conteudo-internet.png",
            "width": 1200,
            "height": 628,
            "caption": "Como criar conteúdo para a internet"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.paulofaustino.com/como-criar-conteudo/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.paulofaustino.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Como criar conteúdo para a internet – O guia completo"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://www.paulofaustino.com/#website",
            "url": "https://www.paulofaustino.com/",
            "name": "Paulo Faustino",
            "description": "Mentor de Empresários e Empresas",
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://www.paulofaustino.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "pt-BR"
        },
        {
            "@type": "Person",
            "@id": "https://www.paulofaustino.com/#/schema/person/4eae37d76ed8a0cdf181d1427876465c",
            "name": "Paulo Faustino",
            "image": {
                "@type": "ImageObject",
                "inLanguage": "pt-BR",
                "@id": "https://secure.gravatar.com/avatar/2d254334bc647e6a7af9182ca746235a4ff5cdc5939409fca86bac93b17d1bdf?s=96&d=mm&r=g",
                "url": "https://secure.gravatar.com/avatar/2d254334bc647e6a7af9182ca746235a4ff5cdc5939409fca86bac93b17d1bdf?s=96&d=mm&r=g",
                "contentUrl": "https://secure.gravatar.com/avatar/2d254334bc647e6a7af9182ca746235a4ff5cdc5939409fca86bac93b17d1bdf?s=96&d=mm&r=g",
                "caption": "Paulo Faustino"
            }
        }
    ]
}
/palestras/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://www.paulofaustino.com/palestras/",
            "url": "https://www.paulofaustino.com/palestras/",
            "name": "Palestras - Contrate o Paulo Faustino para palestrar no seu evento",
            "isPartOf": {
                "@id": "https://www.paulofaustino.com/#website"
            },
            "datePublished": "2018-01-09T13:55:28+00:00",
            "dateModified": "2023-09-14T15:41:44+00:00",
            "description": "Paulo Faustino é considerado um dos melhores profissionais de Marketing Digital. Contrate o Paulo Faustino para palestrar no seu evento.",
            "breadcrumb": {
                "@id": "https://www.paulofaustino.com/palestras/#breadcrumb"
            },
            "inLanguage": "pt-BR",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://www.paulofaustino.com/palestras/"
                    ]
                }
            ]
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.paulofaustino.com/palestras/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.paulofaustino.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Palestras"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://www.paulofaustino.com/#website",
            "url": "https://www.paulofaustino.com/",
            "name": "Paulo Faustino",
            "description": "Mentor de Empresários e Empresas",
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://www.paulofaustino.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "pt-BR"
        }
    ]
}