SeaChoice
(https://seachoice.org) 📸 Data Snapshot: June 19, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
16
Impact Weight: 20 / 100
80% Reputation
The site avoids trust theatre by not over-relying on unverified five-star ratings. While the review_count is 3, the site primarily relies on institutional proof like ‘Federal Court of Appeal’ rulings and ‘USTR Findings.’ The trust_theatre_flag is false, indicating that reviews are likely tied to specific organizational feedback rather than manufactured social proof.
Proof density is high, with a proof_links_count of 1 and numerous internal references to external bodies like the ‘Seafood Working Group.’ The news archive contains 9+ specific, dated reports from the last 13 months, providing a dense timeline of verifiable activity up to June 2026.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
12Review mentions (all pages)
4External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 3 | 1 |
| /news/ | 3 | 1 |
| /category/reports/ | 3 | 1 |
| /contact/ | 3 | 1 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.seachoice.org/",
"url": "https://www.seachoice.org/",
"name": "Home - SeaChoice",
"isPartOf": {
"@id": "https://www.seachoice.org/#website"
},
"about": {
"@id": "https://www.seachoice.org/#organization"
},
"primaryImageOfPage": {
"@id": "https://www.seachoice.org/#primaryimage"
},
"image": {
"@id": "https://www.seachoice.org/#primaryimage"
},
"thumbnailUrl": "https://www.seachoice.org/wp-content/uploads/2017/01/Seafood-Labelling-Report-Online-pdf.jpg",
"datePublished": "2017-09-19T03:42:19+00:00",
"dateModified": "2026-02-23T20:28:31+00:00",
"breadcrumb": {
"@id": "https://www.seachoice.org/#breadcrumb"
},
"inLanguage": "en-CA",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.seachoice.org/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-CA",
"@id": "https://www.seachoice.org/#primaryimage",
"url": "https://www.seachoice.org/wp-content/uploads/2017/01/Seafood-Labelling-Report-Online-pdf.jpg",
"contentUrl": "https://www.seachoice.org/wp-content/uploads/2017/01/Seafood-Labelling-Report-Online-pdf.jpg",
"width": 762,
"height": 565,
"caption": "SeaChoice - Sustainable Seafood in Canada"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.seachoice.org/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.seachoice.org/#website",
"url": "https://www.seachoice.org/",
"name": "SeaChoice",
"description": "Leading the sea change for seafood sustainability in Canada",
"publisher": {
"@id": "https://www.seachoice.org/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.seachoice.org/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-CA"
},
{
"@type": "Organization",
"@id": "https://www.seachoice.org/#organization",
"name": "SeaChoice",
"url": "https://www.seachoice.org/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-CA",
"@id": "https://www.seachoice.org/#/schema/logo/image/",
"url": "https://www.seachoice.org/wp-content/uploads/2018/02/SC-logo-72dpi-RGB-colour.png",
"contentUrl": "https://www.seachoice.org/wp-content/uploads/2018/02/SC-logo-72dpi-RGB-colour.png",
"width": 170,
"height": 101,
"caption": "SeaChoice"
},
"image": {
"@id": "https://www.seachoice.org/#/schema/logo/image/"
}
}
]
}
/news/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": [
"WebPage",
"CollectionPage"
],
"@id": "https://www.seachoice.org/news/",
"url": "https://www.seachoice.org/news/",
"name": "NEWS - SeaChoice",
"isPartOf": {
"@id": "https://www.seachoice.org/#website"
},
"datePublished": "2017-11-15T23:33:47+00:00",
"dateModified": "2025-12-11T20:12:45+00:00",
"breadcrumb": {
"@id": "https://www.seachoice.org/news/#breadcrumb"
},
"inLanguage": "en-CA"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.seachoice.org/news/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.seachoice.org/"
},
{
"@type": "ListItem",
"position": 2,
"name": "NEWS"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.seachoice.org/#website",
"url": "https://www.seachoice.org/",
"name": "SeaChoice",
"description": "Leading the sea change for seafood sustainability in Canada",
"publisher": {
"@id": "https://www.seachoice.org/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.seachoice.org/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-CA"
},
{
"@type": "Organization",
"@id": "https://www.seachoice.org/#organization",
"name": "SeaChoice",
"url": "https://www.seachoice.org/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-CA",
"@id": "https://www.seachoice.org/#/schema/logo/image/",
"url": "https://www.seachoice.org/wp-content/uploads/2018/02/SC-logo-72dpi-RGB-colour.png",
"contentUrl": "https://www.seachoice.org/wp-content/uploads/2018/02/SC-logo-72dpi-RGB-colour.png",
"width": 170,
"height": 101,
"caption": "SeaChoice"
},
"image": {
"@id": "https://www.seachoice.org/#/schema/logo/image/"
}
}
]
}
/category/reports/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://www.seachoice.org/category/reports/",
"url": "https://www.seachoice.org/category/reports/",
"name": "Reports Archives - SeaChoice",
"isPartOf": {
"@id": "https://www.seachoice.org/#website"
},
"primaryImageOfPage": {
"@id": "https://www.seachoice.org/category/reports/#primaryimage"
},
"image": {
"@id": "https://www.seachoice.org/category/reports/#primaryimage"
},
"thumbnailUrl": "https://www.seachoice.org/wp-content/uploads/2020/08/Cargo-ship-photo-by-Dirk-Dallas.jpg",
"breadcrumb": {
"@id": "https://www.seachoice.org/category/reports/#breadcrumb"
},
"inLanguage": "en-CA"
},
{
"@type": "ImageObject",
"inLanguage": "en-CA",
"@id": "https://www.seachoice.org/category/reports/#primaryimage",
"url": "https://www.seachoice.org/wp-content/uploads/2020/08/Cargo-ship-photo-by-Dirk-Dallas.jpg",
"contentUrl": "https://www.seachoice.org/wp-content/uploads/2020/08/Cargo-ship-photo-by-Dirk-Dallas.jpg",
"width": 640,
"height": 640,
"caption": "Photo by Dirk Dallas https://bit.ly/34gw8rQ"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.seachoice.org/category/reports/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.seachoice.org/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Reports"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.seachoice.org/#website",
"url": "https://www.seachoice.org/",
"name": "SeaChoice",
"description": "Leading the sea change for seafood sustainability in Canada",
"publisher": {
"@id": "https://www.seachoice.org/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.seachoice.org/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-CA"
},
{
"@type": "Organization",
"@id": "https://www.seachoice.org/#organization",
"name": "SeaChoice",
"url": "https://www.seachoice.org/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-CA",
"@id": "https://www.seachoice.org/#/schema/logo/image/",
"url": "https://www.seachoice.org/wp-content/uploads/2018/02/SC-logo-72dpi-RGB-colour.png",
"contentUrl": "https://www.seachoice.org/wp-content/uploads/2018/02/SC-logo-72dpi-RGB-colour.png",
"width": 170,
"height": 101,
"caption": "SeaChoice"
},
"image": {
"@id": "https://www.seachoice.org/#/schema/logo/image/"
}
}
]
}
/contact/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.seachoice.org/contact/",
"url": "https://www.seachoice.org/contact/",
"name": "Contact - SeaChoice",
"isPartOf": {
"@id": "https://www.seachoice.org/#website"
},
"primaryImageOfPage": {
"@id": "https://www.seachoice.org/contact/#primaryimage"
},
"image": {
"@id": "https://www.seachoice.org/contact/#primaryimage"
},
"thumbnailUrl": "https://www.seachoice.org/wp-content/uploads/2018/01/SC-underwater-@3x.jpg",
"datePublished": "2017-11-18T22:31:05+00:00",
"dateModified": "2025-12-11T20:11:59+00:00",
"breadcrumb": {
"@id": "https://www.seachoice.org/contact/#breadcrumb"
},
"inLanguage": "en-CA",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.seachoice.org/contact/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-CA",
"@id": "https://www.seachoice.org/contact/#primaryimage",
"url": "https://www.seachoice.org/wp-content/uploads/2018/01/SC-underwater-@3x.jpg",
"contentUrl": "https://www.seachoice.org/wp-content/uploads/2018/01/SC-underwater-@3x.jpg",
"width": 4800,
"height": 1846
},
{
"@type": "BreadcrumbList",
"@id": "https://www.seachoice.org/contact/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.seachoice.org/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Contact"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.seachoice.org/#website",
"url": "https://www.seachoice.org/",
"name": "SeaChoice",
"description": "Leading the sea change for seafood sustainability in Canada",
"publisher": {
"@id": "https://www.seachoice.org/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.seachoice.org/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-CA"
},
{
"@type": "Organization",
"@id": "https://www.seachoice.org/#organization",
"name": "SeaChoice",
"url": "https://www.seachoice.org/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-CA",
"@id": "https://www.seachoice.org/#/schema/logo/image/",
"url": "https://www.seachoice.org/wp-content/uploads/2018/02/SC-logo-72dpi-RGB-colour.png",
"contentUrl": "https://www.seachoice.org/wp-content/uploads/2018/02/SC-logo-72dpi-RGB-colour.png",
"width": 170,
"height": 101,
"caption": "SeaChoice"
},
"image": {
"@id": "https://www.seachoice.org/#/schema/logo/image/"
}
}
]
}
Explore the other reputation pillars for SeaChoice
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from SeaChoice, captured on June 19, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to SeaChoice: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://seachoice.org to view the most current version of its content and see directly what this company is about and what it offers.