Keller Group plc
(https://keller.com) 📸 Data Snapshot: May 31, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority is well-established through naming specific executives (James Wroath, CEO; David Burke, CFO) and providing a verifiable London head office address in the schema. The technical implementation is strong, though it lacks Person schema for individual experts mentioned in the news articles. Technical credibility matches its positioning as a global PLC.
Unlike most contractors, Keller backs performance claims with audited figures, such as the ‘£1.7bn order book’ and ‘£100 million share buyback.’ Claims of being a ‘world leader’ are substantiated by the count of 10,000 staff and 5 continents of operation. There is no disconnect between the marketing tone and the operational evidence provided.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"additionalType": "HomeAndConstructionBusiness",
"name": "Keller Group plc",
"url": "https://www.keller.com",
"sameAs": "https://www.linkedin.com/company/keller",
"telephone": "+442076167575",
"logo": {
"@type": "ImageObject",
"representativeOfPage": "True",
"url": "https://www.keller.com/themes/custom/keller_theme/logo.svg"
},
"address": {
"@type": "PostalAddress",
"streetAddress": "2 Kingdom Street",
"addressRegion": "London",
"postalCode": "W2 6BD",
"addressCountry": "United Kingdom"
}
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 0 | 0 |
| /news/agm-trading-update-1/ | 1 | 2 |
| /expertise/ | 0 | 0 |
| /worldwide-contacts/ | 0 | 1 |
This page presents a snapshot of public data from Keller Group plc, captured on May 31, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Keller Group plc: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://keller.com to view the most current version of its content and see directly what this company is about and what it offers.