Delhaize
(https://delhaize.be) 📸 Data Snapshot: May 29, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
There are zero authority gaps identified in the technical or content layers. The schema_json is robust, utilizing both Organization and SoftwareApplication types to establish a clear digital and physical footprint. The inclusion of sameAs links to Facebook, Instagram, and LinkedIn further validates the brand’s social proof. There are no expert claims made without a verifiable footprint because the brand relies on institutional authority rather than individual influencer posturing.
The site avoids bold, unsubstantiated performance claims like world-class or best selection online. Instead, it uses descriptive service claims such as Online boodschappen doen was nog nooit zo gemakkelijk (Online shopping has never been this easy), which is contextualized by the interactive folder feature described on the page. The disconnect is non-existent as the site functions as a utility rather than a persuasive marketing vessel.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://urldefense.com/v3/__https://schema.org__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7Knrbx13$ [schema[.]org]",
"@type": "SoftwareApplication",
"name": "MyDelhaize",
"operatingSystem": "Android 6.0",
"applicationCategory": "ShoppingApplication",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.2",
"ratingCount": "3936"
},
"offers": {
"@type": "Offer",
"price": "0.00",
"priceCurrency": "EUR"
}
},
{
"@context": "https://urldefense.com/v3/__http://schema.org__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7B7JYkIB$ [schema[.]org]",
"@type": "Organization",
"name": "Delhaize",
"alternateName": "",
"url": "https://urldefense.com/v3/__https://www.delhaize.be/__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7O2CNgOt$ [delhaize[.]be]",
"logo": "https://urldefense.com/v3/__https://dhf6qt42idbhy.cloudfront.net/static/next/icons/logo.be.svg__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7HxvsPZE$ [dhf6qt42idbhy[.]cloudfront[.]net]",
"contactPoint": {
"@type": "ContactPoint",
"telephone": "+3224122111",
"contactType": "customer service"
},
"address": {
"@type": "PostalAddress",
"streetAddress": "Brusselsesteenweg 347",
"addressLocality": "Asse",
"postalCode": "1730",
"addressCountry": "BE"
},
"sameAs": [
"https://urldefense.com/v3/__https://www.facebook.com/Delhaize__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7JIKOmKR$ [facebook[.]com]",
"https://urldefense.com/v3/__https://www.instagram.com/delhaizebelgium/__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7Nw05t5c$ [instagram[.]com]",
"https://urldefense.com/v3/__https://www.linkedin.com/company/delhaize-belgium/__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7Dc4B6qX$ [linkedin[.]com]"
]
}
]
/nl/folder/
[
{
"@context": "https://urldefense.com/v3/__https://schema.org__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7Knrbx13$ [schema[.]org]",
"@type": "SoftwareApplication",
"name": "MyDelhaize",
"operatingSystem": "Android 6.0",
"applicationCategory": "ShoppingApplication",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.2",
"ratingCount": "3936"
},
"offers": {
"@type": "Offer",
"price": "0.00",
"priceCurrency": "EUR"
}
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Delhaize",
"item": "https://www.delhaize.be"
},
{
"@type": "ListItem",
"position": 2,
"name": "Folder van deze week",
"item": "https://www.delhaize.be/nl/folder"
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Delhaize",
"item": "https://www.delhaize.be"
},
{
"@type": "ListItem",
"position": 2,
"name": "Folder van deze week",
"item": "https://www.delhaize.be/nl/folder"
}
]
}
]
/kleine-leeuw/
[
{
"@context": "https://urldefense.com/v3/__https://schema.org__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7Knrbx13$ [schema[.]org]",
"@type": "SoftwareApplication",
"name": "MyDelhaize",
"operatingSystem": "Android 6.0",
"applicationCategory": "ShoppingApplication",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.2",
"ratingCount": "3936"
},
"offers": {
"@type": "Offer",
"price": "0.00",
"priceCurrency": "EUR"
}
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Delhaize",
"item": "https://www.delhaize.be"
},
{
"@type": "ListItem",
"position": 2,
"name": "kleine-leeuw",
"item": "https://www.delhaize.be/nl/kleine-leeuw"
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Delhaize",
"item": "https://www.delhaize.be"
},
{
"@type": "ListItem",
"position": 2,
"name": "kleine-leeuw",
"item": "https://www.delhaize.be/nl/kleine-leeuw"
}
]
}
]
/plooibox/
[
{
"@context": "https://urldefense.com/v3/__https://schema.org__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7Knrbx13$ [schema[.]org]",
"@type": "SoftwareApplication",
"name": "MyDelhaize",
"operatingSystem": "Android 6.0",
"applicationCategory": "ShoppingApplication",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.2",
"ratingCount": "3936"
},
"offers": {
"@type": "Offer",
"price": "0.00",
"priceCurrency": "EUR"
}
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Delhaize",
"item": "https://www.delhaize.be"
},
{
"@type": "ListItem",
"position": 2,
"name": "plooibox",
"item": "https://www.delhaize.be/nl/plooibox"
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Delhaize",
"item": "https://www.delhaize.be"
},
{
"@type": "ListItem",
"position": 2,
"name": "plooibox",
"item": "https://www.delhaize.be/nl/plooibox"
}
]
}
]
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 99 | 1 |
| /nl/folder/ | 99 | 1 |
| /kleine-leeuw/ | 99 | 1 |
| /plooibox/ | 99 | 1 |
This page presents a snapshot of public data from Delhaize, captured on May 29, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Delhaize: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://delhaize.be to view the most current version of its content and see directly what this company is about and what it offers.