Delhaize
(https://delhaize.be) 📸 Data Snapshot: May 29, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust signals are grounded in technical reality rather than marketing theatre. The review_count of 99 is backed by a SoftwareApplication schema showing a ratingValue of 4.2 from 3936 actual users, which is high-density proof. While the proof_links_count is 1 on several pages, the site avoids trust theatre flags by not displaying unverified badges or fabricated testimonials. The transparency of the physical address and telephone (+3224122111) in the schema provides immediate verifiable authority.
Proof density is high, evidenced by the granularity of the structured data and the specific service instructions. The site provides 8+ instances of specific evidence across the crawl, including a verifiable VAT-registered address, a customer service phone number, and detailed aggregate ratings from external app stores. Vague assertions are replaced by functional descriptions of the shopping process.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 99 | 1 |
| /nl/folder/ | 99 | 1 |
| /kleine-leeuw/ | 99 | 1 |
| /plooibox/ | 99 | 1 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
[
{
"@context": "https://urldefense.com/v3/__https://schema.org__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7Knrbx13$ [schema[.]org]",
"@type": "SoftwareApplication",
"name": "MyDelhaize",
"operatingSystem": "Android 6.0",
"applicationCategory": "ShoppingApplication",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.2",
"ratingCount": "3936"
},
"offers": {
"@type": "Offer",
"price": "0.00",
"priceCurrency": "EUR"
}
},
{
"@context": "https://urldefense.com/v3/__http://schema.org__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7B7JYkIB$ [schema[.]org]",
"@type": "Organization",
"name": "Delhaize",
"alternateName": "",
"url": "https://urldefense.com/v3/__https://www.delhaize.be/__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7O2CNgOt$ [delhaize[.]be]",
"logo": "https://urldefense.com/v3/__https://dhf6qt42idbhy.cloudfront.net/static/next/icons/logo.be.svg__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7HxvsPZE$ [dhf6qt42idbhy[.]cloudfront[.]net]",
"contactPoint": {
"@type": "ContactPoint",
"telephone": "+3224122111",
"contactType": "customer service"
},
"address": {
"@type": "PostalAddress",
"streetAddress": "Brusselsesteenweg 347",
"addressLocality": "Asse",
"postalCode": "1730",
"addressCountry": "BE"
},
"sameAs": [
"https://urldefense.com/v3/__https://www.facebook.com/Delhaize__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7JIKOmKR$ [facebook[.]com]",
"https://urldefense.com/v3/__https://www.instagram.com/delhaizebelgium/__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7Nw05t5c$ [instagram[.]com]",
"https://urldefense.com/v3/__https://www.linkedin.com/company/delhaize-belgium/__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7Dc4B6qX$ [linkedin[.]com]"
]
}
]
/nl/folder/
[
{
"@context": "https://urldefense.com/v3/__https://schema.org__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7Knrbx13$ [schema[.]org]",
"@type": "SoftwareApplication",
"name": "MyDelhaize",
"operatingSystem": "Android 6.0",
"applicationCategory": "ShoppingApplication",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.2",
"ratingCount": "3936"
},
"offers": {
"@type": "Offer",
"price": "0.00",
"priceCurrency": "EUR"
}
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Delhaize",
"item": "https://www.delhaize.be"
},
{
"@type": "ListItem",
"position": 2,
"name": "Folder van deze week",
"item": "https://www.delhaize.be/nl/folder"
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Delhaize",
"item": "https://www.delhaize.be"
},
{
"@type": "ListItem",
"position": 2,
"name": "Folder van deze week",
"item": "https://www.delhaize.be/nl/folder"
}
]
}
]
/kleine-leeuw/
[
{
"@context": "https://urldefense.com/v3/__https://schema.org__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7Knrbx13$ [schema[.]org]",
"@type": "SoftwareApplication",
"name": "MyDelhaize",
"operatingSystem": "Android 6.0",
"applicationCategory": "ShoppingApplication",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.2",
"ratingCount": "3936"
},
"offers": {
"@type": "Offer",
"price": "0.00",
"priceCurrency": "EUR"
}
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Delhaize",
"item": "https://www.delhaize.be"
},
{
"@type": "ListItem",
"position": 2,
"name": "kleine-leeuw",
"item": "https://www.delhaize.be/nl/kleine-leeuw"
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Delhaize",
"item": "https://www.delhaize.be"
},
{
"@type": "ListItem",
"position": 2,
"name": "kleine-leeuw",
"item": "https://www.delhaize.be/nl/kleine-leeuw"
}
]
}
]
/plooibox/
[
{
"@context": "https://urldefense.com/v3/__https://schema.org__;!!GF_29dbcQIUBPA!heaWqoovre3lZs_tOFTjYNyTxPce-H9k-8uLGYibS5-RkwLpIMimPVNx7Knrbx13$ [schema[.]org]",
"@type": "SoftwareApplication",
"name": "MyDelhaize",
"operatingSystem": "Android 6.0",
"applicationCategory": "ShoppingApplication",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.2",
"ratingCount": "3936"
},
"offers": {
"@type": "Offer",
"price": "0.00",
"priceCurrency": "EUR"
}
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Delhaize",
"item": "https://www.delhaize.be"
},
{
"@type": "ListItem",
"position": 2,
"name": "plooibox",
"item": "https://www.delhaize.be/nl/plooibox"
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Delhaize",
"item": "https://www.delhaize.be"
},
{
"@type": "ListItem",
"position": 2,
"name": "plooibox",
"item": "https://www.delhaize.be/nl/plooibox"
}
]
}
]
This page presents a snapshot of public data from Delhaize, captured on May 29, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Delhaize: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://delhaize.be to view the most current version of its content and see directly what this company is about and what it offers.