Field Notes Brand
(https://fieldnotesbrand.com) 📸 Data Snapshot: May 26, 2026
Information Density — The Lens
Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.
Info Density
Power-words vs. Substance ratio.
27
Impact Weight: 30 / 100
90% Reputation
The information density on this site is exceptionally high, favoring technical specifications over marketing fluff. While headings like ‘Lucky’ or ‘Breathtaking’ use subjective adjectives, the body substance immediately anchors them with forensic detail, such as ‘Mohawk Via Vellum 100#C’ paper and ‘Heidelberg Speedmaster CD 102S’ printing presses. The ratio of generic marketing adjectives to specific nouns is heavily skewed toward substance, particularly in the detailed ‘SPECIFICATIONS’ blocks found on product pages. Minimal points were deducted only for the repetitive use of ‘The List’ as a primary value proposition across all pages without fresh information.
Information Density is read straight from the body copy: how much of the text carries grounded, checkable substance versus hollow filler. Below is the clean text the engine analyzed, then the industry’s known generic-claim patterns to weigh it against.
📝 The Narrative — clean text per page (the substance-vs-filler signal)
HOMEPAGE (https://fieldnotesbrand.com) Field Notes | Memo Books, Notebooks, Journals & Planners
Skip to Main Content Get Up & Go: “Explore America” [IMG: Six hero] EXPLORE AMERICA SERIES [H1] “Lucky” Saluting the Noble and Doomed American Penny FNC-70 [H1] EXPLORE Limited Editions and Film Archive GO No results Clear Search [IMG: FN 70 LUCKY B] [IMG: FN 70 LUCKY A] View Details [H5] Lucky $14.95 View Product [IMG: Array lucky F] [IMG: Array luck B] [IMG: Graphic showing the graph, ruled, and plain paper types available in the Original Kraft notebook.] [IMG: Front cover of the Original Kraft 3-Pack with brown cover.] View Details [H5] Original Kraft $12.95 View Product [IMG: Fnc 43 National Parks Wheel] [IMG: Fnc 43 National Parks A] View Details [H5] National Parks $14.95 View Product [IMG: FNC 69 1943 B2] [IMG: FNC 69 1943 A2] View Details [H5] 1943 $14.95 [IMG: Fnb01 Falcon B] [IMG: FNB 02 The Maltese Falcon A2] View Details [H5] The Maltese Falcon $18.95 [IMG: FN50 Explore America Product Page Hover] [IMG: FN50 Explore America A Big Sur Coast Product Page] View Details [H5] Explore America $14.95 View Product [IMG: FNC 64 All9 B2] [IMG: FNC 64 Birds Pack A 01] View Details [H5] Birds and Trees of North America $14.95 View Product [IMG: FNC 68 Fall Flowers Spread B] [IMG: FN 68 Fall Flowers A] View Details [H5] Fall Flowers $14.95 [IMG: Expedition Edition waterproof notebook with orange cover at an angle.] [IMG: Expedition Edition waterproof notebook with orange cover.] View Details [H5] Expedition $14.95 [IMG: Field Notes electronic Gift Card depicted on a smartphone, tilted at an angle.] [IMG: Field Notes electronic Gift Card depicted on a smartphone.] View Details [H5] Gift Card Starting at $25.00 View Product [IMG: FNC 67 Is a River Alive B2] [IMG: FNC 67 Is a River Alive A2] View Details [H5] Is a River Alive? $14.95 [IMG: FNC 58 Streetscapes B] [IMG: FNC 58b Streetscapes Pack B] 29 left View Details [H5] Streetscapes $14.95 [IMG: FNG Bb] [IMG: Pbbag got a] 96 left View Details [H5] Pitch Black Rolltop Backpack $129.95 [IMG: Array staplerev F] [IMG: Array staplerev B] [IMG: F Nx JI 01 Grid B] [IMG: F Nx JI 01 Grid A] 143 left View Details [H5] Jason Isbell $16.95 [IMG: Depiction of the dot-graph and ruled paper styles in the Pitch Black notebook.] [IMG: Pitch Black Dot-Graph Notebook 2-Pack] View Details [H5] Pitch Black Notebook $16.95 View Product [IMG: Graphic showing the dot-graph and ruled paper styles in the Pitch Black memo book.] [IMG: Pitch Black Dot-Graph Memo Book 3-Pack] View Details [H5] Pitch Black Memo Book $14.95 View Product [IMG: FN 5 E Gaming Journals 2025 Hover] [IMG: FN 5 E Gaming Journals 2025 Snipe] View Details [H5] 5E Gaming Journals $18.95 View Product [IMG: FN 51 Chicago Tote B] [IMG: FN 51 Chicago Tote A] View Details [H5] Chicago Tote $34.95 [IMG: FNC 62 Flora B2] [IMG: FNC 62 Flora A 2] View Details [H5] Flora $14.95 [IMG: FNC 66 The Chicago Look B] [IMG: FNC 66 The Chicago Look A] View Details [H5] The Chicago Look $14.95 [IMG: FN 28 Chicago new B] [IMG: FN 28 Chicago new A] View Details [H5] Chicago $14.95 [IMG: FN 32 Portland new B] [IMG: FN 32 Portland new A] View Details [H5] Portland $14.95 [IMG: FN 30 Front Page B2] [IMG: FN 30 Front Page A 2021] View Details [H5] Front Page $16.95 View Product [IMG: FN 5 EAS Adventure Set 2026 A] View Details [H5] 5E Adventure Set $79.95 [IMG: FNC 47 Heavy Duty B2] [IMG: FNC 47 Heavy Duty A2] View Details [H5] Heavy Duty $14.95 [H1] The List Email list subscribers get early notice on offers and new releases, including Quarterly Editions. [IMG: Front of] [IMG: Front of] View Details [H5] A Drive into the Gap $9.95 [IMG: FN 45 Tin O Darts B] [IMG: FN 45 Tin O Darts A] View Details [H5] Tin-O-Darts $12.95 [IMG: 56-Week Weekly Planner opened to show the layout of the days of the week inside.] [IMG: Meta Product FN 25 Planner 01] View Details [H5] 56-Week Planner $16.95 View Product [IMG: Front of the brown Steno Pad with top spiral binding shown at an angle.] [IMG: Front of the brown Steno Pad with top spiral binding.] View Details [H5] Steno $12.95 [IMG: Fnc 43Wd National Parks Window Decal A2] View Details [H5] National Parks Water Transfer Decal $5.95 [IMG: Everyday Inspiration leather notebook cover opened with a graph paper notebook and pen inside] [IMG: Front of the Everyday Inspiration leather notebook cover with a 2-pack of notebooks] View Details [H5] Everyday Inspiration $89.95 [IMG: Daily Carry leather notebook cover, opened to show pockets for cards and notebook plus pen loop.] [IMG: Daily Carry leather notebook cover with Field Notes stamped in black and with attached pen loop.] View Details [H5] Daily Carry $89.95 [IMG: Front of the Archival Wooden Box for storing Field Notes memo books, shown at an angle.] [IMG: Front of the Archival Wooden Box for storing Field Notes notebooks with 12 divider cards.] View Details [H5] Archival Wooden Box $49.95 View Product [IMG: FN Starter Kit New Pencil] View Details [H5] Starter Kit $24.95 [IMG: FNK 03 Desk Kit 2025 A] View Details [H5] Desk Kit $179.95 [IMG: FN Pencil Case Hover Photo New Pencil] [IMG: Meta Product FN 40 Zippered Pencil Case 02] View Details [H5] Zippered Pencil Case $39.95 [IMG: Close up of the black and silver chrome Field Notes Space Pens.] [IMG: Field Notes Space Pen (black) in its case.] View Details [H5] Space Pen $39.95 View Product [IMG: FN 05 Pencil Pack 202605 02] [IMG: FN 05 Pencil Pack 202605 01] View Details [H5] No. 2 Woodgrain Pencil 6-Pack $9.95 [IMG: Close up of black Clic Pen 6-Pack with white Field Notes logo.] [IMG: Black Clic Pen 6-Pack with white Field Notes logo.] View Details [H5] Clic Pen 6-Pack $9.95 [IMG: FN 13 Carpenter Pencil Pack B Orange] [IMG: FN 13 Carpenter Pencil Pack A Orange] View Details [H5] Carpenter Pencil 3-Pack $9.95 [IMG: F Nx BWC Blackwing Colors B2] [IMG: F Nx BWC Blackwing Colors A2] View Details [H5] Blackwing Colors $30.00 [IMG: Close up of a single black rubber band with white Field Notes logo.] [IMG: Pile of black rubber bands with white Field Notes logo on each.] View Details [H5] Band of Rubber 12-Pack $9.95 [IMG: Ninebords ad F2] [IMG: Ninebirds B] [IMG: FNP 62 Flora Art Print B] [IMG: FNP 62 Flora Art Print A2] View Details [H5] Flora Art Prints $99.95 [IMG: FNP RM01 Underland Press Sheet A] View Details [H5] Underland Press Sheet $50.00 [IMG: Np Stack B2] [IMG: Fnc43D Stack] View Details [H5] National Parks Press Sheets $95.00 View Product [IMG: Press Sheet poster of covers for the Haxley Edition memo book showing the glow in the dark areas.] [IMG: Press Sheet poster of covers for the Haxley Edition notebook.] View Details [H5] Haxley Press Sheet $95.00
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SUB-PAGE (https://fieldnotesbrand.com/products/explore-america/) Field Notes | Explore America
Skip to Main Content Get Up & Go: “Explore America” [IMG: FN50 Explore America Banner] [H2] EXPLORE AMERICA The First Two 3-Packs of a New Series WATCH THE FILM [IMG: FN50 Explore America A Three Up] Item added to cart!Keep shopping or check out now. [IMG: FN50 Explore America A Three Up] [IMG: FN50 Explore America A Three Up] [IMG: FN50 Explore America B Three Up] [H1] 3-Pack Explore America Monumental Memo Books Dot-Graph Paper 3½" × 5½" 48 Pages [H6] These Pair Nicely [IMG: Fnc 43 National Parks Wheel] [IMG: Fnc 43 National Parks A] View Details [H5] National Parks View Product [IMG: FNC 64 All9 B2] [IMG: FNC 64 Birds Pack A 01] View Details [H5] Birds and Trees of North America View Product [IMG: FN50 Explore America Line Up Paragraph 3] [H3] Two 3-Packs, Six Iconic Scenes America’s vast recreational and tourism network goes well beyond the lands featured in our “National Parks" series. It also encompasses expansive monuments, dense forests, breathtaking coastlines, and scenic trail networks. We are excited to expand our offering of memo books celebrating these great American vistas with the first two 3-Packs of our “Explore America” Series: Northern California and the Triple Crown of Hiking. Stunning illustrations of some of the country’s most picturesque destinations and distinguished challenges feature on the covers of these Memo Books. These first two 3-Packs continue our collaboration with the brilliant artists of The Fifty-Nine Parks Print Series… Choose your next adventure, or collect them all. [IMG: FN50 Explore America A Three Up Paragraph Right 2] [H3] Series A 3-Pack:Northern California Includes The Big Sur Coast by Shepard Fairey, Muir Woods Nat'l Monument by Glenn Thomas, and Golden Gate Nat'l Rec Area by Chris Turnham. [IMG: FN50 Explore America B Three Up Paragraph Right 2] [H3] Series B 3-Pack:Triple Crown of Hiking The Appalachian Trail by Benjamin Fluow, Continental Divide Trail by Glenn Thomas, and Pacific Crest Trail by Chris Turnham. [H3] A Closer Look The covers are printed on 100-lb Mohawk Via cover stock, using a custom, five-color process. The illustrative styles, the printing process, and the copper staples recall the heritage, and archival promotional materials and publications, of the National Park System. [IMG: FN50 Explore America Inner Front 3] Each book features a brief history of the landmark on its inside back cover, a spot for an official stamp, drawing, or memento on the inside front cover, and 48 pages of Domtar Lynx Opaque 60-lb text paper marked with a 3/16" dot-grid to record your plans, routes, notes, and memories. [IMG: FN50 Explore America Collection Paragraph 4] [H3] Breathtaking These Field Notes are a tribute to places in the U.S.A. that can only truly be appreciated in person. Please visit, enjoy, and support these destinations, along with our National Park System. We hope when you visit your favorite national monument, landmark, or hiking trail, you’ll bring along your new favorite memo book, fill it up, and tag us in your photos. [H3] The Artists: Big Sur - Shepard FaireyMuir Woods & Continental Divide Trail - Glenn ThomasGolden Gate & Pacific Crest Trail - Chris TurnhamAppalachian Trail - Benjamin Flouw Note: Field Notes’ “Explore America” is a new series of memo books that we intend to expand in the future. It is not part of our Quarterly Subscription program. Subscribers, look for your Summer 2026 limited edition shipment in June. [H6] SPECIFICATIONS: 01.Proudly printed by the good people of The Graphic Arts Studio LLC, Barrington, Ill. 02.Cover: Mohawk Via Vellum 100#C with a background hit of custom spot color under process cyan, magenta, yellow, and black soy-based Superior inks. 03.Cover printed on a Heidelberg Speedmaster CD 102S six-color offset printing press. 04.Innards: Domtar Lynx Opaque Ultra 60#T with a fine, 1-color application of ”Green Earth” soy-based Superior ink. 05.Bound with a Muller Martini 6-pocket saddle stitcher with cover feeder/scorer. 06.Corners rounded to a 3/8" (9.5mm) radius with a Challenge round-corner machine. 07.Dot-graph grid: 3/16" × 3/16" (4.7mm × 4.7mm). 08.Memo book dimensions are 3-1/2" × 5-1/2" (89mm × 140mm). 09.FIELD NOTES uses only the Futura typeface family (Paul Renner, 1927), in collaboration with Monotype. 10.All FIELD NOTES memo books are printed and manufactured in the U.S.A. 11.Series A 3-Pack: FN-50a Northern California UPC: 850032279444 12.Series B 3-Pack: FN-50b Triple Crown of Hiking UPC: 850032279475 [H2] Other Products You May Like [H2] Notebooks & Accessories
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SUB-PAGE (https://fieldnotesbrand.com/products/lucky/) Field Notes | Lucky
Skip to Main Content Get Up & Go: “Explore America” [IMG: Three penny hero] [H2] FNC-70 [H1] “LUCKY” Spring Limited Edition WATCH THE FILM [IMG: FN 70 LUCKY A] Item added to cart!Keep shopping or check out now. [IMG: FN 70 LUCKY A] [H1] SPRING 2026 QUARTERLY EDITION Lucky 3-Packs Ledger Paper 3.5" × 5.5" 48 Pages More Info on Year-Long Subscriptionsopens a new window [H6] These Pair Nicely [IMG: FNC 69 1943 B2] [IMG: FNC 69 1943 A2] View Details [H5] 1943 [IMG: FNC 64 All9 B2] [IMG: FNC 64 Birds Pack A 01] View Details [H5] Birds and Trees of North America View Product [IMG: FNC71 Lucky wide A] [H2] For Your Thoughts… Spring 2026 has arrived, and with the season of change comes our 70th quarterly edition, “Lucky,” a farewell to the fortuitous penny. First minted in 1793, the copper one-cent piece graced jean pockets, change jars, coin purses, car floors, cash registers, and the bottoms of wells and fountains with its distinct auburn sheen for over two hundred years. While the U.S. Treasury stopped minting pennies last November, 114 billion pennies remain in circulation. They’re not going away immediately. [IMG: FNC70 Lucky Obverse Icons A] [H3] YOU’LL FLIP FOR IT This edition honors the coin’s legacy by mimicking copper’s enduring shades of wear: the orangeish-pink “Rosewood,” the well-worn, dirty “Mocha,” and the oxidized green patina of “Mint” Mohawk Mosaic 100-lb cover stocks. Each cover is stamped with metallic copper foil and embossed on the back with the penny’s three distinct obverse designs: stalks of wheat, the Lincoln Memorial, and the Great Seal. The flip-side of each pack’s backing card contains a heartfelt ode to the cent, with a space to enshrine your luckiest penny, whether it’s a shiny example of 2025’s last batch, or one you found, face-up, on the sidewalk decades ago. [IMG: FNC71 Lucky Pages B] Copper staples bind 48 pages of 60#T Domtar Cougar Natural inside, ruled in copper with faint mint ledger columns; use those vertical columns to add up your change, to mark off a checklist, or simply ignore them for regular ruled writing. [IMG: FNC71 Lucky Sub Bonus Bcrop] Bonus coin wrappers for subscriber shipments. Not available with individual 3-Pack orders. [H3] KEEP ’EM COMING! In addition to two 3-Packs of FNC-70 “Lucky” Memo Books, subscribers will receive a set of three keepsake coin wrappers, each fit to roll fifty cents worth of the historic discs. If a single penny is lucky, think of the power of 150 of them, neatly organized! Start a year-long subscription with this Spring Edition and receive six Memo Books, the coin wrappers, free U.S.A. shipping on all four subscription shipments, 10% off while shopping at this site, and lots of other benefits — including our sincere thanks for allowing us to develop ideas like this, and share them with you. Your first subscription (or renewal) shipment comes in a custom-designed box. This year’s box is illustrated by artist Jennifer Farrell of Starshaped Press. [H6] SPECIFICATIONS: 01.Proudly printed by the good people of Classic Color, Broadview, Ill. 02.Covers: Mohawk Mosaic 100#C “Rosewood,” “Mocha,” and “Mint,” hot-foil stamped with “Shiny Penny Copper.” 03.Innards: Domtar Cougar Natural 60#T “Natural,” with a fine, 2-color application of “Heads Up” and “Oxidized” soy-based Superior inks. 04.Cover and innards printed on a Komori Lithrone 640 six-color UV printing press. 05.Bound with a Muller Martini Presto II saddle stitcher with appreciation to Samuel Slocum, George W. McGill, and William J. Brown, the “Founding Fathers of the Staple.” 06.Corners precisely rounded to a 3/8" (9.5mm) radius with a Challenge DCM double round-corner machine. 07.Ledger lines spaced at 1/4" (6.4mm). 08.Memo book dimensions are 3-1/2" × 5-1/2" (89mm × 140mm). 09.FIELD NOTES uses only the Futura typeface family (Paul Renner, 1927), in collaboration with Monotype. 10.All FIELD NOTES memo books are printed and manufactured in the U.S.A. 11.Limited Edition of 30,000 3-Packs. 12.SKU & UPC: Lucky 3-Pack FNC-70 850032279468, Lucky Subscription FN-SUB70 [H2] Other Products You May Like [H2] Notebooks & Accessories
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SUB-PAGE · THIN (https://fieldnotesbrand.com/customer/sign-up/) Field Notes | Field Notes
Skip to Main Content Get Up & Go: “Explore America” [H1] Create an Account Creating an account allows you to checkout quickly, save addresses, and keep track of your orders.
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🧭 Industry Context — common generic-claim patterns in Ecommerce & Online Retail to weigh the text against
Generic Claims:
best prices online, free shipping on everything, satisfaction guaranteed or your money back, trusted by thousands, premium quality at affordable prices, the best selection online…
Red Flags:
no business address or company registration, manufacturer stock photos as product images, prices dramatically below market with no explanation, no return policy or extremely restrictive terms, fake countdown timers and scarcity indicators, reviews that read as fabricated or templated…
Semantic Drift Patterns:
homepage claims premium but product pages show dropshipped goods, claims handmade or artisan but product images are manufacturer stock, homepage says ethically sourced but no supply chain information, claims exclusive products but same items found on Amazon and AliExpress…
Proof Expectations:
verifiable business registration and address, real product photographs not manufacturer stock images, third-party reviews on independent platforms (Trustpilot, Google), clear return and refund policy with process details, specific supply chain or sourcing information, customer service contact with response time commitments…
Explore the other reputation pillars for Field Notes Brand
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Field Notes Brand, captured on May 26, 2026, to show how machine logic reads Information Density signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Field Notes Brand: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://fieldnotesbrand.com to view the most current version of its content and see directly what this company is about and what it offers.