Mr Puzzle
(https://mrpuzzle.com.au) 📸 Data Snapshot: May 31, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust theatre is non-existent. The site provides high-veracity proof paths, such as direct links to the PuzzBuzz database (ID 9131) and the Mr Puzzle eBay shop for secondary market verification. review_count is low and proportional to a niche specialty business rather than being inflated by generic five-star badges.
Proof density is significantly higher than industry averages. For example, the LetterBox IPP42 page includes the exact number made (105), the specific goal of the puzzle, the material thickness (3mm and 5mm), and dimensions (65mm x 65mm). Every claim regarding a puzzle’s rarity is backed by a specific date or event (e.g., Tokyo, September 2025).
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 2 | 1 |
| /blog/ | 2 | 1 |
| /about-us/ | 2 | 1 |
| /letterbox-ipp42-exchange-puzzle/ | 2 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": [
"WebPage",
"CollectionPage"
],
"@id": "https://www.mrpuzzle.com.au/blog/",
"url": "https://www.mrpuzzle.com.au/blog/",
"name": "Blog | Archives | Mr Puzzle",
"isPartOf": {
"@id": "https://www.mrpuzzle.com.au/#website"
},
"datePublished": "2019-10-04T06:53:49+00:00",
"dateModified": "2020-01-08T04:42:03+00:00",
"description": "Information about new puzzles to our site. Mr Puzzle manufactured puzzles documented for collectors.",
"breadcrumb": {
"@id": "https://www.mrpuzzle.com.au/blog/#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.mrpuzzle.com.au/blog/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.mrpuzzle.com.au/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Blog"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.mrpuzzle.com.au/#website",
"url": "https://www.mrpuzzle.com.au/",
"name": "Mr Puzzle",
"description": "",
"publisher": {
"@id": "https://www.mrpuzzle.com.au/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.mrpuzzle.com.au/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.mrpuzzle.com.au/#organization",
"name": "Mr Puzzle",
"url": "https://www.mrpuzzle.com.au/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.mrpuzzle.com.au/#/schema/logo/image/",
"url": "https://www.mrpuzzle.com.au/wp-content/uploads/2020/02/logo-blue.svg",
"contentUrl": "https://www.mrpuzzle.com.au/wp-content/uploads/2020/02/logo-blue.svg",
"width": 540,
"height": 617,
"caption": "Mr Puzzle"
},
"image": {
"@id": "https://www.mrpuzzle.com.au/#/schema/logo/image/"
}
}
]
}
/blog/
{
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"@type": [
"WebPage",
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],
"@id": "https://www.mrpuzzle.com.au/blog/",
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"name": "Blog | Archives | Mr Puzzle",
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},
"datePublished": "2019-10-04T06:53:49+00:00",
"dateModified": "2020-01-08T04:42:03+00:00",
"description": "Information about new puzzles to our site. Mr Puzzle manufactured puzzles documented for collectors.",
"breadcrumb": {
"@id": "https://www.mrpuzzle.com.au/blog/#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "BreadcrumbList",
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},
{
"@type": "ListItem",
"position": 2,
"name": "Blog"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.mrpuzzle.com.au/#website",
"url": "https://www.mrpuzzle.com.au/",
"name": "Mr Puzzle",
"description": "",
"publisher": {
"@id": "https://www.mrpuzzle.com.au/#organization"
},
"potentialAction": [
{
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"target": {
"@type": "EntryPoint",
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},
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],
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"@type": "Organization",
"@id": "https://www.mrpuzzle.com.au/#organization",
"name": "Mr Puzzle",
"url": "https://www.mrpuzzle.com.au/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.mrpuzzle.com.au/#/schema/logo/image/",
"url": "https://www.mrpuzzle.com.au/wp-content/uploads/2020/02/logo-blue.svg",
"contentUrl": "https://www.mrpuzzle.com.au/wp-content/uploads/2020/02/logo-blue.svg",
"width": 540,
"height": 617,
"caption": "Mr Puzzle"
},
"image": {
"@id": "https://www.mrpuzzle.com.au/#/schema/logo/image/"
}
}
]
}
/about-us/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.mrpuzzle.com.au/about-us/",
"url": "https://www.mrpuzzle.com.au/about-us/",
"name": "Complex Puzzles and Brainteasers since 1992 | About Us | Mr Puzzle",
"isPartOf": {
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},
"primaryImageOfPage": {
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},
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},
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"datePublished": "2020-01-09T05:29:15+00:00",
"dateModified": "2026-04-05T03:57:28+00:00",
"description": "At Mr Puzzle we've been making and selling complex puzzles and brainteasers since 1992 and had an online store since 1998. We know puzzles! Click here to see all the amazing puzzles we have on sale.",
"breadcrumb": {
"@id": "https://www.mrpuzzle.com.au/about-us/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
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"target": [
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]
}
]
},
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"contentUrl": "https://www.mrpuzzle.com.au/wp-content/uploads/2024/03/About-Us-scaled.jpg",
"width": 2456,
"height": 2560
},
{
"@type": "BreadcrumbList",
"@id": "https://www.mrpuzzle.com.au/about-us/#breadcrumb",
"itemListElement": [
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"item": "https://www.mrpuzzle.com.au/"
},
{
"@type": "ListItem",
"position": 2,
"name": "About Us"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.mrpuzzle.com.au/#website",
"url": "https://www.mrpuzzle.com.au/",
"name": "Mr Puzzle",
"description": "",
"publisher": {
"@id": "https://www.mrpuzzle.com.au/#organization"
},
"potentialAction": [
{
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"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.mrpuzzle.com.au/?s={search_term_string}"
},
"query-input": {
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],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.mrpuzzle.com.au/#organization",
"name": "Mr Puzzle",
"url": "https://www.mrpuzzle.com.au/",
"logo": {
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"inLanguage": "en-US",
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"contentUrl": "https://www.mrpuzzle.com.au/wp-content/uploads/2020/02/logo-blue.svg",
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"height": 617,
"caption": "Mr Puzzle"
},
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}
}
]
}
/letterbox-ipp42-exchange-puzzle/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Article",
"@id": "https://www.mrpuzzle.com.au/letterbox-ipp42-exchange-puzzle/#article",
"isPartOf": {
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},
"author": {
"name": "Sue Young",
"@id": "https://www.mrpuzzle.com.au/#/schema/person/530046ca63589343a35f36e51a9385f1"
},
"headline": "LetterBox IPP42 Exchange Puzzle",
"datePublished": "2025-10-01T05:22:57+00:00",
"dateModified": "2026-01-15T23:53:13+00:00",
"mainEntityOfPage": {
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},
"wordCount": 144,
"commentCount": 0,
"publisher": {
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},
"image": {
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},
"thumbnailUrl": "https://www.mrpuzzle.com.au/wp-content/uploads/2026/01/Letter-Box-on-base.png",
"keywords": [
"ipp42"
],
"articleSection": [
"Interlocking - Other",
"IPP",
"Burrs"
],
"inLanguage": "en-US",
"potentialAction": [
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"name": "Comment",
"target": [
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]
}
]
},
{
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"url": "https://www.mrpuzzle.com.au/letterbox-ipp42-exchange-puzzle/",
"name": "LetterBox IPP42 Exchange Puzzle Letter Box IPP42 Puzzle",
"isPartOf": {
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},
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"datePublished": "2025-10-01T05:22:57+00:00",
"dateModified": "2026-01-15T23:53:13+00:00",
"description": "Read the full article LetterBox IPP42 Exchange Puzzle in our blog of our online store, Mr Puzzle. We know puzzles!",
"breadcrumb": {
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},
"inLanguage": "en-US",
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]
}
]
},
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},
{
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"@id": "https://www.mrpuzzle.com.au/letterbox-ipp42-exchange-puzzle/#breadcrumb",
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},
{
"@type": "ListItem",
"position": 2,
"name": "Blog",
"item": "https://www.mrpuzzle.com.au/blog/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Interlocking - Other",
"item": "https://www.mrpuzzle.com.au/category/interlocking-other/"
},
{
"@type": "ListItem",
"position": 4,
"name": "LetterBox IPP42 Exchange Puzzle"
}
]
},
{
"@type": "WebSite",
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"url": "https://www.mrpuzzle.com.au/",
"name": "Mr Puzzle",
"description": "",
"publisher": {
"@id": "https://www.mrpuzzle.com.au/#organization"
},
"potentialAction": [
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"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.mrpuzzle.com.au/?s={search_term_string}"
},
"query-input": {
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"valueRequired": true,
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}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.mrpuzzle.com.au/#organization",
"name": "Mr Puzzle",
"url": "https://www.mrpuzzle.com.au/",
"logo": {
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"inLanguage": "en-US",
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"contentUrl": "https://www.mrpuzzle.com.au/wp-content/uploads/2020/02/logo-blue.svg",
"width": 540,
"height": 617,
"caption": "Mr Puzzle"
},
"image": {
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}
},
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}
This page presents a snapshot of public data from Mr Puzzle, captured on May 31, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Mr Puzzle: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://mrpuzzle.com.au to view the most current version of its content and see directly what this company is about and what it offers.