Warehouse 23
(https://warehouse23.com) 📸 Data Snapshot: May 24, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
The site avoids trust theatre by setting the trust_theatre_flag to false and providing a verified phone number (512-447-7866). While the review_count is high (52 on the Games page), the proof_links_count is only 1, suggesting reviews are hosted internally rather than linked to a third-party validator like Trustpilot, which accounts for the minor score in this pillar.
The proof density is high relative to the site’s goals as an ecommerce hub. Out of 5,000+ characters on the homepage, the vast majority is dedicated to specific product evidence, including 15+ H4 headings that serve as unique identifiers for physical goods. The ‘Shipping Information’ page provides granular process details, further reducing the ‘vague assertion’ count to nearly zero.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 3 | 1 |
| /collections/games/ | 52 | 1 |
| /collections/new/ | 38 | 1 |
| /pages/shipping-information/ | 3 | 1 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
[
{
"@context": "http://schema.org",
"@type": "Organization",
"name": "Warehouse 23",
"description": "Warehouse 23 is your online source for games and geek toys. Fronted by Steve Jackson Games on behalf of the Illuminati, it offers a wide variety of roleplaying games, card games, and board games from many different companies. Fnord.",
"logo": "https://warehouse23.com/cdn/shop/files/yellow-logo-c797851057195a0ea94eb27c801d8217_1080x_34905968-9236-4694-a9b8-68c082126279.png?v=1645118367&width=200",
"url": "https://warehouse23.com/",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "512-447-7866",
"contactType": "Customer service"
}
],
"sameAs": [
"https://www.facebook.com/sjgames",
"",
"",
"http://www.pinterest.com/SJGames/pins/",
"http://instagram.com/stevejacksongames/",
"",
"",
"",
"",
"",
"http://www.youtube.com/user/SteveJacksonGames",
""
]
},
{
"@context": "http://schema.org",
"@type": "WebSite",
"name": "Warehouse 23",
"potentialAction": {
"@type": "SearchAction",
"target": "https://warehouse23.com/search?q={search_term_string}",
"query-input": "required name=search_term_string"
},
"url": "https://warehouse23.com/"
}
]
/collections/games/
{
"@context": "http://schema.org",
"@graph": [
{
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://warehouse23.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "Games",
"item": "https://warehouse23.com/collections/games"
}
]
},
{
"@type": "CollectionPage",
"name": "Games",
"url": "https://warehouse23.com/collections/games"
}
]
}
/collections/new/
{
"@context": "http://schema.org",
"@graph": [
{
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://warehouse23.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "New Releases",
"item": "https://warehouse23.com/collections/new"
}
]
},
{
"@type": "CollectionPage",
"name": "New Releases",
"url": "https://warehouse23.com/collections/new"
}
]
}
/pages/shipping-information/
{
"@context": "http://schema.org",
"@type": "Organization",
"name": "Warehouse 23",
"description": "Warehouse 23 is your online source for games and geek toys. Fronted by Steve Jackson Games on behalf of the Illuminati, it offers a wide variety of roleplaying games, card games, and board games from many different companies. Fnord.",
"logo": "https://warehouse23.com/cdn/shop/files/yellow-logo-c797851057195a0ea94eb27c801d8217_1080x_34905968-9236-4694-a9b8-68c082126279.png?v=1645118367&width=200",
"url": "https://warehouse23.com/pages/shipping-information",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "512-447-7866",
"contactType": "Customer service"
}
],
"sameAs": [
"https://www.facebook.com/sjgames",
"",
"",
"http://www.pinterest.com/SJGames/pins/",
"http://instagram.com/stevejacksongames/",
"",
"",
"",
"",
"",
"http://www.youtube.com/user/SteveJacksonGames",
""
]
}
This page presents a snapshot of public data from Warehouse 23, captured on May 24, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Warehouse 23: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://warehouse23.com to view the most current version of its content and see directly what this company is about and what it offers.