Thinkific Labs Inc.
(https://thinkific.com) 📸 Data Snapshot: June 19, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority is well-established through structured data and public identity. The schema_json identifies the company as a publicly traded entity on the Toronto Stock Exchange (TSX: THNC) and names three specific founders (Greg Smith, Matt Smith, Miranda Lievers). While the site mentions ‘trusted experts’ to build apps, these individuals lack individual Person schema, creating a minor gap in verifiable expertise for the ‘managed service’ aspect of the business.
Marketing claims are generally tethered to measurable outcomes. The claim of ‘31% larger average transaction sizes’ is presented as an ‘up to’ figure but is contextualized within the TCommerce feature set. The technical positioning is supported by the Terms of Service, which provides granular detail on service limits, such as the ‘140,000 direct messages per Account annually’ and specific ’email sending limits’ per tier, which demonstrates a platform that knows its own capacity.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.thinkific.com/",
"url": "https://www.thinkific.com/",
"name": "Online Course Platform to Sell Courses and Communities | Thinkific",
"isPartOf": {
"@id": "https://www.thinkific.com/#website"
},
"about": {
"@id": "https://www.thinkific.com/#organization"
},
"primaryImageOfPage": {
"@id": "https://www.thinkific.com/#primaryimage"
},
"image": {
"@id": "https://www.thinkific.com/#primaryimage"
},
"thumbnailUrl": "https://www.thinkific.com/wp-content/uploads/2025/07/Jacques-wong.webp",
"datePublished": "2024-11-27T18:15:04+00:00",
"dateModified": "2026-06-16T16:24:28+00:00",
"description": "Build and sell online courses and communities with Thinkific, an all-in-one online course platform with a drag-and-drop builder, payments, and LMS tools.",
"breadcrumb": {
"@id": "https://www.thinkific.com/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.thinkific.com/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.thinkific.com/#primaryimage",
"url": "https://www.thinkific.com/wp-content/uploads/2025/07/Jacques-wong.webp",
"contentUrl": "https://www.thinkific.com/wp-content/uploads/2025/07/Jacques-wong.webp",
"width": 752,
"height": 775,
"caption": "Jacques Wong - Thinkific User"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.thinkific.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.thinkific.com/#website",
"url": "https://www.thinkific.com/",
"name": "Thinkific",
"description": "Create, Market & Sell Your Own Online Courses",
"publisher": {
"@id": "https://www.thinkific.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.thinkific.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.thinkific.com/#organization",
"name": "Thinkific",
"url": "https://www.thinkific.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.thinkific.com/#/schema/logo/image/",
"url": "https://www.thinkific.com/wp-content/uploads/2025/03/thinkific-vector-logo.png",
"contentUrl": "https://www.thinkific.com/wp-content/uploads/2025/03/thinkific-vector-logo.png",
"width": 900,
"height": 500,
"caption": "Thinkific"
},
"image": {
"@id": "https://www.thinkific.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/groups/Thinkific",
"https://x.com/thinkific",
"https://www.linkedin.com/company/thinkific/",
"https://www.instagram.com/thinkific/",
"https://www.pinterest.com/thinkific/",
"https://www.youtube.com/user/Thinkific",
"https://www.tiktok.com/thinkificofficial",
"https://www.g2.com/products/thinkific/reviews",
"https://www.capterra.ca/software/132888/thinkific",
"https://investors.thinkific.com/",
"https://www.softwareadvice.com/lms/thinkific-profile/"
],
"knowsAbout": [
"Online course creation",
"Learning management systems",
"Course platform software",
"Digital product sales",
"Online community building",
"Creator economy tools"
],
"founder": [
{
"@type": "Person",
"name": "Greg Smith"
},
{
"@type": "Person",
"name": "Matt Smith"
},
{
"@type": "Person",
"name": "Miranda Lievers"
}
],
"address": {
"@type": "PostalAddress",
"addressLocality": "Vancouver",
"addressRegion": "BC",
"addressCountry": "CA"
},
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer service",
"telephone": "1-888-832-2409",
"email": "support@thinkific.com",
"url": "https://support.thinkific.com/",
"availableLanguage": [
"English"
]
},
"description": "Thinkific is an all-in-one learning commerce platform that empowers entrepreneurs, educators, and businesses to create, market, and sell online courses, memberships, digital products, and branded communities. Founded in 2012 in Vancouver, Canada and publicly traded on the Toronto Stock Exchange (TSX: THNC), Thinkific has supported more than 100 million course enrollments across 190 countries, with a drag-and-drop course builder, AI-assisted course outlining, integrated TCommerce payments, mobile apps, and Thinkific Plus for enterprise customers.",
"email": "support@thinkific.com",
"telephone": "1-888-832-2409",
"legalName": "Thinkific Labs Inc.",
"foundingDate": "2012-04-01",
"numberOfEmployees": {
"@type": "QuantitativeValue",
"minValue": "201",
"maxValue": "500"
}
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@id": "https://www.thinkific.com/#organization",
"@type": "Organization",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": 4.5,
"reviewCount": 402
}
}
]
}
]
/features/selling-tools/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.thinkific.com/features/selling-tools/",
"url": "https://www.thinkific.com/features/selling-tools/",
"name": "Boost Sales, Conversions, & Order Value With Thinkific | Thinkific",
"isPartOf": {
"@id": "https://www.thinkific.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.thinkific.com/features/selling-tools/#primaryimage"
},
"image": {
"@id": "https://www.thinkific.com/features/selling-tools/#primaryimage"
},
"thumbnailUrl": "https://www.thinkific.com/wp-content/uploads/2025/06/sellingtools-hero.svg",
"datePublished": "2025-05-21T17:23:50+00:00",
"dateModified": "2026-05-29T23:30:57+00:00",
"description": "Unlock higher earnings with Thinkific's sales features—enhance checkout experiences, offer payment flexibility, and boost average order value.",
"breadcrumb": {
"@id": "https://www.thinkific.com/features/selling-tools/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.thinkific.com/features/selling-tools/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.thinkific.com/features/selling-tools/#primaryimage",
"url": "https://www.thinkific.com/wp-content/uploads/2025/06/sellingtools-hero.svg",
"contentUrl": "https://www.thinkific.com/wp-content/uploads/2025/06/sellingtools-hero.svg"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.thinkific.com/features/selling-tools/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.thinkific.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "__Features Hub [Empty]__",
"item": "https://www.thinkific.com/features/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Selling Tools"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.thinkific.com/#website",
"url": "https://www.thinkific.com/",
"name": "Thinkific",
"description": "Create, Market & Sell Your Own Online Courses",
"publisher": {
"@id": "https://www.thinkific.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.thinkific.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.thinkific.com/#organization",
"name": "Thinkific",
"url": "https://www.thinkific.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.thinkific.com/#/schema/logo/image/",
"url": "https://www.thinkific.com/wp-content/uploads/2025/03/thinkific-vector-logo.png",
"contentUrl": "https://www.thinkific.com/wp-content/uploads/2025/03/thinkific-vector-logo.png",
"width": 900,
"height": 500,
"caption": "Thinkific"
},
"image": {
"@id": "https://www.thinkific.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/groups/Thinkific",
"https://x.com/thinkific",
"https://www.linkedin.com/company/thinkific/",
"https://www.instagram.com/thinkific/",
"https://www.pinterest.com/thinkific/",
"https://www.youtube.com/user/Thinkific",
"https://www.tiktok.com/thinkificofficial",
"https://www.g2.com/products/thinkific/reviews",
"https://www.capterra.ca/software/132888/thinkific",
"https://investors.thinkific.com/",
"https://www.softwareadvice.com/lms/thinkific-profile/"
],
"knowsAbout": [
"Online course creation",
"Learning management systems",
"Course platform software",
"Digital product sales",
"Online community building",
"Creator economy tools"
],
"founder": [
{
"@type": "Person",
"name": "Greg Smith"
},
{
"@type": "Person",
"name": "Matt Smith"
},
{
"@type": "Person",
"name": "Miranda Lievers"
}
],
"address": {
"@type": "PostalAddress",
"addressLocality": "Vancouver",
"addressRegion": "BC",
"addressCountry": "CA"
},
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer service",
"telephone": "1-888-832-2409",
"email": "support@thinkific.com",
"url": "https://support.thinkific.com/",
"availableLanguage": [
"English"
]
},
"description": "Thinkific is an all-in-one learning commerce platform that empowers entrepreneurs, educators, and businesses to create, market, and sell online courses, memberships, digital products, and branded communities. Founded in 2012 in Vancouver, Canada and publicly traded on the Toronto Stock Exchange (TSX: THNC), Thinkific has supported more than 100 million course enrollments across 190 countries, with a drag-and-drop course builder, AI-assisted course outlining, integrated TCommerce payments, mobile apps, and Thinkific Plus for enterprise customers.",
"email": "support@thinkific.com",
"telephone": "1-888-832-2409",
"legalName": "Thinkific Labs Inc.",
"foundingDate": "2012-04-01",
"numberOfEmployees": {
"@type": "QuantitativeValue",
"minValue": "201",
"maxValue": "500"
}
}
]
}
/terms-of-service/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.thinkific.com/terms-of-service/",
"url": "https://www.thinkific.com/terms-of-service/",
"name": "Thinkific Terms of Service | Thinkific",
"isPartOf": {
"@id": "https://www.thinkific.com/#website"
},
"datePublished": "2025-03-10T16:28:56+00:00",
"dateModified": "2025-11-03T23:00:45+00:00",
"breadcrumb": {
"@id": "https://www.thinkific.com/terms-of-service/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.thinkific.com/terms-of-service/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.thinkific.com/terms-of-service/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.thinkific.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Thinkific Terms of Service"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.thinkific.com/#website",
"url": "https://www.thinkific.com/",
"name": "Thinkific",
"description": "Create, Market & Sell Your Own Online Courses",
"publisher": {
"@id": "https://www.thinkific.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.thinkific.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.thinkific.com/#organization",
"name": "Thinkific",
"url": "https://www.thinkific.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.thinkific.com/#/schema/logo/image/",
"url": "https://www.thinkific.com/wp-content/uploads/2025/03/thinkific-vector-logo.png",
"contentUrl": "https://www.thinkific.com/wp-content/uploads/2025/03/thinkific-vector-logo.png",
"width": 900,
"height": 500,
"caption": "Thinkific"
},
"image": {
"@id": "https://www.thinkific.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/groups/Thinkific",
"https://x.com/thinkific",
"https://www.linkedin.com/company/thinkific/",
"https://www.instagram.com/thinkific/",
"https://www.pinterest.com/thinkific/",
"https://www.youtube.com/user/Thinkific",
"https://www.tiktok.com/thinkificofficial",
"https://www.g2.com/products/thinkific/reviews",
"https://www.capterra.ca/software/132888/thinkific",
"https://investors.thinkific.com/",
"https://www.softwareadvice.com/lms/thinkific-profile/"
],
"knowsAbout": [
"Online course creation",
"Learning management systems",
"Course platform software",
"Digital product sales",
"Online community building",
"Creator economy tools"
],
"founder": [
{
"@type": "Person",
"name": "Greg Smith"
},
{
"@type": "Person",
"name": "Matt Smith"
},
{
"@type": "Person",
"name": "Miranda Lievers"
}
],
"address": {
"@type": "PostalAddress",
"addressLocality": "Vancouver",
"addressRegion": "BC",
"addressCountry": "CA"
},
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer service",
"telephone": "1-888-832-2409",
"email": "support@thinkific.com",
"url": "https://support.thinkific.com/",
"availableLanguage": [
"English"
]
},
"description": "Thinkific is an all-in-one learning commerce platform that empowers entrepreneurs, educators, and businesses to create, market, and sell online courses, memberships, digital products, and branded communities. Founded in 2012 in Vancouver, Canada and publicly traded on the Toronto Stock Exchange (TSX: THNC), Thinkific has supported more than 100 million course enrollments across 190 countries, with a drag-and-drop course builder, AI-assisted course outlining, integrated TCommerce payments, mobile apps, and Thinkific Plus for enterprise customers.",
"email": "support@thinkific.com",
"telephone": "1-888-832-2409",
"legalName": "Thinkific Labs Inc.",
"foundingDate": "2012-04-01",
"numberOfEmployees": {
"@type": "QuantitativeValue",
"minValue": "201",
"maxValue": "500"
}
}
]
}
/features/branded-mobile/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.thinkific.com/features/branded-mobile/",
"url": "https://www.thinkific.com/features/branded-mobile/",
"name": "Custom Mobile LMS & Educational App Builder - No-Code | Thinkific",
"isPartOf": {
"@id": "https://www.thinkific.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.thinkific.com/features/branded-mobile/#primaryimage"
},
"image": {
"@id": "https://www.thinkific.com/features/branded-mobile/#primaryimage"
},
"thumbnailUrl": "https://www.thinkific.com/wp-content/uploads/2026/04/brandedmobile-hero.png",
"datePublished": "2025-03-20T13:23:05+00:00",
"dateModified": "2026-05-29T23:24:07+00:00",
"description": "Build your own custom branded mobile apps for your course or community with our easy-to-use, no-code app maker - compatible with Android and Apple.",
"breadcrumb": {
"@id": "https://www.thinkific.com/features/branded-mobile/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.thinkific.com/features/branded-mobile/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.thinkific.com/features/branded-mobile/#primaryimage",
"url": "https://www.thinkific.com/wp-content/uploads/2026/04/brandedmobile-hero.png",
"contentUrl": "https://www.thinkific.com/wp-content/uploads/2026/04/brandedmobile-hero.png",
"width": 1188,
"height": 1004
},
{
"@type": "BreadcrumbList",
"@id": "https://www.thinkific.com/features/branded-mobile/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.thinkific.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "__Features Hub [Empty]__",
"item": "https://www.thinkific.com/features/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Branded Mobile"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.thinkific.com/#website",
"url": "https://www.thinkific.com/",
"name": "Thinkific",
"description": "Create, Market & Sell Your Own Online Courses",
"publisher": {
"@id": "https://www.thinkific.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.thinkific.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://www.thinkific.com/#organization",
"name": "Thinkific",
"url": "https://www.thinkific.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.thinkific.com/#/schema/logo/image/",
"url": "https://www.thinkific.com/wp-content/uploads/2025/03/thinkific-vector-logo.png",
"contentUrl": "https://www.thinkific.com/wp-content/uploads/2025/03/thinkific-vector-logo.png",
"width": 900,
"height": 500,
"caption": "Thinkific"
},
"image": {
"@id": "https://www.thinkific.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/groups/Thinkific",
"https://x.com/thinkific",
"https://www.linkedin.com/company/thinkific/",
"https://www.instagram.com/thinkific/",
"https://www.pinterest.com/thinkific/",
"https://www.youtube.com/user/Thinkific",
"https://www.tiktok.com/thinkificofficial",
"https://www.g2.com/products/thinkific/reviews",
"https://www.capterra.ca/software/132888/thinkific",
"https://investors.thinkific.com/",
"https://www.softwareadvice.com/lms/thinkific-profile/"
],
"knowsAbout": [
"Online course creation",
"Learning management systems",
"Course platform software",
"Digital product sales",
"Online community building",
"Creator economy tools"
],
"founder": [
{
"@type": "Person",
"name": "Greg Smith"
},
{
"@type": "Person",
"name": "Matt Smith"
},
{
"@type": "Person",
"name": "Miranda Lievers"
}
],
"address": {
"@type": "PostalAddress",
"addressLocality": "Vancouver",
"addressRegion": "BC",
"addressCountry": "CA"
},
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer service",
"telephone": "1-888-832-2409",
"email": "support@thinkific.com",
"url": "https://support.thinkific.com/",
"availableLanguage": [
"English"
]
},
"description": "Thinkific is an all-in-one learning commerce platform that empowers entrepreneurs, educators, and businesses to create, market, and sell online courses, memberships, digital products, and branded communities. Founded in 2012 in Vancouver, Canada and publicly traded on the Toronto Stock Exchange (TSX: THNC), Thinkific has supported more than 100 million course enrollments across 190 countries, with a drag-and-drop course builder, AI-assisted course outlining, integrated TCommerce payments, mobile apps, and Thinkific Plus for enterprise customers.",
"email": "support@thinkific.com",
"telephone": "1-888-832-2409",
"legalName": "Thinkific Labs Inc.",
"foundingDate": "2012-04-01",
"numberOfEmployees": {
"@type": "QuantitativeValue",
"minValue": "201",
"maxValue": "500"
}
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 71 | 3 |
| /features/selling-tools/ | 11 | 2 |
| /terms-of-service/ | 20 | 2 |
| /features/branded-mobile/ | 10 | 2 |
This page presents a snapshot of public data from Thinkific Labs Inc., captured on June 19, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Thinkific Labs Inc.: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://thinkific.com to view the most current version of its content and see directly what this company is about and what it offers.