Ace & Tate
(https://aceandtate.com) 📸 Data Snapshot: June 21, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
The site exhibits significant Trust Theatre patterns. All pages show a review_count (e.g., 7 on homepage, 16 on sunglasses) but return a proof_links_count of 0, indicating that these reviews are likely native and not verified by a third-party platform like Trustpilot or Google. While the trust_theatre_flag is true, the lack of external proof paths for ‘handmade quality’ claims creates a minor credibility gap.
Proof density is moderate, driven primarily by concrete numbers like price points and the duration of the return policy (30 days). The site provides specific product names (Brooks, Nia, Alfred) and actual address data in the schema, which serves as a baseline of verifiable evidence. However, it fails the ‘Proof Path’ test by not linking to external manufacturing audits or customer case studies regarding vision accuracy.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 7 | 0 |
| /nl-en/sunglasses/ | 16 | 0 |
| /nl-en/legal/privacy-policy/ | 7 | 0 |
| /nl-en/glasses/ | 8 | 0 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "http://schema.org",
"@type": "Organization",
"address": "Stephensonstraat 19 1097 BA, Amsterdam",
"email": "hallo@aceandtate.nl",
"founder": "Mark de Lange",
"foundingDate": "2013",
"image": "https://ace-tate-res.cloudinary.com/image/upload/v1500456292/:spree/public/spree/products/39/original/logo.resized.png",
"logo": "https://ace-tate-res.cloudinary.com/image/upload/v1500456292/:spree/public/spree/products/39/original/logo.resized.png",
"name": "Ace & Tate",
"potentialAction": {
"@type": "SearchAction",
"query-input": "required name=search_term_string",
"target": "https://www.aceandtate.com/search?query={search_term_string}"
},
"sameAs": [
"https://twitter.com/aceandtate",
"https://www.facebook.com/aceandtate",
"https://instagram.com/aceandtate/"
],
"telephone": "+31 (0)20 261 36 47",
"url": "https://aceandtate.com/"
}
This page presents a snapshot of public data from Ace & Tate, captured on June 21, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Ace & Tate: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://aceandtate.com to view the most current version of its content and see directly what this company is about and what it offers.