K-Swiss US
(https://kswiss.com) 📸 Data Snapshot: May 24, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
14
Impact Weight: 15 / 100
93% Reputation
Authority is well-established through ShoeStore and Organization schema containing sameAs links to multiple social platforms. A minor authority gap exists as the site references Rublev (a pro athlete) to anchor credibility but does not utilize Person schema or sameAs links to verify his digital professional profile within the structured data. The technical implementation is professional, though the missing H1 on the homepage is a technical credibility gap for a site positioned as a heritage leader.
The marketing tone shifts from lifestyle fluff to technical specifications quite rapidly, which validates many of the performance claims. However, the claim of being one of the lightest shoes in its class lacks a specific weight measurement or a benchmark against competitors. The assertion that Dragguard 7.0 is the most durable rubber compound is a bold performance claim that currently lacks a linked case study or technical white paper.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@type": "ShoeStore",
"@id": "https://kswiss.com#shoestore",
"name": "K-Swiss US",
"url": "https://kswiss.com",
"openingHoursSpecification": {
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Monday",
"Tuesday",
"Wednesday",
"Thursday",
"Friday",
"Saturday",
"Sunday"
],
"opens": "00:00",
"closes": "23:59"
},
"description": "Founded in California in 1966, K-Swiss is a heritage American tennis brand, known for on-court performance and off-court style. Shop K-Swiss shoes now!",
"telephone": "3236753020",
"priceRange": "20USD - 200 USD",
"address": {
"@type": "PostalAddress",
"streetAddress": "101 N Brand Blvd",
"addressCountry": "US",
"postalCode": "91203",
"addressLocality": "Glendale",
"addressRegion": "CA"
},
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer support",
"telephone": "3236753020",
"email": "tkim@ksgb.com"
},
"image": "https://cdn.shopify.com/s/files/1/0006/9969/5159/files/Untitled_design_1.png?v=1770334947"
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://kswiss.com",
"name": "Home"
}
}
]
},
{
"@context": "https://schema.org",
"@type": "WebSite",
"@id": "https://kswiss.com#website",
"name": "K-Swiss US",
"alternateName": [
"KSGB",
"K-Swiss",
"KS",
"kswiss",
"k swiss"
],
"url": "https://kswiss.com",
"sameAs": [
"https://www.facebook.com/kswiss/",
"https://www.pinterest.com/ryanbolden84/k-swiss-shoes/",
"https://www.instagram.com/kswiss/?hl=en",
"https://x.com/KSWISS",
"https://www.linkedin.com/company/ksgb/",
"https://www.tiktok.com/@officialkswiss"
],
"potentialAction": {
"@type": "SearchAction",
"target": "https://kswiss.com/search?q={query}",
"query-input": "required name=query",
"url": "https://kswiss.com"
}
},
{
"@context": "http://schema.org",
"@type": "Organization",
"name": "K-Swiss US",
"logo": "https://kswiss.com/cdn/shop/files/logo.jpg?v=1760064983&width=500",
"sameAs": [
"https://twitter.com/KSWISS",
"https://www.facebook.com/kswiss/",
"",
"https://www.instagram.com/kswiss/",
"",
"",
"",
"https://www.youtube.com/channel/UCvdZzX6woqnttDzamVeYt1g",
""
],
"url": "https://kswiss.com"
},
{
"@context": "http://schema.org",
"@type": "WebSite",
"name": "K-Swiss US",
"potentialAction": {
"@type": "SearchAction",
"target": "https://kswiss.com/search?q={search_term_string}",
"query-input": "required name=search_term_string"
},
"url": "https://kswiss.com"
}
]
/collections/accessories-1/
[
{
"@context": "https://schema.org",
"@type": "CollectionPage",
"@id": "https://kswiss.com/collections/accessories-1",
"name": "Accessories",
"url": "https://kswiss.com/collections/accessories-1",
"description": "Step up your game with K-Swiss’s exclusive range of tennis and pickleball accessories. Our collection features versatile backpacks, stylish hats and essential gear tailored for both sports. Designed with the athlete in mind, our tennis hats keep you cool under pressure, while our pickleball gear ensures you’re always ready for the next match. Experience the perfect blend of fashion and function with our accessories, crafted for peak performance. Shop now and find your edge on the court!",
"mainEntity": {
"@type": "ItemList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"url": "https://kswiss.com/products/c3562-101",
"name": "C3562-101 | RBLV HAT | WHITE/WHITE"
},
{
"@type": "ListItem",
"position": 2,
"url": "https://kswiss.com/products/c3562-008",
"name": "C3562-008 | RBLV HAT | BLACK"
},
{
"@type": "ListItem",
"position": 3,
"url": "https://kswiss.com/products/hb020-732",
"name": "HB020-732 | RBLV US HEADBAND | YELLOW"
},
{
"@type": "ListItem",
"position": 4,
"url": "https://kswiss.com/products/hb015-407",
"name": "HB015-407 | RBLV HEADBAND | STARGAZER"
},
{
"@type": "ListItem",
"position": 5,
"url": "https://kswiss.com/products/hb015-101",
"name": "HB015-101 | RBLV HEADBAND | WHITE"
},
{
"@type": "ListItem",
"position": 6,
"url": "https://kswiss.com/products/ac0238-101",
"name": "AC0238-101 | RBLV HEADBAND | WHITE"
},
{
"@type": "ListItem",
"position": 7,
"url": "https://kswiss.com/products/ac0239-008",
"name": "AC0239-008 | RBLV HEADBAND | BLACK"
},
{
"@type": "ListItem",
"position": 8,
"url": "https://kswiss.com/products/c3512-101",
"name": "C3512-101 | RBLV HAT | WHITE"
},
{
"@type": "ListItem",
"position": 9,
"url": "https://kswiss.com/products/bg661-407",
"name": "BG661-407 | RBLV DUFFEL BAG | NAVY"
},
{
"@type": "ListItem",
"position": 10,
"url": "https://kswiss.com/products/wb033-667",
"name": "WB033-667 | UNISEX COURT WRISTBAND"
},
{
"@type": "ListItem",
"position": 11,
"url": "https://kswiss.com/products/c3299-667",
"name": "C3299-667 | WOMEN LASER COURT VISOR"
},
{
"@type": "ListItem",
"position": 12,
"url": "https://kswiss.com/products/c3297-460",
"name": "C3297-460 | UNISEX MESH COURT HAT | BLUE OPAL"
},
{
"@type": "ListItem",
"position": 13,
"url": "https://kswiss.com/products/c3297-014",
"name": "C3297-014 | UNISEX MESH COURT HAT | JET BLACK"
},
{
"@type": "ListItem",
"position": 14,
"url": "https://kswiss.com/products/c3297-100",
"name": "C3297-100 | UNISEX MESH COURT HAT | WHITE"
},
{
"@type": "ListItem",
"position": 15,
"url": "https://kswiss.com/products/c3299-100",
"name": "C3299-100 | WOMEN LASER COURT VISOR | WHITE"
},
{
"@type": "ListItem",
"position": 16,
"url": "https://kswiss.com/products/c3299-014",
"name": "C3299-014 | WOMEN LASER COURT VISOR | JET BLACK"
},
{
"@type": "ListItem",
"position": 17,
"url": "https://kswiss.com/products/c3298-100",
"name": "C3298-100 | UNISEX LASER COURT PICKLEBALL HAT | WHITE"
}
]
}
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://kswiss.com",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "https://kswiss.com/collections/accessories-1",
"name": "Accessories"
}
}
]
},
{
"@context": "http://schema.org",
"@type": "Organization",
"name": "K-Swiss US",
"logo": "https://kswiss.com/cdn/shop/files/logo.jpg?v=1760064983&width=500",
"sameAs": [
"https://twitter.com/KSWISS",
"https://www.facebook.com/kswiss/",
"",
"https://www.instagram.com/kswiss/",
"",
"",
"",
"https://www.youtube.com/channel/UCvdZzX6woqnttDzamVeYt1g",
""
],
"url": "https://kswiss.com"
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://kswiss.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "Accessories",
"item": "https://kswiss.com/collections/accessories-1"
}
]
},
{
"@context": "https://schema.org",
"@type": "CollectionPage",
"name": "Accessories",
"url": "https://kswiss.com/collections/accessories-1",
"mainEntity": {
"@type": "ItemList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"url": "https://kswiss.com/products/c3562-101"
},
{
"@type": "ListItem",
"position": 2,
"url": "https://kswiss.com/products/c3562-008"
},
{
"@type": "ListItem",
"position": 3,
"url": "https://kswiss.com/products/hb020-732"
},
{
"@type": "ListItem",
"position": 4,
"url": "https://kswiss.com/products/hb015-407"
},
{
"@type": "ListItem",
"position": 5,
"url": "https://kswiss.com/products/hb015-101"
},
{
"@type": "ListItem",
"position": 6,
"url": "https://kswiss.com/products/ac0238-101"
},
{
"@type": "ListItem",
"position": 7,
"url": "https://kswiss.com/products/ac0239-008"
},
{
"@type": "ListItem",
"position": 8,
"url": "https://kswiss.com/products/c3512-101"
},
{
"@type": "ListItem",
"position": 9,
"url": "https://kswiss.com/products/bg661-407"
},
{
"@type": "ListItem",
"position": 10,
"url": "https://kswiss.com/products/wb033-667"
},
{
"@type": "ListItem",
"position": 11,
"url": "https://kswiss.com/products/c3299-667"
},
{
"@type": "ListItem",
"position": 12,
"url": "https://kswiss.com/products/c3297-460"
},
{
"@type": "ListItem",
"position": 13,
"url": "https://kswiss.com/products/c3297-014"
},
{
"@type": "ListItem",
"position": 14,
"url": "https://kswiss.com/products/c3297-100"
},
{
"@type": "ListItem",
"position": 15,
"url": "https://kswiss.com/products/c3299-100"
},
{
"@type": "ListItem",
"position": 16,
"url": "https://kswiss.com/products/c3299-014"
},
{
"@type": "ListItem",
"position": 17,
"url": "https://kswiss.com/products/c3298-100"
}
]
}
}
]
/pages/k-frame/
[
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://kswiss.com",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "https://kswiss.com/pages/k-frame",
"name": "K-Frame Landing Page"
}
}
]
},
{
"@context": "http://schema.org",
"@type": "Organization",
"name": "K-Swiss US",
"logo": "https://kswiss.com/cdn/shop/files/logo.jpg?v=1760064983&width=500",
"sameAs": [
"https://twitter.com/KSWISS",
"https://www.facebook.com/kswiss/",
"",
"https://www.instagram.com/kswiss/",
"",
"",
"",
"https://www.youtube.com/channel/UCvdZzX6woqnttDzamVeYt1g",
""
],
"url": "https://kswiss.com"
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://kswiss.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "K-Frame Landing Page",
"item": "https://kswiss.com/pages/k-frame"
}
]
}
]
/collections/all-best-sellers/
[
{
"@context": "https://schema.org",
"@type": "CollectionPage",
"@id": "https://kswiss.com/collections/all-best-sellers",
"name": "All Best Sellers",
"url": "https://kswiss.com/collections/all-best-sellers",
"description": "Shop K-Swiss best sellers for men, women, and kids. Discover our most popular sneakers and customer favorites loved for comfort, style, and performance.",
"mainEntity": {
"@type": "ItemList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"url": "https://kswiss.com/products/07321-101-m",
"name": "07321-101-M | CLASSIC VN | WHITE/WHITE"
},
{
"@type": "ListItem",
"position": 2,
"url": "https://kswiss.com/products/97321-101-m",
"name": "97321-101-M | CLASSIC VN | WHITE/WHITE"
},
{
"@type": "ListItem",
"position": 3,
"url": "https://kswiss.com/products/03426-129-xw",
"name": "03426-129-XW | ST329 CMF | WHITE/BLACK/SILVER"
},
{
"@type": "ListItem",
"position": 4,
"url": "https://kswiss.com/products/03426-130-m",
"name": "03426-130-M | ST329 CMF | WHITE/NAVY/RED"
},
{
"@type": "ListItem",
"position": 5,
"url": "https://kswiss.com/products/03426-130-xw",
"name": "03426-130-XW | ST329 CMF | WHITE/NAVY/RED"
},
{
"@type": "ListItem",
"position": 6,
"url": "https://kswiss.com/products/03426-085-m",
"name": "03426-085-M | ST329 CMF | NEUTRAL GRAY/SILVER"
},
{
"@type": "ListItem",
"position": 7,
"url": "https://kswiss.com/products/93426-156-m",
"name": "93426-156-M | ST329 CMF | WHITE/SHOCKING PINK"
},
{
"@type": "ListItem",
"position": 8,
"url": "https://kswiss.com/products/93629-155-m",
"name": "93629-155-M | COURT PRO II CMF SP | WHITE/SILVER"
},
{
"@type": "ListItem",
"position": 9,
"url": "https://kswiss.com/products/03426-102-m",
"name": "03426-102-M | ST329 CMF | WHITE/BLACK"
},
{
"@type": "ListItem",
"position": 10,
"url": "https://kswiss.com/products/03629-155-m",
"name": "03629-155-M | COURT PRO II CMF | WHITE/SILVER"
},
{
"@type": "ListItem",
"position": 11,
"url": "https://kswiss.com/products/03426-129-m",
"name": "03426-129-M | ST329 CMF | WHITE/BLACK/SILVER"
},
{
"@type": "ListItem",
"position": 12,
"url": "https://kswiss.com/products/03426-085-xw",
"name": "03426-085-XW | ST329 CMF | NEUTRAL GRAY/SILVER"
},
{
"@type": "ListItem",
"position": 13,
"url": "https://kswiss.com/products/03426-008-xw",
"name": "03426-008-XW | ST329 CMF | BLACK"
},
{
"@type": "ListItem",
"position": 14,
"url": "https://kswiss.com/products/07112-011-m",
"name": "07112-011-M | TUBES 200 | BLACK/CHARCOAL"
},
{
"@type": "ListItem",
"position": 15,
"url": "https://kswiss.com/products/03426-102-xw",
"name": "03426-102-XW | ST329 CMF | WHITE/BLACK"
},
{
"@type": "ListItem",
"position": 16,
"url": "https://kswiss.com/products/07321-001-m",
"name": "07321-001-M | CLASSIC VN | BLACK/ BLACK"
},
{
"@type": "ListItem",
"position": 17,
"url": "https://kswiss.com/products/93426-155-m",
"name": "93426-155-M | ST329 CMF | WHITE/SILVER"
},
{
"@type": "ListItem",
"position": 18,
"url": "https://kswiss.com/products/96613-102-m",
"name": "96613-102-M | HYPERCOURT EXPRESS 2 | WHITE/BLACK"
},
{
"@type": "ListItem",
"position": 19,
"url": "https://kswiss.com/products/03426-098-xw",
"name": "03426-098-XW | ST329 CMF | BLACK/BLACK"
},
{
"@type": "ListItem",
"position": 20,
"url": "https://kswiss.com/products/23446-001-m",
"name": "23446-001-M | CLASSIC VN VLC | BLACK/BLACK"
}
]
}
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://kswiss.com",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "https://kswiss.com/collections/all-best-sellers",
"name": "All Best Sellers"
}
}
]
},
{
"@context": "http://schema.org",
"@type": "Organization",
"name": "K-Swiss US",
"logo": "https://kswiss.com/cdn/shop/files/logo.jpg?v=1760064983&width=500",
"sameAs": [
"https://twitter.com/KSWISS",
"https://www.facebook.com/kswiss/",
"",
"https://www.instagram.com/kswiss/",
"",
"",
"",
"https://www.youtube.com/channel/UCvdZzX6woqnttDzamVeYt1g",
""
],
"url": "https://kswiss.com"
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://kswiss.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "All Best Sellers",
"item": "https://kswiss.com/collections/all-best-sellers"
}
]
},
{
"@context": "https://schema.org",
"@type": "CollectionPage",
"name": "All Best Sellers",
"url": "https://kswiss.com/collections/all-best-sellers",
"mainEntity": {
"@type": "ItemList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"url": "https://kswiss.com/products/07321-101-m"
},
{
"@type": "ListItem",
"position": 2,
"url": "https://kswiss.com/products/97321-101-m"
},
{
"@type": "ListItem",
"position": 3,
"url": "https://kswiss.com/products/03426-129-xw"
},
{
"@type": "ListItem",
"position": 4,
"url": "https://kswiss.com/products/03426-130-m"
},
{
"@type": "ListItem",
"position": 5,
"url": "https://kswiss.com/products/03426-130-xw"
},
{
"@type": "ListItem",
"position": 6,
"url": "https://kswiss.com/products/03426-085-m"
},
{
"@type": "ListItem",
"position": 7,
"url": "https://kswiss.com/products/93426-156-m"
},
{
"@type": "ListItem",
"position": 8,
"url": "https://kswiss.com/products/93629-155-m"
},
{
"@type": "ListItem",
"position": 9,
"url": "https://kswiss.com/products/03426-102-m"
},
{
"@type": "ListItem",
"position": 10,
"url": "https://kswiss.com/products/03629-155-m"
},
{
"@type": "ListItem",
"position": 11,
"url": "https://kswiss.com/products/03426-129-m"
},
{
"@type": "ListItem",
"position": 12,
"url": "https://kswiss.com/products/03426-085-xw"
},
{
"@type": "ListItem",
"position": 13,
"url": "https://kswiss.com/products/03426-008-xw"
},
{
"@type": "ListItem",
"position": 14,
"url": "https://kswiss.com/products/07112-011-m"
},
{
"@type": "ListItem",
"position": 15,
"url": "https://kswiss.com/products/03426-102-xw"
},
{
"@type": "ListItem",
"position": 16,
"url": "https://kswiss.com/products/07321-001-m"
},
{
"@type": "ListItem",
"position": 17,
"url": "https://kswiss.com/products/93426-155-m"
},
{
"@type": "ListItem",
"position": 18,
"url": "https://kswiss.com/products/96613-102-m"
},
{
"@type": "ListItem",
"position": 19,
"url": "https://kswiss.com/products/03426-098-xw"
},
{
"@type": "ListItem",
"position": 20,
"url": "https://kswiss.com/products/23446-001-m"
}
]
}
}
]
🛡️ Trust Signals — external proof links that back the declared identity
191Review mentions (all pages)
8External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 29 | 2 |
| /collections/accessories-1/ | 53 | 2 |
| /pages/k-frame/ | 18 | 2 |
| /collections/all-best-sellers/ | 91 | 2 |
Explore the other reputation pillars for K-Swiss US
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from K-Swiss US, captured on May 24, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to K-Swiss US: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://kswiss.com to view the most current version of its content and see directly what this company is about and what it offers.